The Right Path OK
The Right Path OK is a non-profit founded in 1996 that provides equine-assisted therapy at no cost to people with disabilities, veterans, and first responders from its ranch facility in Drumright, Oklahoma, through PATH International-accredited programs.
- Company typePrivate
- Founded1996
- HeadquartersDrumright, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Right Path OK does
The Right Path OK is a Drumright, Oklahoma-based non-profit organization founded in May 1996 by Leslie Kirkland that provides equine-assisted therapy and horsemanship programs at no cost to participants. It operates from a ranch facility approximately two miles north of Drumright and is a Premiere Accredited Center through PATH International (Professional Association of Therapeutic Horsemanship International). Its core technology is the PATH International methodology applied through a curated herd of 17 therapy horses matched to participant needs.
The organization delivers three core programs: Williams Walk Therapeutic Riding (serving children and adults with developmental disabilities), Hooves on the Ground (serving veterans, active-duty military, and first responders with PTSD and trauma), and Mini Adventures (a mobile program in which miniature horses visit external organizations that cannot transport participants to the ranch). Participant segments include children and adults with developmental disabilities, veterans and first responders, and external organizations hosting Mini Adventures visits. Service delivery is entirely on-site at the ranch or via the traveling Mini Adventures program within Oklahoma.
The business model is non-profit donation-driven: all services are provided at no cost to participants, and operating revenue is generated from individual donations, foundation grants (Anderson Family Foundation, Lionel & Bea Harris Foundation, Lockhart Foundation, Wegener Foundation, Marsal Family Foundation, National Philanthropic Trust, among others), and fundraising events such as galas, golf tournaments, and barn dances. The go-to-market is community-led, relying on referrals from healthcare providers, physicians, and therapists, supplemented by the website, email newsletter, and community events. The organization employs 1-10 staff and relies on volunteers for program delivery.
The Right Path OK firmographics
Firmographics- Name
- The Right Path OK
- Legal name
- The Right Path
- Website
- https://therightpathok.org
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Right Path OK is a non-profit founded in 1996 that provides equine-assisted therapy at no cost to people with disabilities, veterans, and first responders from its ranch facility in Drumright, Oklahoma, through PATH International-accredited programs.
- Ownership category
- akta.pro rank
The Right Path OK industry classification
Industry- Product category
- Therapeutic Equine-Assisted Services
- NAICS
- Support Activities for Animal Production (115210)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Horse Boarding, Livery & Stable Operations (AFAEAGAG)
Keywords
Where The Right Path OK is headquartered
LocationHeadquarters
- HQ city
- Drumright
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Right Path OK business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Individual Donations: Relies heavily on individual donors to support mission and keep riders riding. Donations are the primary source of operational funding.
- Foundation Grants: Receives grants from multiple foundations including Anderson Family Foundation, Lionel & Bea Harris Foundation, Lockhart Foundation, Wegener Foundation, Marsal Family Foundation, National Philanthropic Trust, and others.
- Event Fundraising: Hosts fundraising events including gala celebrations, golf tournaments, and boom town barn dance benefits to generate community support and donations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Free therapeutic services for all eligible participants |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
The Right Path OK product offering
Product offeringCore offering
The Right Path operates equine-assisted therapy and horsemanship programs using a dedicated herd of therapy horses at its ranch facility in Drumright, Oklahoma. It delivers therapeutic riding for children and adults with developmental disabilities, an equine-assisted program for veterans and first responders dealing with PTSD and trauma, and a mobile miniature-horse outreach program for organizations that cannot come to the ranch. All services are provided free of charge to participants.
Product overview
The Right Path OK is a non-profit therapeutic equine-assisted service organization offering three core programs: Williams Walk Therapeutic Riding (for individuals with developmental disabilities), Hooves On The Ground (for veterans and first responders), and Mini Adventures (traveling horse visits). All services are provided at no cost to participants. The organization maintains a herd of approximately 16 therapy horses and is accredited through PATH International.
Differentiator
Problem solved
Functional benefit
Products and services
- William's Walk Therapeutic Riding Therapeutic horseback riding program for children and adults with developmental disabilities, providing balance, strength, and social development through mounted activities. Delivered at no cost to participants.
- Hooves On The Ground Equine-assisted program specifically serving veterans, active duty military, and first responders dealing with PTSD and trauma from service, offered at no cost to participants.
- Mini Adventures
Quantifiable outcome
- Veterans report reduced medications, improved mood, and weight loss of up to 100 pounds
- +2 more outcomes
Companies that use The Right Path OK
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
The Right Path OK technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Right Path OK partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PATH International (Professional Association of Therapeutic Horsemanship)coreNational organization providing standards, accreditation, and certification for therapeutic riding centers. The Right Path is a premiere accredited center through PATH International.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
The Right Path OK competitors and assessment
Company assessmentDirect peers
- Strides to Success: PATH Premier Accredited Center in Lebanon, Indiana providing equine-assisted therapy to individuals with physical, cognitive, and emotional challenges. Comparable program mix and nonprofit funding structure.
- Mane Stream: PATH Premier Accredited Center in Oldwick, New Jersey providing equine-assisted services to people with disabilities and veterans. Comparable accredited nonprofit therapeutic riding model.
- High Horses Therapeutic Riding Center: PATH accredited nonprofit in Sharon, Vermont serving children and adults with disabilities through equine-assisted activities. Highly comparable community-based nonprofit therapeutic riding model.
- Shangri-La Therapeutic Academy of Riding (STAR): PATH accredited center in Knoxville, Tennessee offering therapeutic riding to children and adults with disabilities, including veterans programs. Similar mission, scale, and program portfolio.
- National Center for Equine Facilitated Therapy (NCEFT): Woodside, California-based PATH accredited center offering equine-assisted therapy for children, adults, and veterans with physical, cognitive, and emotional challenges. Highly comparable therapeutic mission and operating model.
- BraveHearts Therapeutic Riding & Educational Center: PATH accredited center in Harvard, Illinois providing equine-assisted services to veterans, children with disabilities, and at-risk populations. Closely comparable participant segments and program mix.
- Cheff Therapeutic Riding Center: PATH Premier Accredited Center in Augusta, Michigan serving children and adults with disabilities through therapeutic horsemanship. Comparable in mission, program structure, and nonprofit funding model.
- SpiritHorse International: Therapeutic riding nonprofit serving children and adults with disabilities, including veterans. Comparable in mission (equine-assisted therapy) and in operating multiple regional centers.
- Hearts & Horses Therapeutic Riding Center: PATH International accredited center in Loveland, Colorado offering equine-assisted therapy to individuals with disabilities, veterans, and at-risk youth. Directly comparable operating model, accreditation status, and participant profile to The Right Path.
Others
- PATH International (Professional Association of Therapeutic Horsemanship): National accrediting body that grants The Right Path its Premiere Center status. Not a peer but a strategic ecosystem partner providing standards, certification, and instructor training for the therapeutic horsemanship industry.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Right Path OK social profiles
Digital presenceThe Right Path OK compliance and trust
Trust signalCompliance1 record
The Right Path OK financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Right Path OK leadership team
Management profileNumber of profiles
Profiles2 records
The Right Path OK funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Right Path OK M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Right Path OK
What does The Right Path OK do?
The Right Path operates equine-assisted therapy and horsemanship programs using a dedicated herd of therapy horses at its ranch facility in Drumright, Oklahoma. It delivers therapeutic riding for children and adults with developmental disabilities, an equine-assisted program for veterans and first responders dealing with PTSD and trauma, and a mobile miniature-horse outreach program for organizations that cannot come to the ranch. All services are provided free of charge to participants.
Is The Right Path OK a public or private company?
The Right Path OK is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Right Path OK founded?
The Right Path OK was founded in 1996. It employs 1 to 10 people.
Where is The Right Path OK based?
The Right Path OK is headquartered in Drumright, United States, in the North America region.
How does The Right Path OK make money?
Three revenue lines are on record. Individual Donations are the primary driver. The others are foundation Grants and event Fundraising.
Who are The Right Path OK's main competitors?
Direct peers on record are Strides to Success, Mane Stream, High Horses Therapeutic Riding Center, Shangri-La Therapeutic Academy of Riding (STAR), National Center for Equine Facilitated Therapy (NCEFT), BraveHearts Therapeutic Riding & Educational Center, Cheff Therapeutic Riding Center, SpiritHorse International and Hearts & Horses Therapeutic Riding Center. PATH International (Professional Association of Therapeutic Horsemanship) is listed as an others.
Does The Right Path OK have an API?
No public API is recorded for The Right Path OK.
What industry is The Right Path OK in?
The Right Path OK's product category is Therapeutic Equine-Assisted Services. Its primary akta.pro industry code is AFAEAGAG, Horse Boarding, Livery & Stable Operations. Its NAICS code is 115210 and its SIC code is 7997.