IMAGINATIVE PRODUCTIONS LIMITED

Name

IMAGINATIVE PRODUCTIONS LIMITED

Legal name

Imaginative Productions Limited

Website

https://imaginativeproductions.co.uk

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Themed Entertainment & Event Production Services

NAICS

Performing Arts Companies (7111), Other Performing Arts Companies (711190), Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900), Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYBPAFAGAK

Event Fabrication & Scenic/Set Build (Custom Builds, Installations)

Business & Public Services/Marketing, Advertising & PR Services/Experiential & Event Marketing

SECONDARYMPAGABAO

Theatre Services & Design (Scenic/Costume/Props/Stage Management)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts

SECONDARYMPAAAGAB

Event Production & Technical Services (AV/Lighting/Staging)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Experiential & Event Marketing Agencies

SECONDARYHSACACAG

Kids Party Entertainment (Clowns, Magicians, Characters)

Home & Personal Services/Event & Personal Concierge Services/Party & Social Event Services

SECONDARYHSACAHAF

Children’s Entertainment Booking (Clowns, Characters, Princess Parties)

Home & Personal Services/Event & Personal Concierge Services/Entertainment Booking & Talent Management

Keywords

• Themed event production
• Immersive entertainment experiences
• Corporate event management
• Bespoke catering services
• Set design and theming

Headquarters

HQ city

Redcar

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Halloween Horror Events (Scream Factory): Multi award winning Scream Factory horror attraction operating for over 10 years, generating revenue through ticket sales for Extreme Tours, Twilight Tours (family-friendly), and My Bloody Valentine's events.
2. Christmas Events (Dine with Santa): Magical Christmas experience offering festive meals, family activities, and Santa meet-and-greets generating revenue through ticket and dining sales.
3. Venue Operations - Cafe at Kirkleatham Museum: Family-run cafe operation offering freshly prepared meals, homemade cakes, hot and cold beverages, generating revenue through food and drink sales.
4. Venue Operations - Redcar Beach Base: Coastal hub with food and drink outlets, community activities, sports and events. Opened in May 2024. Generates revenue through food/beverage sales and event hosting.
5. Corporate Event Management: Event management services for corporate functions, weddings, private parties with personal customised menus and high quality ingredients.
6. Event Catering Services: Bespoke event catering services using finest local ingredients, providing personalised menus for corporate functions, weddings and private parties.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Imaginative Productions Limited is a family-owned creative agency and event production company that designs, builds, and operates immersive themed events and attractions such as the Scream Factory Halloween brand, alongside providing corporate event management, bespoke catering, design and theming, and outdoor scenic services. The company also owns physical hospitality venues (Cafe at Kirkleatham Museum and Redcar Beach Base) and runs an actor training Academy and a community interest company.

Product overview

IMAGINATIVE PRODUCTIONS LIMITED operates as a multi-service creative agency and event production company offering both service-based offerings and branded attraction products. The core services include Event Management, Catering, Design & Theming, Education (Academy), and Outdoor Spaces. The company also owns and operates several branded attractions including Scream Factory (UK's No. 1 multi-part Halloween attraction), Twilight Tour (children's version), My Bloody Valentine's (adult horror event), and Dine with Santa (Christmas experience). The company operates venues including Cafe at Kirkleatham Museum and Redcar Beach Base, and has a community interest company subsidiary (Imaginative Community Events CIC) focused on inclusive community programming.

Differentiator

Problem solved

Functional benefit

Brands

• Scream Factory: Multi award-winning Halloween attraction and immersive horror experience based at Kirkleatham Grounds, Redcar. Includes Twilight Tour for families and extreme tours for adults.
• My Bloody Valentine's
• Dine with Santa

Products and services

• Event Management Professional event management services, including planning, resource allocation, strategic coordination, and execution for corporate events, weddings, and private parties.
• Catering Bespoke event catering services using local ingredients, plus cafe operations at Cafe at Kirkleatham Museum and Redcar Beach Base.
• Design & Theming Planning, design, and theming services that transform spaces into immersive experiences with meticulous attention to detail and storytelling aesthetics.
• Imaginative Productions Academy Educational programme providing actor training in acting, improvisation, and character development for immersive event performances.
• Outdoor Spaces Outdoor design services creating large and small scale themed immersive outdoor sets and hand-painted scenic elements using innovative materials and techniques.
• Scream Factory Multi award-winning Halloween attraction branded as the UK's No. 1 Multi Part Halloween Attraction, providing immersive horror experiences for adults with terrifying scares and spine-chilling effects, operational for over 10 years.
• Twilight Tour Family-friendly children's Halloween twilight tour featuring custom-built sets, meet-and-greet characters, and treat collection designed for ages 3+.
• My Bloody Valentine's Adult-only 18+ Valentine's horror event combining scares, dark humour, and warped romance themed entertainment.
• Dine with Santa Magical Christmas family experience featuring festive meals with Santa Claus and elves, storytelling, crafts, and holiday performances.
• Cafe at Kirkleatham Museum Cafe venue situated behind Kirkleatham Museum offering freshly prepared meals, homemade cakes, and hot and cold beverages to visitors and event attendees.
• Redcar Beach Base Coastal community hub on Redcar seafront offering food and drink outlets, community activities, sports, and events.

Quantifiable outcome

• Over 10 years of successful operation as a multi award winning attraction
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Tees Valley Combined AuthorityminorStrategic or Co-development Partner · 14 June 2025Supported Redcar Kite Festival, a free family-friendly event that attracted over 17,000 visitors. Partnership demonstrates collaboration with regional government for community events.
• Tees Valley LVEP (Local Visitor Economy Partnership)coreStrategic or Co-development PartnerManaging Director Stephen Tate joined the Tees Valley LVEP Board, working alongside 24 sector experts dedicated to amplifying the voice of the local visitor economy. This partnership positions Imaginative Productions as a key contributor to regional tourism and hospitality strategy.
• Redcar and Cleveland CouncilminorStrategic or Co-development PartnerOrganised inaugural Redcar Kite Festival in partnership with the council, which attracted over 17,000 visitors. Ongoing collaboration for community events.
• Imaginative Community Events CICcoreStrategic or Co-development PartnerCommunity Interest Company exists to ignite creativity, movement, and connection. Reinvests in community moments through live performances, interactive storytelling, dynamic events, and inclusive sports initiatives. As a not-for-profit, this CIC shares Imaginative Productions' mission of making imagination and connection accessible to everyone.
• Northern Kite GroupminorStrategic or Co-development PartnerProvider of spectacular kites for Redcar Kite Festival, bringing some of the largest and most spectacular kites in the world to the event.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Alton Towers (Merlin Entertainments): UK's largest theme park with seasonal Scarefest events featuring immersive horror attractions. Represents the scaled, incumbent version of what Imaginative Productions operates regionally — competition for Halloween consumer spend in the broader UK market.
• Thorpe Park (Merlin Entertainments): Major UK theme park operator running 'Fright Nights' as part of a broader year-round attraction portfolio. Overlaps with Scream Factory on Halloween immersive entertainment but operates at significantly larger scale and as part of Merlin's global portfolio.

Direct peers

• Tulleys Farm (Tulleys Shocktober Fest): One of the UK's largest multi-attraction Halloween scare parks, operating seasonal immersive horror experiences with similar ticket tiers (family/extreme) and outdoor set design. Most directly comparable to Scream Factory in product format, customer base, and seasonal business model.
• TLC Live (event production): UK-based full-service event production company offering corporate event management, design, and theming services with similar B2B and consumer event capabilities to Imaginative Productions' service-side business.
• Creepy Hollow (formerly Fright Night): UK-based outdoor Halloween scare attraction with multiple themed mazes and immersive scares, serving a similar consumer segment with comparable ticket products and seasonal operating model.
• Fear Farm (UK): Regional UK Halloween scare attraction with multi-part immersive experiences, comparable in scale and product offering to Scream Factory's outdoor multi-attraction model.

Emerging players

• Secret Cinema: UK immersive event producer creating themed experiences around film and culture. Shares the immersive set design, theming, and event production capability with Imaginative Productions but operates at larger urban scale and with IP licensing rather than proprietary horror IP.
• Espionage Events: UK immersive themed events and team-building experience provider. Comparable in themed design production and corporate/private event focus, though at smaller scale and with different core subject matter (spy/team experiences vs. horror).

Others

• Event Prop Hire (EPH): UK event theming, prop, and scenic fabrication supplier serving event producers and venues. Adjacent peer — comparable theming and scenic design capabilities but supplies the industry rather than operating consumer attractions directly.

Regional players

• The Luna Cinema / Adventure Cinema: UK immersive outdoor cinema and event operator with regional pop-up models. Compares on event production and outdoor set/theming capabilities, though anchored in cinema rather than horror attractions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ImaginativeProductions
• Instagraminstagram.com/imaginativeproductions
• LinkedInlinkedin.com/company/imaginative-productions-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMAGINATIVE PRODUCTIONS LIMITED