YARD Outdoor
- Company typePrivate
- Founded2020
- HeadquartersStrijen, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
YARD Outdoor firmographics
Firmographics- Name
- YARD Outdoor
- Legal name
- YARD Outdoor
- Website
- https://yardoutdoor.nl
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
YARD Outdoor industry classification
Industry- Product category
- Outdoor Living Structures
- NAICS
- Wood Product Manufacturing (321), Custom Architectural Woodwork and Millwork Manufacturing (337212)
- SIC
- Lumber & Wood Products (No Furniture) (2400)
- akta.pro primary industry
- Porch & Veranda Construction (HSAPALAG)
- akta.pro secondary industries
- Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG), Deck Design & New Deck Construction (HSAIAJAE)
Keywords
Where YARD Outdoor is headquartered
LocationHeadquarters
- HQ city
- Strijen
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
YARD Outdoor business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Outdoor Structure Sales: Sale of pre-configured and custom-made Douglas outdoor structures (buitenverblijven) including Grandiose, Sublime, Elegante, and Cubique models. One-time purchase revenue model.
- Aluminium Veranda Sales: Sale of aluminium verandas (Velvetline series) in polycarbonaat and glass variants. One-time purchase revenue model with customization options available.
- Accessories and Components: Sale of accessories including wall modules, windows, doors, panels, fencing (hekwerk), and Lumineuse skylights for outdoor structures.
- Dealer Network Revenue: Revenue generated through a growing network of authorized dealers across the Netherlands and Belgium who sell YARD Outdoor products to end consumers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Velvetline Polycarbonaat - Entry Level |
| Unit Pricing | Pay-as-you-go | Velvetline Polycarbonaat - Mid Range |
| Unit Pricing | Pay-as-you-go | Velvetline Glass Roof |
| Unit Pricing | Pay-as-you-go | Custom Douglas Outdoor Structures |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
YARD Outdoor product offering
Product offeringCore offering
YARD Outdoor designs, manufactures, and sells modular Douglas wood outdoor buildings (buitenverblijven) and aluminium verandas under brands including Grandiose, Sublime, Elegante, Cubique, Easyline, Velvetline, and Oblique. The company also offers glass sliding systems, aluminium carports, and a custom (maatwerk) design service, distributing primarily through an authorized dealer network in the Netherlands and Belgium with direct website quote capture.
Product overview
YARD Outdoor offers a comprehensive portfolio of outdoor living structures centered around two main material categories: Douglas wood outdoor buildings and aluminum verandas/carports. The Douglas collection includes six product lines (Grandiose, Sublime, Easyline, Elegante, Cubique) available in flat and gable roof variants, plus attached veranda options (Sublime and Oblique). The aluminum range features the Velvetline veranda line in both polycarbonate and full glass roof configurations, complemented by glass sliding systems and carports. Accessories include wall modules, windows/doors, fencing, and Lumineuse skylights. The company emphasizes custom manufacturing capability, allowing customers to design bespoke outdoor structures to their exact specifications.
Differentiator
Problem solved
Functional benefit
Brands
- Velvetline: Aluminium veranda line available in polycarbonaat and glass roof variants
- Grandiose
- Sublime
- Elegante
- Cubique
- Easyline
- Oblique
Products and services
- Grandiose Douglas Outdoor Building Premium Douglas wood outdoor building (buitenverblijf) available in flat roof and kapschuur (gable) roof variants, offering spacious designs for garden applications. Targeted at homeowners seeking a premium outdoor living structure.
- Sublime Douglas Outdoor Building Douglas wood outdoor building available in flat roof and gable roof variants; mid-range product offering versatility for outdoor living. Targeted at homeowners wanting flexible Douglas outdoor structures.
- Easyline DIY Douglas Outdoor Building Do-it-yourself Douglas outdoor building kit designed for self-assembly. Entry-level product aimed at cost-conscious homeowners and DIY enthusiasts.
- Elegante Douglas Outdoor Building Stylish Douglas wood outdoor building with flat roof design and contemporary aesthetic for garden applications. Targeted at homeowners seeking modern styling.
- Cubique Douglas Outdoor Building Cube-shaped Douglas wood outdoor building with modern design; compact footprint with contemporary styling. Targeted at homeowners with smaller gardens wanting modern aesthetics.
- Velvetline Polycarbonate Aluminium Veranda Aluminium veranda with polycarbonate roof panels in four light-transmission variants. Lightweight yet strong construction with configurable gutter styles (classical arched, round, modern flat) and standard colors anthracite and white 9010. Targeted at homeowners wanting weather-protected outdoor space.
- Velvetline Glass-Roof Aluminium Veranda Aluminium veranda with full glass roof. Premium option providing clear view-through, more spacious appearance, and optimal natural light with extra-strong safety glass. Structure engineered to handle the heavier weight of glass roofing. Targeted at homeowners wanting premium transparent veranda roofing.
- Oblique Attached Douglas Veranda Douglas attached veranda with sloped (schuin dak) roof design; modern interpretation of classic veranda style. Targeted at homeowners wanting an attached veranda solution.
- Aluminium Carports Aluminium carport structures for vehicle protection; durable and weather-resistant outdoor shelter. Targeted at homeowners needing covered parking.
- Glass Sliding System (Glasschuifsysteem) Aluminium glass sliding system for verandas; transforms open verandas into enclosed spaces. Targeted at homeowners wanting to extend veranda usability into colder seasons.
- Custom Outdoor Structure Service (Maatwerk) Custom design service for bespoke outdoor structures; tailored solutions per individual customer specifications including dimensions, roof type, and configuration. Targeted at homeowners with non-standard requirements or specific design visions.
Companies that use YARD Outdoor
Customer profileSegments3 records
Ideal customer profiles3 records
YARD Outdoor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
YARD Outdoor partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Authorized Dealers (Netherlands and Belgium)coreYARD Outdoor operates through a network of authorized dealers across the Netherlands and Belgium. The company describes its dealer relationships as important ('hechte samenwerking') and actively recruits new dealers. Dealers benefit from producing their own product line under the YARD Outdoor brand, strong customization capabilities, product quality, and close partnership support. The company emphasizes 'teamwork makes the dream work' philosophy.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
YARD Outdoor competitors and assessment
Company assessmentDirect peers
- Verasol: Netherlands-based manufacturer specializing in aluminium verandas sold through a dealer network. Comparable product range, target customer (homeowner), and dealer-distribution model, with overlapping coverage in the same primary geographies.
- Tuinmaximaal: Dutch outdoor living company offering verandas, glass sliding systems, and garden rooms through a dealer network in the Netherlands and Belgium. Directly comparable to YARD Outdoor across both aluminium verandas and wooden outdoor structures with similar modular configuration options.
- Woodpro: Dutch supplier of DIY wooden outdoor products including verandas, gazebos, and garden buildings. Directly comparable to YARD Outdoor's Easyline DIY offering and competes on price-sensitive, self-install customer segments.
- Solidwood: Netherlands-based manufacturer of garden rooms and bespoke outdoor wooden structures. Comparable to YARD Outdoor's Douglas outdoor building portfolio and maatwerk custom service, with overlapping customer base of Dutch homeowners.
- Milano Verandas: Dutch manufacturer and supplier of aluminium verandas targeting the same residential outdoor-living segment in the Netherlands and Belgium. Directly comparable to YARD Outdoor's Velvetline aluminium veranda range on product, materials, and dealer channel.
- Deponti: Dutch manufacturer of aluminium verandas and outdoor living products based in the Netherlands. Deponti competes head-to-head with YARD Outdoor's Velvetline line on aluminium veranda configurations, polycarbonate/glass roofing options, and dealer-led distribution across the same NL/BE geographies.
- Gardendreams: Dutch manufacturer of garden rooms and outdoor buildings (tuinkamers/buitenverblijven) with custom design services. Directly comparable to YARD Outdoor's Douglas buitenverblijven line (Grandiose, Sublime, Elegante, Cubique) on product type, customization, and target market.
Broad incumbents
- Hornbach: Large Dutch/German building materials and DIY retail chain that sells verandas, garden buildings, and outdoor structures alongside a full building materials assortment. Adjacent rather than direct competitor - YARD Outdoor's dealers and end customers also purchase from Hornbach - and represents a broad incumbent benchmark for the channel.
- Palmako: Estonian manufacturer of wooden garden houses, pavilions, and outdoor timber structures with broader European distribution. Comparable product category (wooden outdoor buildings) at a larger scale, overlapping with YARD Outdoor's Douglas buitenverblijven range but operating at broader European scope.
Emerging players
- Outdoor Life Concept: Dutch provider of outdoor living structures including verandas and garden rooms, primarily active in the Netherlands. Comparable product offering at a similar small-scale dealer model, representing an emerging niche player rather than a dominant market leader.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
YARD Outdoor social profiles
Digital presenceYARD Outdoor financial estimates
Financial estimateRevenue estimate
Valuation estimate
YARD Outdoor leadership team
Management profileNumber of profiles
Profiles1 record
YARD Outdoor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YARD Outdoor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YARD Outdoor
What does YARD Outdoor do?
YARD Outdoor designs, manufactures, and sells modular Douglas wood outdoor buildings (buitenverblijven) and aluminium verandas under brands including Grandiose, Sublime, Elegante, Cubique, Easyline, Velvetline, and Oblique. The company also offers glass sliding systems, aluminium carports, and a custom (maatwerk) design service, distributing primarily through an authorized dealer network in the Netherlands and Belgium with direct website quote capture.
Is YARD Outdoor a public or private company?
YARD Outdoor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was YARD Outdoor founded?
YARD Outdoor was founded in 2020. It employs 1 to 10 people.
Where is YARD Outdoor based?
YARD Outdoor is headquartered in Strijen, Netherlands, in the Europe region.
How does YARD Outdoor make money?
Four revenue lines are on record. Outdoor Structure Sales are the primary driver. The others are aluminium Veranda Sales, accessories and Components and dealer Network Revenue.
Who are YARD Outdoor's main competitors?
Direct peers on record are Verasol, Tuinmaximaal, Woodpro, Solidwood, Milano Verandas, Deponti and Gardendreams. Broad incumbents are Hornbach and Palmako. Outdoor Life Concept is listed as an emerging player.
Does YARD Outdoor have an API?
No public API is recorded for YARD Outdoor.
What industry is YARD Outdoor in?
YARD Outdoor's product category is Outdoor Living Structures. Its primary akta.pro industry code is HSAPALAG, Porch & Veranda Construction, with a secondary code of CRAIAIAG, Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses). Its NAICS code is 321 and its SIC code is 2400.