ASIAN WOMEN OF WINNIPEG INC.

What ASIAN WOMEN OF WINNIPEG INC. does

Asian Women of Winnipeg Inc. (AWOW) is a Manitoba-incorporated non-profit organization founded conceptually on April 22, 2014 and formally incorporated under The Corporation's Act of Manitoba on September 9, 2016. The organization's stated purpose is to promote, educate, and empower women living in Winnipeg, Manitoba, with a particular focus on Asian women, by enhancing their spiritual, political, social, and economic strength. Its core activities are organized around four major annual events — Lohri Mela (January 13), International Women's Day, Desi Fest, and Mother's Day — supplemented by Health & Wellness Webinars and fundraising dinners supporting Siloam Mission and local women's shelters. Since 2016, AWOW has aggregated 16 communities of performers, artists, dancers, and musicians and reached approximately 6,000 audience members and participants; in 2021 it ran 20+ virtual events during the COVID-19 pandemic covering cultural, health, and informational content.

AWOW operates a community-led, event-driven model. Revenue derives from event ticket sales (e.g., International Women's Day Gala Dinner priced at $80 for members and $100 for non-members at the RBC Convention Centre), corporate and government sponsorships (gold sponsors Tim Hortons c/o KRS Singh Inc. and RBC Royal Bank of Canada, with support from the Province of Manitoba's Ethno-Cultural Community Support Program and the City of Winnipeg), membership dues, and donations raised through fundraising dinners. Distribution is regional, concentrated in Winnipeg/Manitoba, delivered through in-person events at venues such as the RBC Convention Centre and through virtual programming streamed in partnership with outlets such as Vision TV Punjab Canada (for the 2020 Lohri Mela).

The organization has no proprietary technology products. Its digital presence consists of a Wix-hosted website compliant with WCAG 2.1 Level AA accessibility guidelines, plus social media channels on Facebook, YouTube, and Instagram used for community engagement and event promotion. Governance is handled by a Board of Directors including a Chair, Vice Chair, Secretary, Joint Secretary, Treasurer, five Directors, two Youth Board Members, an Advisory Chair (Pamela Rebello, O.M.), and Legal Counsel (Yenny Trinh). The next scheduled event is the International Women's Day Gala Dinner at the RBC Convention Centre on March 7, 2026.

Name

ASIAN WOMEN OF WINNIPEG INC.

Legal name

Asian Women of Winnipeg Inc.

Website

https://asianwomenofwinnipeg.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Asian Women of Winnipeg Inc. is a Manitoba non-profit organization that empowers Asian women and broader community members in Winnipeg through four major annual cultural events (Lohri Mela, International Women's Day, Desi Fest, Mother's Day), wellness webinars, and fundraising dinners for local charities, supported by membership dues, event tickets, and corporate and government sponsorships.

Ownership category

akta.pro rank

Product category

Community and Nonprofit Services

NAICS

Social Advocacy Organizations (8133), Civic and Social Organizations (813410), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYBPAGABAF

Gender Equality & Women’s Empowerment

Business & Public Services/Nonprofit, NGO & Social Services/International Development & Poverty Alleviation

SECONDARYBPAGAFAD

Gender Equality & Women’s Rights Advocacy

Business & Public Services/Nonprofit, NGO & Social Services/Civil Rights, Advocacy & Public Policy Organizations

Keywords

• Community empowerment programs
• Cultural event organization
• Women's advocacy services
• Nonprofit community services
• Diversity and inclusion

Headquarters

HQ city

Winnipeg

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Event Revenue: Revenue generated from ticket sales for major events including the International Women's Day Gala Dinner at $80 for members and $100 for non-members.
2. Sponsorships: Corporate and government sponsors provide financial support. Gold sponsors include Tim Hortons c/o, KRS Singh Inc., RBC Royal Bank of Canada, plus support from Province of Manitoba and City of Winnipeg.
3. Membership Fees: Revenue from organizational membership dues for individuals joining the AWOW community.
4. Fundraising: Annual fundraising dinners for Siloam Mission and local women's shelters to support vulnerable communities in Winnipeg.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Asian Women of Winnipeg (AWOW) is a non-profit organization that promotes, educates, and empowers women living in Winnipeg, Manitoba, by hosting cultural events, community programs, and fundraising activities. It delivers four major annual events (Lohri Mela, International Women's Day Gala, Desi Fest, Mother's Day), Health & Wellness Webinars, and fundraising dinners for local charities such as Siloam Mission and women's shelters. The organization also operates a membership program and publishes a community magazine and newsletter.

Product overview

Asian Women of Winnipeg (AWOW) is a non-profit organization, not a technology product company. It offers community programs and events including Lohri Mela (cultural festival), International Women's Day celebrations, Desi Fest (multicultural heritage event), Mother's Day events, Health and Wellness Webinars, and Fundraising Dinners for local charities. The organization also provides a membership program and publishes a magazine. There are no software products, platforms, or technology offerings.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Reached approximately 6,000 audience members and participants since 2016
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Vision TV Punjab CanadaminorStrategic or Co-development Partner · 1 January 2020Television network that streamed AWOW's Lohri Mela 2020 event virtually, enabling wider reach during the pandemic.
• Province of Manitoba - Ethno-Cultural Community Support ProgramcoreGTM or Marketing Partner · 1 January 2019Government program providing support to ethno-cultural communities. AWOW acknowledges this organization as a key supporter of 2019 events.
• City of WinnipegcoreGTM or Marketing Partner · 1 January 2019Municipal government partner that supported AWOW events in 2019. Listed as a key sponsor alongside gold sponsors.
• Tim Hortons c/o (KRS Singh Inc.)coreGTM or Marketing Partner · 1 January 2019Gold sponsor of AWOW 2019 events. KRS Singh Inc. as Tim Hortons franchise operator provided sponsorship support.
• RBC Royal Bank of CanadacoreGTM or Marketing Partner · 1 January 2019Gold sponsor of AWOW 2019 events. Major financial institution supporting community organizations in Winnipeg.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Canadian Women's Foundation: National women's foundation funding gender-equality programs across Canada, including violence prevention and economic empowerment. Operates at a much larger scale but shares AWOW's gender-equity mission and Canadian geographic context.
• National Council of Women of Canada: Federated national women's advocacy organization with local chapters including Manitoba. Comparable in gender-equity advocacy and member-based structure, though operating at a national rather than community-event scale.
• Manitoba Status of Women (Women and Gender Equality Canada - Manitoba Office): Federal government office addressing gender equality with regional presence in Manitoba. Comparable to AWOW as a Winnipeg-based gender-equality stakeholder and a current AWOW funder via the Province of Manitoba.

Regional players

• Indo-Canadian Women's Association: Edmonton-based nonprofit supporting Indo-Canadian women and families through settlement and community programs. Shares AWOW's South Asian women's empowerment focus and event-driven community model but operates in a different Canadian province.

Direct peers

• Multicultural Women's Organization of Manitoba: Manitoba-based nonprofit supporting immigrant and newcomer women across multiple cultural communities. Closely comparable to AWOW in multicultural women's empowerment focus and Winnipeg/Manitoba geographic footprint.
• YWCA Winnipeg: Winnipeg-based women's empowerment nonprofit offering community programs, advocacy, and member services. Directly comparable to AWOW in geography, gender-equity mission, and community-driven operating model, though broader in scope (housing, employment, Indigenous women, newcomer women).
• South Asian Women's Centre (Toronto): Toronto-based nonprofit serving South Asian women through settlement, advocacy, and community programs. Most directly comparable peer to AWOW in ethnic-community focus and women's empowerment programming, though serving a different metro.

Emerging players

• South Asian Women's Network (SAWN): Community-based organization supporting South Asian women through advocacy and programming. Comparable ethnic-community women's focus and grassroots nonprofit model, though operating in a different geography.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks3 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC1djTt4APEoM4XvIxCtSEVA
• Facebookfacebook.com/AsianWomenOfWinnipeg
• Instagraminstagram.com/asianwomenofwinnipeg
• LinkedInlinkedin.com/company/asian-women-of-winnipeg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASIAN WOMEN OF WINNIPEG INC.