WAW Creative Studio

What WAW Creative Studio does

WAW Creative Studio is a Paris-based creative agency founded in 2021 that delivers end-to-end visual production services for fashion, beauty, and lifestyle brands. Its core offering is an integrated suite covering photography, video production, casting, hair styling, art direction, and makeup, packaged as consolidated creative campaigns rather than individual services. The studio's stated philosophy emphasizes emotionally resonant, timeless imagery that translates each brand's identity into visual content.

The company serves a mix of enterprise and mid-market clients. Named enterprise clients include Chloé, DKNY, Hugo Boss, Puma, Converse, Timberland, Carven, Cha Ling Cosmetics, Etam, Lee Jeans, Le Coq Sportif, Smart, and Natura Brasil, while mid-market clients include Beracamy, Capote Eyewear, Catherine Deane, Homecore, Newman, Rucamalen, Elena Burenina, Mao Mao, Kheops, L'Agapée, L'Eroica, and La Cipale Ride. The studio is sales-led, engaging brand marketing teams and creative directors directly through portfolio-driven outreach, and uses Instagram, Vimeo, and direct email ([email protected], [email protected]) for marketing and lead generation.

The business model is project-based creative production with custom pricing; no pricing details, revenue figures, funding, ownership, or team size are disclosed. The studio operates from a single Paris headquarters and serves clients across Western Europe and beyond, with no disclosed subsidiaries, patents, partnerships, or proprietary technology. Its competitive positioning is built on creative talent, brand identity, and portfolio depth rather than on scale, technology, or data assets.

Name

WAW Creative Studio

Legal name

WAW Creative Studio

Website

https://wearewanted.fr

Company type

Private

Founded year

2021

Operating status

Operating

Short description

WAW Creative Studio is a Paris-based creative agency founded in 2021 that provides photography, video, casting, hair, art direction, and makeup services to fashion, beauty, and lifestyle brands.

Ownership category

akta.pro rank

Product category

Creative Production Services

NAICS

Motion Picture and Sound Recording Industries (512), Graphic Design Services (54143), Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industries

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)

Keywords

• Fashion photography services
• Creative production agency
• Brand video production
• Art direction services
• Casting and styling

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Production Services: Revenue generated through providing creative services including photography, video production, casting, hair styling, art direction, and makeup services to fashion and lifestyle brands. Services are likely project-based with custom pricing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

WAW Creative Studio is a Paris-based creative agency that provides end-to-end visual production services for fashion, beauty, and lifestyle brands. Its core offerings include photography, video production, casting, hair styling, art direction, and makeup services, delivered as integrated creative packages from concept through final imagery. The studio serves enterprise clients such as Chloé, DKNY, Hugo Boss, Puma, and Converse, as well as mid-market and emerging fashion and lifestyle brands.

Product overview

WAW Creative Studio is a Paris-based creative agency offering a unified suite of visual production services. The portfolio includes Production, Video, Casting, Photo, Hair, Art Direction, and Make-Up services. These core offerings are combined as an integrated creative package where technical production capabilities (video, photo), styling services (hair, make-up), talent sourcing (casting), and creative conceptualization (art direction) work together to deliver complete visual campaigns from concept to final imagery.

Differentiator

Problem solved

Functional benefit

Products and services

• Photography Photography services creating powerful images that translate a delicate and modern aesthetic into visual content for fashion, beauty, and lifestyle brands, including campaign imagery, lookbooks, and editorial shoots.
• Video Production Video production and filming services for brand storytelling and visual campaigns, ranging from campaign films to branded content for fashion and lifestyle brands.
• Casting Talent casting services to match models and performers with brand identity and creative vision for fashion, beauty, and commercial productions.
• Production Professional production services for creative campaigns and visual content creation, coordinating end-to-end project execution from concept to final deliverable.
• Art Direction Creative art direction combining technicality and creativity to develop visual concepts aligned with brand identity for fashion and lifestyle campaigns.
• Hair Styling Professional hair styling services for fashion, beauty, and commercial photo and video productions.
• Make-Up Professional makeup artistry services for fashion, beauty, and commercial productions, including campaign shoots, editorial, and runway-adjacent visual content.

Named customers25 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Prodigious: Publicis-owned global production network delivering content creation, post-production and creative services to luxury, fashion and consumer brands at scale. Broader incumbent with overlapping production capabilities and access to the same fashion/luxury client base.
• Pulse Films: Global production company producing film, photography and branded content for fashion, music and lifestyle clients. Larger incumbent with overlapping video and photo production capabilities targeting a similar premium brand audience.

Direct peers

• Bureau Future: Paris-based creative studio producing photography, video and art direction for fashion and luxury brands. Comparable boutique-scale offering and customer overlap with WAW in the European fashion creative market.
• Art Partner: International creative agency and production studio with strong presence in Paris and London, representing photographers, stylists and creative talent for fashion, beauty and luxury campaigns. Direct competitor for the same enterprise brand clients and creative production work.
• M/M (Paris): Paris-based creative studio renowned for art direction, image-making and visual identity for luxury fashion houses (notably Maison Margiela, Balenciaga). Closely aligned boutique creative studio serving the same Paris fashion ecosystem.
• Laird + Partners: New York- and Paris-based creative agency specialising in fashion, beauty and luxury brand content and campaigns. Direct competitor for the same category of brand storytelling and visual production work.
• Stink Studios: Global creative and production studio with offices in Paris, London, New York and Los Angeles producing brand films, digital content and photography for fashion, lifestyle and culture-forward clients. Comparable integrated content production model.
• Mazarine Group: Paris-based creative agency serving luxury, fashion and beauty brands with content production, publishing and digital services. Closest direct competitor in the same geography and same fashion/luxury vertical as WAW Creative Studio.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/waw.creative_studio/?hl=fr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WAW Creative Studio