Biz Apartment

What Biz Apartment does

Biz Apartment is a private Stockholm-based apartment hotel operator running four properties across the Stockholm metro: Gärdet, Hammarby Sjöstad, Bromma, and Solna. The company's offering combines apartment-style units with full kitchens and hotel services (24-hour reception, flexible check-in/out), positioned as a hybrid between serviced apartments and traditional hotels. The unit economics span short stays of 1-30 nights, extended stays of 31-90 nights with decreasing per-night pricing, group and conference bookings, and customized multi-year corporate agreements. Technology is a straightforward direct-booking website (bizapartmenthotel.se) with cookie-based functionality; no proprietary AI, platform, or integration stack is disclosed.

The company primarily serves business travelers and corporate organizations with extended or recurring accommodation needs, with secondary demand from group/conference organizers and individual leisure visitors to Stockholm. Go-to-market is a hybrid of direct-to-consumer booking with a best-price guarantee and bottom-of-funnel corporate field sales targeting enterprises for tailored agreements. Marketing relies on the owned website, a content hub (Biz-guiden), email newsletter, and direct sales outreach; no OTA or third-party distribution partnerships are disclosed. Pricing is quote-based for corporate and extended stays, with public nightly rates for short stays and discounts for longer durations, early booking, and parking. All four properties and the company's operating footprint are confined to the Stockholm metropolitan area; there is no disclosed international presence, parent company, ownership structure, or funding history.

Name

Biz Apartment

Legal name

Biz Apartment

Website

https://bizapartment.se

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Biz Apartment operates four apartment hotels in the Stockholm metro (Gärdet, Hammarby Sjöstad, Bromma, Solna) offering short stays, extended stays, and corporate agreements. The company primarily serves business travelers and corporate organizations needing flexible, self-catering accommodations in Stockholm.

Ownership category

akta.pro rank

Product category

Apartment Hotel / Extended Stay Accommodations

NAICS

Hotels (except Casino Hotels) and Motels (72111), Other Traveler Accommodation (72119)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Corporate Extended-Stay Hotels (THAGAEAA)

akta.pro secondary industries

Extended-Stay Suites (Kitchenette/All-Suite) (THAGAEAC), Alternative Corporate Lodging (Serviced Apartments, Extended Stay, Corporate Housing) (THACAGAL), Extended-stay serviced apartments (weekly/monthly) (THAMACAD)

Keywords

• Apartment hotel accommodations
• Extended stay lodging
• Corporate housing services
• Short stay rentals
• Stockholm hotel apartments

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Short-term apartment hotel rentals: Nightly stays at apartment hotels in Stockholm with pricing tiers for 1-30 nights. Lower rates for longer stays incentivize extended bookings.
2. Extended stay rentals: 31-90 night stays with customized pricing and preferences. Revenue generated through longer-term apartment rentals at discounted rates.
3. Corporate agreements: Tailored corporate contracts for organizations with specific accommodation needs. Customized pricing and terms based on organizational requirements.
4. Group and conference bookings: Group accommodation bookings with early booking benefits including more flexibility and lower pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Biz Apartment operates four apartment hotels in the Stockholm metropolitan area (Gärdet, Hammarby Sjöstad, Bromma, and Solna), renting fully equipped apartment-style units with kitchen facilities and 24-hour reception. Its core services cover short stays of 1–30 nights, extended stays of 31–90 nights with customized pricing, corporate accommodation agreements tailored to organizational needs, and group/conference bookings. The company sells these stays directly through its own booking website with a best-price guarantee, and via a corporate sales motion for B2B clients.

Product overview

Biz Apartment operates a portfolio of four apartment hotels in Stockholm located at Gärdet, Hammarby Sjöstad, Bromma, and Solna. The company offers a unified accommodation platform combining apartment-style living with hotel services, including kitchens and extra space. Service modules include short stays (1-30 nights), long stays (31-90 nights), group and conference bookings, and corporate agreements. The offering is structured as a single brand with multiple location-based properties, emphasizing direct booking with price guarantees and priority upgrades.

Differentiator

Problem solved

Functional benefit

Products and services

• Biz Apartment Gärdet

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves2 records

Expansion highlights4 records

Direct peers

• Forenom: Forenom operates a large Nordic network of serviced apartments and aparthotels, with a direct presence in Stockholm. It is the closest comparable peer, matching Biz Apartment's apartment-hotel format with kitchens, flexible stays, and a corporate-customer focus, but at significantly greater geographic scale across the Nordics.
• Citadines Apart'hotel: Citadines is a serviced apartment/aparthotel brand operated by The Ascott Limited, serving business and leisure travelers with kitchen-equipped units for short and extended stays. It is directly comparable to Biz Apartment in product offering and target market, though operating at much larger international scale.
• Adagio Aparthotels: Adagio is a European aparthotel brand combining apartment living with hotel services, primarily kitchen-equipped studios and one-bedroom units for short and extended stays. It is a direct operational peer to Biz Apartment in product format and target customer (business travelers and corporate clients), though it operates at larger European scale.

Broad incumbents

• Scandic Hotels: Scandic is the largest Nordic hotel operator with strong Stockholm presence and broad traveler accommodation including business-oriented rooms. It competes with Biz Apartment for corporate and business travelers in Stockholm, but operates at much greater scale across full-service and limited-service hotels rather than specializing in extended-stay apartments.
• Strawberry (formerly Nordic Choice Hotels): Strawberry operates a wide portfolio of hotel brands across the Nordics including business-oriented properties in Stockholm. It is a broad incumbent competitor for both business travelers and corporate agreements, though its core product is traditional hotels rather than extended-stay apartments.
• Elite Hotels of Sweden: Elite Hotels operates a chain of business and leisure hotels across Sweden including Stockholm properties. It competes for business and corporate travelers in Stockholm but does not focus on the apartment-style, kitchenette-equipped extended-stay model that differentiates Biz Apartment.

Peers

• The Park Hotels (Sweden):

Emerging players

• Stay Stockholm Apartments: Stay Stockholm Apartments operates serviced apartments in Stockholm for both short and extended stays, targeting business and leisure visitors. It is a local Stockholm emerging player competing in the same serviced apartment niche as Biz Apartment, though typically with a more residential-style product.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bizapartment
• LinkedInlinkedin.com/company/biz-apartment

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biz Apartment