The New Fashioned Co.
The New Fashioned Co. is a Nashville-based private consulting firm (founded 2020) that delivers public relations and intellectual property training, coaching, and online courses to professionals and organizations globally via its self-serve website.
- Company typePrivate
- Founded2020
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The New Fashioned Co. does
The New Fashioned Co. is a Nashville-based private consulting firm founded in 2020 that provides public relations, intellectual property training, and coaching services. It operates with a small team of 1-10 employees and distributes its offerings through a self-serve website at thenewfashioned.co, complemented by an email newsletter, blog content, and brand presence on LinkedIn (linkedin.com/company/70972591) and Instagram (@thenewfashionedco). Target customers are organizations and individual professionals seeking to improve their public relations capabilities and intellectual property knowledge, segmented horizontally by use case rather than by industry vertical. Service delivery is structured around online courses, webinars, and consulting engagements accessible via email registration and contact forms through a Typeform-based intake.
The firm's underlying technology is a standard WordPress-based web platform (logo and asset URLs are served from wp-content/uploads/) with conventional cookies, session cookies, browser tracking, IP address logging, and web analytics. No proprietary technology, differentiated infrastructure, AI/ML capabilities, or third-party integrations beyond a basic social-sharing provider and Typeform are disclosed. The platform supports blog commenting, social sharing, mailing list subscription, and webinar/course registration, but the technical footprint is commodity-grade rather than differentiated.
The revenue model is not publicly disclosed. No pricing, contract terms, customer logos, enterprise clients, or revenue figures are available in any source. The firm targets SMBs, individuals, and consumers globally through its self-serve digital channel, with no institutional capital, parent company, funding rounds, ownership structure, M&A activity, partnerships, awards, patents, or regulatory actions disclosed in the public record. Operating status is confirmed as active via the maintained website, privacy policy, and live social media accounts; the privacy policy was last updated June 2021 and the site displays a 2026 copyright, with refreshed logo assets dated January 2026 indicating recent brand investment.
The New Fashioned Co. firmographics
Firmographics- Name
- The New Fashioned Co.
- Legal name
- The New Fashioned Co.
- Website
- https://thenewfashioned.co
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The New Fashioned Co. is a Nashville-based private consulting firm (founded 2020) that delivers public relations and intellectual property training, coaching, and online courses to professionals and organizations globally via its self-serve website.
- Ownership category
- akta.pro rank
The New Fashioned Co. industry classification
Industry- Product category
- Public Relations Consulting
- NAICS
- Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Professional and Management Development Training (611430)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Training, Workshops & Certification Events (MPAGAGAJ)
- akta.pro secondary industry
- Virtual Training, Workshops & Masterclasses (Interactive Sessions) (MPAGAOAJ)
Keywords
Where The New Fashioned Co. is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Markets served
The New Fashioned Co. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Distribution channels1 record
Marketing channels5 records
The New Fashioned Co. product offering
Product offeringCore offering
The New Fashioned Co. is a Nashville-based consulting firm that delivers public relations, intellectual property, and communications training and coaching services. Offerings are delivered via online courses, webinars, and direct consulting engagements promoted through the company website and email newsletter.
Product overview
The New Fashioned Co. is a consulting firm offering a single unified service focused on public relations intellectual property training and coaching. The company provides information about its team, consulting services, and structured training programs in the PR and IP space. The website serves as the primary platform for communicating its service offerings, team information, and client engagement.
Differentiator
Problem solved
Functional benefit
Products and services
- Public Relations and Intellectual Property Training and Coaching Services Consulting services providing public relations and intellectual property training and coaching to organizations and professionals. Programs are delivered through the company website via online courses, webinars, and direct client engagement.
Companies that use The New Fashioned Co.
Customer profileSegments1 record
Ideal customer profiles1 record
The New Fashioned Co. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The New Fashioned Co. partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
The New Fashioned Co. competitors and assessment
Company assessmentDirect peers
- PR News (PR Newswire): PR News produces awards, training events, and webinars for communications professionals. It overlaps with The New Fashioned Co.'s training/coaching focus in the PR space, serving similar buyer personas in corporate communications.
- Brilliant PR & Marketing: A boutique PR and marketing agency that also publishes thought-leadership content and training-style resources for communications professionals. Comparable to The New Fashioned Co. in size and focus, with similar consulting-plus-education positioning.
- Public Relations Society of America (PRSA): PRSA is the largest U.S. professional membership organization for PR practitioners, offering training, certification, and resources. It competes for the same audience of PR professionals seeking continuing education, but as a membership body rather than a commercial training firm.
- Ragan Communications: Ragan is a long-established publisher and training provider for PR, communications, and marketing professionals, offering webinars, courses, and conferences. It directly competes with The New Fashioned Co. in the PR professional-development category, but at significantly larger scale and brand recognition.
Broad incumbents
- Edelman: Edelman is the world's largest independent PR firm, offering a broad portfolio of communications services to global brands. It is comparable to The New Fashioned Co. in the PR consulting domain but operates at vastly greater scale across many practice areas.
- FleishmanHillard: FleishmanHillard is a global PR and communications agency serving large enterprises. It overlaps with the subject company on the communications consulting axis but addresses a much broader, enterprise-tier client base.
- Cision: Cision provides PR software, distribution, and media intelligence tools, plus adjacent educational resources for PR professionals. It overlaps thematically with The New Fashioned Co.'s training focus and serves the same PR buyer base with software-led offerings.
- WE Communications: WE Communications is a global communications agency with PR, social, and creative capabilities. It serves a similar buyer profile to The New Fashioned Co.'s potential clients but at enterprise scale and scope.
- LinkedIn Learning: LinkedIn Learning is a large-scale, self-serve professional development platform offering courses across business, marketing, and communications. It competes for the same self-serve training dollars as The New Fashioned Co., but with vastly larger content libraries and distribution.
Emerging players
- HubSpot Academy: HubSpot Academy offers free, self-serve online courses and certifications for marketing and communications professionals. It is comparable to The New Fashioned Co.'s self-serve course model but covers a much broader marketing/communications curriculum.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
The New Fashioned Co. social profiles
Digital presenceThe New Fashioned Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
The New Fashioned Co. leadership team
Management profileNumber of profiles
The New Fashioned Co. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The New Fashioned Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The New Fashioned Co.
What does The New Fashioned Co. do?
The New Fashioned Co. is a Nashville-based consulting firm that delivers public relations, intellectual property, and communications training and coaching services. Offerings are delivered via online courses, webinars, and direct consulting engagements promoted through the company website and email newsletter.
Is The New Fashioned Co. a public or private company?
The New Fashioned Co. is a private company. It is classified as unknown and is currently operating.
When was The New Fashioned Co. founded?
The New Fashioned Co. was founded in 2020. It employs 1 to 10 people.
Where is The New Fashioned Co. based?
The New Fashioned Co. is headquartered in Nashville, United States, in the North America region.
Who are The New Fashioned Co.'s main competitors?
Direct peers on record are PR News (PR Newswire), Brilliant PR & Marketing, Public Relations Society of America (PRSA) and Ragan Communications. Broad incumbents are Edelman, FleishmanHillard, Cision, WE Communications and LinkedIn Learning. HubSpot Academy is listed as an emerging player.
Does The New Fashioned Co. have an API?
No public API is recorded for The New Fashioned Co..
What industry is The New Fashioned Co. in?
The New Fashioned Co.'s product category is Public Relations Consulting. Its primary akta.pro industry code is MPAGAGAJ, Training, Workshops & Certification Events, with a secondary code of MPAGAOAJ, Virtual Training, Workshops & Masterclasses (Interactive Sessions). Its NAICS code is 541820 and its SIC code is 8742.