Twin Peaks

Casual Dining Restaurantsttwinpeaksmenu.us

Company typePrivate
Founded2005
HeadquartersLewisville, United States
Headcount5,001–10,000
GTM typeB2C
OfferingServices

Twin Peaks firmographics

Firmographics

Name: Twin Peaks
Legal name: Twin Peaks Restaurant
Website: https://ttwinpeaksmenu.us
Company type: Private
Founded year: 2005
Operating status: Operating
Headcount range: 5,001–10,000 employees
Ownership category
akta.pro rank

Twin Peaks industry classification

Industry

Product category: Casual Dining Restaurants
NAICS: Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
SIC: Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
akta.pro primary industry: Special Occasion & Destination Restaurants (THAFACAK)
akta.pro secondary industries: Neighborhood & Sports Bars (THAFAEAA), Sports Bars (CRANACAC)

Keywords

Sports bar chain
Casual dining restaurant
American comfort food
Draft beer program
Sports lodge hospitality

Where Twin Peaks is headquartered

Location

Headquarters

HQ city: Lewisville
HQ country: United States
HQ region: North America

Offices21 records

Markets served

Twin Peaks business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

Food and Beverage Sales: Revenue is generated through the sale of made-from-scratch American food items (burgers, wings, tacos, steaks, flatbreads, salads, appetizers, desserts) and beverages (draft beer served at 29°F, cocktails, spirits, soft drinks). The restaurant operates dine-in, takeout, and delivery services.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Individual Menu Items (Unit Pricing)
Unit Pricing	Pay-as-you-go	Happy Hour Discounted Pricing (Daily)
Unit Pricing	Pay-as-you-go	Premium Spirits and Full Bar Pricing

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Twin Peaks product offering

Product offering

Core offering

Twin Peaks operates a chain of 110+ lodge-style sports restaurants across 27 US states, serving scratch-made American comfort food (burgers, wings, steaks, flatbreads, salads, tacos, soups) alongside a full-service bar centered on its proprietary 29°F draft beer produced on-site at Twin Peaks Brewery. Each location provides dine-in, outdoor seating, takeout, delivery, and live sports viewing on wall-to-wall HDTVs in a mountain-lodge-inspired setting.

Product overview

Twin Peaks is a lodge-style sports restaurant chain operating over 100 locations across 27 US states. The core offering is a unified dining experience combining hearty scratch-made American food, ice-cold 29°F draft beer served in frosted mugs, and a lively sports viewing atmosphere with wall-to-wall HDTVs. The product portfolio spans multiple menu categories including Bites (appetizers), Wings, Burgers, Sandwiches, Tacos, Flatbreads, Salads, Soups, Hot Dishes (entrees), Party Packs (catering), Sides, Sweet Things (desserts), and a full Beverages program including craft beers, cocktails, and non-alcoholic options. Additional offerings include Happy Hour specials and catering services through Party Packs. The restaurant chain positions itself as an 'ultimate sports lodge' where guests enjoy scratch-made meals, cold beers, and live sports entertainment.

Differentiator

Problem solved

Functional benefit

Products and services

Twin Peaks Restaurant — Lodge-Style Sports Restaurant Experience Lodge-style sports restaurant experience combining scratch-made American comfort food, ice-cold 29°F draft beer served in frosted mugs, handcrafted cocktails, and live sports viewing on wall-to-wall HDTVs. Available at 110+ company- and franchise-owned locations across 27 US states for dine-in, outdoor seating, takeout, and delivery.
Twin Peaks Party Packs Pre-built group meal packages designed to feed 4–6 guests, including chicken fried chicken, sirloin steak, chargrilled salmon, chicken and shrimp, spicy chipotle chicken, chicken fried steak, chicken tenders, peaks sampler family size, brisket chili family size, steak salad family size, and house salad family size. Targeted at group outings, family dinners, and group celebrations.
Twin Peaks Happy Hour Daily happy hour promotion offering discounted draft beers ($3–$5), cocktails ($4–$5), wine/sangria ($4–$5), soft drinks ($2.00–$3.00), appetizers ($3–$6), and late-night menu items ($4–$6) during the 2–7 PM and 10–11 PM windows, designed to drive foot traffic in off-peak hours and provide value to adult social diners.

Quantifiable outcome

Satisfies a wide range of customer preferences with 15+ menu categories from bites to party packs, addressing varied appetites and group dining needs

Companies that use Twin Peaks

Customer profile

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Twin Peaks technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Twin Peaks partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves1 record

Twin Peaks competitors and assessment

Company assessment

Direct peers

Dave & Buster's: Eatertainment chain combining full-service American dining, sports viewing on large screens, and arcade gaming. Comparable to Twin Peaks on sports-and-dining destination positioning, though with an added gaming component.
Hooters: Iconic American sports bar chain known for themed service staff, wings, burgers, and full bar. Closest direct comparable to Twin Peaks on the combination of distinctive uniform, sports-bar atmosphere, and full American menu.
Buffalo Wild Wings: The largest US sports bar chain (now BWW, owned by Inspire Brands), offering wings, beer, and wall-to-wall sports viewing. Directly comparable to Twin Peaks on menu, sports-bar positioning, and bar-led revenue mix.
BJ's Restaurant & Brewhouse: Casual dining chain (200+ US locations) with on-site brewery, deep beer program, sports viewing, and broad American menu. Closely comparable to Twin Peaks on the combination of in-house brewing and sports-lodge positioning.
Wingstop: Wings-focused chain (1,800+ US locations) with dine-in and off-premise sports-friendly positioning. Overlaps with Twin Peaks on wings, beer, and sports-adjacent customer occasions but lacks the lodge theme.
Walk-On's Sports Bistreaux: Sports-themed casual dining chain (60+ US locations) emphasizing Louisiana-influenced American fare, sports viewing, and full bar. Comparable to Twin Peaks on sports-themed destination positioning and full-service menu.
Yard House: Upscale sports bar chain with 80+ US locations offering 100+ taps, large TVs, and a broader American menu. Directly comparable to Twin Peaks on sports-bar positioning, beer program depth, and full-service dining.

Broad incumbents

TGI Fridays: Legacy casual dining chain with bar program, sports viewing, and broad American menu. Comparable as a broader incumbent in casual dining / sports bar adjacency, though without Twin Peaks' lodge-themed differentiation.
Chili's Grill & Bar: Large casual dining chain (1,600+ US locations) with full bar, TVs, burgers, and wings. Comparable as a broad incumbent competing for the same casual-dining sports-viewing occasions Twin Peaks targets.

Regional players

Buffalo Wing University / Plucker's Wing Bar: Sports bar chain concentrated in Texas and the South with strong wings, beer, and sports-viewing positioning. Comparable to Twin Peaks on concept and Texas/Southern regional overlap.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights6 records

Customer concentration

Twin Peaks financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Twin Peaks leadership team

Management profile

Number of profiles

Twin Peaks funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Twin Peaks M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Twin Peaks

What does Twin Peaks do?

Is Twin Peaks a public or private company?

Twin Peaks is a private company. It is classified as unknown and is currently operating.

When was Twin Peaks founded?

Twin Peaks was founded in 2005. It employs 5,001 to 10,000 people.

Where is Twin Peaks based?

Twin Peaks is headquartered in Lewisville, United States, in the North America region.

How does Twin Peaks make money?

One revenue line is on record: food and Beverage Sales.

Who are Twin Peaks's main competitors?

Direct peers on record are Dave & Buster's, Hooters, Buffalo Wild Wings, BJ's Restaurant & Brewhouse, Wingstop, Walk-On's Sports Bistreaux and Yard House. Broad incumbents are TGI Fridays and Chili's Grill & Bar. Buffalo Wing University / Plucker's Wing Bar is listed as a regional player.

Does Twin Peaks have an API?

No public API is recorded for Twin Peaks.

What industry is Twin Peaks in?

Twin Peaks's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFACAK, Special Occasion & Destination Restaurants, with a secondary code of THAFAEAA, Neighborhood & Sports Bars. Its NAICS code is 722511 and its SIC code is 5810.