Växtvärket
Växtvärket is a Malmö-based Swedish non-profit association that delivers child-inclusive urban planning and co-creative place development for municipalities, property developers, schools, and member families, combining landscape architecture, outdoor pedagogy, and a codified Dialog Methodology deployed at flagship build-play and community garden sites.
- Company typePrivate
- Founded2014
- HeadquartersMalmö, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Växtvärket does
Växtvärket Malmö Ideell Förening is a Swedish non-profit association founded in 2014 and headquartered at Augustenborgstorget 1 in Malmö, with additional operations in Sofielund and a forthcoming site in Södertälje. It functions as a hybrid social enterprise, operating simultaneously as an association with members and volunteers and as a commercial service provider delivering co-creative place development, child participation methodology, build-play and cultivation programming, and events/workshops. Its proprietary technology is the Dialog Methodology built on five principles (Energy, Prestigelöshet, Inspiration, Lyhördhet, Tydlighet) and the open Gatulabba method bank, both refined across 15 years of practice and applied through flagship sites Guldängen (Sweden's only build-play site with cultivation, opened 2017) and Naturmolnet (a 750 m² neighborhood garden in Sofielund developed through the Case Sofielund 2030 project).
The organization serves four primary customer segments: municipalities and public-sector bodies (Malmö Stad, Södertälje Kommun), property developers and owners (MKB, Nordr, Castellum, Skanska), schools/preschools/after-school care programs, and families participating via an annual membership (50 SEK for ages 4–17, 100 SEK for adults). Revenue is assembled from multiple streams: project grants from public funders such as Allmänna Arvsfonden (Gatulabba, Gatulabba 2.0, Bygglek Underland), Region Skåne Miljövårdsfond (Blågröna gator och gårdar, Resande Verkstad), and Nordic Kulturkontakt (TAN network); fee-based consulting and training engagements; school visit fees for non-Malmö municipalities; and membership subscriptions. Go-to-market is sales-led, relying on direct outreach, flagship-site demonstration, the open Gatulabba method bank as an inbound funnel, conference participation, and earned media (including SVT coverage).
Växtvärket has expanded from a single Malmö base to national and Baltic-level delivery through partnerships with ArkDes (Street Moves), SLU and LTH (Gatulabba 2045), and the TAN network with Architektų fondas (Lithuania) and AIM (Denmark), and is preparing to open Bygglek Underland in Södertälje in summer 2026 with Allmänna Arvsfonden funding. The entity is privately held as an Ideell Förening with no parent company and no public revenue disclosure.
Växtvärket firmographics
Firmographics- Name
- Växtvärket
- Legal name
- Växtvärket Malmö Ideell Förening
- Website
- https://vaxtvarket.se
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Växtvärket is a Malmö-based Swedish non-profit association that delivers child-inclusive urban planning and co-creative place development for municipalities, property developers, schools, and member families, combining landscape architecture, outdoor pedagogy, and a codified Dialog Methodology deployed at flagship build-play and community garden sites.
- Ownership category
- akta.pro rank
Växtvärket industry classification
Industry- Product category
- Participatory Urban Planning and Place Development Services
- NAICS
- Landscape Architectural Services (54132), Nature Parks and Other Similar Institutions (712190)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives) (BPAIANAE)
Keywords
Where Växtvärket is headquartered
LocationHeadquarters
- HQ city
- Malmö
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Växtvärket business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Project Grants and Public Funding: Växtvärket receives project funding from public bodies including Allmänna Arvsfonden (Gatulabba, Gatulabba 2.0, Bygglek Underland), Region Skåne Miljövårdsfond (Blågröna gator och gårdar, Resande verkstad), and Nordic Kulturkontakt (TAN network). The municipality supports Guldängen's operations.
- Membership Fees: Annual membership fees of 50 SEK/year for ages 4–17 and 100 SEK/year for adults. Members can participate in activities such as apple pressing, study visits, and guided tours.
- Visiting Fees for External Schools: Schools and preschools from Malmö receive free visits to Guldängen (municipality-supported). Schools from other municipalities pay a fee for visits.
- Consulting and Training Services: Växtvärket offers consulting for co-creation processes with children, workshops, events, and training in child involvement for organisations. Pricing negotiated per engagement.
- Mediated Place Development and Design: Full-service co-created place development from concept development and consultation to design, implementation and activation, provided to property owners and municipalities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Youth membership (ages 4–17) |
| Subscription | Annual | Adult membership |
| Other | Multi-year contract | Child Involvement Training |
| Freemium | Pay-as-you-go | Gatulabba Method Bank |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Växtvärket product offering
Product offeringCore offering
Växtvärket facilitates co-creative place development, child involvement in urban planning, build-play (Bygglek) activities, and social gardening for municipalities, property developers, schools, and member families. It combines landscape architecture, outdoor pedagogy, and participatory design into a unified methodology, operating flagship sites Guldängen (building playground) and Naturmolnet (neighbourhood garden), and running the open Gatulabba method bank.
Product overview
Växtvärket is a non-profit association (Ideell Förening) based in Malmö, Sweden, founded in 2014, that operates as a social enterprise combining elements of a non-profit and a business. The organization functions as a multi-disciplinary design studio specializing in child-inclusive and sustainable urban development. Its portfolio consists of core consultancy services (co-creative place development, child participation facilitation, building play activities, and event/workshop services) delivered alongside a portfolio of owned and operated physical facilities and time-limited projects. Key facilities include Guldängen (Sweden's only building playground with cultivation) and Naturmolnet (neighborhood garden), while major projects include Gatulabba (child-friendly street planning with open methodology platform), Street Moves, and the newly launched Bygglek Underland. The organization serves municipalities, property developers, schools, and housing cooperatives across Malmö and Sweden, operating on a membership model with volunteer and employed staff.
Differentiator
Problem solved
Functional benefit
Brands
- Guldängen: Sweden's only building playground with gardening and Malmö's only staffed playground, where children are builders and gardeners and adults are helpers.
- Naturmolnet
- Gatulabba
Products and services
- Medskapad platsutveckling & gestaltning (Co-creative Place Development & Design)
Quantifiable outcome
- Thousands of children from Malmö's schools and preschools have visited Guldängen since spring 2017.
- +2 more outcomes
Companies that use Växtvärket
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Växtvärket technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Växtvärket partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered major, core and minor.
- SLU (Sveriges Lantbruksuniversitet)majorSLU is collaborating with Växtvärket on Gatulabba 2045, a project exploring future children's mobility and urban planning. SLU contributes academic expertise and student involvement to the speculative design process.
- LTH (Lund University Faculty of Engineering)majorLTH is collaborating with Växtvärket on Gatulabba 2045, with landscape architecture students visualising and developing scenarios. Project results contribute to LTH and SLU curricula.
- CastellumcoreCastellum provides land for Naturmolnet in Sofielund, Malmö, and funds basic maintenance. Växtvärket is responsible for activation, programming, and long-term development of the site. This is a long-term collaboration critical to Naturmolnet's operation.
- MKB (Malmö Kommunala Bostadsbolag)coreMKB commissioned Växtvärket for multiple co-created courtyard development projects (Medskapad gårdsutveckling) at three properties (Trevnaden, Gula gården, Lönngården). Also supported the Barnens trädgård project in Bunkeflostrand. MKB is a major Malmö-based social housing provider.
- Nordr (Property Developer)majorNordr commissioned Växtvärket to lead the co-creation process for the shared courtyard at BRF Trädloungen in Limhamn, a new timber housing development. Växtvärket facilitated workshops with residents and Nordr to design and build the courtyard.
- SkanskaminorVäxtvärket has experience collaborating with Skanska as one of several property owners in Malmö.
- Architektūros fondas (Lithuania, Vilnius)majorArchitektūros fondas co-creates the Baltic Traveling Architecture Network (TAN) with Växtvärket (Sweden) and AIM (Denmark). The network enables participatory design and construction with children and youth across the Baltic region.
- AIM (Denmark, Copenhagen)majorAIM co-creates the Baltic Traveling Architecture Network (TAN) with Växtvärket (Sweden) and Architektūros fondas (Lithuania). AIM contributes experience in youth participatory construction in the Copenhagen area.
- BiD Malmö (Bostad i Drift)minorBiD Malmö collaborated with Växtvärket on the 'Blågröna gator och gårdar' project and was previously a partner in the Naturmolnet project.
- VA-sydminorVA-syd collaborated as a partner in the 'Blågröna gator och gårdar' project, contributing expertise on water and sanitation in sustainable urban development.
- Green Roof InstituteminorGreen Roof Institute partnered with Växtvärket on the 'Blågröna gator och gårdar' project, contributing green infrastructure expertise.
- ArkDes Think Tank (Sweden)majorArkDes Think Tank leads the national 'Street Moves' project and partnered with Växtvärket for citizen dialogue and co-design of Badhusgatan in Södertälje in 2023. Växtvärket contributed community engagement expertise.
- Liljewall ArkitekterminorLiljewall Arkitekter collaborated with Växtvärket and ArkDes on the Street Moves project for Badhusgatan redesign in Södertälje.
- Fastighets- och gatukontoret i Malmö stadminorMalmö City's Property and Street Department was a partner in the initial development of Naturmolnet within the Case Sofielund 2030 project.
- Lekande KvarterminorLekande Kvarter collaborated with Växtvärket and MKB on the Medskapad gårdsutveckling project for courtyard development at three MKB properties in Malmö.
- Trianon (Property Owner, Rosengård)minorTrianon was the property owner for the 'Resande Verkstad' project at Rosengård fritidsgård in Malmö, approving the final design proposal for the outdoor space.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Växtvärket competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
Växtvärket social profiles
Digital presenceVäxtvärket financial estimates
Financial estimateRevenue estimate
Valuation estimate
Växtvärket leadership team
Management profileNumber of profiles
Profiles14 records
Växtvärket funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Växtvärket M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Växtvärket
What does Växtvärket do?
Växtvärket facilitates co-creative place development, child involvement in urban planning, build-play (Bygglek) activities, and social gardening for municipalities, property developers, schools, and member families. It combines landscape architecture, outdoor pedagogy, and participatory design into a unified methodology, operating flagship sites Guldängen (building playground) and Naturmolnet (neighbourhood garden), and running the open Gatulabba method bank.
Is Växtvärket a public or private company?
Växtvärket is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Växtvärket founded?
Växtvärket was founded in 2014. It employs 11 to 50 people.
Where is Växtvärket based?
Växtvärket is headquartered in Malmö, Sweden, in the Europe region.
How does Växtvärket make money?
Five revenue lines are on record. Project Grants and Public Funding is the primary driver. The others are membership Fees, visiting Fees for External Schools, consulting and Training Services and mediated Place Development and Design.
Does Växtvärket have an API?
No public API is recorded for Växtvärket.
What industry is Växtvärket in?
Växtvärket's product category is Participatory Urban Planning and Place Development Services. Its primary akta.pro industry code is BPAIANAE, Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives). Its NAICS code is 54132 and its SIC code is 7900.