Velsa
Velsa is a Berlin-based legaltech platform providing lawyer-reviewed contract templates, document configurators, and on-demand expert consultations for startups and SMEs across the DACH region.
- Company typePrivate
- Founded2022
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Velsa does
Velsa is a Berlin-based legal technology company operating as Velsa Technologies UG (haftungsbeschränkt), founded in 2022 by Leon Wisskirchen (Co-Founder & CEO) and Konstantin Häfner (Co-Founder & CPO). The company provides a digital legal platform aimed at German startups and SMEs, offering lawyer-reviewed contract templates (Vorlagen), pre-configured legal packages (Rechtspakete), interactive document configurators (Vertragskonfiguratoren), and a 30-minute initial expert consultation (Erstanalyse) with a curated network of lawyers, notaries, and tax advisors. Coverage spans company formation (UG, GmbH), financing rounds (term sheets, convertible loans, cap tables), employment documentation (contracts, VSOP, ESOP, termination), data protection (GDPR, AVV), commercial agreements (AGB, SaaS, cooperation, NDA), trademark registration, and emerging regulatory areas such as EU AI Act compliance.
The platform is delivered as a self-serve web and app experience with templates available in German and English, and integrates digital-signature workflows via DocuSign and Adobe Sign. Underlying technology is a web-based template configurator with deterministic questionnaire-to-document generation rather than AI-driven drafting; the company explicitly states no AI-generated content is offered. Velsa monetizes through a freemium model where the first three legal packages are free (€0/month) and additional packages and add-ons are paid, claiming an average 50% cost saving versus traditional legal services. The product-led growth motion is reinforced by a partner ecosystem of nine German startup hubs and one VC (hub:raum, Werk1, TechQuartier, Picus Capital, Silicon Allee, NCA, Grace, Wavelab, Start2Group), a content-marketing blog, and a LinkedIn presence.
To date Velsa has served 550+ companies with 2,000+ template downloads per year, operates in the DACH region (Germany, Austria, Switzerland), and has not disclosed institutional funding or revenue figures. The customer base is distributed across many small startup and SME accounts (named logos include SIRIUS, Getpaid, admi, Marta, sensmore, hellgrün, Mentory, Qualimero, Alloy, SumUp, Enpal, Doctos, Valoon, HOLY) with no apparent concentration in any single anchor account.
Velsa firmographics
Firmographics- Name
- Velsa
- Legal name
- Velsa Technologies UG (haftungsbeschränkt)
- Website
- https://www.velsa.de
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Velsa is a Berlin-based legaltech platform providing lawyer-reviewed contract templates, document configurators, and on-demand expert consultations for startups and SMEs across the DACH region.
- Ownership category
- akta.pro rank
Velsa industry classification
Industry- Product category
- Legal Technology (LegalTech)
- NAICS
- All Other Legal Services (541199), Document Preparation Services (561410)
- SIC
- Services-Legal Services (8111), Services-Prepackaged Software (7372)
- akta.pro primary industry
- eDiscovery, Litigation Support & Legal Hold (BPAEAPAE)
- akta.pro secondary industry
- Licensing, Registration & Fit-and-Proper Compliance (FSAFAOAO)
Keywords
Where Velsa is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Velsa business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Legal Document Packages: Velsa generates revenue through the sale of legal document packages and templates. Customers can configure and purchase customized legal packages that include contract templates, checklists, and access to expert initial consultations.
- Free Tier with Premium Upsell: The platform offers free initial legal packages and templates to attract users, with premium packages available for purchase. The first 3 legal packages are free (€0/month), providing a freemium entry point for customer acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with 3 legal packages |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Velsa product offering
Product offeringCore offering
Velsa sells pre-configured legal packages (Rechtspakete), lawyer-reviewed contract templates (Vorlagen), and a digital contract configurator (Vertragskonfigurator) that lets German startups and SMEs create, customize, and download legally vetted German and English documents covering company formation, financing, employment, data protection, SaaS, and EU AI Act compliance. Customers can also book a free 30-minute initial expert consultation (Erstanalyse) with lawyers, notaries, or tax advisors from Velsa's curated network, with paid premium packages available for ongoing use.
Product overview
Velsa is a legal technology platform providing legally-vetted document templates, contract configurators, and expert legal consultations specifically designed for startups and SMEs in Germany. The core offering consists of Rechtspakete (pre-configured legal packages combining checklists, templates, and expert analysis) and Vorlagen (individual contract templates reviewed by lawyers) covering company formation, financing rounds, employment, data protection, AI compliance, and commercial agreements. Users can create documents via Vertragskonfiguratoren (contract configurators) or select from templates, with optional Erstanalyse (initial expert consultation). The platform serves 550+ companies and emphasizes 50% cost savings compared to traditional legal services. No AI-generated content or automation capabilities are offered—all documents are lawyer-reviewed templates.
Differentiator
Problem solved
Functional benefit
Products and services
- Rechtspakete (Legal Packages)
Quantifiable outcome
- 50% savings on legal costs compared to traditional legal services
- +2 more outcomes
Companies that use Velsa
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Velsa technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Velsa partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- hub:raumminorStartup incubator and accelerator partnership for visibility and ecosystem collaboration in the German startup community.
- Start2GroupminorStartup ecosystem partner for lead generation and community building.
- Werk1minorBerlin-based startup hub partnership for ecosystem collaboration and startup outreach.
- TechQuartierminorFrankfurt-based fintech incubator partnership for startup ecosystem engagement.
- Silicon AlleeminorBerlin tech community platform partnership for ecosystem collaboration.
- NCAminorStartup ecosystem partner organization.
- GraceminorStartup support organization partnership for ecosystem collaboration.
- WavelabminorStartup ecosystem partner for community and network building.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Velsa competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Velsa social profiles
Digital presenceVelsa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Velsa leadership team
Management profileNumber of profiles
Profiles2 records
Velsa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Velsa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Velsa
What does Velsa do?
Velsa sells pre-configured legal packages (Rechtspakete), lawyer-reviewed contract templates (Vorlagen), and a digital contract configurator (Vertragskonfigurator) that lets German startups and SMEs create, customize, and download legally vetted German and English documents covering company formation, financing, employment, data protection, SaaS, and EU AI Act compliance. Customers can also book a free 30-minute initial expert consultation (Erstanalyse) with lawyers, notaries, or tax advisors from Velsa's curated network, with paid premium packages available for ongoing use.
Is Velsa a public or private company?
Velsa is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Velsa founded?
Velsa was founded in 2022. It employs 1 to 10 people.
Where is Velsa based?
Velsa is headquartered in Berlin, Germany, in the Europe region.
How does Velsa make money?
Two revenue lines are on record. Legal Document Packages are the primary driver. The others are free Tier with Premium Upsell.
Does Velsa have an API?
No public API is recorded for Velsa.
What industry is Velsa in?
Velsa's product category is Legal Technology (LegalTech). Its primary akta.pro industry code is BPAEAPAE, eDiscovery, Litigation Support & Legal Hold, with a secondary code of FSAFAOAO, Licensing, Registration & Fit-and-Proper Compliance. Its NAICS code is 541199 and its SIC code is 8111.