Zenners Sausage Company

What Zenners Sausage Company does

Zenners Sausage Company, legally Zenner's Quality Meat Products, Inc., is a craft sausage and smoked meat producer headquartered and manufactured at 28220 SW Boberg Rd., Wilsonville, Oregon. Founded in 1927, the company operates with 1-10 employees and serves retail, foodservice, and wholesale customers across the Pacific Northwest. Its core product portfolio comprises nine sausage SKUs spanning German Smoked Sausage, Louisiana Brand Red Hots, Double Smoked Sausage, Smoked Kielbasa, Andouille, Pork Breakfast Links, Cheddar Jalapeno Franks, Chicken with Granny Smith Apple Links, and Hot Italian Links.

The company's core technology is built on traditional craft methods: natural casings, old-world European sausage-making techniques passed down since 1927, and real wood smoking for flavor development. Products are formulated with locally sourced premium ingredients from named regional suppliers including Pure Country Pork & Beef, Beeler's Pure Pork, Painted Hills Natural Beef, and Tillamook Cheese, supporting a farm-to-table positioning.

Revenue is generated across four channels: direct-to-consumer e-commerce sales through the company website, wholesale supply to Pacific Northwest restaurants and brewpubs (including McMenamins, 10 Barrel Brewing, Breakside Brewing, and Rogue Ales), supply contracts with major Portland professional sports venues (Portland Timbers, Thorns, Oregon Ducks, Pickles, and Moda Center), and third-party retail distribution via a 'Where to Buy' locator. Pricing is not publicly disclosed and is obtained by contacting the company directly. The company is privately held with no institutional investors or funding rounds disclosed.

Name

Zenners Sausage Company

Legal name

Zenner's Quality Meat Products, Inc.

Website

https://zenners.com

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

1–10 employees

Short description

Zenners Sausage Company is a 99-year-old craft sausage and smoked meat producer based in Wilsonville, Oregon, supplying wholesale to Pacific Northwest restaurants, professional sports venues, retailers, and direct-to-consumer customers via its e-commerce shop.

Ownership category

akta.pro rank

Product category

Artisan Sausages and Smoked Meats

NAICS

Animal Slaughtering and Processing (3116)

SIC

Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Sausage Manufacturing (Fresh, Cooked, Fermented, Emulsified) (AFANAEAC)

akta.pro secondary industries

Smoked Meats & Seafood (Hot/Cold Smoking) (AFANAEAB), Hot Dogs, Frankfurters & Bologna (Emulsified/Comminuted Meats) (AFANAEAG)

Keywords

• Craft sausages
• Smoked meats
• Artisan sausages
• Wholesale meats
• Local pork products

Headquarters

HQ city

Wilsonville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct Retail Sales: Direct-to-consumer sales through their online shop for craft sausages and smoked meats.
2. Wholesale to Restaurants: Supplying fresh and smoked sausages to Pacific Northwest restaurants including McMenamins, 10 Barrel Brewing, Breakside Brewing, and other fine dining establishments.
3. Sports Venue & Event Supply: Supplying sausages to major Portland sports venues including Timbers, Thorns, Ducks, Pickles games and Moda Center events.
4. Wholesale to Retailers: Distribution through retail locations as evidenced by the 'Where to Buy' page on their website.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels1 record

Core offering

Zenner's Sausage Company manufactures craft sausages and smoked meats at its Wilsonville, Oregon facility, using natural casings, old-world techniques, and real wood smoking with locally sourced ingredients from Pacific Northwest farms such as Pure Country Pork & Beef, Beeler's Pure Pork, Painted Hills Natural Beef, and Tillamook Cheese. The company sells its products through a direct-to-consumer e-commerce shop, wholesale supply to restaurants and brewpubs, supply contracts with major Portland-area sports venues, and retail distribution.

Product overview

Zenner's Sausage Company is a craft sausage and smoked meat producer operating since 1927, offering a portfolio of sausages including German Smoked Sausage, Louisiana Brand Red Hots, Double Smoked Sausage, Smoked Kielbasa, Andouille, Pork Breakfast Links, Cheddar Jalapeno Franks, Chicken w/ Granny Smith Apple Links, and Hot Italian Links. The company produces these products using local ingredients (Pure Country Pork & Beef, Beeler's Pure Pork, Painted Hills Natural Beef, Tillamook Cheese), natural casings, and old-world wood smoking techniques. Products are sold wholesale to restaurants and venues, and retail through their shop.

Differentiator

Problem solved

Functional benefit

Products and services

• German Smoked Sausage Traditional German-style smoked sausage made with locally sourced ingredients and naturally smoked over real wood using natural casings and old-world technique; sold wholesale and direct-to-consumer.
• Louisiana Brand Red Hots Cajun-style red hot sausages with Louisiana-inspired seasoning and spice profile; distributed to restaurants, sports venues, and consumers.
• Double Smoked Sausage Sausage that undergoes a dual smoking process over real wood for enhanced smoky flavor and texture.
• Smoked Kielbasa Polish-style smoked sausage made with traditional recipes and natural casings using real wood smoke.
• Andouille Cajun-style pork sausage with a distinctive smoky and spicy flavor profile, naturally smoked over real wood.
• Pork Breakfast Links Morning-appropriate pork sausages designed for breakfast service with a balanced seasoning blend; served at restaurants and available direct-to-consumer.
• Cheddar Jalapeno Franks Frankfurters with embedded Tillamook cheddar cheese and jalapeno peppers for a spicy, cheesy flavor profile.
• Chicken w/ Granny Smith Apple Links Chicken sausage links featuring Granny Smith apple for a sweet-tart flavor combination.
• Hot Italian Links Italian-style pork sausage with hot/spicy seasoning and a traditional spice blend.

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered minor.

• Pure Country Pork & BeefminorOthersSupplier of naturally raised, humanely treated, free-range pork and beef ingredients used in Zenner's sausages. Local ingredient partner supporting the company's farm-to-table positioning.
• Beeler's Pure PorkminorOthersSupplier of premium pure pork ingredients for Zenner's sausage products. Local farm partner contributing to the company's commitment to quality local ingredients.
• Painted Hills Natural BeefminorOthersSupplier of natural beef ingredients for Zenner's sausage products. Local partner supporting the company's Pacific Northwest ingredient sourcing strategy.
• Tillamook CheeseminorOthersSupplier of Tillamook Cheese used in Zenner's sausage products including varieties like Cheddar Jalapeno Franks. Regional partner supporting the local ingredient commitment.

Scale indicators2 records

Recent moves1 record

Expansion highlights3 records

Emerging players

• Brooklyn Cured: Brooklyn Cured is an emerging craft charcuterie and sausage producer using heritage methods and natural ingredients, sold through specialty retail and chef-driven restaurants. Comparable on craft positioning and product mix but East Coast-focused.

Broad incumbents

• Hebrew National: Hebrew National is a national kosher frankfurter and deli-meat brand (owned by Conagra) widely distributed in grocery and stadium concessions. It directly overlaps with Zenner's Cheddar Jalapeño Franks at sports venues and retail.
• Dietz & Watson: Dietz & Watson is a family-owned premium deli meat and sausage manufacturer with broad retail and foodservice distribution. Comparable to Zenner's on product format (smoked sausages, franks, deli meats) and family-ownership structure, but at much greater scale.
• Applegate Farms: Applegate produces natural and organic bacon, sausage, deli meats, and cheese sold nationally through grocery and natural-foods retail. Its natural, no-antibiotic positioning overlaps with Zenner's farm-sourced messaging and similar SKU mix.
• Johnsonville: Johnsonville is the largest US sausage brand, offering brats, smoked, breakfast, and Italian links across retail, foodservice, and stadium concessions. It competes for the same venue and shelf slots as Zenner's but at mass-market scale rather than craft.
• Niman Ranch: Niman Ranch raises and sources antibiotic-free pork, beef, and lamb and ships branded sausages, hams, and deli meats to restaurants and retailers. Its heritage-breed, farm-to-table model parallels Zenner's locally-sourced craft positioning.

Direct peers

• Aidells Sausage Company: Aidells is a craft/artisan sausage brand producing smoked, fresh, and specialty chicken, pork, and beef sausages sold across grocery and foodservice. It is the closest large-scale analog to Zenner's craft sausage model, differing primarily in national distribution and Tyson ownership.
• Creminelli Fine Meats: Creminelli is an artisan salami and cured-meat producer using traditional European methods and natural ingredients, sold through specialty retail and foodservice. It is a direct craft-competitor analog in the artisan smoked/cured meat category.
• Olli Salumeria: Olli is a craft Italian salumi and sausage maker using old-world techniques and natural casings, distributed through specialty grocers and foodservice. It mirrors Zenner's natural-casing, heritage-method craft approach, with a national specialty distribution footprint.
• Kiolbassa Provision Co. Kiolbassa is a Texas-based craft sausage maker producing smoked sausages, brats, and smoked meats using natural casings and hardwood smoke, distributed nationally through grocery and foodservice. Closely comparable craft-smoked sausage model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/zennerspdx
• Instagraminstagram.com/zennerspdx

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zenners Sausage Company