Tilt Rec

What Tilt Rec does

Tilt Rec is a privately held, boutique video production company headquartered in São Paulo, Brazil, with a secondary representation presence in Brooklyn, New York. Founded in 2015 by partners Beto Macedo and Tiago Berbare, who serve as executive producers, the firm specializes in experimental narratives across four interconnected service lines: advertising campaigns for major brands, music video production for Brazilian and international artists, documentary and social impact filmmaking, and entertainment series for broadcast and streaming platforms. Its client portfolio spans roughly 25+ named enterprises across fashion/apparel (Converse, Havaianas, Fila, Eudora), automotive (FIAT, Rider), beverage (Becks, Ducoco), banking (Santander), streaming (HBO Max, Deezer), broadcast television (GNT), and music (Criolo, Milton Nascimento, Rincon Sapiência).

The company operates a project-based professional services model, delivering work on a quote-by-quote basis with no publicly disclosed pricing. Go-to-market is sales-led through founding partners and supplemented by an internal talent platform called Rede de Colaboradores, which maintains a database of directors, cinematographers, editors, and crew available for project-based engagement. Production work is showcased and distributed through Vimeo, YouTube, Instagram, and client channels including GNT, HBO Max, and Deezer. The firm has received industry recognition including Cannes Lions, Filmmaker of The Future (Monaco), Palm Beach International Festival, Creation Club, Sunday Shorts, and New York Cinematography Awards.

Tilt Rec is organized as a 1-10 employee operation with no disclosed funding, parent company, or institutional investors. North American outreach is conducted through a representation partnership with Rebel Talent (Andreia Jenkins). Revenue figures are not publicly disclosed. The technology stack consists entirely of standard video production capabilities with no proprietary software, AI/ML features, APIs, or platform architecture described.

Name

Tilt Rec

Legal name

Tilt Rec

Website

https://tilt.rec.br

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Tilt Rec is a São Paulo-based boutique video production company that creates advertising campaigns, music videos, documentaries, and entertainment series for major brands, artists, and broadcasters across Brazil and internationally.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (512110), Motion Picture and Video Industries (5121), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)

Keywords

• Video production services
• Advertising campaign production
• Music video production
• Documentary production
• Entertainment series production

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising Campaign Production: Production services for major brands including Rider, Converse, Becks, Fila, FIAT, Havaianas, Santander, HBO Max, Eudora, Galderma, and Ducoco. Projects range from music videos to brand campaigns and digital content.
2. Entertainment Content Production: Development and production of entertainment series for broadcasters like GNT, streaming platforms like HBO Max, and museums like Pinacoteca SP. Includes original documentary content.
3. Music Video Production: Music video production for Brazilian and international artists including Criolo, Milton Nascimento, Rincon Sapiência, and various other musicians.
4. Social Impact Films: Documentary and social impact film production for brands and cultural institutions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Tilt Rec is a São Paulo-based creative production company that delivers end-to-end video production across five formats: advertising campaigns, music videos, documentaries, entertainment series, and social impact films. The studio produces work for major brands and advertising agencies (Converse, Havaianas, Fila, Rider, FIAT, Santander, HBO Max, Eudora, Galderma, Ducoco, Becks, Fasano), Brazilian and international musicians (Criolo, Milton Nascimento, Rincon Sapiência), and broadcasters/streaming platforms and cultural institutions (GNT, HBO Max, Pinacoteca SP).

Product overview

Tilt Rec is a creative production company operating as a single unified offering rather than a modular platform. The company delivers four interconnected creative services: advertising campaigns for major brands (Converse, Havaianas, Fiat, Fila, Rider, Santander, HBO Max, and others), music video production for artists (Criolo, Milton Nascimento, Rincon Sapiência), documentary and social impact films, and entertainment series for television and streaming platforms (GNT, Deezer). The Collaborator Network (Rede de Colaboradores) serves as an internal talent management system supporting project-based hiring across all production types. The company has operated for nearly 10 years with partnerships with major Brazilian advertising agencies and international brand connections.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Campaigns Full-service advertising production creating campaigns for major brands including Rider, Converse, Fila, FIAT, Havaianas, Santander, HBO Max, Eudora, Galderma, Ducoco, Becks, Fasano, and others. The company produces music video-style advertising content with experimental narrative approaches for brand clients and their advertising agencies.
• Music Videos Music video production for Brazilian and international artists. Notable collaborations include Criolo (Não Existe Amor em SP, Cais featuring Milton Nascimento), Rincon Sapiência (Malícia), Ocam (Olho da Rua featuring Kamau, Mel Duarte, Lucas Afonso and Luz Ribeiro), WillsBife (Corre), Bullet Bane (Ponto), OSUSP (Pai Grande), Marcelo D2 with Nave and Kiko Dinnucci (No Miolo), and Deezer Summer Sessions featuring Ebony in Rio de Janeiro.
• Documentaries Documentary production including works on artists (OsGemeos Segredos for Pinacoteca SP), urban culture (Regência Augusta, Street River), and social impact stories (Preta Lab, Contente.Vc, Image Makers for Eixo, Who is Brian Jackson?).
• Entertainment Series Television and streaming entertainment series production including Carnaval da Sabrina (GNT, 6th Season), Mães de Verdade (2nd Season), and documentary series Image Makers for Eixo. Content is produced for broadcasters, streaming platforms, and cultural institutions.
• Social Impact Films Documentary and short film production focused on social narratives, community stories, and cultural impact including Marcha à Ré short film and works with invited artists such as Baba Jung, Bruno Big, Criola, Flip, Omik, Siren, Tiago Alvim, Tinho, and Toys. Produced for brands and cultural institutions.

Named customers28 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Rebel TalentminorGTM or Marketing PartnerNew York representation office handling North American client acquisition and partnerships. Andreia Jenkins serves as the representative at [email protected] with contact number +1 310 994-7614.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Radical Media: Production company spanning commercials, music videos, documentaries, and branded entertainment. The closest large-scale analogue to Tilt Rec's four-vertical mix and similarly known for culturally resonant, director-driven creative.
• Stink Studios: Global creative production company producing commercials, music videos, and branded content for major brands. Operates with a similar multi-vertical model (ads, music, documentary-style content) and competes for the same brand and agency briefs as Tilt Rec, particularly on international campaigns.
• Partizan: Global production company with offices in the US, UK, and France producing commercials, music videos, and entertainment content. Comparable across all of Tilt Rec's verticals with a similar premium, award-oriented positioning.
• Anonymous Content: Production company and management company producing commercials, music videos, films, and documentaries. Operates a similar blend of high-end commercial work and long-form content and competes for the same kind of brand and entertainment briefs.
• Pulse Films: London-headquartered production company producing music videos, commercials, feature documentaries, and branded content. Highly comparable offering across Tilt Rec's four service lines and similar positioning around director-driven, award-caliber creative work.
• Prettybird: Creative production company and director management business producing commercials, music videos, and long-form content for brands and artists. Directly comparable to Tilt Rec's blend of brand campaign work and music video production with a director/creative talent-led model.
• Iconoclast: Global production company with offices in the US, Europe, and Latin America producing commercials, music videos, and branded content. Directly comparable on the brand and music video side and has explicit LATAM presence overlapping Tilt Rec's home market.

Regional players

• Bullion Produções: Brazilian production company producing commercials, music videos, and branded content. A São Paulo-based peer competing for the same brand and advertising agency briefs, with a similar emphasis on creative, culturally-rooted production.
• O2 Filmes: One of Brazil's leading production companies, producing commercials, music videos, documentaries, and feature films. Operates in the same São Paulo ecosystem as Tilt Rec and competes for the same brand and agency briefs, but at larger scale and with broader film output.
• Delirium Films: Brazilian production house producing commercials, music videos, and branded entertainment with a director-led model. Comparable to Tilt Rec on creative positioning and operates in the same São Paulo market for brand and agency clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@tiltrec
• Instagraminstagram.com/tiltrec
• LinkedInlinkedin.com/company/tilt-rec

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tilt Rec