FULL WEDGE GOLF

What FULL WEDGE GOLF does

Full Wedge Golf designs and sells lifestyle golf apparel and accessories centered on modern golf culture. The company focuses on performance polos for men, women, and youth, using four-way stretch, breathable, and moisture-wicking fabrics suited for play on and off the course. Its apparel range extends to outerwear such as quarter-zips, hoodies, jackets, vests, skorts, and bottoms that coordinate with its tops. Full Wedge Golf also offers accessories including hats, gloves, socks, and golf towels that align with the visual themes of its clothing. Products are characterized by bright colors, bold patterns, and athletic fits that aim to make golf attire more casual and expressive. The brand sells primarily through its online store and collaborates with golf courses and retailers to distribute its collections.

Name

FULL WEDGE GOLF

Legal name

FULL WEDGE GOLF INC.

Website

https://fullwedgegolf.com/

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Full Wedge Golf designs and sells lifestyle golf apparel and accessories for men, women, and youth.

Ownership category

akta.pro rank

Product category

Golf Apparel

NAICS

Sporting Goods Retailers (45911), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)

SIC

Retail-Apparel & Accessory Stores (5600), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Golf Apparel Retail (Men’s/Women’s/Youth) (CRAMAGAD)

akta.pro secondary industries

Golf Gloves, Headwear & Accessories Retail (CRAMAGAF), Golf Bags, Carts & Travel Gear Retail (CRAMAGAC), Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)

Keywords

• Golf apparel
• Polo shirts
• Athletic wear
• Corporate uniforms
• Golf accessories

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Wholesale and Group Orders: B2B sales to corporate clients for branded merchandise, staff uniforms, and event apparel. Also wholesale to golf shops. They offer custom, flexible solutions for companies looking to customize products with their branding.
2. Direct E-commerce Sales: Primary revenue stream through their Shopify-powered online store selling golf apparel directly to consumers. Products include polos, hoodies, sweaters, tees, Q-zips, jackets, vests, hats, accessories, and golf bags.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Full Wedge Golf designs, produces, and sells a lifestyle golf apparel and accessories line for men, women, and youth through its Shopify-powered direct-to-consumer e-commerce store. The portfolio includes polos, hoodies, sweaters/crewnecks, tees, quarter-zips, jackets, vests, bottoms, hats, gloves, socks, towels, ball markers, and a co-branded FW×Vessel golf bag, with secondary wholesale and corporate custom-branded order programs.

Product overview

Full Wedge Golf is a golf apparel brand that offers a unified product portfolio centered on golf-specific clothing. The core offerings include men's and women's polos, hoodies, sweaters/crewnecks, t-shirts, Q-zips (quarter zips), jackets and vests, bottoms (shorts, pants, skorts), and accessories (hats, gloves, socks, towels, ball markers, clubs). The company also offers youth apparel and premium collaborations like the FW×Vessel Golf Bag. Supporting services include group orders/wholesale for corporate clients and a brand ambassador program. The company sells directly to consumers via its Shopify e-commerce platform and operates distribution centers in Toronto, St. Petersburg (FL), and Ireland. Founded in 2019 in Toronto, the brand positions itself as a fun, high-quality alternative to traditional golf apparel.

Differentiator

Problem solved

Functional benefit

Products and services

• Q-Zips (Quarter-Zips) Men's golf quarter-zip pullovers in standard, Tour, and Fleece variants. Priced $85–$100.
• Men's Golf Polos Men's golf polos featuring fun designs, moisture-wicking 92% polyester / 8% spandex fabric, and athletic fit. Available in sizes S–3XL. Priced at $72 per unit.
• Women's Golf Polos Women's golf polos with moisture-wicking properties, designed for fit and style both on and off the course. Available in sizes XS–2XL. Priced at $72 per unit.
• Golf Hoodies Golf hoodies including French terry hoodies, Q-zip hoodies, and pullovers with moisture-wicking fabric, suitable for on-course and casual wear. Priced $85–$120.
• Sweaters and Crewnecks Golf sweaters and crewnecks for layering, including long-sleeve and crewneck styles. Priced $65–$80.
• Golf T-Shirts (Tees) Golf t-shirts with fun designs and branding for casual wear on and off the course. Priced $55–$60.
• Jackets and Vests Golf outerwear including Hydrotech Jacket, Podium Jacket, windbreakers, and Go-To Golf Vest for weather protection. Jackets priced $100–$125; vests $80.
• Bottoms (Shorts, Pants, Skorts) Men's and women's golf bottoms including shorts, pants, and women's skorts.
• Golf Accessories Golf accessories including hats, gloves, socks, towels, ball markers, putters, and headcovers. Accessories priced $12–$500.
• FW×Vessel Golf Bag Premium collaboration golf bag with Vessel, available in black and white colorways. Priced at $500.
• Youth Golf Apparel Youth golf apparel including youth polos in various styles and colors for younger players.
• eGift Cards Digital gift cards available from $25 for purchasing golf apparel on the Full Wedge Golf storefront.
• Group Orders and Wholesale Service Corporate and wholesale ordering service providing custom branded apparel, event merchandise, and staff uniforms for businesses and golf retail shops, contacted via [email protected].

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• VesselminorStrategic or Co-development PartnerCollaborative product partnership producing co-branded 'FW x Vessel' golf bags. The collaboration features premium golf bags in black ($500) and white ($500) color options, sold exclusively through Full Wedge Golf's website.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TravisMathew: Premium lifestyle golf apparel brand selling polos, pants, and outerwear designed to be worn on and off the course, directly overlapping Full Wedge's style-led, premium-positioning thesis.
• Vineyard Vines Golf: Lifestyle apparel brand with a dedicated golf line targeting casual, fun, style-conscious golfers — directly comparable positioning to Full Wedge's lifestyle-led approach.
• Golftini: Women's-focused golf apparel brand offering stylish on-course clothing — directly comparable to Full Wedge's women's segment and shared mission to bring fashion to women's golf.

Broad incumbents

• Peter Millar: Established premium men's apparel and golf brand carried at top country clubs and pro shops; competes in the same premium price band but with a much broader catalog and deeper wholesale distribution.
• Nike Golf: Global athletic apparel giant with a sizable golf division (polos, footwear, outerwear), representing the largest competitive incumbent in the category with PGA Tour athlete endorsements and pro shop dominance.
• Under Armour Golf: Performance-driven athletic apparel brand with a dedicated golf apparel and footwear line, competing on moisture-wicking technology similar to Full Wedge's 92/8 polyester-spandex blend.
• Adidas Golf: Major athletic brand with golf-specific apparel and footwear, serving the same on-course demographic as Full Wedge but with vastly larger distribution and marketing spend.
• Lululemon Golf: Premium athletic apparel brand that has aggressively expanded into men's and women's golf apparel, posing a meaningful threat to smaller lifestyle-focused competitors.
• Puma Golf: Global athletic brand with a golf apparel and footwear line, providing another large incumbent competing in the same premium, performance-lifestyle golf apparel category.

Emerging players

• Fore All: DTC golf apparel startup targeting a younger demographic with fun, casual designs — emerging direct competitor to Full Wedge with comparable social-media-native marketing approach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FullWedgeGolf
• LinkedInlinkedin.com/company/full-wedge-golf
• Instagraminstagram.com/fullwedge
• TikToktiktok.com/@fullwedge?lang=en

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FULL WEDGE GOLF