1717 STUDIOS LTD

What 1717 STUDIOS LTD does

1717 STUDIOS LTD operates as ALTA RITUAL, a UK-based artisan wellness brand founded in 2021 and headquartered in Bradley/Redditch. The company produces small-batch spagyric herbal extracts (Blue Lotus, Frankincense, Lions Mane, Cacao, plus limited editions such as Luna), organic skincare serums and toners (Rising Glow Day Serum, Regenerative Dream Night Serum, Hydrosoul Bioactive Toner), ritual bundles, and ancillary energy tools (144MHz Sacred Cubit Tensor Ring). Its preparation method — slow-crafted spagyric alchemy using organically grown and wildcrafted botanicals — and biophotonic preservation in Miron glass are positioned as its technical differentiators, with AstroHerbalism (astrological timing) layered onto formulation.

The business is founder-led by Maejan, who functions as practitioner, formulator, and ceremonial guide. Revenue flows through three primary streams: direct-to-consumer e-commerce at altaritual.shop (unit prices £11–£97, with free UK shipping over £60), in-person ceremonial services such as Women's Circles and Cacao Ceremonies held at venues including The Unitarians in Evesham, and founder-delivered 1:1 sessions (online and in-person) spanning breathwork, sound healing, tarot, chakra balancing, and related wellness practices. A wholesale/stockist channel is offered by email enquiry, alongside periodic pop-up store activations.

The customer base is small and concentrated in the UK wellness and spiritual practitioner segment — individuals seeking organic skincare alternatives, ceremonial botanical allies, and astrologically-aligned ritual products. Geographic reach for physical products is UK-domestic; founder-led 1:1 services extend service revenue reach globally online. Pricing and operating signals (out-of-stock core SKUs, email-based booking, free shipping at £60, single-studio production) are consistent with a micro, artisan-scale operation rather than a scaling brand.

Name

1717 STUDIOS LTD

Website

https://altaritual.shop

Company type

Private

Founded year

2021

Operating status

Operating

Short description

1717 STUDIOS LTD operates ALTA RITUAL, a UK-based artisan wellness brand producing small-batch spagyric herbal extracts, organic skincare, and ceremonial products for individual wellness seekers and spiritual practitioners via direct-to-consumer e-commerce and in-person ceremonies.

Ownership category

akta.pro rank

Product category

Artisan Wellness & Organic Skincare

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (45612), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC)

akta.pro secondary industries

Spa Packages & Ritual Experiences (HSALAFAN), Spa Body Treatments & Massage (Oils, Scrubs, Wraps) (CRABALAG), CBD/Hemp Topicals & Beauty Retail (CRANAHAB)

Keywords

• Artisan organic skincare
• Spagyric herbal extracts
• Natural wellness apothecary
• Ceremonial wellness products
• Botanical energy tools

Headquarters

HQ city

Redditch

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Others, Infrastructure

Revenue model

1. Spagyric Extracts Sales: One-time purchase of herbal spagyric extracts (Lions Mane, Cacao, Blue Lotus, Frankincense, Luna) sold directly through e-commerce. Products range £33-36 for individual extracts.
2. Skincare Products Sales: Sale of organic skincare routines and serums including day/night serums, bioactive toners, and complete ritual sets. Individual products £27-39, bundled sets £59-97.
3. Ceremonial Events & Sessions: In-person ceremonies such as Women's Circles and Cacao Ceremonies. Booked via email, limited capacity events held at venues. Sessions include chakra balancing, breathwork, sound healing, tarot reading, and other wellness services.
4. Energy Tools Sales: Sale of energy tools such as the 144MHz Sacred Cubit Tensor Ring priced at £11.
5. Wholesale/Stockist: Business inquiries for becoming a stockist and custom product creation available via email enquiry ([email protected]).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

1717 STUDIOS LTD, trading as ALTA RITUAL, sells artisan organic skincare serums, spagyric botanical extracts, energy tools, and ceremonial wellness experiences through its own e-commerce store. Products are small-batch crafted in the UK from organically grown and wildcrafted botanicals using spagyric alchemy, biophotonic Miron glass preservation, and astroherbalism. The brand also delivers in-person ceremonies and 1:1 wellness sessions.

Product overview

ALTA RITUAL is an artisan wellness brand offering high-potency spagyric extracts and organic skincare products. The product portfolio includes ceremonial spagyric extracts (Blue Lotus, Frankincense, Lions Mane, Cacao), botanical skincare serums (Rising Glow Day Serum, Regenerative Dream Night Serum, Hydrosoul Toner Mist), energy tools (Sacred Cubit Tensor Ring), limited edition blends (Luna), and bundled ritual sets. Products are biophotonically preserved in Miron glass and crafted using ancient spagyric alchemy techniques. The company also offers wellness sessions and ceremonies including tarot readings, breathwork, sound healing, and women's wisdom circles. All offerings emphasize organic, wildcrafted botanicals and astrological alignment.

Differentiator

Problem solved

Functional benefit

Products and services

• Blue Lotus Spagyric Extract Spagyric extract made from organic sacred Blue Lotus (Nymphea Caerulea) flower organically grown in Thailand, presented as a potent, bioavailable ceremonial elixir for individual consumers.
• Frankincense Spagyric Extract Spagyric extract of Royal Hojari Frankincense (Boswellia sacra) medicinal-grade resin sourced from Oman, marketed for purification and grounding effects for individual wellness consumers.
• Lions Mane Spagyric Extract Spagyric extract of organic Lions Mane Mushroom (Hericium erinaceus) marketed for cognitive support and brain cell growth stimulation for individual wellness consumers.
• Cacao Spagyric Extract Spagyric extract from whole raw organic Cacao (Theobroma cacao) beans sourced from Peru, used for heart-opening, mood enhancement, and ceremonial practice by individual wellness consumers.
• Luna ~ Restoring Feminine Blend (Limited Edition) Yin-promoting spagyric extract blend featuring Blue Lotus and Passionflower, formulated to support divine feminine energy restoration and deep relaxation for individual wellness consumers.
• Rising Glow Day Serum Herbalist-formulated day serum of organic cold-pressed botanical oils (Jojoba, Seabuckthorn, Carrot Seed) to moisturize and protect skin from sun exposure and environmental pollution for individual skincare consumers.
• Regenerative Dream Night Serum Intensive night serum of organic cold-pressed oils (Hemp, Black Seed, Castor) with rosehip CO2 extract, positioned for cellular-level skin repair and anti-aging for individual skincare consumers.
• Hydrosoul Bioactive Toner Mist In-house artisan distilled botanical toner mist containing Frankincense, Rose Otto, and Geranium for hydrating, rejuvenating, and cleansing skin for individual skincare consumers.
• Glow Ritual ~ Day Skin Care Routine (Set of 2) Two-piece bundled skincare set pairing the Rising Glow Day Serum with the Hydrosoul Bioactive Mist Toner as a daily skincare routine for individual skincare consumers.
• Rejuvenate Ritual ~ Night Skin Care Routine (Set of 2) Two-piece bundled nighttime skincare set pairing the Regenerative Dream Night Serum with the Hydrosoul Cellular Mist for nighttime skin regeneration for individual skincare consumers.
• Timeless Skin Ritual ~ Complete Skin Care Routine (Set of 3) Three-piece full daily skincare ritual set containing the day serum, night serum, and bioactive toner mist as an end-to-end skincare routine for individual skincare consumers.
• 144MHz Sacred Cubit Tensor Ring Copper energy tool based on the Sacred Cubit measurement of the Great Pyramid, marketed as an EMF-protecting electromagnetic field neutralizing superconductor for individual wellness consumers.
• Wombanhood ~ Circle & Ceremony In-person women's circle and cacao ceremony featuring guided meditation, reflection, and ritual practices to restore women's wisdom in community for individual wellness seekers.
• Wellness Sessions and Ceremonies (1:1) Founder-led 1:1 wellness services including Astro Herbalism, Breathwork, Energy Clearing/Healing, Chakra Balancing, Tarot Reading, Sound Healing, Women's Wisdom, Doula services, Somatica, Astrology Alignment, Practical Alchemy, Natural Health & Detox, Nervous System Regulation, and Liquid Crystal Healing for individual consumers seeking bespoke spiritual and wellness guidance.

Quantifiable outcome

• Products described as 'most potent & bioavailable form' of botanical preparations
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• The Unitarians (Evesham venue)minorOthersVenue partnership for hosting ceremonial events. Women's Circle and Cacao Ceremony event held at The Unitarians, Oat St, Evesham WR11 4PJ on 21st March.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Province Apothecary: Canadian small-batch natural skincare and aromatherapy brand. Comparable on organic botanical ingredients, handcrafted small-batch production, and founder-led brand with strong wellness/sustainability narrative.
• May Lindstrom Skin: Small-batch, hand-blended luxury skincare brand with a ceremonial, sensory positioning. Directly comparable on artisan small-batch production, ritualistic brand language, and premium price-per-unit economics.
• Tata Harper: Luxury natural skincare brand with a vertically integrated farm-to-bottle model and ultra-premium pricing. Comparable on farm-controlled ingredient sourcing, high price points, and ritualistic skincare positioning.
• Herb Pharm: US-based herbal extract company specializing in liquid herbal extracts from certified-organic and wildcrafted botanicals. Closely comparable to Alta Ritual's spagyric extract product line, single-ingredient botanical focus, and small-batch craft ethos.
• Moon Juice: Wellness brand selling botanical adaptogen 'dusts,' elixirs, and skincare with an astrological and functional-wellness narrative. Comparable on spagyric-style elixirs, wellness-meets-skincare positioning, and premium DTC distribution.

Broad incumbents

• Dr. Hauschka: Natural and biodynamic skincare brand with rhythmic, holistically formulated serums and toners. Comparable on natural skincare philosophy, botanical formulations, and a more ritualistic product cadence than conventional skincare.
• Weleda: Long-established natural and biodynamic skincare and holistic wellness brand with a broad botanical extract range. Comparable on natural skincare, plant-based extracts, and holistic wellness positioning, with significantly larger distribution.
• Lush Cosmetics: UK-based handmade cosmetics and skincare retailer with a strong ethical, fresh-ingredient positioning. Comparable to Alta Ritual on artisan craft and natural-ingredient ethos, but at vastly greater scale and with a much broader product portfolio.
• Aesop: Premium botanical-led skincare brand selling high-priced serums and apothecary-style products through boutiques. Comparable on premium pricing, botanical sourcing narrative, and ritualistic brand language, though at global luxury scale.

Regional players

• Neal's Yard Remedies: UK-based natural health and beauty retailer and brand with in-house apothecary heritage. Comparable as a UK peer in the natural skincare and botanical extract space, operating through DTC, wholesale, and physical retail in the same geography.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/altaritual
• Instagraminstagram.com/altaritual

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 1717 STUDIOS LTD