PIIE

What PIIE does

PIE Co., Ltd. (KOSDAQ: 452450), commonly referenced as PIIE, is a Korean AI-based industrial inspection solutions company founded in 2018 and headquartered in Hwaseong, South Korea. The company provides machine vision (2D/3D), non-destructive testing (NDT) using proprietary ultrasonic transducers operating at 50-150MHz, X-ray/CT systems, and AI-driven analytics platforms (LISA Platform, Data CAMP, LISA V AI CCTV) for manufacturing quality control. Its primary customer segments are secondary battery manufacturers (notably for EV applications), semiconductor producers, display makers, and automotive suppliers, with deployment typically integrated into customers' MES and PLC systems for inline factory inspection. International operations are established in Hungary, China, and the U.S. (PIE US Corporation and AHHA Labs USA).

The business has been assembled through a series of targeted acquisitions that vertically integrate the full inspection stack: AHHA Labs (AI software subsidiary, 2020), F1 Tech (equipment manufacturing subsidiary, 2021), Biz High System (IT systems integration subsidiary, 2022), and PIE Robotics (physical AI subsidiary). Revenue mechanics combine hardware sales (ultrasonic sensors, 2D/3D vision systems, X-ray/CT equipment), software licensing on the LISA Platform, and integration/services revenue. The company holds ISO 9001, ISO 45001, Inno-Biz, and Frontier Venture Company certifications, and is publicly listed on KOSDAQ, suggesting scale sufficient for capital-market reporting requirements.

The most recent strategic pivot is toward Physical AI and robotics, signaled by the 2025 establishment of the Pangyo AI R&D Campus in partnership with Sogang University and the development of PIE Robotics. CEO Choi Jung-il, with 30+ years of industrial inspection experience from prior roles at Samsung SDI and DITI, anchors the company's domain expertise. Revenue and profitability are not publicly disclosed in available materials, but operating footprint, public listing status, and multi-subsidiary structure indicate a growth-stage industrial AI vendor pursuing consolidation of the AI-inspection value chain through both organic product expansion and continued inorganic activity.

Name

PIIE

Legal name

(주)피아이이

Website

https://piegroup.co.kr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

PIE Co., Ltd. (KOSDAQ: 452450) is a Korean AI-based industrial inspection company providing machine vision, ultrasonic NDT, and AI analytics platforms to battery, semiconductor, display, and automotive manufacturers.

Ownership category

akta.pro rank

Product category

AI Industrial Inspection & Smart Factory Software

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Other Measuring and Controlling Device Manufacturing (334519)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Measuring & Controlling Devices, Nec (3829), Optical Instruments & Lenses (3827)

akta.pro primary industry

Industrial Quality Inspection & Metrology (Machine Vision) (IMAIAMAF)

akta.pro secondary industries

Industrial Vision & Quality Inspection (HDAAAEAG), Metrology Automation & Robotics (Automated Cells, In-Line Gauging) (IMAAAHAH)

Keywords

• AI industrial inspection
• Machine vision systems
• Smart factory solutions
• Non-destructive testing
• Automated defect detection

Headquarters

HQ city

Gyeongju

HQ country

South Korea

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales

Revenue model

1. AI Vision Inspection Solutions: AI-based non-destructive testing equipment and machine vision inspection systems for manufacturing quality control
2. LISA Platform Software: AI platform including LISA Anomaly Detector, LISA Vision, and LISA Model Automator for manufacturing intelligence
3. Data CAMP Solution: AI-based integrated smart factory solution for data collection, analysis, monitoring, and prediction from manufacturing facilities
4. Professional Services: Customized inspection solutions tailored to customer demand through core components developed with proprietary technologies

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

PIIE provides AI-based integrated industrial inspection and smart factory solutions for manufacturers. Its offerings combine machine vision systems (2D/2.5D/3D) and ultrasonic non-destructive testing (NDT) hardware with the LISA AI platform (including LISA Anomaly Detector, LISA Vision, and LISA Model Automator), LISA V AI CCTV, and the Data CAMP smart factory solution to enable automated defect detection and process monitoring in production environments.

Product overview

PIE (피아이이) provides AI-based integrated industrial inspection and smart factory solutions through a multi-product portfolio. The core offerings include Machine Vision (2D/2.5D/3D) and NDT (Non-Destructive Testing) for industrial inspection, combined with the AI-powered LISA Platform ecosystem comprising LISA Anomaly Detector, LISA Vision, and LISA Model Automator. The LISA V (AI CCTV) provides real-time monitoring capabilities, while Data CAMP serves as the integrated smart factory data solution. All products leverage AI and big data technologies to enable smart manufacturing infrastructure across secondary battery, semiconductor, display, and other national strategic industries.

Differentiator

Problem solved

Functional benefit

Products and services

• LISA Platform AI-based industrial inspection platform that combines unsupervised anomaly detection, standard vision AI processing, and a no-code model-building tool so manufacturers can detect defects and build vision AI models without extensive data science resources. Targeted at production-line operators in battery, display, semiconductor, and automotive manufacturing.
• LISA V (AI CCTV) An AI CCTV system that performs real-time anomaly detection on factory surveillance video for workplace safety, process compliance, and operational monitoring in industrial environments. Designed for plants deploying smart factory and Industry 4.0 programs.
• Data CAMP An integrated smart factory data platform that aggregates and analyzes production data to support Industry 4.0 digital transformation initiatives for manufacturers. Intended for plant managers and smart factory program owners.
• Machine Vision Systems (2D/2.5D/3D) 2D, 2.5D, and 3D machine vision hardware and software for industrial inspection and metrology, used by manufacturers to automate visual quality checks of products and components on production lines.
• NDT (Non-Destructive Testing) Equipment Ultrasonic non-destructive testing equipment for inspecting materials, welds, and components for internal defects without damaging them. Targeted at industrial manufacturers needing reliability and safety inspection of parts.

Quantifiable outcome

• AI capability applied to EV battery manufacturing lines for major auto providers
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability10 records

Feature7 records

Partnerships

Six partnerships are on record, tiered major and core.

• Sogang University (서강대학교)majorStrategic or Co-development Partner · 1 January 2025Partnership for PIE AI R&D Campus at Pangyo WeDen Tower. Includes joint research, talent development programs (internships, startup incubation), and recruitment of AI professionals. Part of Sogang University's Pangyo Digital Innovation Campus initiative.
• Biz High SystemcoreStrategic or Co-development Partner · 1 January 2022IT and System company incorporated as affiliate in 2022. Provides PC, network infrastructure, and system integration within the PIE ecosystem.
• F1 Tech (에프원테크)coreStrategic or Co-development Partner · 1 January 2021Equipment company established as affiliate in 2021. Provides equipment solutions within the PIE ecosystem for smart factory and inspection solutions.
• AHHA Labs (아하랩스)coreStrategic or Co-development Partner · 1 January 2020AI solution provider subsidiary established in 2020. Collaborates with PIE on LISA Platform development for AI-based industrial inspection equipment, AI CCTV solutions, and manufacturing intelligence solutions including Data CAMP.
• PIE US CorporationmajorOthersUS subsidiary established in March 2023 for international expansion of AI-based manufacturing intelligence solutions.
• AHHA LABS USA, INC.majorOthersUS subsidiary of AHHA Labs established in February 2023 for international AI solution expansion.

Scale indicators3 records

Recent moves16 records

Expansion highlights6 records

Broad incumbents

• Omron Corporation: Diversified industrial automation incumbent offering machine vision, sensors, safety, and robotics globally. PIIE's machine vision + robotics + AI CCTV portfolio overlaps with Omron's factory automation stack, though Omron is much broader and serves more geographies.
• SICK AG: German industrial sensor and machine vision manufacturer with strong presence in factory automation, logistics, and process industries. Comparable to PIIE in vision-based inspection and IIoT analytics, but with a much larger global footprint.
• Mettler-Toledo International: Global leader in precision industrial instruments for measurement and process control across pharmaceuticals, food, chemicals, and manufacturing. Less direct overlap than vision/NDT peers, but relevant as a comparable premium industrial measurement and quality brand in similar enterprise channels.
• Evident (Olympus Industrial Solutions): Spin-out of Olympus' scientific solutions business, providing industrial microscopes, NDT, and video borescopes. Comparable to PIIE on precision industrial inspection and NDT, particularly for electronics and battery manufacturing QA.
• Halma plc: UK-listed group of niche safety, environmental, and industrial inspection technology companies (e.g., NDT, machine vision, process analytics). Overlaps with PIIE on industrial quality and NDT inspection, though at much larger scale and broader end-market exposure.

Direct peers

• Keyence Corporation: Japanese industrial automation and inspection giant offering machine vision systems, sensors, and microscopes to global manufacturers. Highly comparable in product mix (vision inspection, sensors) and customer profile (high-volume discrete manufacturers) to PIIE.
• Cognex Corporation: Global leader in machine vision systems and industrial barcode reading, serving discrete manufacturing customers (electronics, semiconductor, EV battery) with 2D/3D vision, deep learning, and edge AI — directly overlapping with PIIE's machine vision and AI inspection stack.
• Waygate Technologies (Baker Hughes): Industrial NDT and inspection solutions provider (formerly GE Inspection Technologies), part of Baker Hughes' Industrial & Energy Technology segment. Closely comparable to PIIE's ultrasonic NDT product line for advanced manufacturing inspection.
• ISRA VISION (Atlas Copco): Acquired by Atlas Copco in 2020, ISRA VISION provides machine vision and surface inspection for battery, display, automotive, and semiconductor manufacturing — a near-direct overlap with PIIE's secondary battery, display, and automotive inspection business.
• Basler AG: German manufacturer of industrial cameras and machine vision components widely used in factory inspection applications. Comparable to PIIE as a supplier of vision hardware and software into the same manufacturing QA workflows in electronics, battery, and semiconductor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=3l60xNWsLBM

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PIIE