What URBE University does

URBE University is a for-profit, private higher education institution founded in 2016 and headquartered in Sweetwater, Florida, where it operates under a Commission for Independent Education (CIE) license (license 5594) and is accredited by the Accrediting Commission for Career Schools and Colleges (ACCSC). The institution offers a focused portfolio of four degree programs: a Bachelor of Science in Business Administration, a Bachelor of Science in Mass Communication and Marketing, a Master of Science in Business Administration (MBA) with seven concentrations (Accounting, Finance, Healthcare Administration, HR Management, Information Security, Management, Supply Chain), and a Master of Science in Instructional Design and Technology with three concentrations (Virtual Learning, Learning Design and Technology, Instructional Design and Development). It also operates a Tigers Athletics program (Men's Basketball and Cross-Country) competing in NSAC and USCAA, a continuing education offering, and a SAT Preparation Program launching in Summer 2026.

The institution serves individual consumer students — primarily undergraduate and graduate degree seekers, with additional segments including international students, student athletes, and continuing education learners — and generates revenue through tuition and fees under a recurring subscription-style model. Technology infrastructure is commodity: Canvas LMS for course delivery, Microsoft Outlook for email, Freshdesk for IT support ticketing, and Scansoftware CAFEWEB powering the MyURBE student portal. Distribution is direct-to-consumer through an online admissions portal, the institutional website, and a toll-free phone line, with marketing across Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, and community events such as the URBE 5K/10K.

URBE University is founder-led by Dr. Oscar Belloso Medina and operates with 11-50 employees. No external investment, M&A, partnerships, or institutional ownership changes are documented. Geographic operations are concentrated in Florida, with international student recruitment as an emerging channel. The institution's competitive positioning emphasizes personalized attention against larger universities, career-readiness outcomes, and ethical leadership development.

Name

URBE University

Legal name

URBE University

Website

https://urbe.university

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

URBE University is a for-profit, Florida-licensed and ACCSC-accredited private institution founded in 2016, offering bachelor's and master's degrees in business, communications, and education to undergraduate, graduate, international, and student-athlete cohorts via direct-to-consumer enrollment.

Ownership category

akta.pro rank

Headquarters

HQ city

Sweetwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Fees: URBE University generates revenue through tuition and fees charged to enrolled undergraduate and graduate students. The institution offers various academic programs including Bachelor of Science in Business Administration, Bachelor of Science in Mass Communication and Marketing, Master of Science in Business Administration (MBA), and Master of Science in Instructional Design and Technology. Financial aid options are available to eligible students.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

URBE University is a private for-profit higher education institution offering undergraduate and graduate degree programs in business, communications, and education. It delivers Bachelor of Science programs in Business Administration and Mass Communication and Marketing, alongside Master of Science degrees including an MBA with multiple concentrations (Accounting, Finance, Healthcare Administration, HR Management, Information Security, Management, Supply Chain) and a Master of Science in Instructional Design and Technology. Supporting offerings include SAT preparation, continuing education, integrated student portals (MyURBE, URBE Canvas), and athletic programs (Tigers Men's Basketball and Cross-Country).

Product overview

URBE University offers a portfolio of undergraduate and graduate degree programs primarily focused on business, communications, and education fields. The institution provides Bachelor of Science programs in Business Administration and Mass Communication and Marketing, as well as Master of Science degrees in Business Administration (with multiple concentrations) and Instructional Design and Technology. Supporting services include the URBE Portals platform for student access, a SAT Preparation Program, Continuing Education offerings, and URBE Athletics programs. The university operates as a licensed and accredited higher education institution serving students seeking career-oriented degrees.

Differentiator

Problem solved

Functional benefit

Brands

• MyURBE Portal: Student portal for accessing classes, grades, and payments
• URBE Canvas
• Tigers Athletics

Products and services

• Bachelor of Science in Business Administration Undergraduate degree program providing skills in ethics, resource management, and personnel development to prepare students for management opportunities in business careers.
• Bachelor of Science in Mass Communication and Marketing Undergraduate program offering practical and theoretical insights into mass media to prepare students for media careers or advanced studies.
• Master of Science in Business Administration (MBA) 45-credit hour graduate program with concentrations in Accounting, Finance, Healthcare Administration, HR Management, Information Security, Management, and Supply Chain, designed to elevate careers through customizable learning.
• Master of Science in Instructional Design and Technology Graduate program focusing on utilizing instructional resources to enhance technology-based learning, with concentrations in Virtual Learning, Learning Design and Technology, and Instructional Design and Development.
• SAT Preparation Program Summer 2026 SAT preparation program designed to help prospective students prepare for SAT examinations.
• Continuing Education Professional development and continuing education programs for adult learners and professionals seeking additional credentials beyond traditional degree programs.
• URBE Athletics University athletics program with Tigers Men's Basketball and Cross-Country teams, official member of NSAC and USCAA, supporting student athletes competing at the collegiate level.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Strayer University: For-profit university with online and campus programs targeting working adult learners in business and professional fields. Comparable delivery model (online + select campuses) and tuition-based revenue approach.
• ECPI University: For-profit career-focused university with business and technology programs and multiple U.S. campuses. Comparable career-oriented positioning and for-profit structure to URBE.
• National University: Private nonprofit university with online and campus programs in business, education, and communications serving adult learners. Comparable degree portfolio and adult-learner segment.
• Purdue University Global: For-profit online university focused on career-oriented undergraduate and graduate programs in business, IT, and education. Directly comparable in online-first delivery and adult-learner focus.
• University of Phoenix: Large for-profit university with strong online degree offerings across business, communications, and graduate programs. Closest comparable to URBE in business model, target learner (working adults seeking career-oriented degrees), and tuition-revenue structure.
• DeVry University: For-profit institution offering undergraduate and graduate business, communications, and technology degrees. Comparable career-focused positioning and reliance on career-oriented adult learners.
• Colorado Technical University: For-profit university with online and campus programs in business, management, and IT. Comparable tuition-driven model and target of working adult learners.

Broad incumbents

• Southern New Hampshire University: Large nonprofit institution with massive online enrollment in business, communications, and graduate programs. Comparable degree offerings and target market, though nonprofit and substantially larger scale.

Regional players

• Keiser University: Florida-based private nonprofit university with broad undergraduate and graduate offerings including business and communications. Geographic overlap with URBE in Florida with similar program mix.
• Florida National University: Florida-based for-profit institution offering associate, bachelor's, and graduate programs. Directly comparable in geographic market, for-profit structure, and career-focused degree mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/urbeuniversity
• YouTubeyoutube.com/@UrbeUniversity
• Facebookfacebook.com/urbeuniversity
• LinkedInlinkedin.com/company/urbe-university
• Instagraminstagram.com/urbeuniversity
• TikToktiktok.com/@urbe_university

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about URBE University