Yangarra Estate Vineyard
Yangarra Estate Vineyard is a single-vineyard McLaren Vale winery producing premium biodynamic Southern Rhône wines from estate-owned old bush vines, selling direct-to-consumer via cellar door, e-commerce, and a wine club, with trade distribution in Australia and the United States.
- Company typePrivate
- Founded2001
- HeadquartersKangarilla, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Yangarra Estate Vineyard does
Yangarra Estate Vineyard is a single-vineyard winery located in the Blewitt Springs sub-region of McLaren Vale, South Australia, operated by Jackson Wine Estates Australia Pty Ltd (a private Australian company). The estate produces wines exclusively from its own organic and biodynamic-certified vineyard (ACO cert #11587 since 2012), focused on Southern Rhône grape varieties including Grenache, Shiraz, Mourvèdre, Roussanne, and more than a dozen additional cultivars. Yangarra controls approximately 24% of McLaren Vale's Grenache vines aged 70 years and older, anchored by 1946-planted bush vines on the flagship High Sands block. The portfolio is tiered across Single Block premium wines (AUD 65-$300), Estate wines (AUD 35-$50), and Circle entry-level wines (from AUD 27), plus the Hickinbotham sub-brand sourced from a separate Clarendon Vineyard planted in 1971. Winemaking emphasizes traditional and regenerative techniques: wild yeast fermentation, basket pressing, extended skin maceration, ceramic eggs, amphorae, and large-format French and Austrian oak foudre vessels (including Australia's first Schneckenleitner Austrian Oak Vat, acquired in 2020).
The company runs a direct-to-consumer commercial model anchored by a Shopify e-commerce site, a newly opened cellar door (May 2023) at Kangarilla with daily paid tasting experiences ranging from AUD 20 to AUD 150, and a free-to-join Wine Club delivering 24 bottles per year with 20% discount, complimentary delivery, and first access to limited releases. Trade distribution is handled by Mezzanine in Australia and Majestic Wine Imports in the United States. Marketing leverages critic validation (Halliday, James Suckling, Robert Parker Wine Advocate), social media, a newsletter, and on-site events. The customer base spans discerning wine enthusiasts and collectors, McLaren Vale wine tourists, and trade/hospitality buyers. Leadership includes Guillaume Camougrand (Head of Winemaking and Viticulture, appointed 2026), Shelley Torresan (Senior Winemaker), and Cliff Wickman (Vineyard Manager, joined 2025).
Yangarra Estate Vineyard firmographics
Firmographics- Name
- Yangarra Estate Vineyard
- Legal name
- Jackson Wine Estates Australia Pty Ltd
- Website
- https://yangarra.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yangarra Estate Vineyard is a single-vineyard McLaren Vale winery producing premium biodynamic Southern Rhône wines from estate-owned old bush vines, selling direct-to-consumer via cellar door, e-commerce, and a wine club, with trade distribution in Australia and the United States.
- Ownership category
- akta.pro rank
Yangarra Estate Vineyard industry classification
Industry- Product category
- Premium Estate Wine Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Organic Vineyard & Wine Grape Farming (AFAGAKAI), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)
Keywords
Where Yangarra Estate Vineyard is headquartered
LocationHeadquarters
- HQ city
- Kangarilla
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Yangarra Estate Vineyard business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Direct Wine Sales: E-commerce sales through the company website with wines shipped across Australia and internationally. Includes various collections: Single Block (premium), Estate, Circle (accessible), and Hickinbotham (premium). Prices range from $27 for entry-level wines to $300 for flagship High Sands Grenache.
- Wine Club Membership: Subscription-based wine club delivering 2 x 12 bottles per year (April and September) with 20% discount on all purchases and complimentary delivery. Members receive first access to new releases and exclusive invitations to events.
- Cellar Door Tastings: Paid tasting experiences at the cellar door including Single Block Tasting ($40/person), Estate Tasting ($20/person), Expressions of Grenache ($30/person), and Hickinbotham Tasting ($50/person). Also includes High Sands Experience at $150/person.
- Event Revenue: Special events such as the Easter Egg Party generating revenue through ticket sales (VIP $45, General Admission $20 for adults).
- Trade Distribution: Wholesale distribution through Mezzanine in Australia and Majestic Wine Imports in the United States, generating revenue from bulk wine sales to distributors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level Circle Range wines |
| Unit Pricing | Pay-as-you-go | Estate wines - core single vineyard range |
| Unit Pricing | Pay-as-you-go | Single Block premium wines |
| Unit Pricing | Pay-as-you-go | High Sands Grenache - flagship wine |
| Subscription | Annual | Wine Club membership |
| Unit Pricing | Pay-as-you-go | Cellar Door Tastings |
| Unit Pricing | Pay-as-you-go | High Sands Experience |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Yangarra Estate Vineyard product offering
Product offeringCore offering
Yangarra Estate Vineyard produces and sells a portfolio of single-vineyard biodynamic wines from its McLaren Vale estate, including Single Block (premium), Estate (core), and Circle (accessible) tiers plus a Hickinbotham sub-brand, a Forty Year Old Tawny, and a Wine Club subscription. The estate also generates revenue from paid cellar door tastings, guided vineyard and winery experiences, hosted events, and gift cards. Distribution is direct-to-consumer via e-commerce and cellar door, with wholesale handled through Mezzanine in Australia and Majestic Wine Imports in the United States.
Product overview
Yangarra Estate Vineyard is a single-vineyard winery in McLaren Vale, South Australia, devoted to producing wines from Southern Rhône varieties. The portfolio is organized into tiers: Single Block wines (High Sands Grenache, Ovitelli Grenache, Ovitelli Blanc, King's Wood Shiraz, Roux Beaute Roussanne, Ironheart Shiraz, Hickinbotham Clarendon Grenache) represent the pinnacle estate wines; Estate wines (Old Vine Grenache, GSM, Shiraz, Roussanne, Late Harvest) form the heart of production; and Circle wines (Piquepoul, Grenache Blanc, Rosé, Field Blend, Circle Grenache, Circle Shiraz) offer fruit-forward, accessible options. Hickinbotham is a premium sub-brand from Clarendon Vineyard featuring Cabernet Sauvignon, Shiraz, Merlot, Malbec, and Cabernet Franc wines. The company also offers a Wine Club membership with 20% discount and first access to releases, paid tasting experiences at the cellar door, and operates EV charging facilities. A rare Forty Year Old Tawny fortified wine and branded merchandise complete the offering.
Differentiator
Problem solved
Functional benefit
Brands
- Hickinbotham: Premium wine brand sourced from Hickinbotham Clarendon Vineyard, planted in 1971. Wines crafted by Master Winemaker Chris Carpenter. Includes Cabernet Sauvignon, Shiraz, Merlot, Malbec, and Cabernet Franc.
Products and services
- High Sands Grenache Yangarra's flagship wine from the 1946 High Sands bush vine block, priced from $300 per bottle, allocated primarily to Wine Club members and offered at cellar door experiences.
- Ovitelli Grenache Premium Single Block Grenache fermented and aged in ceramic eggs, priced at $80 per bottle.
- Ovitelli Blanc Southern Rhône-inspired white blend fermented and aged with skin contact in ceramic eggs, priced at $65 per bottle.
- Roussanne 100% Estate Roussanne from Blewitt Springs, priced at $35 per bottle.
- Old Vine Grenache Estate Old Vine Grenache from 1946 bush vines on The Beach, priced from $50 per bottle, recognised as Halliday Wine of the Year.
- GSM (Grenache, Shiraz, Mourvèdre) Estate Southern Rhône-inspired blend of Grenache, Shiraz, and Mourvèdre, wild-fermented and matured in old French oak, ceramic eggs, and amphora.
- Estate Shiraz Estate Shiraz sourced from six blocks across 47 hectares of Blewitt Springs, priced from $35 per bottle.
- King's Wood Shiraz Single Block Shiraz named after the Royal Oaks of the King's Wood forests, matured in French and Austrian oak foudre, priced from $65 per bottle.
- Piquepoul Entry-level Circle Piquepoul Blanc with delicate fragrance, minerality, and refreshing acidity, priced at $27 per bottle.
- Late Harvest Viognier Estate Late Harvest Viognier dessert wine handpicked late in the season from a 1.0 ha block.
- Hickinbotham Clarendon Grenache Single Block Grenache from unirrigated 1962 bush vines on Hickinbotham Clarendon vineyard, matured in cocciopesto amphorae.
- Roux Beaute Roussanne Single Block Roussanne from Yangarra's oldest Roussanne block, fermented on skins in ceramic eggs for 4 months, priced at $80 per bottle.
- Ironheart Shiraz Flagship Single Block Shiraz from Block 15 in Blewitt Springs, priced at $100 per bottle.
- Rosé Circle Rosé blend led by Mourvèdre and Grenache, clean, refreshing, and dry.
- Grenache Blanc Refreshing entry-level Circle Grenache Blanc with zesty citrus and floral notes, priced at $27 per bottle.
- Field Blend (Chillable Red) Chillable red Circle blend of Grenache, Carignan, Counoise, Cinsaut, and Mourvèdre for casual and Mediterranean dining.
- Circle Grenache Entry-level Circle Grenache from younger vines planted in 2008, matured in steel and old puncheons and foudre.
- Circle Shiraz Vibrant, fruit-forward Circle Shiraz designed for casual dining and easy enjoyment.
- Hickinbotham Wines (Sub-brand) Premium Hickinbotham sub-brand wines from Clarendon Vineyard planted in 1971, including The Peake (Cabernet Shiraz), Brooks Road (Shiraz), Trueman (Cabernet Sauvignon), The Nest (Cabernet Franc), Mr Grant (Malbec), and The Revivalist (Merlot), made by Master Winemaker Chris Carpenter.
- Forty Year Old Tawny Rare Forty Year Old Tawny fortified wine blended from Grenache, Shiraz, and Cabernet Sauvignon and aged 40 years in barrel, presented in 500mL bottles at 18.6% alcohol.
- Yangarra Wine Club Membership Subscription membership delivering 2 x 12 bottle shipments per year (April and September) with 20% discount on all purchases, complimentary shipping, first access to new releases, preferential access to large format and library wines, and exclusive event invitations.
- High Sands Experience Premium 2-hour guided tour (minimum 2 / maximum 4 people) including a vineyard tour to the High Sands block, a winery viewing platform visit, and a curated tasting of three vintages including current release, priced at $150 per person.
- Cellar Door Tastings Guided tasting experiences at the Yangarra cellar door (open 11am-5pm daily) including Estate Tasting ($20/person), Expressions of Grenache ($30/person), Single Block Tasting ($40/person), and Hickinbotham Tasting ($50/person).
- Yangarra Estate Vineyard Gift Card Electronic gift cards available in $75 and $200 denominations, emailed directly for printing or mobile use across wine purchases.
Quantifiable outcome
- Halliday Wine of the Year 2024 - 2021 Old Vine Grenache (99 points)
- +3 more outcomes
Companies that use Yangarra Estate Vineyard
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Yangarra Estate Vineyard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Yangarra Estate Vineyard partnerships and signals
Strategic signalScale indicators10 records
Recent moves7 records
Expansion highlights5 records
Yangarra Estate Vineyard competitors and assessment
Company assessmentDirect peers
- Torbreck Vintners: Boutique premium Australian winery focused on Rhône-style varieties (especially Grenache, Shiraz, Mourvèdre), based in the Barossa Valley with strong Rhône program. Directly comparable to Yangarra in style, varietal focus, and premium positioning, with similar critic accolades and biodynamic-leaning practices.
- Henschke: Sixth-generation family-owned premium Australian winery (Eden Valley) with a strong biodynamic and organic program, cult single-vineyard wines, and global critic recognition. Comparable in family ownership, sustainability credentials, and award-driven premium positioning.
- Cullen Wines: Margaret River biodynamic pioneer and family-owned premium producer with strong critic scores and DTC cellar door model. Comparable for biodynamic certification, family ownership, and premium DTC-led go-to-market.
- Yalumba Wine Estate: Family-owned Barossa winery (founded 1849) with significant biodynamic and organic vineyard programs and a broad premium portfolio including Rhône varieties. Comparable in family ownership, sustainability leadership, and multi-tier DTC + export model.
- Jasper Hill: Small family-owned biodynamic Heathcote producer famous for old vine Shiraz and Rhône-style wines with cult international following. Closely comparable in biodynamic philosophy, small-scale premium positioning, and old-vine narrative.
- d'Arenberg: Family-owned McLaren Vale winery known for biodynamic/organic practices, single-vineyard bottlings, and an expansive Rhône-style portfolio. Same region, same varietal philosophy, and similar DTC + cellar door business model as Yangarra.
- Shaw + Smith: Family-owned premium Adelaide Hills producer focused on cool-climate Shiraz, Sauvignon Blanc and Chardonnay. Comparable in family ownership, premium positioning, and DTC-led model, though varietal focus (cool-climate) differs from Yangarra's Rhône-style warm-climate portfolio.
- Chapel Hill Wine: McLaren Vale winery with Rhône-style portfolio, biodynamic/organic vineyard blocks, and active DTC + cellar door. Closely comparable geographically and operationally, though slightly broader in varietal scope.
Emerging players
- Tablas Creek Vineyard: California (Paso Robles) Rhône-varietal specialist and pioneer of biodynamic/organic farming in the US, with direct importer/wholesale model and strong DTC tasting room. Comparable for Rhône variety focus, biodynamic certification, premium DTC experience-led positioning, and similar estate-only philosophy.
Broad incumbents
- Penfolds: Largest and most awarded Australian fine-wine brand (Treasury Wine Estates), producing multi-region, multi-varietal premium wines including Grange. Comparable in premium Australian wine category leadership and global distribution, but much broader portfolio and larger scale than Yangarra.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Yangarra Estate Vineyard social profiles
Digital presenceYangarra Estate Vineyard compliance and trust
Trust signalCompliance2 records
Yangarra Estate Vineyard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yangarra Estate Vineyard leadership team
Management profileNumber of profiles
Profiles3 records
Yangarra Estate Vineyard subsidiaries and ownership
Company hierarchySubsidiaries1 record
Yangarra Estate Vineyard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yangarra Estate Vineyard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yangarra Estate Vineyard
What does Yangarra Estate Vineyard do?
Yangarra Estate Vineyard produces and sells a portfolio of single-vineyard biodynamic wines from its McLaren Vale estate, including Single Block (premium), Estate (core), and Circle (accessible) tiers plus a Hickinbotham sub-brand, a Forty Year Old Tawny, and a Wine Club subscription. The estate also generates revenue from paid cellar door tastings, guided vineyard and winery experiences, hosted events, and gift cards. Distribution is direct-to-consumer via e-commerce and cellar door, with wholesale handled through Mezzanine in Australia and Majestic Wine Imports in the United States.
Is Yangarra Estate Vineyard a public or private company?
Yangarra Estate Vineyard is a private company. It is classified as family owned and is currently operating.
When was Yangarra Estate Vineyard founded?
Yangarra Estate Vineyard was founded in 2001. It employs 11 to 50 people.
Where is Yangarra Estate Vineyard based?
Yangarra Estate Vineyard is headquartered in Kangarilla, Australia, in the Oceania region.
How does Yangarra Estate Vineyard make money?
Five revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Membership, cellar Door Tastings, event Revenue and trade Distribution.
Who are Yangarra Estate Vineyard's main competitors?
Direct peers on record are Torbreck Vintners, Henschke, Cullen Wines, Yalumba Wine Estate, Jasper Hill, d'Arenberg, Shaw + Smith and Chapel Hill Wine. Tablas Creek Vineyard is listed as an emerging player. Penfolds is listed as a broad incumbent.
Does Yangarra Estate Vineyard have an API?
No public API is recorded for Yangarra Estate Vineyard.
What industry is Yangarra Estate Vineyard in?
Yangarra Estate Vineyard's product category is Premium Estate Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 5180.