avitus.ee

What avitus.ee does

Avitus (avitus.ee) is an Estonian non-profit health information portal headquartered in Tallinn, founded in 2006 and operated as a private entity. The company publishes Estonian-language content covering mental health (depression, anxiety disorders, peer counseling), physical health, exercise, nutrition, dietary supplements, and vitamins, alongside informational guides on therapy modalities including creative therapy, occupational therapy, and workplace supervision. Its content is organized around topic hubs (e.g., a Tallinn psychologist finder with pricing benchmarks of €75–€150 per session and references to Tervisekassa reimbursement), and is distributed through the public website and an email newsletter (uudiskiri).

The platform is built on a standard WordPress content management system with no proprietary technology layer, no mobile app, and no documented AI, API, or integration surface. The product portfolio consists of static informational and educational pages, with no transactional or interactive service features. Service-related pages (supervision, creative therapy, occupational therapy, peer counseling) describe categories of professional services available elsewhere in Estonia rather than Avitus-delivered services, with the Tallinn psychologist page acting primarily as a referral guide.

Avitus's business model is not commercially disclosed. There is no public pricing, no subscription, no advertising inventory, and no evidence of grants, donations, or external funding. The entity appears to function as a free public-interest information resource. Customer segments are end-consumer readers — individuals seeking mental health, wellness, and nutrition information in Estonian — with no B2B customer base, no named clients, and no disclosed management or governance team. Operating geography is limited to Estonia, with no claims of international footprint.

Name

avitus.ee

Legal name

Avitus

Website

https://avitus.ee

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Avitus (avitus.ee) is an Estonian non-profit health information portal based in Tallinn, publishing Estonian-language content on mental health, physical fitness, nutrition, supplements, and therapy services for individual Estonian-speaking readers.

Ownership category

akta.pro rank

Product category

Health Information Services

NAICS

Educational Support Services (611710)

SIC

Services-Social Services (8300)

akta.pro primary industry

Wellbeing, Mental Health & Employee Assistance (EAP) (BPACAPAO)

Keywords

• Health information portal
• Mental health services
• Peer counseling
• Workplace supervision
• Wellness education

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Distribution channels1 record

Marketing channels2 records

Core offering

Avitus operates a centralized Estonian-language health information portal that provides practical advice and educational content on mental health (depression, anxiety), physical health, exercise, nutrition, dietary supplements, and vitamins. It also serves as an informational resource describing therapy services such as supervision, creative therapy, occupational therapy, and peer counseling (kogemusnõustamine), along with guidance for finding psychologists in Tallinn.

Product overview

Avitus is a health portal offering a unified information platform covering mental health, physical health, training, nutrition, dietary supplements, and vitamins. The site provides informational content on conditions like depression and anxiety disorders, along with therapeutic services including creative therapy, occupational therapy, and supervision. It also features guides for finding psychologists in Tallinn and explains peer counseling (kogemusnõustamine) services. The portfolio consists of the main Avitus health portal as the central hub, with supporting informational pages and therapy service descriptions forming the service ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Avitus terviseportaal
• Psühholoog Tallinnas (Psychologist in Tallinn)
• Kogemusnõustamine (Peer counseling) Peer counseling service where trained professionals with similar life experiences provide emotional and practical support to individuals facing crises, mental health challenges, or life transitions.
• Tegevusteraapia (Occupational therapy) Occupational therapy service focused on maintaining and improving functional abilities through purposeful, client-meaningful activities and environmental adaptations.
• Loovteraapia (Creative arts therapy) Creative arts therapy using artistic techniques such as drawing, painting, and clay modeling alongside traditional verbal counseling to help express and understand emotions.
• Supervisioon (Workplace supervision) Workplace supervision and counseling service for professionals working with people, helping organizations and employees maintain mental health and support professional development.

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Regional players

• Confido Meditsiinikeskus: Estonian private medical center referenced in Avitus's psychologist guide, offering clinical psychology services in Tallinn. Comparable as an Estonian mental health access point but delivers in-person care rather than information.
• Vaimse Tervise Keskus: Tallinn-based mental health center referenced on Avitus, providing outpatient psychology and psychiatry services. Comparable Estonian mental health access point, though operates as a clinical provider rather than content portal.

Broad incumbents

• Tervisekassa (Estonian Health Insurance Fund): National health insurer that publishes patient-facing information about reimbursed services, including psychologist access in Tallinn. Overlaps with Avitus's psychologist-finding guidance content but operates at national scale.
• Healthline: Major consumer health information publisher covering mental health, nutrition and wellness. Comparable product format (editorial health portal) but operates globally with significantly larger editorial resources.
• Patient.info: UK-based health information platform offering patient-facing articles on mental health conditions and treatment options. Comparable as a non-clinical, content-led health information destination.
• WebMD: Established US health information portal providing condition-focused content across mental and physical health. Comparable information-portal model, though with much broader audience and clinician-reviewed content.

Direct peers

• Peaasi.ee: Estonian mental health awareness non-profit that produces Estonian-language content on depression, anxiety and emotional wellbeing. Closest direct peer given shared mission, geography, language, and information-portal format.
• Tervise Arengu Instituut (National Institute for Health Development): Estonian government-affiliated institute publishing authoritative health information and statistics in Estonian. Comparable as an Estonian-language public-health content publisher, though funded publicly.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/arengu-keskus-avitus-mt-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about avitus.ee