COMMUNITIES ENGAGE AND THRIVE C.I.C.

What COMMUNITIES ENGAGE AND THRIVE C.I.C. does

Communities Engage and Thrive C.I.C. is a UK-registered Community Interest Company founded in 2019 and headquartered at Lozells Methodist Church Centre in Birmingham. The organisation delivers health and wellbeing programmes targeted at underserved communities in Lozells and surrounding Birmingham areas, with a primary clinical focus on diabetes, heart health, obesity, and mental wellness. Its service population includes over-50s, women and families, children and youth, plus corporate clients, with programming delivered by a multi-disciplinary team of Registered Nutritional Therapists, Mental Health First Aiders, NLP practitioners, and qualified lifestyle coaches.

The company's product portfolio comprises structured 6-week programmes (Holistic Diabetes, Heart Health, Weight Management, Healthy Eating), specialised offerings (Children Will Thrive, Brain Health/Action against Alzheimer's, Mental Wellness), supplementary services (1:1 nutritional consultations, food allergy and intolerance testing, metabolic/liver cleanse, 30-day weight loss, gut transformation), and corporate-facing services (Corporate Well-being Days and Well-being at Work workshops). Distribution occurs through three channels: community venue delivery at the Lozells centre and partner locations, workplace deployment at client organisations, and a free online membership platform providing digital content. The organisation does not disclose proprietary technology platforms; delivery is conducted via in-person workshops, online video modules, and community-based classes.

The business model operates on two principal revenue streams. Community-facing programmes, including free women's fitness classes and the online membership, are funded through grants from partners such as Sport England and the National Lottery Community Fund, supported by an additional network of community, educational, and charity partners including Barnardo's, Handsworth Association of Schools, and Heart of England. A secondary fee-for-service stream delivers corporate well-being workshops and Well-being Days to private sector organisations on an event-driven basis, with pricing not publicly disclosed. As a CIC, the entity is asset-locked and operates as a social enterprise rather than a for-profit venture.

Name

COMMUNITIES ENGAGE AND THRIVE C.I.C.

Legal name

Communities Engage and Thrive C.I.C.

Website

https://cetcommunity.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Communities Engage and Thrive C.I.C. is a UK Community Interest Company delivering community health and wellbeing programmes in Birmingham. It offers nutrition, diabetes, heart health, mental wellness, and family programmes to local residents through workshops, classes, and corporate well-being services.

Ownership category

akta.pro rank

Product category

Community Health and Wellbeing Services

NAICS

Other Individual and Family Services (624190), Services for the Elderly and Persons with Disabilities (624120), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

akta.pro secondary industries

Chronic Condition Lifestyle Education (Diabetes, Heart Health, Pain Management) (EDAAAHAJ), Health Promotion & Public Health Education (Community Workshops) (EDAAAFAG), Employer Wellness & Population Health Programs (HLAEAAAH), Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO), Mental Wellness & Resilience Education (Non-clinical) (EDAAAHAK)

Keywords

• Community health programmes
• Nutrition therapy services
• Corporate wellbeing workshops
• Behaviour change coaching
• Diabetes prevention programmes

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Wellbeing Services: Fee-for-service workplace wellness events and corporate Wellbeing Days for organisations. Includes nutrition workshops, stress management sessions, and holistic programmes for employees with long-term health conditions.
2. Community-Funded Programmes: Free community health and wellbeing programmes delivered in partnership with local organisations and funders including Sport England, Community Fund, and other partners. Individual consultations and 1:1 services may be provided at no cost to participants.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Communities Engage and Thrive C.I.C. delivers community-based health and wellbeing programmes in Lozells, Birmingham, focused on diabetes, heart health, obesity, and mental wellness. Offerings include 6-week holistic programmes (Diabetes, Heart Health, Weight Management, Healthy Eating), the Children Will Thrive programme, Brain Health/Action against Alzheimer's workshops, mental wellness sessions, free women's fitness classes, and 1:1 nutrition consultations and allergy testing. Corporate-facing Wellbeing Days and Wellbeing at Work workshops are also delivered to organisations.

Product overview

Communities Engage and Thrive is a community interest company offering a portfolio of health and wellbeing programmes delivered in-person at their Lozells location and online. The core offerings include the Holistic Diabetes Programme (6-week), Heart Health Programme (6-week), Weight Management Programme (6-week), Healthy Eating Programme (6-week), Children Will Thrive Programme (3 modules), Brain Health Programme, and Mental Wellness Programme. Additional services include nutrition workshops, 1:1 consultations, food allergy/intolerance testing, corporate wellbeing days, and Wellbeing at Work Workshops. All programmes are delivered by qualified practitioners including Registered Nutritional Therapists, family practitioners, and licensed NLP practitioners. The organisation also provides free women's fitness classes and online membership for programme access.

Differentiator

Problem solved

Functional benefit

Products and services

• Holistic Diabetes Programme A 6-week holistic programme comprising physical activity, dietary components, and behaviour change techniques. Blends mindset transformation models and low glycaemic diet principles with lifestyle factors to improve quality of life for individuals with or at risk of diabetes. Delivered to community members, typically via GP referral.
• Heart Health Programme A 6-week programme comprising physical activity, dietary components, and behaviour change techniques. Blends mindset transformation models, healthy diet, and lifestyle factors including stress, sleep, and exercise management for those with heart conditions.
• Weight Management Programme A 6-week weight management programme delivered one-to-one or in groups, facilitating health improvement with a motivational approach.
• Healthy Eating Programme A 6-week healthy eating programme delivered one-to-one or in groups, focusing on nutrition education and dietary improvements.
• Nutrition Workshops One-hour workshops covering stress management, immune resilience, food and mood connection, sleep management, healthy food swaps, gut health, diabetes, heart health, obesity/weight management, and cookery workshops.
• 1:1 Consultations Individual consultations covering weight loss, diabetes, heart health, hormonal balancing, and eczema management.
• Food Allergy and Intolerance Tests Food allergy and intolerance testing services delivered alongside nutrition consultations.
• Metabolic/Liver Cleanse Programme A 14-day metabolic/liver cleanse programme with meal plans and supplements.
• 30-Day Weight Loss Programme A 30-day weight loss programme with meal plans and supplements.
• Gut Transformation Programme A 6-week gut transformation programme for IBS management.
• Corporate Wellbeing Days Workplace wellness events and corporate Wellbeing Days for organisations wanting to improve workforce health and wellbeing.
• Wellbeing at Work Workshops Corporate wellbeing workshops including mindfulness and relaxation techniques, desk exercises and stretches, nutrition tips for busy professionals, food and mood, stress management, healthy cooking workshops, diabetes management workshops, and coaching and personal development.
• Children Will Thrive Programme A three-module programme for children covering nutrition education, sleep and exercise management, and practical cookery sessions with nutrient-dense recipes.
• Brain Health Programme / Action against Alzheimer's A two-day workshop nutrition and lifestyle programme focusing on cognitive decline, depression, and anxiety, covering nutrition, sleep optimisation, gut health, stress, exercise, and brain training.
• Arts in Health Workshops Workshops including Art of Mandala, Art of Textiles, Drawing/Painting, Art of Calligraphy, Design work, Art of Mosaic, Art of Collage, Creating your Vision Board, and bespoke themed projects.
• Mental Wellness Programme A mental wellness programme covering arts in health, nutrition for anxiety, and mindfulness exercises to support mental health maintenance.
• Free Women's Fitness Classes Free women-only fitness classes in Lozells, including keep fit and pilates, scheduled and promoted via the organisation's Facebook page.
• Online Membership Programme A free online membership providing access to online programmes, video content (including protected diabetes modules), nutrition plans, and digital resources.
• Families and Women's Wellbeing Programme Health and wellbeing programmes covering immune support, nutrition for children, dealing with stress and anxiety as a family, and self-care, for women and families in Birmingham communities.

Quantifiable outcome

• Customer testimonial reports reducing HBA1c levels from 61 to 44 and losing 4 kilos through dietary changes
• +2 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Sport EnglandcoreStrategic or Co-development PartnerSport England partnership supporting physical activity and health programmes in the community, including free women's fitness classes in Lozells.
• Barnado'sminorStrategic or Co-development PartnerPartnership with the children's charity supporting youth health and wellbeing initiatives.
• West Midlands RailwayminorStrategic or Co-development PartnerCommunity partnership supporting health and wellbeing initiatives in the West Midlands region.
• Big Local BirchfieldcoreStrategic or Co-development PartnerLocal community partnership supporting health and wellbeing programmes in the Birchfield area.
• Handsworth Association of SchoolscoreChannel Partner/ Reseller/ DistributorEducational partnership delivering children's health and wellbeing programmes through local schools.
• Heart of EnglandminorStrategic or Co-development PartnerPartnership supporting heart health programmes and cardiovascular wellness initiatives.
• Living Well UKminorStrategic or Co-development PartnerPartnership supporting living well and healthy lifestyle programmes.
• Key Impact CICminorStrategic or Co-development PartnerCommunity interest company partnership supporting social impact initiatives.
• Minara CoachingminorStrategic or Co-development PartnerCoaching partnership supporting personal development and wellbeing programmes.
• Saathi HouseminorStrategic or Co-development PartnerCommunity partner supporting health and wellbeing services for local communities.
• The Cook CommonwealthminorStrategic or Co-development PartnerPartnership supporting cooking and nutrition education programmes.

Scale indicators2 records

Recent moves1 record

Expansion highlights6 records

Others

• Mind (mental health charity): A leading UK mental health charity providing information, local services, and advocacy. Not a direct competitor, but thematically adjacent to CET's Mental Wellness Programme and a likely ecosystem partner or referral route for participants with more acute mental-health needs.

Broad incumbents

• Nuffield Health: A large UK healthcare charity operating gyms, hospitals, and corporate wellbeing programmes including nutrition, fitness, and mental wellbeing. Comparable to CET's corporate wellness offer but with a much broader portfolio and commercial scale.
• WW (Weight Watchers) UK: A global, established weight management and wellness brand with a UK footprint covering digital and in-person programme delivery. Comparable offering to CET's weight management and healthy eating programmes, but at vastly greater scale and with a subscription-driven business model.
• Diabetes UK: The UK's leading diabetes charity, funding research, running prevention programmes, and campaigning for better care. CET's Holistic Diabetes Programme overlaps with Diabetes UK's prevention and self-management mission, though Diabetes UK is a national advocacy/fundraising body rather than a direct service provider.
• One You (Better Health): A national NHS public-health programme addressing diet, physical activity, smoking, and alcohol in adults. Comparable to CET's chronic-disease-prevention programmes in target population and behaviour-change approach, though centrally commissioned and nationally branded.
• British Heart Foundation: A major UK cardiovascular health charity delivering heart-health information, prevention programmes, and community-based activity initiatives. Directly comparable to CET's Heart Health Programme in topic area, though operating as a national charity rather than local CIC.
• Slimming World: The UK's largest commercial weight management organisation, operating a group-based, behaviourally-focused programme delivered through local consultants. Highly comparable in product (weight management / healthy eating) but operates as a large-scale commercial subscription business rather than a CIC.

Direct peers

• Health Exchange CIC: A West Midlands-based social enterprise delivering community health programmes including healthy eating, weight management, and workplace wellbeing commissioned by local authorities and the NHS. Comparable geography, mission, and grant/commission mix to CET.
• Beezee Bodies: A community-based behaviour-change weight management programme delivering free in-person and online courses commissioned by local authorities across the UK. Closely comparable to CET's Weight Management and Diabetes programmes in delivery model, target population (adults at risk of chronic disease), and outcome focus.
• Wellbeing Enterprises CIC: A Community Interest Company delivering community health and wellbeing programmes across Halton, Cheshire and Merseyside with a very similar CIC model: grants plus commissioned services, multi-disciplinary practitioners, and a focus on health inequalities in underserved communities. Most directly comparable structure and mission to CET.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@communitiesengageandthrive
• Facebookfacebook.com/CommunitiesEngageandThrive
• Instagraminstagram.com/communities.engage.thrive

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COMMUNITIES ENGAGE AND THRIVE C.I.C.