Exempt Market Connect Inc.

What Exempt Market Connect Inc. does

Exempt Market Connect Inc. is a privately held Canadian SaaS company that sells a vertically specialized compliance and investor-management platform to registered Exempt Market Dealers (EMDs) in Canada. Its product consolidates the full investor journey — KYC and government-ID verification, suitability and accredited-investor assessments mapped to NI 31-103, integrated e-signatures for subscription documents, a document vault, and real-time portfolio tracking — together with dealer back-office tooling such as CRM, compliance dashboards, activity logs, and regulatory reporting exports. Technology underpinnings include automated KYC/AML screening, liveness checks, digitally signed and time-stamped audit trails, 256-bit encryption, multi-factor authentication, and SOC 2 compliant infrastructure with Canadian-server data residency for PIPEDA compliance.

The platform is organized as six functional modules around a single workflow: onboarding and identity verification, suitability and accreditation, investment selection, subscription and document signing, and closing plus investor-side portfolio access. Compliance is positioned as the central design constraint, with every action, signature, and document exchange logged to provide immutable records aligned with CSA and NI 31-103 requirements. The product is delivered as a cloud-based SaaS application with a separate investor portal; no public API or SDK is offered, and no AI/ML models or research are disclosed in the source material.

Go-to-market is sales-led and enterprise-oriented: the company runs direct field sales targeting registered Canadian EMDs, captures inbound demand through SEO-optimized landing pages (including a dedicated page for the search phrase "exempt market dealer software"), and routes prospects into personalized demos with a stated one-business-day response SLA. Pricing is quote-based with no publicly disclosed tiers, and revenue is generated via recurring platform subscriptions. Reported scale signals include 42 dealers onboarded, a dashboard example showing 142 active clients and $28.4M in tracked AUM, and 17 open deals; no revenue, headcount, or funding figures are disclosed.

Name

Exempt Market Connect Inc.

Legal name

Exempt Market Connect Inc.

Website

https://exemptmarketconnect.ca

Company type

Private

Operating status

Operating

Short description

Exempt Market Connect Inc. is a Canadian SaaS platform serving registered Exempt Market Dealers, digitizing investor onboarding, KYC verification, suitability assessments, e-signatures, document management, and portfolio tracking within a CSA- and NI 31-103-compliant workflow.

Ownership category

akta.pro rank

Product category

Securities Compliance Software

NAICS

Software Publishers (5132)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Identity Verification & Digital ID (IDV, eIDAS, biometrics) (FSAGAFAA)

Keywords

• Exempt market dealer software
• Compliance workflow software
• KYC verification platform
• Investor onboarding software
• Portfolio tracking software

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscription: Exempt Market Connect operates as a SaaS platform for Canadian Exempt Market Dealers. The company provides a subscription-based software platform covering onboarding, KYC, e-signatures, portfolio tracking, and dealer back-office workflows. Given the platform nature and enterprise sales motion with demo requests, revenue is generated through recurring platform subscription fees.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Exempt Market Connect Inc. provides a cloud-based SaaS platform exclusively for Canadian Exempt Market Dealers (EMDs). The platform digitizes the entire investor lifecycle — from KYC/ID verification, suitability assessments, and subscription e-signatures through portfolio tracking, document vault storage, and dealer back-office compliance tools — replacing manual paper-based, email, and PDF workflows with a single auditable digital workflow aligned with CSA and NI 31-103 requirements.

Product overview

Exempt Market Connect is a single unified SaaS platform for Canadian exempt market dealers (EMDs). The core Exempt Market Connect Platform integrates six functional modules: KYC & ID Verification, Suitability & Investment Assessments, Document Signing & Subscriptions, Portfolio & Performance Tracking, Document Vault & Reporting, and Dealer Back-Office Tools — all serving the end-to-end investor journey from onboarding through portfolio management.

Differentiator

Problem solved

Functional benefit

Products and services

• Exempt Market Connect Platform A unified exempt market dealer software platform that digitizes the entire investment lifecycle for Canadian Exempt Market Dealers — from KYC/ID verification and suitability assessments through e-signatures, subscription workflows, document vault, and real-time portfolio tracking. It is intended for registered Exempt Market Dealers (EMDs) in Canada seeking to replace manual, paper-based workflows with a compliant end-to-end digital workflow.

Quantifiable outcome

• 18% increase in onboarded dealers
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Juniper Square: Investor portal, KYC, e-signature, and fund administration platform for private market GPs and their LPs. Closest functional analog to Exempt Market Connect's end-to-end workflow, though typically serving larger US private fund managers rather than Canadian exempt market dealers.
• FundCount: Portfolio and fund accounting software for hedge funds, private equity, and family offices, often paired with investor onboarding and KYC workflows. Comparable back-office suite for alternative investment managers, though broader in scope than the Canadian EMD niche.
• Canoe Intelligence: Alternative investment data management and document automation platform for GPs and fund admins. Comparable document-intake, KYC, and back-office digitization play for private market firms.
• Suberra (now Veemoz / Wealthsimple for Advisors alternative): Canadian exempt market dealer software platform offering onboarding, KYC, suitability, e-signatures, and investor management. Most direct Canadian competitor with an essentially identical feature set mapped to NI 31-103.
• AppFolio Investor Portal: Investor-facing portal that combines onboarding, e-signatures, and document storage for fund/asset managers. Comparable to Exempt Market Connect's investor lifecycle functionality, although AppFolio is primarily US real estate fund focused.

Emerging players

• DealCloud: CRM and deal management platform purpose-built for financial services including alternative investments and capital markets. Adjacent functionality to the dealer back-office and CRM modules in Exempt Market Connect.

Broad incumbents

• CAIS: Alternative investment platform providing advisors and their clients access to private funds, with built-in subscription, KYC, and reporting infrastructure. Overlaps with Exempt Market Connect's distribution and compliance workflows in the private placements space.
• Addepar: Wealth management technology platform with portfolio analytics, reporting, and investor portals. Larger incumbent that overlaps with Exempt Market Connect's portfolio tracking and reporting capabilities for advisor/wealth firms.
• iCapital Network: End-to-end platform for alternative investments including KYC/AML, subscription documents, and investor reporting for wealth managers. Comparable investor lifecycle workflows but primarily US-focused and aimed at advisor-led distribution.

Regional players

• Croesus Finansoft: Canadian wealth management technology provider serving portfolio managers, advisors, and dealers with portfolio accounting, CRM, and reporting tools. Most relevant Canadian regional comparable to Exempt Market Connect's back-office and compliance suite.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exempt Market Connect Inc.