Benu apteek
Benu apteek is an Estonian retail pharmacy chain operating 150 locations across all 15 Estonian counties plus an online pharmacy (BENU Veebiapteek), serving general consumers with prescription drugs, OTC medicines, and healthcare products.
- Company typePrivate
- Founded1997
- HeadquartersKilingi-nõmme, Estonia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Benu apteek does
Benu apteek is a privately held Estonian pharmacy retail chain operating approximately 150 physical pharmacy locations across all 15 of Estonia's counties, alongside an online pharmacy branded BENU Veebiapteek. The chain is one of three large-scale operators in Estonia (with Apotheka and Südameapteek) out of a total of 383 pharmacies listed on the national drug-pricing directory raviminfo.ee. Its locations span four distribution formats: standalone street-level pharmacies in town centers and residential areas, embedded pharmacies inside major Estonian grocery anchors (Selver, Prisma, Maxima, Rimi, and Coop), pharmacies co-located within health centers and medical facilities, and the central e-commerce storefront at Pärnu mnt 501 in Laagri.
The product offering is conventional community-pharmacy retail: prescription drugs, over-the-counter medicines, healthcare products, and dietary supplements. No proprietary technology platform, digital health product, or AI-driven service layer is disclosed in the available source material. Revenue mechanics are standard retail — item-level pricing of pharmaceutical and parapharmaceutical goods distributed across a national network, with no subscription or contracted-revenue model described.
Geographic coverage is fully domestic, with the densest concentration in Harjumaa (26 locations, including 22 in Tallinn), Ida-Virumaa (21), Lääne-Virumaa (21), and the Tartu area (17 city plus 12 county). The chain serves the general Estonian consumer population of approximately 1.3 million across both urban centers and rural municipalities. No ownership structure, parent company, investor base, or financial performance data is disclosed in the provided sources.
Benu apteek firmographics
Firmographics- Name
- Benu apteek
- Website
- https://raviminfo.ee
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Benu apteek is an Estonian retail pharmacy chain operating 150 locations across all 15 Estonian counties plus an online pharmacy (BENU Veebiapteek), serving general consumers with prescription drugs, OTC medicines, and healthcare products.
- Ownership category
- akta.pro rank
Benu apteek industry classification
Industry- Product category
- Retail Pharmacy
- NAICS
- Pharmacies and Drug Retailers (456110)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro primary industry
- Retail & Community Pharmacies (Chain/Independent) (HLAFALAA)
- akta.pro secondary industry
- Pharmacy & Health Essentials Delivery (CRAFAFAI)
Keywords
Where Benu apteek is headquartered
LocationHeadquarters
- HQ city
- Kilingi-nõmme
- HQ country
- Estonia
- HQ region
- Europe
Offices89 records
Markets served
Benu apteek business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others
Distribution channels4 records
Benu apteek product offering
Product offeringCore offering
Benu apteek operates a national chain of 150 retail pharmacies across Estonia dispensing prescription drugs, over-the-counter medicines, healthcare products, and dietary supplements. The chain operates through multiple retail formats — standalone street-level pharmacies, in-store locations inside supermarket and retail centers, health-center co-located pharmacies — and supplements physical retail with a national online pharmacy (BENU Veebiapteek) operating from Laagri, Harjumaa.
Product overview
Benu apteek is an Estonian pharmacy chain operating multiple retail pharmacy locations across Estonia. Based on the source data from raviminfo.ee, Benu apteek appears as one of the major pharmacy chains (alongside Apotheka and Südameapteek) listed in the Estonian drug price comparison platform. The company operates numerous physical pharmacy locations throughout Estonia's regions including Tallinn, Tartu, Ida-Virumaa, Lääne-Virumaa, Pärnumaa, Harjumaa, Viljandimaa, Järvamaa, Jõgevamaa, Võrumaa, Läänemaa, Saaremaa, Valgamaa, Raplamaa, Põlvamaa, Tartumaa, and Hiiumaa. No specific product or service details for Benu apteek's digital offerings were available in the source data.
Differentiator
Problem solved
Functional benefit
Products and services
- Retail pharmacy dispensing services
Companies that use Benu apteek
Customer profileIdeal customer profiles1 record
Benu apteek technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Benu apteek partnerships and signals
Strategic signalScale indicators2 records
Recent moves1 record
Expansion highlights3 records
Benu apteek competitors and assessment
Company assessmentDirect peers
- Apotheka: One of Estonia's three largest pharmacy chains alongside Benu, operating a comparable nationwide chain of physical retail pharmacies dispensing prescription and OTC medicines. Directly comparable in scale, format, and target customer.
- Südameapteek: The third major Estonian pharmacy chain identified alongside Benu and Apotheka. Operates community retail pharmacies across Estonia with similar prescription and OTC dispensing, serving as a head-to-head competitor in the same small market.
- BENU (Euroapotheca / Ahold Delhaize pharmacy network): The pan-European BENU pharmacy banner under which Estonian Benu apteek operates. Comparable as a multi-country retail pharmacy brand with shared identity, branding, and operational standards across CEE and Northern Europe.
Regional players
- Apoteket AB (Sweden): Swedish state-owned pharmacy chain operating physical and online pharmacy channels across a Nordic market. Comparable as a Nordic regional peer operating under similar regulatory constraints and serving a small but developed healthcare consumer base.
- Yliopiston Apteekki (University Pharmacy, Finland): Finnish retail pharmacy chain with comparable format mix including standalone, supermarket-embedded, and online pharmacy operations. Useful as a regional Nordic peer with similar regulatory framework (state-controlled margins, pharmacist ownership rules).
Broad incumbents
- CVS Health: Largest U.S. pharmacy retail chain, demonstrating the strategic playbook of scaling community pharmacies into clinical service hubs and health-center co-located locations. Comparable as a structural benchmark for the embedded-pharmacy-with-clinical-services model Benu is already deploying in Estonian health centers.
- McKesson Europe (formerly Celesio / Lloyds Pharmacy): A broad incumbent European pharmaceutical wholesaler and pharmacy operator with retail pharmacy chains across multiple countries. Comparable as a larger-scale pharmacy retail and distribution platform that influences competitive dynamics in CEE markets.
- Walgreens Boots Alliance: One of the largest global pharmacy retail chains with deep European retail pharmacy heritage through Alliance Boots. Comparable as a high-scale, multi-format (standalone + retail-embedded) prescription and OTC dispensing model.
- Phoenix Group (Pharma & Healthcare): One of Europe's largest vertically integrated pharmacy wholesalers and retail operators. Comparable as a wholesale-plus-retail pharmacy platform that operates multiple retail pharmacy banners across European markets and supplies Estonian pharmacies.
- Boots (UK retail pharmacy): UK's largest pharmacy-led health and beauty retailer, operating a comparable mix of standalone street-level, retail-embedded, and online pharmacy channels. Useful benchmark for omnichannel pharmacy retail strategy.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Benu apteek financial estimates
Financial estimateRevenue estimate
Valuation estimate
Benu apteek leadership team
Management profileNumber of profiles
Benu apteek funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Benu apteek M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Benu apteek
What does Benu apteek do?
Benu apteek operates a national chain of 150 retail pharmacies across Estonia dispensing prescription drugs, over-the-counter medicines, healthcare products, and dietary supplements. The chain operates through multiple retail formats — standalone street-level pharmacies, in-store locations inside supermarket and retail centers, health-center co-located pharmacies — and supplements physical retail with a national online pharmacy (BENU Veebiapteek) operating from Laagri, Harjumaa.
When was Benu apteek founded?
Benu apteek was founded in 1997. It employs 1 to 10 people.
Where is Benu apteek based?
Benu apteek is headquartered in Kilingi-nõmme, Estonia, in the Europe region.
Who are Benu apteek's main competitors?
Direct peers on record are Apotheka, Südameapteek and BENU (Euroapotheca / Ahold Delhaize pharmacy network). Regional players are Apoteket AB (Sweden) and Yliopiston Apteekki (University Pharmacy, Finland). Broad incumbents are CVS Health, McKesson Europe (formerly Celesio / Lloyds Pharmacy), Walgreens Boots Alliance, Phoenix Group (Pharma & Healthcare) and Boots (UK retail pharmacy).
Does Benu apteek have an API?
No public API is recorded for Benu apteek.
What industry is Benu apteek in?
Benu apteek's product category is Retail Pharmacy. Its primary akta.pro industry code is HLAFALAA, Retail & Community Pharmacies (Chain/Independent), with a secondary code of CRAFAFAI, Pharmacy & Health Essentials Delivery. Its NAICS code is 456110 and its SIC code is 5912.