ASKO

What ASKO does

ASKO Holding Anonim Şirketi is a privately held Turkish industrial conglomerate headquartered in Gaziantep, Turkey, controlled by the Konukoğlu family and operating 8 subsidiary companies across four sectors: Construction Machinery, Agricultural Machinery, Energy & Technology. The group employs 1,800+ people and exports to 45 countries, with Sami Konukoğlu as Chairman and Abdülkadir Konukoğlu as Honorary Chairman. Manufacturing centers are anchored at a 275,000 m² facility in Sakarya (housing BAŞAK Traktör's 30,000-unit/year tractor plant plus MST and Robutel operations) and at Gaziantep for energy/technology activities under the GES solar unit.

Core manufactured products span MST crawler excavators and wheel loaders, BAŞAK Traktör 47–122 HP field, garden, and compact tractors (extended to 165 HP with the late-2025 BAŞAK 5165 Red Power), BAŞAK AGRI tillage/seeding/spraying implements, Starkgen diesel generator sets (89–1,375 kVA), and Robutel IoT-based autonomous guided vehicles for industrial logistics. The group also serves as exclusive Turkish distributor for CLAAS agricultural machinery (tractors, combine and forage harvesters) and distributes DOOSAN/Bobcat forklifts and, since October 2024, German-built AMAZONE tillage and spraying equipment.

Revenue is generated primarily through B2B hardware sales via a domestic dealer network (62 BAŞAK sales dealers, 38 spare parts dealers, and 274 authorized service points) and direct institutional procurement from Turkish government agencies — DSİ (State Hydraulic Works) ordered 50 MST excavator loaders for flood-control operations. International revenue now flows through wholly-owned subsidiaries including Bühler Industries (Winnipeg, Canada — Versatile and Farm King brands at 175–620 HP, fully acquired March 2025) and through planned acquisitions such as Germany's ATLAS İş Makinaları, expanding the group's construction equipment footprint into Europe.

Name

ASKO

Legal name

ASKO Holding Anonim Şirketi

Website

https://asko.com.tr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

ASKO Holding is a privately held Turkish industrial conglomerate operating 8 subsidiaries that manufacture and distribute construction machinery (MST excavators, DOOSAN/Bobcat forklifts), agricultural equipment (BAŞAK tractors, CLAAS and AMAZONE distribution), and energy/automation products (Starkgen generators, Robutel AGVs), serving Turkish government and dealer-network customers and exporting to 45 countries.

Ownership category

akta.pro rank

Product category

Heavy Equipment Manufacturing

NAICS

Farm Machinery and Equipment Manufacturing (333111), Construction Machinery Manufacturing (333120), Agricultural Implement Manufacturing (33311)

SIC

Farm Machinery & Equipment (3523), Construction Machinery & Equip (3531), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Tractors & Power Units (IMAHACAA)

akta.pro secondary industries

Agricultural Tractor & Field Machinery Vehicle Manufacturing (IMACAFAB), Farm Material Handling & Attachments (Loaders/Implements) (IMAHACAI), Farm Machinery Parts, Service & Maintenance Equipment (Spare Parts, Diagnostics, Workshop Tools) (AFAAAAAH), Aerial Access & Lift Equipment MRO (Boom/Scissor Lifts, Telehandlers) (TLAKAHAD)

Keywords

• Heavy machinery manufacturing
• Agricultural equipment
• Construction equipment
• Diesel generator sets
• Autonomous guided vehicles

Headquarters

HQ city

Sehitkamil

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Construction Machinery Sales: Manufacture and sale of excavators, loaders, forklift trucks, telehandlers through MST İş Makinaları, ELS Lift, MASTAŞ, and DOOSAN/Bobcat brands. Products sold through dealer networks and direct to government/institutional buyers (e.g., DSİ).
2. Agricultural Machinery Sales: Manufacturing and sale of tractors (BAŞAK Traktör, Versatile, Farm King), agricultural equipment (BAŞAK AGRI), and distribution of CLAAS and AMAZONE products through subsidiary ASKO Makina Tarım.
3. Energy & Technology Products: Diesel generator sets (Starkgen) for standby, prime, and peak power applications; solar energy (GES) installations supporting own manufacturing operations.
4. Automation & IoT Solutions: Autonomous vehicle systems and industrial automation platforms through Robutel, including system integration services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

ASKO Holding manufactures and distributes heavy construction machinery (excavators, wheel loaders, aerial work platforms, forklifts), agricultural machinery (tractors, harvesters, tillage and seeding equipment), diesel generator sets, solar energy systems, and IoT-based autonomous guided vehicles (AGVs) through its 8 subsidiary companies. The group also serves as exclusive distributor in Turkey for global brands including CLAAS, AMAZONE, and DOOSAN. ASKO operates its own 275,000 m² manufacturing facility in Sakarya with 30,000-unit annual tractor production capacity and exports to 45 countries.

Product overview

ASKO Holding operates as a diversified industrial group with 8 companies across 4 sectors: Construction Machinery, Agricultural Machinery, Energy and Technology. The portfolio includes both manufactured products (MST excavators, BAŞAK tractors, BAŞAK AGRI implements, Starkgen generators, Robutel AGVs) and distributed brands (CLAAS agricultural equipment, DOOSAN forklifts, VERSATILE tractors, AMAZONE equipment). The group also operates GES solar energy installations. The architecture is a platform of specialized subsidiaries rather than a unified software product, with each company maintaining distinct product lines while sharing the ASKO Holding umbrella.

Differentiator

Problem solved

Functional benefit

Brands

• MST: Construction machinery brand manufacturing excavators and wheel loaders
• ELS Lift
• MASTAŞ
• BAŞAK Traktör
• BAŞAK AGRI
• Starkgen
• Robutel
• Versatile
• Farm King

Products and services

• MST Excavators and Construction Machinery MST İş Makinaları manufactures crawler excavators, wheel loaders, mini excavators, and specialized construction machinery for construction, infrastructure, and mining operations.
• ELS Lift Aerial Work Platforms ELS Lift manufactures personnel and material lifting platforms, aerial work platforms, and access equipment for construction and industrial applications.
• MASTAŞ Construction Equipment MASTAŞ manufactures material handling and lifting equipment for industrial applications.
• DOOSAN Forklifts (via ASKO Glob All) ASKO Glob All distributes DOOSAN brand forklifts including diesel forklifts (2.5-16 ton capacity) and electric/battery forklifts (1.5-3.5 ton capacity) for warehouses, logistics, and outdoor storage operations.
• BAŞAK Tractors BAŞAK Traktör manufactures 2x4 and 4x4 field, garden, and compact tractors (47-165 HP) at the Sakarya factory with 30,000 annual production capacity. Models include 5120 Red Power, 5165 Red Power, 2110S, 2105S, 2090S, 2075BT/BK, 2060BB, 2080BB, 2055, and 2050.
• BAŞAK AGRI Agricultural Implements BAŞAK AGRI manufactures agricultural implements including soil preparation (heavy-duty disc harrows, plows, rotary tillers), seeding (pneumatic precision seeders, universal seeders), plant protection (sprayers), harvesting (balers), and farm equipment (feed mixers, front loaders, telescopic loaders).
• CLAAS Agricultural Machinery (Distributed) ASKO distributes CLAAS agricultural machinery in Turkey including ARION and AXION tractors (90-445 HP), LEXION combine harvesters (205-571 HP), JAGUAR silage harvesters (299-884 HP), and hay/feed equipment (mowers, rakes, balers).
• Starkgen Diesel Generator Sets Starkgen Jeneratör manufactures and distributes diesel generator sets (89-1375 kVA) for standby, prime, peak, and distributed power applications using Perkins, SDEC, Lister Petter, and FPT motors. Offers turnkey EPC projects with custom engineering solutions and global distribution.
• Robutel Autonomous Guided Vehicles (AGVs) Robutel manufactures IoT-based Autonomous Guided Vehicles (AGVs) for industrial stacking, transport, and logistics automation. Models include ROAGV-C1 (up to 9-ton towing), ROAGV-C2 (3.5m stacking height), ROAGV-C4 (2-ton towing/lifting), and ROAGV-C6 (general automation platform), with system integration services.
• Versatile High-Horsepower Tractors (via Bühler Industries) Versatile brand articulated 4WD tractors (175-620 HP), tillage and seeding equipment manufactured by Bühler Industries Inc. in Winnipeg, Manitoba, Canada - Canada's only tractor manufacturer and now wholly-owned ASKO subsidiary.
• AMAZONE Agricultural Equipment (Distributed) ASKO Makina Tarım distributes AMAZONE agricultural equipment in Turkey including soil preparation (cultivators, disc harrows, light and heavy stubble cultivators), crop protection (sprayers), and fertilizer spreaders. AMAZONE has manufactured agricultural machinery since 1883.
• GES Solar Energy Systems GES (Güneş Enerji Sistemleri) operates on-site solar power generation at ASKO's Sakarya and Gaziantep manufacturing facilities, generating power from solar energy for sustainable operations.

Quantifiable outcome

• Supports Turkey's foreign trade deficit reduction through import substitution and export growth
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, minor and strategic.

• AMAZONEcoreChannel Partner/ Reseller/ Distributor · 10 October 2024ASKO Holding, through ASKO Makina Tarım, serves as exclusive distributor for AMAZONE agricultural equipment in Turkey. AMAZONE has manufactured agricultural machinery and equipment since 1883 (soil preparation, fertilization, crop protection). Products include cultivators, disc harrows, light and heavy stubble cultivators, sprayers, and fertilizer spreaders. Partnership launched at Bursa Agriculture Fair 2024.
• CLAAScoreChannel Partner/ Reseller/ DistributorASKO İş ve Tarım Grubu distributes CLAAS products in Turkey. CLAAS (founded 1913, Germany) is a leading global agricultural engineering equipment manufacturer, market leader in combine harvesters in Europe, and world leader in self-propelled forage harvesters. Products include ARION and AXION tractors, XERION, LEXION and EVION combine harvesters, JAGUAR forage harvesters, DISCO mowers, LINER rakes, QUADRANT balers.
• Buhler Industries Inc. (Versatile / Farm King)coreStrategic or Co-development PartnerASKO acquired 100% ownership of Bühler Industries Inc. (Toronto Stock Exchange), completed March 28, 2025. ASKO purchased remaining publicly-traded shares at CAD 7.30 per share (3x market value at time of purchase at CAD 2.44). Bühler manufactures Versatile (175-620 hp articulated 4WD tractors) and Farm King brands at Winnipeg, Canada. ASKO had initially acquired majority stake December 28, 2023. Buhler Versatile is also pursuing acquisition of German ATLAS İş Makinaları.
• Galatasaray Spor KulübüminorGTM or Marketing PartnerBAŞAK Traktör, under ASKO Holding, became jersey sponsor for Galatasaray Women's Volleyball and Women's Basketball teams. Announcement made at Ali Sami Yen Sports Complex in Istanbul, December 2024. ASKO Holding Chairman Sami Konukoğlu and Galatasaray President Dursun Aydın Özbek signed agreement. Sponsorship reflects ASKO's commitment to women's empowerment in sports and society.
• ATLAS İş MakinalarıstrategicStrategic or Co-development PartnerBuhler Versatile (under ASKO Holding) is in advanced negotiations to take over operational activities of ATLAS İş Makinaları, a German (Ganderkesee-based) construction machinery manufacturer known for wheeled and tracked excavators and loading cranes with over 100 years of history. The acquisition would strengthen Buhler Versatile's European presence and expand ASKO's construction machinery portfolio with ATLAS's established dealer network and brand heritage.
• BAUMA (Messe München)minorGTM or Marketing PartnerMST İş Makinaları participated in BAUMA 2025 (April 7-13, Munich, Germany), the world's largest construction machinery fair. ASKO Holding Chairman Sami Konukoğlu visited the MST stand. The event provides access to international sector professionals and showcases next-generation products to global audiences.
• AGRITECHNICA (DLG)minorGTM or Marketing PartnerBAŞAK Traktör debuted the 5165 Red Power (Turkey's most powerful domestically-produced tractor at 165 hp, Stage V engine) at AGRITECHNICA 2025 in Hannover, Germany - the world's largest agricultural machinery fair. Showcases BAŞAK's technological capabilities to the global agricultural community.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Hattat Tarım Makineleri: Turkish domestic tractor and agricultural equipment manufacturer. Most direct domestic peer to BAŞAK Traktör, competing for the same Turkish farmer customer base and dealer relationships.

Direct peers

• Mahindra Group: Indian industrial conglomerate with agricultural (Mahindra Tractors), construction equipment, and automotive divisions. Closest emerging-market diversified industrial peer to ASKO's multi-sector Turkish platform model.
• Escorts Kubota Limited: Indian tractor manufacturer partnered with Kubota. Comparable mid-sized tractor OEM with multi-decade heritage and emerging-market focus similar to BAŞAK Traktör.
• CNH Industrial: Global agricultural (Case IH, New Holland, Steyr) and construction (CASE Construction) equipment conglomerate. Closest direct comparable to ASKO's combined ag + construction machinery portfolio across multiple geographies and price points.
• Doosan Bobcat: Global compact equipment and forklift manufacturer. ASKO distributes DOOSAN/Bobcat forklifts through ASKO Glob All, and the two compete in construction/forklift segments across overlapping geographies.
• SDF Group: Italian agricultural machinery manufacturer (Same, Deutz-Fahr, Lamborghini Trattori). Comparable mid-sized European multi-brand tractor OEM competing in similar horsepower segments as BAŞAK and Versatile.
• TAFE (Tractors and Farm Equipment): Indian tractor OEM with deep emerging-market distribution. Comparable to BAŞAK in domestic tractor manufacturing scale, dealer-network intensity, and export orientation in tropical/agricultural markets.
• AGCO Corporation: Global pure-play agricultural machinery manufacturer (Fendt, Massey Ferguson, Valtra). Comparable to BAŞAK Traktör and Buhler Versatile across tractor segments, with similar emphasis on premium positioning and multi-brand strategy.
• CLAAS Group: German agricultural machinery leader (combine harvesters, forage harvesters, tractors). Both partner (exclusive Turkish distributor) and direct product peer in higher-end agricultural equipment to ASKO's CLAAS distribution business.

Broad incumbents

• Caterpillar Inc. Global construction and mining equipment leader. Competes with MST excavators, ELS Lift aerial platforms, and the pending ATLAS acquisition across heavy construction equipment categories globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/askoholding
• Facebookfacebook.com/askoholding
• LinkedInlinkedin.com/company/askoholding

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASKO