The Permaculture Student

Name

The Permaculture Student

Legal name

The Permaculture Student

Website

https://thepermaculturestudent.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

The Permaculture Student is a founder-owned educational business founded in 2016 in Austin, Texas, that teaches permaculture and regenerative soil science globally through Kajabi-hosted online courses, four published books, a podcast, and K-12 curriculum materials sold direct-to-consumer.

Ownership category

akta.pro rank

Product category

Permaculture and Regenerative Agriculture Education

NAICS

Educational Support Services (61171), All Other Schools and Instruction (61169), Technical and Trade Schools (61151)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)

akta.pro secondary industries

Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA), Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA)

Keywords

• Permaculture education
• Regenerative soil science
• Online gardening courses
• Soil microscopy training
• Regenerative agriculture books

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Online Courses: Self-paced online courses hosted on Kajabi platform; courses include Regenerative Soil Microscopy (20-week program with LIVE sessions), Advanced Permaculture Student, Introduction to Regenerative Soil, and Permaculture Gardening; one-time purchase with lifetime access
2. Book Sales: Physical hardcover books and ebooks sold directly through the website; product catalog includes The Permaculture Student 1 Book Set, The Permaculture Student 2 Textbook (3rd Edition), Regenerative Soil (2nd Edition 2025), and Regenerative Soil Microscopy; includes US and international shipping
3. Affiliate Program: Affiliates program for partners to promote and sell courses and books for commission

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

The Permaculture Student sells educational content on permaculture and regenerative soil science directly to consumers worldwide. Its core products are published books (4 titles including textbooks and specialized guides on soil microscopy and regenerative soil) and self-paced online courses (8+ programs) covering permaculture design, regenerative soil science, soil microscopy, gardening, and a K-12 curriculum, all delivered through a Kajabi-hosted platform and a Squarespace-based e-commerce website. Supplementary free content includes a podcast ('A Regenerative Future') and a blog.

Product overview

The Permaculture Student is an educational platform built around Matt Powers (M.Ed), offering a multi-format learning ecosystem centered on permaculture and regenerative agriculture. The core portfolio consists of 15+ online courses (hosted on Kajabi) covering topics from introductory permaculture gardening to advanced regenerative soil microscopy, plus 4 published books including 'The Permaculture Student' series and 'Regenerative Soil' titles. Supplementary content includes a podcast ('A Regenerative Future'), blog articles, and K-12 curriculum materials. The offering is structured as a content/platform model where books and courses are sold directly through the Squarespace-based website, with courses providing video-based instruction supplemented by live Q&A sessions and community features.

Differentiator

Problem solved

Functional benefit

Products and services

• The Permaculture Student 1 - Book Set Textbook and workbook ebook set condensing Permaculture Design Certification course requirements into a reference manual and guided design workbook, priced from $35, used in elementary schools, high schools, and homeschools.
• The Permaculture Student 2 - The Textbook 3rd Edition (HARDCOVER) Comprehensive permaculture textbook with 417 pages, 270+ full-color photographs, and 130,000+ words covering soil, fungi, Keyline Design, Urban Permaculture, Carbon Sequestration, Korean Natural Farming, and more. Designed as a full-year science elective for high school and college, priced from $75.
• Regenerative Soil - The Science & Solutions 2nd Edition (HARDCOVER) Comprehensive hardcover guide covering soil management, remediation, generation, and science from biological, chemical, and biochemistry perspectives connected to natural farming methods. Updated 2nd Edition with new citations, images, and 2025 edits, priced from $60 with free US shipping.
• Regenerative Soil Microscopy (Book) Highly visual hardcover guide to bright field, dark field, and epifluorescence microscopy methods plus Matt Powers' 'Lightfield' technique. Teaches how to examine soil, compost, roots, leaves, plant sap, microbes, and mycorrhizae using microscopes at 40x-1000x+ magnification, priced from $70.
• Regenerative Soil Microscopy (Online Course) 20-week self-paced online course teaching microscope techniques to examine and evaluate soil, compost, brews, roots, ferments, and microbes, with weekly LIVE Q&A sessions and group labwork for real-time comparison and feedback. Lifetime access included.
• Regenerative Soil (Online Course) Online course accompanying the Regenerative Soil book, providing comprehensive training on regenerative soil science and solutions.
• The Permaculture Student Online K-12 Online permaculture curriculum designed for K-12 education, aligning with state and national science standards as a full-year science elective.
• The Advanced Permaculture Student Online Advanced-level online permaculture course for students who have completed introductory coursework.
• An Introduction to Regenerative Soil Introductory online course covering fundamental concepts of regenerative soil science and practices.
• Permaculture Gardening Online course focused on permaculture gardening techniques and design principles for home gardeners.
• Your Best Garden Online course aimed at helping gardeners optimize and improve their garden results using permaculture principles.
• Breakthroughs in Regenerative Soil with Matt Powers Video series and course covering the latest breakthroughs and research in regenerative soil science.

Quantifiable outcome

• Soil created from any starting point (clay, sand, or silt can be turned into rich chocolatey loam)
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@mattpowerssoils
• Facebookfacebook.com/thepermaculturestudent
• LinkedInlinkedin.com/company/the-permaculture-student

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Permaculture Student