Ymca Of Marthas Vineyard Inc

Name

Ymca Of Marthas Vineyard Inc

Legal name

YMCA of Martha's Vineyard Inc

Website

https://ymcamv.org

Company type

Private

Founded year

2003

Operating status

Operating

Ownership category

akta.pro rank

Product category

Community fitness and recreation services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Campus Recreation Centers & Fitness Facilities Operations (EDALAIAD)

akta.pro secondary industry

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)

Keywords

• Community fitness center
• Aquatics swim programs
• Youth development programs
• After school childcare
• Ice arena recreation

Headquarters

HQ city

Vineyard Haven

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Continuous monthly memberships with automatic debit payments, short-term fixed-term memberships (weekly, monthly, seasonal), and family, individual, and senior tiers. Primary revenue driver serving over 12,000 community members annually.
2. Program Fees: Fees for structured programs including summer camp ($415-$515/week for members/public), after school program ($30-$81/day), swim lessons, personal training sessions, competitive swim team, and ice arena programming including hockey camps and figure skating lessons.
3. Facility Rentals: Revenue from renting spaces including Alex's Place teen center (full kitchen, stage, seats up to 70), party rooms, splash parties, skate parties, and ice rink private rentals starting at $295 per 50-minute session.
4. Capital Campaign Donations: Philanthropic support for the $29 million expansion project funding a 29,000 square foot field house addition with multi-sport gymnasium, elevated track, expanded wellness floor, and additional classroom and studio space.
5. Drive-In Sponsorships: 'Pay-what-you-can' summer movie series generating over $2.8 million to date. Sponsorships at various tiers (Academy Awards $20,000+ to Supporters) supporting YMCA operations and financial assistance programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

The YMCA of Martha's Vineyard operates a community-based 40,000-square-foot wellness facility delivering fitness, aquatics, ice arena, youth development, childcare, and senior programming to over 12,000 island residents annually. Core offerings include Health & Wellness Center memberships, swim lessons and competitive swim team, summer camp, licensed after school program, the Alex's Place teen center, the Martha's Vineyard Ice Arena, and personal training/certification courses, all supported by the Y For All financial assistance program.

Product overview

The YMCA of Martha's Vineyard is a community wellness organization offering a comprehensive suite of health, fitness, and recreational programs through its 40,000 square foot facility. The organization operates as a unified platform combining physical facilities with program services: the Health & Wellness Center (featuring True Fitness/Life Fitness cardio and strength equipment plus 70+ weekly group exercise classes) and the Noepe Aquatics Center (competitive lap pool and recreational pool with waterslide) form the core fitness infrastructure. Youth development programming includes Summer Camp Terra Mar (8-week themed day camp), the After School Program (licensed childcare with STEM and activities), and Alex's Place Teen Center (5,000 sq. ft. facility with performing arts space and music programs). The Martha's Vineyard Ice Arena (merged in 2018) provides ice skating, hockey, and figure skating. Additional services include Personal Training, Certification Courses (American Red Cross CPR/Lifeguard), Healthy Agers programming, Child Watch, Space Rental & Events, and the Y Without Walls virtual programming platform. The organization serves over 12,000 community members annually with a financial assistance program (Y For All) and is currently undergoing a $29 million capital expansion. Membership programs provide tiered access to facilities and programs with reciprocal YMCA access nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• Alex's Place: Teen center providing safe, enlightening, educational, and entertaining experiences for teens on Martha's Vineyard
• Martha's Vineyard Ice Arena
• Summer Drive-In
• Camp Terra Mar

Products and services

• Health & Wellness Center
• Noepe Aquatics Center
• Martha's Vineyard Ice Arena
• Summer Camp Terra Mar
• After School Program
• Alex's Place Teen Center
• Y Without Walls Virtual Programming
• Certification Courses
• Personal Training
• Healthy Agers
• Toddler/Preschool/Youth Programs (Child Watch)
• Space Rental & Events
• Summer Drive-In
• MAKOS Competitive Swim Team
• Membership Programs

Quantifiable outcome

• Serves over 12,000 community members annually
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Martha's Vineyard Film FestivalcoreStrategic or Co-development Partner · 1 January 2020Collaboration created the first 'pay-what-you-can' Drive-In movie series on Martha's Vineyard during COVID-19 pandemic. Series has entered its seventh season and raised over $2.8 million supporting financial assistance programs.
• Alexandra Gagnon FoundationcoreStrategic or Co-development Partner · 1 January 2010Created Alex's Place Teen Center through foundation efforts. The 5,000 sq ft two-floor facility provides safe, enlightening, educational, and entertaining experiences for Island teens with program rooms, kitchen, and performing arts space.
• Island GrowncoreStrategic or Co-development PartnerPartnership to bring free and healthy meals to all children on the Island. Frozen premade meals (meat and vegetarian options) delivered weekly on Wednesdays to after school program participants.
• ComcastminorStrategic or Co-development PartnerStudio 57 at Alex's Place teen center is sponsored by Comcast, providing upgraded performing arts technology for teen programming.
• Island Wide Youth CollaborativeminorStrategic or Co-development PartnerCommunity partner supporting teen programming at Alex's Place
• Martha's Vineyard Regional High SchoolminorStrategic or Co-development PartnerEducational partner collaborating on teen center activities and after school programming
• Department of Early Education and CarecoreOthersState regulatory agency that licenses the After School Program and ensures compliance with guidelines for youth programming
• AB Hockey DevelopmentminorStrategic or Co-development PartnerSummer hockey development camp provider running skill development and competition programs at the Martha's Vineyard Ice Arena for youth (U6-U14) and high school players

Scale indicators11 records

Recent moves14 records

Direct peers

• Cape Cod YMCA: Regional YMCA serving Cape Cod communities with the same integrated fitness, aquatics, youth development, and family programming model. Strong peer on comparable seasonal/tourism-influenced Massachusetts coastal demographics and facility-based service delivery.
• JCC Greater Boston: Jewish Community Center operating fitness centers, aquatics, youth programming, summer camps, and senior services under a community-center model analogous to the YMCA. Directly comparable mission-driven, membership-based, multi-generational facility operation.
• Boys & Girls Club of Martha's Vineyard: Nonprofit youth and family services organization serving the same Martha's Vineyard community. Overlaps on after-school, summer camp, and teen programming; competes for the same donor dollars and youth-segment families on the island.
• YMCA of Greater Boston: Large regional YMCA branch operating multiple facilities across the Greater Boston area under the same national YMCA charter and mission. Directly comparable operating model — membership-based fitness, aquatics, youth programs, childcare, and senior wellness — at materially larger scale and with broader geographic reach.
• Nantucket Boys & Girls Club: Nonprofit youth and family services organization serving Nantucket Island, Massachusetts — a similarly isolated, affluent island community with comparable seasonal dynamics and a small year-round population. Most direct peer for island-specific community-center operations.

Broad incumbents

• Boys & Girls Clubs of America: National nonprofit federation operating youth and family programs similar to the Y's child watch, after school, summer camp, and teen offerings. Broader national scope with shallower overlap on adult fitness, aquatics, and senior programming.
• YMCA of the USA: National umbrella organization for 10,000+ YMCA communities nationwide. Acts as the parent network providing brand, certification, and program standards to YMCA of Martha's Vineyard, but operates at a fundamentally different (federation/association) scale than a single local branch.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCkEF89yiCrUlvzWsiHiCT5A
• Facebookfacebook.com/YMCAMV
• Instagraminstagram.com/ymcamv
• LinkedInlinkedin.com/company/ymca-of-marthas-vineyard-inc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ymca Of Marthas Vineyard Inc