CANNOLIO MEDIA LTD

What CANNOLIO MEDIA LTD does

CANNOLIO MEDIA LTD operates a Lagos-based creative media studio that produces short-form video, photography, and branded visual content for Nigerian brands and businesses. Its service offering is organized into tiered photography packages — Ecommerce (clean product shots from ₦15,000 per image), Creative Content (from ₦70,000), and Premium Content (from ₦100,000) — alongside short-form video packages including Standard Reels (from ₦100,000 per reel) and Premium Reels (from ₦150,000 per reel), with custom bespoke production quoted separately. The studio additionally delivers website hero images and billboard photography, and runs Cannolio Photography School, an 8-week hybrid cohort training program for aspiring product photographers priced at ₦450,000 with payment-plan options.

The underlying production stack consists of professional photography and videography equipment (cameras, studio lighting) and editing software for retouching and color grading; no proprietary technology platform, software product, or API is offered. Distribution and customer acquisition are conducted directly through the company website, Instagram, TikTok, LinkedIn, and WhatsApp Business, targeting Nigerian brands across fashion, beauty, jewelry, and lifestyle sectors.

The business model is unit-priced, project-based creative services revenue, supplemented by tuition fees from the Photography School. The company is privately held under Nigerian law (CAMA 2020), owner-operated by three named team members, has no disclosed external funding, and reports NDPA 2023 data-protection compliance. Visible client logos include StyleCo, TechStart, Luxe Beauty, Kawudi, De Chomzy Hub, Body Organics, Hegai & Esther, Mint Organic Care, Africana, Jumoke Lagos Jewellers, SIX25LUXE, Isi Naturals, and others.

Name

CANNOLIO MEDIA LTD

Legal name

Cannolio Media

Website

https://cannolio.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Cannolio Media is a Lagos-based creative media studio producing product photography, short-form video, and branded visual content for Nigerian fashion, beauty, jewelry, and lifestyle brands, supplemented by an 8-week photography training cohort.

Ownership category

akta.pro rank

Product category

Creative Media Services

NAICS

Commercial Photography (541922), Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI)

Keywords

• Product photography
• Commercial videography
• Brand content creation
• Creative media services
• Photography training

Headquarters

HQ city

Lagos

HQ country

Nigeria

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Photography Services: One-time project fees for product and content photography including ecommerce images (from ₦15,000 per image), creative content images (from ₦70,000 per image), and premium content images (from ₦100,000 per image).
2. Video/Reels Services: One-time fees for short-form video content including standard reels (from ₦100,000 per reel) and premium reels (from ₦150,000 per reel). Custom/bespoke productions quoted separately.
3. Photography Education (Cannolio Photography School): 8-week flagship cohort program priced at ₦450,000 full tuition with payment plan available. Revenue from training program enrollment fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Cannolio Media is a Lagos-based creative media studio that produces professional photography and short-form video (reels) for brands and businesses. Core services include ecommerce product photography, creative content imagery, premium styled photography, and short-form video production for social media platforms. The studio also operates Cannolio Photography School, an 8-week cohort training program for aspiring product photographers.

Product overview

Cannolio Media is a creative media studio offering a portfolio of visual content creation services for brands and businesses. The core offerings span photography (ecommerce images, creative content, premium content, hero images, billboards) and videography (standard reels, premium reels, bespoke productions). The company also operates Cannolio Photography School, an 8-week training program for photographers. Services are priced as modular packages with standard and premium tiers, and custom/bespoke options available for unique briefs. The studio operates primarily in Lagos, Nigeria, serving brands across various industries including beauty, fashion, jewelry, and lifestyle.

Differentiator

Problem solved

Functional benefit

Products and services

• Ecommerce Photography Package Clean product shots on plain backgrounds for online stores and marketplaces, with web-ready retouching and resizing included. Designed for ecommerce brands needing fast-turnaround product imagery, priced from ₦15,000 per image (excludes models and location fees).
• Creative Content Images Package Minimal propping and styling for social media and brand campaigns, with plain backgrounds in any colour. Aimed at brands needing engaging visual content for social media, priced from ₦70,000 per image (excludes models and location fees).
• Premium Content Images Package Premium styling and propping with wide choice of materials and props plus extensive retouching. Targeted at luxury and high-end brand campaigns, priced from ₦100,000 per image (excludes models and location fees).
• Standard Reels Package Short-form video for social media including concept and storyboard guidance, professional filming, editing with music and basic motion graphics, optimised for Instagram, TikTok, and Reels. Priced from ₦100,000 per reel (excludes models and location fees).
• Premium Reels Package Cinematic short-form video with creative direction, detailed storyboard, premium lighting, advanced editing, colour grading, motion graphics, licensed music, and sound design. Priced from ₦150,000 per reel (excludes models and location fees).
• Bespoke / Custom Production Tailored productions for campaigns, events, and unique creative briefs with custom scope, flexible team and equipment scaling, and multi-day on-location shoots. Pricing quoted per brief.
• Billboard Photography Large-format photography services for outdoor billboard advertising, listed as a distinct service category in the studio's portfolio and offerings.
• Cannolio Photography School An 8-week flagship cohort program teaching lighting, composition, retouching, creative direction, pricing, pitching, and client work for aspiring product photographers. Tuition is ₦450,000 with a payment plan available; delivered hybrid (online plus Lagos studio, Weeks 7 and 8).

Quantifiable outcome

• 300% increase in social media engagement within first month for client StyleCo
• +1 more outcomes

Named customers18 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• SO&U Limited: Established independent Nigerian advertising and marketing communications agency offering creative, brand, and content production services. Comparable on commercial brand content production serving Nigerian clients, with broader integrated agency capabilities.
• Publicis West Africa: Publicis Groupe's West African operation providing advertising, creative, and content production services. Overlaps with Cannolio on commercial photo and short-form video production for brands, but as part of a global network's full marketing services stack.
• TBWA\Africa: Omnicom-affiliated creative network with operations across Africa producing advertising campaigns, branded content, and visual production for regional and global brands. Directly comparable on commercial creative production services but at network scale with broader geographic reach.
• BlackHouse Media: Lagos-based Nigerian creative and marketing communications agency producing content, campaigns, and branded media for African brands. Closest Nigerian-market comparable on creative content production for local brands, though broader in scope and longer-established than Cannolio.
• BBDO Nigeria: Omnicom's BBDO network presence in Nigeria delivering creative campaigns, content production, and brand work. Comparable on commercial photography and branded video content, but with significantly greater scale and integrated media planning capabilities.
• VMLY&R Nigeria: WPP's VMLY&R network in Nigeria offering creative, content, and customer experience services. Comparable on commercial brand content production with overlapping capabilities in short-form video and digital creative.
• Dentsu Nigeria: Dentsu International's Nigerian operation offering advertising, creative production, and content services to enterprise brands. Comparable on creative content production for brand campaigns, though Dentsu operates at significantly larger scale across media, CX, and communications.
• Ogilvy Nigeria: WPP-affiliated full-service advertising agency operating in Lagos with creative production, photography, and branded content capabilities serving multinational and Nigerian brands. Overlaps with Cannolio on commercial photography and brand content production, but as part of a much broader integrated communications portfolio.
• M&C Saatchi Africa: Independent global ad network with established African operations producing creative campaigns, branded content, and visual production for regional brands. Overlaps with Cannolio on commercial photo/video production, though positioned as an integrated agency rather than a content studio.

Others

• Canva: Global design and visual content platform widely adopted by Cannolio's SMB brand target customers as a DIY alternative. While not a direct competitor on bespoke photography, it represents the in-house substitution risk for entry-level ecommerce and social media imagery.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cannolio
• Instagraminstagram.com/iamcannolio
• TikToktiktok.com/@iamcannolio

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CANNOLIO MEDIA LTD