Vilistlane

What Vilistlane does

Vilistlane is the legal brand name for MTÜ Jüri Gümnaasiumi Vilistlaskogu, a non-profit alumni association (MTÜ) founded on October 28, 2006 in Jüri, Rae vald, Harjumaa, Estonia. It serves the alumni of Jüri Gümnaasium (and by extension current students and the broader Rae municipality community) by organizing reunions, sports competitions, environmental education programs, and community infrastructure projects. The organization has 29 registered members and a 7-person volunteer board (Juhatuse liikmed), and has no paid technology or operations staff described in the input.

The association does not build or sell technology products. Its core outputs are grant-funded projects rather than software: the long-running Keskkonnafoorum environmental education program (2008–2016), sports scholarships (4,070 EUR in 2015, 4,000 EUR in 2016), physical infrastructure investments (notably 64,121.21 EUR in a 2009 playground, volleyball court and fitness trail), equipment purchases (Dr. Dish basketball shooting machine, 2019), and recurring alumni events including the upcoming October 17, 2025 Jüri Kool 45 chess tournament and alumni reunion.

The business model is a hybrid of three grant-driven revenue streams: (1) recurring member dues from 29 alumni members, (2) voluntary donations and project sponsorship, and (3) competitive grants from Estonian state and EU-aligned bodies including SA KIK, KOP (Kohaliku Omaalgatuse Programm), PRIA, Rae Vallavalitsus, Hasartmängumaksunõukogu, and Põhja-Harju Koostöökogu. The association has been on the Estonian income-tax-deductible donor list since July 1, 2008, and received the "Aasta hariduse sõber 2015" (Friend of Education 2015) award at the Harjumaa regional level and was a national finalist that year.

Name

Vilistlane

Legal name

MTÜ Jüri Gümnaasiumi Vilistlaskogu

Website

https://vilistlane.ee

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Vilistlane (MTÜ Jüri Gümnaasiumi Vilistlaskogu) is a 29-member Estonian non-profit alumni association founded in 2006 that funds environmental education, sports scholarships, and infrastructure projects for Jüri Gümnaasium and the Rae municipality community through grants, donations, and member dues.

Ownership category

akta.pro rank

Product category

Alumni Association Services

NAICS

Civic and Social Organizations (813410), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Quiz Bowl & Academic Team Competitions (EDAMAGAF)

Keywords

• Alumni association services
• Community education support
• Environmental education programs
• Sports scholarship programs
• School community events

Headquarters

HQ city

Jüri

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Others, Personnel

Revenue model

1. Membership fees: Members pay annual dues to belong to the Vilistlaskogu (alumni association).
2. Donations and project support: Voluntary donations and project funding from supporters for student activities, environmental programs, and sports development.
3. Event participation fees: Fees collected for reunion events, sports competitions, and cultural gatherings.
4. Project grants: Funding from government programs including SA KIK, KOP (Kohaliku Omaalgatuse Programm), and Rae Vallavalitsus for educational and environmental projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Vilistlane is a non-profit alumni association (MTÜ Jüri Gümnaasiumi Vilistlaskogu) that organizes projects and events to support Jüri Gymnasium's educational, cultural, and sports activities. Its core offerings include running the annual Keskkonnafoorum (Environmental Forum) educational program for grades 5-9, a student cycling/traffic safety education program, sports scholarships and competitions, the operation of school infrastructure such as an outdoor classroom, nature trail, basketball shooting machine, and a rentable Püstkoda facility, as well as regular school reunion events.

Product overview

Vilistlane (MTÜ Jüri Gümnaasiumi Vilistlaskogu) is an alumni association for Jüri Gümnaasium school in Estonia. It is not a technology product company but rather a non-profit organization that supports the school through various initiatives including environmental education programs (Keskkonnafoorum), sports activities (swimming competitions, cycling team, basketball machine), student scholarships, community events, and infrastructure projects (playgrounds, sports facilities, nature trails). The organization does not offer software products or technology services.

Differentiator

Problem solved

Functional benefit

Brands

• JG VIL! VEIXI RATTATIIM: Cycling team supported by the alumni association for sports development at Jüri Gümnaasium.

Products and services

• Alumni Association Membership (Astu liikmeks) Annual membership program for former students of Jüri Gümnaasium. Members pay annual dues, participate in board elections, attend reunions, and gain access to alumni networking and project contribution opportunities.
• Keskkonnafoorum (Environmental Forum) Annual environmental education program for grades 5-9 covering waste, biodiversity, water, air, and sustainable development. Delivered in partnership with Euroülikool lecturers and funded by SA KIK across 9 consecutive years (2008-2016).
• Püstkoja rentimine (Outdoor Building and Nature Trail Rental) Rental service for the association's outdoor building (Püstkoda) located on the school nature trail, available to community members for events and gatherings.
• Jüri Gümnaasium School Reunion Events (Kooli kokkutulek) Periodic school reunion events bringing together Jüri Gümnaasium alumni across graduating classes, including ticket sales, venue organization, and event programming.
• Ujumisvõistlus JG vs JGVil (Swimming Competition) Annual swimming competition event between current Jüri Gümnaasium students and alumni members, fostering intergenerational sports engagement.
• Student Cycling/Traffic Safety Education Program Three-year cycling and traffic safety education program delivered in partnership with SA Viimsi Keskkooli Fond, providing theory lessons, practical training, and vocational cycling competitions for Jüri Gümnaasium grade 3 students.

Quantifiable outcome

• 9 consecutive years (2008-2016) of environmental education forum funding
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• SA Viimsi Keskkooli FondminorStrategic or Co-development PartnerPartner in cycling education project for traffic safety education, collaborating with Jüri Gümnaasium on cycling skills training and competitions for 3rd and 4th grade students.
• Eesti Koolispordi LiitminorStrategic or Co-development PartnerEstonian School Sports Federation supported Jüri Gymnasium boys' athletics team participation in World Schools Championships 2013 in Karlovy Vary.
• EuroülikoolminorStrategic or Co-development PartnerPartner providing lecturers for environmental forum program covering topics on waste, biodiversity, water, air, and sustainable development for grades 5-9.

Scale indicators3 records

Recent moves7 records

Expansion highlights3 records

Emerging players

• SA Eesti Metsaselts: Estonian environmental education foundation with overlapping mission in environmental awareness programs for youth. Comparable in funding structure (SA KIK grants) and target audience (school-aged children), though operating at national scale.

Direct peers

• SA Viimsi Keskkooli Fond: A school foundation for Viimsi Keskkool that Vilistlane actively co-developed the cycling education program with. Same archetype: non-profit school-support organization funding sports, environmental, and educational projects for a specific Estonian gymnasium.

Others

• SA Keskkonnainvesteeringute Keskus (SA KIK): Estonian Environmental Investment Centre — a major funder of Vilistlane's environmental programs. Included as an ecosystem participant (not a competitor) given the dependency relationship: Vilistlane has received multi-year funding from SA KIK since 2007.

Broad incumbents

• Eesti Noorteühenduste Liit: Estonian Youth Associations Union — comparable as a non-profit umbrella for youth-focused organizations in Estonia. Similar non-profit governance, project-grant funding model, and civic/community orientation.
• Eesti Koolispordi Liit: Estonian School Sports Federation, a national umbrella body that Vilistlane has partnered with for international athletics participation. Highly comparable as it operates in the same youth/scholastic sports space across Estonia, but at national scale rather than a single school.
• MTÜ Tartu Ülikooli Vilistlaskond: University of Tartu alumni association, the most prominent alumni-association model in Estonia. Comparable structurally as a non-profit membership organization serving alumni of a specific Estonian educational institution, though operating at university scale rather than gymnasium scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/JyriGymnaasium

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vilistlane