Ydf Interiors
YDF is a London-based bespoke interior design firm offering integrated design, architecture, fit-out, and procurement services via a flagship showroom at 70 Brompton Rd, serving luxury residential, commercial, and hospitality clients through a curated hub of 100+ premium brands.
- Company typePrivate
- Founded2011
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Ydf Interiors does
YDF is a London-based bespoke interior design firm operating from a flagship showroom at 70 Brompton Rd in the city's luxury retail district. The company was founded around 2011 and provides an integrated suite of services covering interior design and architecture, fit-out and procurement, custom joinery, design and build, art consultancy, and interior styling. Its core operational model is a curated procurement hub that aggregates over 100 top-tier brands across furnishing, lighting, bathroom solutions, and textiles, enabling single-source sourcing for complex luxury projects.
The firm monetizes primarily through project-based professional services fees and markups on procured materials, with engagements typically spanning multi-year cycles for HNW residential clients, commercial operators, and hospitality venues. Its go-to-market is high-touch enterprise field sales anchored in the Brompton Road showroom as a destination experience, supplemented by direct email enquiry handling and a professional referral network of architects and interior designers. The company is privately held, with no disclosed funding events, headcount, or financial statements.
Ydf Interiors firmographics
Firmographics- Name
- Ydf Interiors
- Legal name
- YDF
- Website
- https://ydf.world
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- YDF is a London-based bespoke interior design firm offering integrated design, architecture, fit-out, and procurement services via a flagship showroom at 70 Brompton Rd, serving luxury residential, commercial, and hospitality clients through a curated hub of 100+ premium brands.
- Ownership category
- akta.pro rank
Where Ydf Interiors is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Ydf Interiors business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Interior Design & Architecture Services: Full-service interior design and architecture engagements for residential and commercial clients, including bespoke design consultations, project management, and end-to-end execution of interior design projects.
- Fit-out & Procurement: Turnkey fit-out services combined with curated product procurement from the company's network of 100+ premium brand partners, generating revenue through service fees and product markups on furnishings and materials.
- Custom Joinery & Design & Build: Bespoke joinery manufacturing and design-and-build services for clients requiring customized furniture, cabinetry, and built-in elements, typically as part of comprehensive interior design projects.
- Art Consultancy & Interior Styling: Specialized consultancy services for art selection and interior styling, providing clients with curated artwork and decorative accessories to complete their interior design vision.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke Interior Design & Architecture Services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Ydf Interiors product offering
Product offeringCore offering
YDF is a London-based bespoke interior design firm that delivers integrated architecture, interior design, fit-out, procurement, custom joinery, design & build, art consultancy, and interior styling services. The company operates a curated hub harmonising over 100 top-tier brands across furnishing, lighting, bathroom solutions, and textiles, enabling single-source delivery for luxury residential, commercial, and hospitality projects in London.
Product overview
YDF is a luxury interior design firm operating as a single unified service offering rather than a modular software platform. The company provides six integrated service pillars: Interior Design & Architecture, Fit-out & Procurement, Custom Joinery, Design & Build, Art Consultancy, and Interior Styling. These services are delivered by a multidisciplinary team of architects and interior designers and are supported by the company's curated hub of over 100 top-tier brands in furnishing, lighting, bathroom solutions, and textiles. The company serves residential, commercial, and hospitality sectors, including projects such as villas, apartments, spare rooms, houses, restaurants, and spas.
Differentiator
Problem solved
Functional benefit
Products and services
- Interior Design & Architecture
Quantifiable outcome
- Over 100 premium brands accessible through single procurement hub
Companies that use Ydf Interiors
Customer profileSegments3 records
Ideal customer profiles3 records
Ydf Interiors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ydf Interiors partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights3 records
Ydf Interiors competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Customer concentration
Ydf Interiors social profiles
Digital presenceYdf Interiors compliance and trust
Trust signalCompliance1 record
Ydf Interiors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ydf Interiors leadership team
Management profileNumber of profiles
Ydf Interiors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ydf Interiors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ydf Interiors
What does Ydf Interiors do?
YDF is a London-based bespoke interior design firm that delivers integrated architecture, interior design, fit-out, procurement, custom joinery, design & build, art consultancy, and interior styling services. The company operates a curated hub harmonising over 100 top-tier brands across furnishing, lighting, bathroom solutions, and textiles, enabling single-source delivery for luxury residential, commercial, and hospitality projects in London.
Is Ydf Interiors a public or private company?
Ydf Interiors is a private company. It is classified as unknown and is currently operating.
When was Ydf Interiors founded?
Ydf Interiors was founded in 2011. It employs 11 to 50 people.
Where is Ydf Interiors based?
Ydf Interiors is headquartered in London, United Kingdom, in the Europe region.
How does Ydf Interiors make money?
Four revenue lines are on record. Interior Design & Architecture Services are the primary driver. The others are fit-out & Procurement, custom Joinery & Design & Build and art Consultancy & Interior Styling.
Does Ydf Interiors have an API?
No public API is recorded for Ydf Interiors.