The Shard Shop
The Shard Shop, operating as Shard Shop Grayton LLC, is a single-location make-your-own-art boutique in Santa Rosa Beach, Florida, offering in-person glass mosaic classes, private parties, DIY kits, crushed glass supplies, and finished art under its proprietary ShardWorx method for individual consumers, families, tourists, and small group event bookers.
- Company typePrivate
- Founded2015
- HeadquartersSanta Rosa Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Shard Shop does
The Shard Shop, operating under the legal entity Shard Shop Grayton LLC, is a single-location make-your-own-art boutique located at 26 Logan Ln Cottage E, Santa Rosa Beach, Florida, in the Grayton Beach tourist corridor. The company's core offering is its proprietary "Shard Shop Art" / "ShardWorx" technique, which uses repurposed crushed glass, shells, and resin applied to canvas and hardwood boards to produce mosaic-style artwork. It delivers this method through approximately one-hour in-person classes for ages 6+, a specialty Charcuterie Board Class for adults, and tiered private-party packages for kids, teens, and adults (range $350–$900+ base), all guided by trained instructors.
The product mix spans in-store experiences, retail supplies (crushed glass in six colors and crushed shells in four varieties, sold from 1.5 lb to 44 lb packs), a $19.99 Mini Art Kit with themed designs for at-home or shipped use, gift cards starting at $48.15, and "Shard Shop Designs" pre-made art prints. The technology stack is standard small-business e-commerce: Shopify powers the storefront, checkout, and online class booking; Mailchimp operates the Shard Club email/loyalty program; Tripadvisor and Google host public reviews. Three trademarks — Shard Shop Art, ShardWorx, and Shard Shop Designs — are registered. Founder and local artist Mary Hong is credited with originating the technique and remains associated with the brand.
The business model is direct-to-consumer across two channels: a physical boutique serving walk-ins, class participants, and private event bookings, plus a Shopify e-commerce storefront with local pickup (no shipping of finished art pieces, but kits and supplies ship). Pricing is unit-based: $85 per class participant (all ages), $95 for the Charcuterie Board specialty, $350–$900+ for private parties, $19.99 for mini kits, and variable pricing on materials by weight. Customer segments are long-tail and include vacationing families, local residents, birthday and corporate private event bookers, and one referenced nonprofit foster-children program. The company is privately held, founder-aligned, and operates with no disclosed institutional funding or parent company.
The Shard Shop firmographics
Firmographics- Name
- The Shard Shop
- Legal name
- Shard Shop Grayton LLC
- Website
- https://shardshop.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Shard Shop, operating as Shard Shop Grayton LLC, is a single-location make-your-own-art boutique in Santa Rosa Beach, Florida, offering in-person glass mosaic classes, private parties, DIY kits, crushed glass supplies, and finished art under its proprietary ShardWorx method for individual consumers, families, tourists, and small group event bookers.
- Ownership category
- akta.pro rank
The Shard Shop industry classification
Industry- Product category
- Arts and Crafts Education
- NAICS
- Hobby, Toy, and Game Retailers (45912)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- DIY Craft Kits & Project Kits Retail (CRALACAH)
Keywords
Where The Shard Shop is headquartered
LocationHeadquarters
- HQ city
- Santa Rosa Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Shard Shop business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Art Classes: In-person DIY art classes at the Grayton Beach boutique. Classes are approximately 1 hour long, taught by trained instructors. Adults can choose from various board sizes (11x14, 16x20, 20x30 canvas, 24x24 gallery wrapped). Children ages 6-13 create on 8x10 painted hardwood boards.
- Private Events and Parties: Birthday parties (kids ages 6-12, teen ages 13-18) and private parties (adults 18+) including team building, girls' nights, date nights. Each guest creates their own art piece. Collective art piece included in private party fee.
- Art Kits and Supplies: Mini art kits ($19.99) containing 5x7 canvas, crushed glass, non-toxic glue, and instructions. Crushed glass and shells sold by weight (1.5 lbs to 44 lbs). DIY creation takes under an hour, dries overnight.
- Gift Cards: Gift cards available for emailed or mailed delivery, allowing recipients to book classes or purchase items.
- Pre-made Art Sales: Sale of completed Shard Shop Designs art prints and one-of-a-kind pieces created by artist Mary Hong.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Original Art Class - All Ages (6+) |
| Unit Pricing | Pay-as-you-go | Charcuterie Board Class - Adults Only (16+) |
| Unit Pricing | Multi-year contract | Kids Party (Ages 6-12) |
| Unit Pricing | Multi-year contract | Teen Party (Ages 13-18) |
| Unit Pricing | Multi-year contract | Private Party (Adults 18+) |
| Unit Pricing | Pay-as-you-go | Mini Art Kit |
| Unit Pricing | Pay-as-you-go | Gift Cards |
| Unit Pricing | Pay-as-you-go | Crushed Glass and Shells |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
The Shard Shop product offering
Product offeringCore offering
The Shard Shop is a make-your-own-art boutique that sells glass mosaic art classes, DIY at-home art kits, crushed glass and crushed shell craft supplies, and finished art prints. It also hosts private party packages for kids, teens, and adults, and offers gift cards. Operations center on a physical studio in Grayton Beach, FL with an online Shopify storefront extending reach to remote customers.
Product overview
The Shard Shop is a make-your-own-art boutique specializing in art created with repurposed glass, shells, and resin. The company offers a portfolio of products and services centered around its signature ShardWorx Art methodology: in-studio art classes (Original Art Class for all ages 6+, Specialty Charcuterie Board Class for adults), DIY Mini Art Kits for at-home creative projects, raw materials (Crushed Glass in six colors, Crushed Shells in four varieties), private party packages for kids/teens/adults, and pre-made art prints. The experience is built around breaking and arranging glass pieces to create mosaic-style artwork, with trained instructors guiding participants through the creative process.
Differentiator
Problem solved
Functional benefit
Brands
- ShardWorx: The Shard Shop's signature art product line featuring glass and resin art classes, art kits, and prints using crushed glass techniques.
Products and services
- Original Art Class Walk-in, per-person hands-on glass mosaic art class held at the Grayton Beach studio, teaching customers the proprietary Shard Shop Art technique. Targeted at beach tourists, local visitors, and walk-in individuals seeking a creative experience.
- Charcuterie Board Class Specialty hosted class (priced at $95) where participants create a Shard Shop Art-style charcuterie board. Targeted at adult party hosts and group event participants.
- Mini Art Kit Entry-level DIY kit (starting at $19.99) containing materials and instructions for at-home Shard Shop Art creation. Sold through the Shopify storefront to remote DIY customers and gift buyers.
- Crushed Glass (Supplies) Loose crushed glass sold as a craft supply for use in Shard Shop Art and other mosaic projects. Targeted at DIY hobbyists and at-home crafters purchasing through the online store.
- Crushed Shells (Supplies) Loose crushed shells sold as a coastal-themed craft supply for use in Shard Shop Art and similar projects. Targeted at DIY hobbyists and at-home crafters purchasing through the online store.
- Kid / Teen Party Package Hosted private party package (priced at approximately $350) for kids or teens, held in the Grayton Beach studio. Targeted at parents and guardians booking a birthday or group celebration for children or teenagers.
- Adult Party Package Hosted private party package (priced at approximately $900) for adult groups, held in the Grayton Beach studio. Targeted at adult party hosts, group event coordinators, and team-building organizers.
- Art Prints Pre-made finished Shard Shop Art prints sold through the boutique and online storefront. Targeted at gift buyers, home décor shoppers, and customers seeking an instant Shard Shop Art piece without taking a class.
- Gift Cards Stored-value gift cards redeemable across classes, kits, supplies, and in-store purchases. Targeted at gift buyers seeking a flexible Shard Shop present.
Companies that use The Shard Shop
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
The Shard Shop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
The Shard Shop partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- ShopifycoreShopify powers the company's e-commerce website, enabling online sales of art classes, kits, supplies, and gift cards. Shopify also processes payments, manages the shopping cart functionality, and provides the platform infrastructure for the online store.
- TripadvisorminorTripadvisor hosts customer reviews and ratings for The Shard Shop. The company actively encourages customers to leave reviews on Tripadvisor and displays review links and quotes on their website.
- Mary Hong (Artist)minorLocal artist Mary Hong created the original Shard Shop art technique. Her gallery work is referenced and customers may meet her at the shop. She is credited with the creative inspiration behind the Shard Shop art style.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
The Shard Shop competitors and assessment
Company assessmentDirect peers
- Pinot's Palette: National paint-and-sip studio franchise offering instructor-led, ~2-hour DIY art classes with all materials provided, similar unit economics and experiential retail model to The Shard Shop's class-based business.
- Painting with a Twist: Large paint-and-sip franchise with a comparable "all materials provided, instructor-led" class experience and private event offerings (birthdays, team building), directly overlapping with Shard Shop's party and class model.
- As You Wish Pottery: Pottery painting and DIY art studio franchise offering classes, private parties, and at-home kits — directly comparable party/event pricing tiers and craft-retail mix to The Shard Shop.
- Board & Brush Creative Studio: DIY wood sign workshop franchise where guests build a finished home decor piece in a guided class — the same "make-your-own art with take-home product" structure Shard Shop uses for glass mosaic classes.
- AR Workshop: Workshop-based DIY studio offering guided classes in home decor projects (wood signs, chunky blankets, etc.), sharing the same instructor-led class, private party, and at-home kit channels as The Shard Shop.
- The Paint Mixer: BYOB paint-and-sip studio offering adult-only and family classes plus private events; matches Shard Shop's adults-only/private-party revenue streams and DIY creative class format.
- Color Me Mine: Pottery painting studio chain where customers decorate and take home finished pieces; comparable in-store experience, party/event packaging, and walk-in retail model to Shard Shop's boutique studio.
- Muse Paintbar: Paint-and-sip concept combining a full bar with guided art classes and an e-commerce supply shop — comparable adult-focused class, beverage-adjacent, and retail-spares business model to Shard Shop.
Emerging players
- Splat Studio (DIY mosaic / glass art studios): Smaller DIY splatter-paint and craft studio chains; partial overlap with Shard Shop's DIY art-class format and kids' party use cases, but a different core medium (paint vs. glass/resin).
Others
- Recycled glass art retailers (e.g., Bottle Breaker / EcoArt): Online retailers selling crushed/recycled glass for art and craft use; adjacent supply-chain peers in Shard Shop's raw materials category rather than direct studio competitors.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Shard Shop social profiles
Digital presenceThe Shard Shop financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Shard Shop leadership team
Management profileNumber of profiles
Profiles1 record
The Shard Shop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Shard Shop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Shard Shop
What does The Shard Shop do?
The Shard Shop is a make-your-own-art boutique that sells glass mosaic art classes, DIY at-home art kits, crushed glass and crushed shell craft supplies, and finished art prints. It also hosts private party packages for kids, teens, and adults, and offers gift cards. Operations center on a physical studio in Grayton Beach, FL with an online Shopify storefront extending reach to remote customers.
Is The Shard Shop a public or private company?
The Shard Shop is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Shard Shop founded?
The Shard Shop was founded in 2015. It employs 11 to 50 people.
Where is The Shard Shop based?
The Shard Shop is headquartered in Santa Rosa Beach, United States, in the North America region.
How does The Shard Shop make money?
Five revenue lines are on record. Art Classes are the primary driver. The others are private Events and Parties, art Kits and Supplies, gift Cards and pre-made Art Sales.
Who are The Shard Shop's main competitors?
Direct peers on record are Pinot's Palette, Painting with a Twist, As You Wish Pottery, Board & Brush Creative Studio, AR Workshop, The Paint Mixer, Color Me Mine and Muse Paintbar. Splat Studio (DIY mosaic / glass art studios) is listed as an emerging player. Recycled glass art retailers (e.g., Bottle Breaker / EcoArt) is listed as an others.
Does The Shard Shop have an API?
No public API is recorded for The Shard Shop.
What industry is The Shard Shop in?
The Shard Shop's product category is Arts and Crafts Education. Its primary akta.pro industry code is CRALACAH, DIY Craft Kits & Project Kits Retail. Its NAICS code is 45912 and its SIC code is 5945.