Town Of Broadway

What Town Of Broadway does

Broadway CoWorking is a single-location, founder-operated coworking facility at 202 N. Main Street in Broadway, Virginia, serving independent professionals, freelancers, remote workers, and small businesses in the Shenandoah Valley. Founded in 2018 and opened January 2019 under managing partner Eugene Bare, the company operates from a 10,000+ square foot building offering open floor-plan desks, dedicated desks, mini offices, and private offices on a month-to-month membership basis at $100–$450 per month, plus $30 day passes. Revenue is generated through a combination of recurring memberships and usage-based rentals of specialized spaces — a Dance & Fitness Studio, a Commercial Kitchen, approximately 1,000 sq ft of blank canvas commercial space, Zoom/Video Conference Rooms, a Photography & Video Studio, and event space — alongside corporate memberships priced by inquiry. The underlying technology stack is deliberately minimal and commodity: Xfinity gigabit internet with optional hardwiring, standard video conferencing hardware, and a content/blog-driven website; no proprietary software, mobile app, or API is in evidence.

The go-to-market motion is community-led, executed through monthly small business networking meetings (sponsored by member businesses Caf2Code and Bare Web Design & Marketing), Business After Hours events co-hosted with the Broadway Home Town Partnership and the Town of Broadway, free trial "Jelly Days," a virtual tour, and a 30-second WHSV-TV commercial. Direct-to-consumer sales occur via website inquiry and phone/email contact with the manager. Customers are exclusively small businesses, solo professionals, and non-profits (e.g., Alliance for the Shenandoah Valley, Caf2Code, Hop's Metal Show, The Chimney Rock Chronicle, Solely Chelle, Omni 360 Virtual Tours); at last disclosure in 2019, membership comprised 10+ organizations. The company is privately held and bootstrapped with no disclosed external funding, acquisitions, or M&A activity.

Name

Town Of Broadway

Legal name

Broadway CoWorking

Website

https://broadwaycoworking.net

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Broadway CoWorking is a single-location coworking facility in Broadway, Virginia, offering flexible memberships ($100–$450/month) and day passes to independent professionals, freelancers, and small businesses in the Shenandoah Valley, with additional usage-based revenue from specialized rental spaces.

Ownership category

akta.pro rank

Product category

Coworking and Shared Workspace Services

NAICS

Facilities Support Services (561210), Business Service Centers (56143)

SIC

Services-Facilities Support Management Services (8744)

akta.pro industry

PRIMARYTHAFADAJ

Coworking Cafes / Work Cafes

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Cafes & Coffee Shops

SECONDARYHSACALAJ

Venue & Facility Reservations (Private Rooms, Event Spaces)

Home & Personal Services/Event & Personal Concierge Services/Ticketing & Reservations Services

SECONDARYMPADAIAA

Soundstage & Stage Rental (Film/TV)

Media, Entertainment & Sports/Film & Video Production/Distribution/Studios, Soundstages & Backlots

Keywords

• Shared workspace memberships
• Coworking office rentals
• Private office leasing
• Event space booking
• Commercial kitchen rental

Headquarters

HQ city

Broadway

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Coworking Memberships: Monthly recurring memberships for desk space, private offices, and dedicated desks. Includes 24/7 access, WiFi, free coffee, and amenity access. Multiple tiers from occasional use ($100/month) to private offices ($450/month).
2. Day Passes: One-time day passes for $30 allowing non-members to use the space for a single day. Schedule in advance required.
3. Hourly/Room Rentals: Private offices available for hourly use for video conferencing. Conference room and Zoom lounge available for hourly rental for virtual meetings.
4. Commercial Space Rental: Blank canvas business space available for rent - approximately 1000 square feet of finished space for companies needing office, production space, or storage. No long term lease required.
5. Dance & Fitness Studio Rental: Dance and fitness studio available for rental by the class or flat rate. Equipped with dance bars, hardwood floors, mirrors. No long term lease required with utilities included.
6. Commercial Kitchen Rental: Commercial kitchen space available for rent for baking or catering businesses. Equipped with 3 compartment sink, hand washing station, storage, and separate entrance. Rental based on level of access and exclusivity.
7. Corporate Memberships: Customized corporate memberships based on number of employees, membership levels, and frequency of use. Special group pricing available with quotes provided upon inquiry.
8. Event Space Rental: Cafe area available for special events, company luncheons, and business or social events. Variety of catering available. Pricing based on event times and attendance.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Broadway Coworking provides flexible shared workspace, dedicated desks, and private offices on a month-to-month membership basis, along with hourly and per-use rentals of specialized spaces including a dance/fitness studio, commercial kitchen, video conference rooms, photography/video studio, and event space. The facility serves entrepreneurs, freelancers, remote workers, and small businesses in the Broadway, Virginia area, with 24/7 key fob access, gigabit Wi-Fi, free coffee, and a community-oriented environment.

Product overview

Broadway CoWorking is a single-location coworking facility offering flexible professional workspace solutions through multiple membership tiers ranging from $100-$450 per month, plus flexible day passes. The core offering includes open workspaces, dedicated desks, mini offices, and private office spaces. Additional revenue streams include specialized rental spaces: a Dance & Fitness Studio, Commercial Kitchen, and approximately 1,000 sq ft of blank canvas commercial space. The facility also provides video conferencing amenities (Zoom Room and Video Conference Room), a Photography & Video Studio with green screen equipment, and event space for classes, special events, and training. All memberships include amenities such as high-speed gigabit internet, 24/7 access, free coffee, and use of common areas including the members cafe, copy/print center, and meeting rooms.

Differentiator

Problem solved

Functional benefit

Products and services

• Day Pass Single-day access to the coworking space for occasional users at $30 per day, with advance scheduling required. Includes gigabit Wi-Fi, access to common amenities, and the members cafe.
• Occasional Use Membership Monthly membership offering up to 7 visits per month with 24/7 access, Wi-Fi, and free coffee at $100 per month. Targeted at users who need a workspace occasionally but value the professional environment and amenities.
• Regular Membership Standard coworking desk membership with unlimited 24/7 access at $200 per month. Designed for regular users who need a professional workspace without a dedicated desk.
• Mini Office Reserved personal desk with storage and unlimited 24/7 access at $250 per month. Provides a dedicated workspace within the open floor plan for members who want a consistent spot.
• Private Office Membership Dedicated private office with a lockable door at $450 per month, providing maximum privacy and security. The 110 sq ft office space offers full private workspace within the facility.
• Corporate Membership Customized membership for businesses with multiple employees. Pricing is based on number of employees, membership levels, and frequency of use, with special group pricing available upon inquiry.
• Dance and Fitness Studio Rental Studio space equipped with dance bars, hardwood floors, and mirrors, available for rent by dance, fitness, or yoga instructors on a per-class or flat-rate basis. No long-term lease required, with utilities included.
• Blank Canvas Business Space Approximately 1,000 square feet of finished commercial space available for rent for office, production, or storage use. Optional adjoining space is available if needed, with no long-term lease required.
• Commercial Kitchen Rental Rental commercial kitchen equipped with a 3-compartment sink, handwashing station, separate entrance, storage, and utility connections for refrigeration and cooking equipment. Ideal for baking or catering businesses that need a health-regulation-compliant kitchen without a full restaurant lease. Rental pricing is based on level of access and exclusivity.
• Zoom Room (Video Conference Room) Private conference room and Zoom lounge equipped for video conferencing with strong Wi-Fi, available for hourly use by non-members at $20 per day or included with membership. Equipped with a 50-inch smart TV, webcam, and speakerphone dock supporting Zoom, Skype, and GoToMeeting.
• Photography and Video Studio Studio space equipped with green screen, lighting, tripods, and both wired and wireless microphones for photography and video production work. Members provide their own cameras and recording equipment.
• Event Space Rental (Classes, Special Events, and Training) Cafe area available for special events, company luncheons, business or social events, and training sessions. Pricing is based on event times and attendance, with a variety of catering options available.

Quantifiable outcome

• 89% happier - coworking offers important life changing benefits compared to regular working environment

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Carriage House RoastersminorOthersLocal coffee roaster based in Timberville, Virginia. Sets up in Broadway Coworking's cafe area during community events (e.g., Broadway Autumn Days) serving coffee beverages. Their coffee is available at the Broadway Farmers Market and by mail. Broadway Coworking offers free chocolate chip cookies to customers purchasing coffee from Carriage House Roasters at events.
• Caf2CodeminorGTM or Marketing PartnerMember business providing AX Dynamics tech experts and QA consultants. Co-sponsors monthly networking meetings by providing pizza lunch for attendees.
• Bare Web Design & MarketingminorGTM or Marketing PartnerMember business providing websites, e-commerce, marketing and IT solutions. Co-sponsors monthly networking meetings by providing pizza lunch for attendees.
• Broadway Home Town PartnershipcoreStrategic or Co-development PartnerMainstreet 501(c)(3) nonprofit organization that hosts community events including Business After Hours at Broadway Coworking. Focused on physical beautification, culture and events, and economic revitalization of Broadway. Since 2001, BHP has made significant changes in the community. Co-hosts events with Town of Broadway.
• Town of BroadwaycoreStrategic or Co-development PartnerLocal municipal government. Co-hosted Business After Hours event on June 20th 2019 with Broadway Home Town Partnership and Harrisonburg Rockingham Chamber of Commerce at Broadway Coworking.
• Harrisonburg Rockingham Chamber of CommerceminorGTM or Marketing PartnerLocal chamber of commerce that held Business After Hours event at Broadway Coworking on June 20th 2019, co-hosted with Broadway Home Town Partnership and Town of Broadway.
• Andy Sherman (Local Artist)minorOthersLocal artist who entertained and educated guests about oil painting techniques while doing live painting during Business After Hours event.
• Omni 360 Virtual ToursminorStrategic or Co-development PartnerMember business that provides stunning and immersive 360-degree virtual tours using advanced virtual tour equipment and software. Created virtual tour of Broadway Coworking space.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Workfrom: Platform connecting remote workers to cafes and coworking-friendly workspaces, including rural and small-town locations. Conceptually adjacent to Broadway Coworking's positioning as a refuge from home-office distractions and unsuitable coffee shops.
• Workplaceless: Remote-work-focused company that supports distributed teams and coworking-style engagement. Comparable to Broadway Coworking on the 'professional workspace outside the home' value proposition for remote workers, though primarily a virtual/community model rather than a physical operator.

Broad incumbents

• Spaces (IWG): Global flexible-workspace brand owned by IWG, offering coworking memberships, dedicated desks, and offices worldwide. Overlaps with Broadway Coworking's tiered membership model but at much larger scale and primarily in major metropolitan markets.
• WeWork: Large flexible-workspace operator offering coworking memberships and private offices globally. While serving different geographies, WeWork represents the most recognizable comparable in terms of coworking membership tiers, day passes, and amenitized workspace product.
• Regus (IWG): World's largest flexible-workspace operator under IWG, providing coworking, serviced offices, and meeting rooms. Comparable on the core office-as-a-service offering though it targets larger commercial markets rather than Broadway-style small-town positioning.

Others

• Coworker.com: Marketplace and directory for coworking and flexible workspaces worldwide. Comparable to Broadway Coworking as an industry participant though its role is enabling discovery and bookings rather than operating physical space itself.

Direct peers

• Industrious: Premium flexible-workspace operator offering coworking memberships, private offices, and suite rentals across multiple U.S. markets. Comparable to Broadway Coworking on core product (membership-based workspaces with tiered pricing) but at vastly greater scale and urban/suburban orientation.
• Office Evolution: U.S. coworking and flexible-office franchise with many smaller and suburban locations, including markets that overlap with Broadway Coworking's small-town professional demographic. Closely comparable business model of tiered memberships, private offices, and meeting room rentals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Town Of Broadway