Trinifold Sports Management

Name

Trinifold Sports Management

Legal name

Trinifold Sports Management Limited

Website

https://trinifoldsports.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Sports Management Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Athlete & Talent Representation (Agents, Managers) (MPAKAKAA)

akta.pro secondary industries

Athlete Brand Management & Public Relations (Image, Media, Crisis) (MPAKAMAD), Athlete Financial Management & Wealth Advisory (Tax, Accounting, Investment) (MPAKAMAG), Athlete Wellness & Lifestyle Management/Concierge (Relocation, Personal Ops) (MPAKAMAK), Golf Tours & Professional Circuits (MPAKAAAK)

Keywords

• Sports management services
• Athlete representation
• Golf management
• Athlete development
• Commercial partnerships

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Athlete Management Services: Full-service sports management agency providing athlete development, training, branding, public relations, career management, and contract negotiation for professional and emerging golf athletes. Revenue derived from management fees and commissions on commercial partnerships and endorsement deals negotiated on behalf of athletes.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Trinifold Sports Management is a full-service sports management agency providing athlete development and training, branding and public relations, career and contract management, health and wellness support, and commercial partnership facilitation exclusively for professional and emerging golfers. The agency negotiates endorsement deals, manages athlete careers, and connects athletes with brand sponsors across tours including the DP World Tour, LPGA Tour, Challenge Tour, LET, and satellite tours.

Product overview

Trinifold Sports Management is a full-service sports management agency focused exclusively on golf. The company offers an integrated suite of five core services: Athlete Development & Training (coaching, warm-weather training hubs, performance analytics), Branding & Public Relations (media relations, personal brand management), Career & Contract Management (negotiation, endorsements, financial planning), Health Wellness & Education (fitness, mental resilience, Teenage Cancer Trust affiliation), and Commercial Partnerships (connecting athletes with sponsors). The agency manages a roster of professional and amateur golfers across various tours including the DP World Tour, LPGA Tour, Challenge Tour, and satellite tours.

Differentiator

Problem solved

Functional benefit

Products and services

• Athlete Development & Training Comprehensive development pathway providing world-class coaching, warm-weather training hubs, performance analytics, and tailored growth programs for young professional golfers.
• Branding & Public Relations Personal brand elevation services including media relations, storytelling, digital presence management, and audience growth guidance leveraging music and entertainment industry expertise.
• Career & Contract Management Expert contract negotiation, endorsement management, manufacturer contracts, long-term financial planning, and career transition support for professional golfers.
• Health, Wellness & Education Personalized physical and mental health programs including fitness, nutrition, mental resilience support, life-skills education, and Teenage Cancer Trust affiliation.
• Commercial Partnerships Strategic commercial relationship building connecting athletes with brands and sponsors through network leverage, market insight, and negotiation expertise.

Quantifiable outcome

• 47% win rate from 5% field share on the Clutch Pro Tour in 2024 (8 wins from 17 events)
• +4 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core, secondary and minor.

• Universal Music GroupcoreStrategic or Co-development PartnerUniversal Music Group provides access to world-class entertainment industry expertise in artist management, branding, and commercial partnerships. The relationship leverages Universal's brand partnership division (Globe) and Abbey Road Studios for athlete branding initiatives.
• The R&AcoreStrategic or Co-development PartnerThe R&A is the governing body for golf outside the United States, providing official recognition and pathway support for Trinifold athletes competing internationally.
• PGA TourcoreStrategic or Co-development PartnerPartnership with the PGA Tour provides official pathway and recognition for Trinifold athletes competing at the highest professional levels.
• Sunshine ToursecondaryStrategic or Co-development PartnerThe Sunshine Tour (Southern Africa) provides additional competitive pathway opportunities for Trinifold athletes.
• PGA European Challenge TourcoreStrategic or Co-development PartnerThe Challenge Tour serves as the primary development pathway for Trinifold athletes aiming to reach the DP World Tour.
• Teenage Cancer TrustcoreStrategic or Co-development PartnerCo-founded by Bill Curbishley and The Who's Roger Daltrey 30 years ago. The partnership provides Trinifold athletes with life perspective beyond sport, encouraging empathy and gratitude through engagement with young people battling adversity.
• Sally Webb and Grant BerrysecondaryStrategic or Co-development PartnerLong-time supporters providing world-class tour caddies for Trinifold athletes at prestigious golf events. Launched Professional Caddie Certification Program at NC State University on December 1st.
• NC State University (McKimmon Center)minorStrategic or Co-development PartnerHosted the launch of the Professional Caddie Certification Program on December 1st, providing training venue and institutional support for caddie education.
• CubefundersecondaryGTM or Marketing PartnerSME lending platform led by CEO Gary Miller-Cheevers, who sits on the Trinifold Sports Management board of directors.
• Clutch Pro TourcoreChannel Partner/ Reseller/ DistributorSatellite tour where Trinifold athletes compete for Challenge Tour promotion spots. Team Trinifold dominated the 2024 season with 47% win rate.
• Tartan Pro ToursecondaryChannel Partner/ Reseller/ DistributorScottish-based development tour providing competitive opportunities and pathway to Challenge Tour for Trinifold athletes.
• LPGA TourcoreStrategic or Co-development PartnerPartnership with LPGA Tour provides official recognition and pathway for Trinifold's female athletes, including Carla Tejedo who secured dual LPGA/LET status for 2026.
• Ladies European Tour (LET)coreStrategic or Co-development PartnerPartnership with Ladies European Tour provides official recognition and additional pathway opportunities for Trinifold's female athletes.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hambric Sports Management: Hambric Sports Management is a boutique sports agency focused on representing professional golfers on major tours worldwide. It is a direct golf-specialist peer to Trinifold with overlapping athlete development, contract negotiation, and endorsement management services.
• Excel Sports Management: Excel Sports Management is a U.S.-based sports agency with a dedicated golf practice representing tour professionals on the PGA, DP World, and LPGA Tours. It is a direct golf-focused peer to Trinifold with similar career, contract, and endorsement management services.
• IMG (Endeavor): IMG, owned by Endeavor, is the largest global sports and entertainment management company with a leading golf division representing many of the world's top golfers. It is directly comparable to Trinifold across athlete representation, commercial partnerships, and event/brand management.
• Wasserman: Wasserman is a global sports marketing and talent management agency with a strong golf division that represents professional golfers and manages their endorsements and media rights. It is directly comparable to Trinifold's full-service athlete representation model, including contract negotiation and commercial partnership brokerage.
• ICM Stellar Sports: ICM Stellar Sports is the sports division of ICM Partners, representing professional athletes across multiple sports with a focus on full-service career and contract management. It is a direct peer to Trinifold in athlete representation and commercial dealmaking.

Broad incumbents

• CAA Sports: CAA Sports, the sports division of Creative Artists Agency, represents elite athletes including golfers and offers branding, endorsement, and contract services. As a broad incumbent, it overlaps with Trinifold on athlete representation and commercial partnerships while also serving entertainment and broader sports clients.
• Sportfive: Sportfive (formerly Lagardère Sports) is a global sports marketing agency offering athlete management, sponsorship, and rights services across multiple sports. As a broad incumbent, it overlaps with Trinifold on commercial partnerships and athlete representation while operating at much greater scale.
• Octagon: Octagon is a global sports marketing agency that manages athlete careers, sponsorships, and event properties across multiple sports including golf. As a broader incumbent, it competes with Trinifold in commercial partnership sourcing but at much larger scale and across a wider portfolio.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TrinifoldSports
• YouTubeyoutube.com/channel/UCGsRYnvvCLl5DxGiFzP_qxg
• Instagraminstagram.com/trinifoldsports
• LinkedInlinkedin.com/company/trinifoldsports

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trinifold Sports Management