NEWAUTO LIMITED

What NEWAUTO LIMITED does

NEWAUTO LIMITED operates as BL Autosource, a Bristol-based UK vehicle dealership founded in April 2002 as a Limited Liability Partnership (company number OC302494). It runs an asset-light "virtual forecourt" model from a single Bristol headquarters at Westrym House, Waters Lane, selling new, nearly new and used cars and vans sourced from leasing companies, manufacturers and motor dealers through a partner network giving it access to more than 50,000 vehicles. By eliminating physical forecourt overhead and holding no inventory, it prices vehicles at up to 30-35% off main dealer list and offers a No-See Guarantee, nationwide delivery, finance via Close Motor Finance from 7.9% APR, and a 12-month Star Certified warranty via National Dealer Services. Customer engagement is primarily telephone-led (lines 8am-10pm, seven days a week) supported by a basic website with a Vehicle Finder request form; no proprietary technology platform, mobile app, API or digital integration is disclosed. The customer base is fragmented across individual consumers and small businesses (with a secondary fleet buyer segment), and the company reports no funding rounds, no M&A activity, no patents, no awards and no disclosed headcount or revenue.

Name

NEWAUTO LIMITED

Legal name

BL Autosource Llp

Website

https://newauto.co.uk

Company type

Private

Founded year

2002

Operating status

Operating

Short description

NEWAUTO LIMITED (trading as BL Autosource) is a Bristol-based UK vehicle dealership founded in 2002 that sells new, nearly new and used cars and vans at up to 30-35% off main dealer prices via a no-forecourt virtual model, sourcing from a 50,000+ vehicle partner network for individual consumers and small businesses.

Ownership category

akta.pro rank

Product category

Automotive Retail

NAICS

Other Motor Vehicle Dealers (4412), Used Car Dealers (441120)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Automotive Vehicles & Parts C2C (CRAFAKAE)

akta.pro secondary industries

Auto & Vehicle Loan Brokerage (FSAEAEAK), Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

Keywords

• Used vehicle sales
• New car dealership
• Light commercial vehicles
• Vehicle financing
• Vehicle sourcing service

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Vehicle Sales - New, Nearly New & Used: The primary revenue stream is the sale of vehicles (cars and vans) at discounts of up to 30-35% off main dealer list prices. Vehicles are sourced from leasing companies, manufacturers, and motor dealers through special relationships, without holding physical forecourt stock.
2. Finance Commission: Revenue is earned through commission from Close Motor Finance on arranged finance packages. Finance rates start from 7.9% APR. Close Motor Finance is a third-party provider; BL Autosource acts as an introducer.
3. Part Exchange: Part exchanges are accepted as partial payment for vehicles, valued at Glass's Guide trade prices. The company notes it typically does not profit from part exchanges as they are usually entered into trade auctions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

NEWAUTO LIMITED (trading as BL Autosource) is a UK-based vehicle retailer selling new, nearly new, and used cars and vans sourced from leasing companies, manufacturers, and motor dealers through a 'virtual forecourt' model without a physical showroom. The company offers a Vehicle Finder Service providing access to over 50,000 vehicles, supported by finance packages via Close Motor Finance, part-exchange valuations, and Star Certified warranties through National Dealer Services, with savings of up to 30-35% off main dealer list prices and nationwide delivery.

Product overview

NEWAUTO LIMITED (operated as BL Autosource) is a UK vehicle dealership offering a portfolio of vehicle sales and related services. The core offering comprises nearly new, brand new, and used vehicles (both cars and vans) sourced from leasing companies, manufacturers, and motor dealers. The company operates without a traditional forecourt, instead offering a 'virtual forecourt' model with a Vehicle Finder Service accessing over 50,000 vehicles. Supporting services include Finance Packages (via Close Motor Finance), Part Exchange, Star Warranty (through National Dealer Services), No See Guarantee, and Delivery Service. The product portfolio is structured around vehicle categories (Nearly New Vehicles, Brand New Vehicles, Used Cars, Used Vans) complemented by ancillary services (Finance, Warranty, Part Exchange, Vehicle Finder).

Differentiator

Problem solved

Functional benefit

Products and services

• Nearly New Vehicles Nearly new cars and vans from UK sources, offering exceptional value by capturing the typical 20% value lost when a new vehicle leaves the showroom. Sourced with remainder of manufacturer warranty.
• Brand New Vehicles UK-sourced brand new vehicles (cars) with full manufacturer warranty, available at up to 30% off main dealer list prices through pre-registration or direct sourcing from main dealers.
• Used Cars Used vehicles sourced from leasing companies and manufacturers, with access to over 10,000 vehicles. Include remainder of manufacturer warranty, Experian Car Data Certificate, full service history, and pre-delivery inspection.
• Used Vans Nearly new and used light commercial vehicles (LCVs) including remainder of manufacturer's 3-year warranty, finance options from 7.9% APR, No See Guarantee, part-exchange facilities, and free nationwide delivery.
• Brand New Vans Brand new and pre-registered commercial vehicles from all major manufacturers including Citroen, Fiat, Ford, Iveco, LDV, Mercedes-Benz, Mitsubishi, Nissan, Peugeot, Renault, Toyota, Vauxhall, and Volkswagen. Finance options include Hire Purchase and Finance Lease.
• Vehicle Finder Service Car sourcing service with access to over 50,000 vehicles. The company searches and contacts customers within 48 hours with matching vehicles, maintaining a 92% success rate in finding requested vehicles within 7 days. Service is free with no obligation.
• Finance Packages Competitive finance packages offered through partnership with Close Motor Finance, starting from 7.9% APR with same-day decision capability. Includes Hire Purchase and Finance Lease options.
• Part Exchange Part exchange valuation service using industry standard Glass's Guide trade prices. Customers can receive instant quotes subject to vehicle inspection.
• Star Warranty Minimum 12-month warranty provided through National Dealer Services' Star Certified scheme. Covers mechanical and electrical failures with no wear and tear clause, consequential loss coverage, car battery coverage, and In Car Entertainment coverage on higher tiers. Also includes breakdown recovery, MOT test insurance, accident management, and lost key finder services.

Quantifiable outcome

• Customers save up to 30-35% on vehicle purchases compared to main dealer prices
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• National Dealer Services (NDS)coreStrategic or Co-development PartnerNational Dealer Services provides BL Autosource's 'Star Certified' warranty programme. This comprehensive warranty covers parts and labour for mechanical and electrical failures, including wear and tear, consequential loss, car battery, and in-car entertainment. NDS also provides breakdown recovery, MOT test insurance, accident management, and lost key finder services under the Star Customer Care Package.
• Vehicle Remarketing Companies and ManufacturerscoreOthersBL Autosource has special relationships with leading vehicle remarketing companies, manufacturers, and motor dealers across the UK, enabling access to over 50,000 vehicles including brand new, nearly new, and used cars and vans. These partnerships allow the company to source vehicles at competitive prices and pass savings to customers.

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• WeBuyAnyCar: UK online car-buying service that purchases vehicles directly from consumers via a price-quote model with branch drop-offs. Comparable in operating as a non-traditional, phone/digital-first automotive intermediary, though focused on the buy-side of consumer transactions.
• Carwow: UK online car marketplace that connects consumers with multiple dealers and offers a configurator/sourcing model. Directly comparable to BL Autosource's virtual forecourt concept, though at significantly larger scale with a dealer-auction mechanic and broader digital marketing presence.
• Cinch: Constellation-owned UK online used car retailer offering home delivery and a 14-day money-back guarantee. Closest comparable in business model (asset-light online retail, no-haggle pricing, delivery-led), with substantially greater scale and brand investment.
• Cazoo: UK online used car retailer (now operating under a restructured, smaller footprint) that pioneered fully digital car buying with home delivery. Directly comparable on virtual forecourt, finance intermediation, and customer guarantee mechanics, though materially larger in scale historically.

Broad incumbents

• Marshall Motor Group: UK dealer group representing multiple manufacturer franchises with new and used vehicle operations, finance, and aftersales. Comparable in offering full vehicle retail with finance intermediation, but with a physical-dealership footprint across regions versus BL Autosource's virtual forecourt.
• Auto Trader: UK's leading car classifieds marketplace connecting buyers with thousands of dealers. Comparable in enabling online vehicle discovery, but operates as a listings/advertising platform rather than a retailer, with significantly greater consumer reach and brand equity.
• CarGurus: Online car marketplace with strong UK presence that aggregates dealer inventory and ranks listings by deal quality. Comparable in leveraging a virtual inventory model and price-transparency positioning, but acts as a marketplace rather than a dealer.
• Inchcape UK: One of the UK's largest automotive retailers operating franchised dealerships across multiple brands. Comparable in selling new and used vehicles with finance and warranty attach, but operates a physical forecourt model at much greater scale and brand investment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEWAUTO LIMITED