Winstongolf Gmbh

What Winstongolf Gmbh does

WINSTONgolf GmbH is a privately held German golf resort operator headquartered in Mecklenburg-Vorpommern, registered as a limited liability company (GmbH) in Schwerin under HRB 7186. The company runs a 45+ hole golf complex comprising three core courses — WINSTONopen (18-hole championship), WINSTONlinks (Germany's only inland links course, awarded Germany's Best Golf Course at the World Golf Awards five times in 2020, 2021, 2022, 2024, and 2025), and WINSTONkranich (Par 3) — along with a driving range and the WINSTONacademy golf school. Hospitality operations span four accommodation properties: the company-operated Gut Vorbeck hotel and partner properties Schloss Kaarz, Schloss Basthorst, and Gut Alt Necheln, supplemented by the on-site RESTAURANTkranichhaus.

The business operates a direct-to-consumer model, monetizing green-fee play, bundled golf vacation packages (priced from €225 to €914 per person), hotel accommodation, restaurant and catering, professional golf instruction, corporate events and tournaments (including the WINSTONgolf Senior Open), and annual playing rights/memberships. Distribution runs through the company's own website (winstongolf.de), the onepagebooking.com platform, a voucher e-commerce shop, OpenTable restaurant integration, and partner hotel resellers, with direct enterprise sales for corporate events. Marketing combines organic social (Facebook, Instagram), an email newsletter (WINSTONnews), golf-industry PR (World Golf Awards, Golf Magazin, Golf Post), and a recent influencer collaboration with Red Bull athlete and Twitch streamer Amar to reach gaming audiences.

The company employs approximately 80 colleagues, is managed by Geschäftsführer Fanja Pon and Jenny Elshout with Director Stefanie Merchel, and has received the Ludwig-Ehrhard-Preis (2022) for business excellence and the Sustainable Golf Award for sustainability practices. No external funding rounds, M&A activity, or AI/technology platform investments are disclosed in the source material; the company appears to be founder/management-owned and operates as a physical-asset hospitality business rather than a technology company.

Name

Winstongolf Gmbh

Legal name

WINSTONgolf GmbH

Website

https://winstongolf.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

WINSTONgolf GmbH is a privately held German golf resort operator in Mecklenburg-Vorpommern running 45+ holes (WINSTONopen, WINSTONlinks, WINSTONkranich), four accommodation properties, a restaurant, and a golf school, serving individual golfers, vacationers, corporate groups, and event guests via direct-to-consumer bookings.

Ownership category

akta.pro rank

Product category

Golf Resort & Hospitality

NAICS

Golf Courses and Country Clubs (713910), Hotels (except Casino Hotels) and Motels (72111)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf & Leisure Full-Service Hotels (THAGAAAH), Luxury Golf Resorts (THAGACAH), Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Golf resort services
• Golf vacation packages
• Championship golf courses
• Golf academy lessons
• Hospitality accommodations

Headquarters

HQ city

Gneven

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Green Fee Sales: Revenue from golf round fees for WINSTONopen, WINSTONlinks, and WINSTONkranich courses, plus driving range access
2. Golf Vacation Packages: Bundled accommodation and golf offerings at partner hotels (Gut Vorbeck, Schloss Kaarz, Schloss Basthorst) and group house (Gut Alt Necheln)
3. Hotel Accommodation: Room rentals at Gut Vorbeck hotel and partner castle properties
4. Restaurant & Catering: Food and beverage sales at RESTAURANTkranichhaus, including events and private dining
5. Golf School & Lessons: Professional golf instruction at WINSTONacademy for all skill levels
6. Events & Tournaments: Corporate events, golf tournaments, weddings, and meetings at the resort facilities
7. Play Rights/Annual Memberships: Annual playing rights for golf club members with various membership tiers

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

WINSTONgolf GmbH operates a premier golf resort in Mecklenburg-Vorpommern, Germany, offering 45+ holes of championship golf across three courses (WINSTONopen, WINSTONlinks, WINSTONkranich) plus a driving range. The resort bundles golf with hospitality services including four accommodation properties, the RESTAURANTkranichhaus, professional instruction at WINSTONacademy, and event hosting for tournaments, weddings, and corporate gatherings.

Product overview

WINSTONgolf GmbH operates a golf resort in Mecklenburg, Germany, featuring a portfolio of golf courses and hospitality services. The core offerings consist of three golf courses: WINSTONopen (18-hole championship course), WINSTONlinks (18-hole inland links course awarded Germany's Best Golf Course multiple times), and WINSTONkranich (Par 3 course). These are complemented by the WINSTONacademy for golf instruction, practice facilities including a driving range, and the RESTAURANTkranichhaus for dining. The resort also manages a portfolio of four accommodation properties (Gut Vorbeck, Schloss Kaarz, Schloss Basthorst, and Gut Alt Necheln) offered as golf vacation packages. Additional services include event hosting (tournaments, conferences), indoor golf, and football golf activities. The company does not operate as a software or technology platform.

Differentiator

Problem solved

Functional benefit

Brands

• WINSTONopen: 18-hole golf course, versatile and exciting, suitable for all skill levels
• WINSTONlinks
• WINSTONkranich
• WINSTONacademy
• RESTAURANTkranichhaus
• Gut Vorbeck
• Gut Alt Necheln
• Schloss Kaarz
• Schloss Basthorst

Products and services

• WINSTONopen Golf Course

Quantifiable outcome

• Awarded 'Germany's Best Golf Course' 5 times in 6 years (2020, 2021, 2022, 2024, 2025)

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Gut Vorbeck (Landhotel)coreChannel Partner/ Reseller/ DistributorGut Vorbeck is a charming country hotel located directly at the resort, offering accommodation for golfers. It is operated as part of the WINSTONgolf resort ecosystem, providing on-site lodging for golf vacationers. The hotel features rooms, breakfast service, and café HerzensGUT.
• Schloss KaarzcoreChannel Partner/ Reseller/ DistributorSchloss Kaarz is a castle hotel partner offering accommodation packages for WINSTONgolf guests. The property provides exclusive lodging and dining experiences as part of golf vacation arrangements.
• Schloss BasthorstcoreChannel Partner/ Reseller/ DistributorSchloss Basthorst is a castle hotel partner offering accommodation packages for WINSTONgolf guests, including dining services as part of golf vacation arrangements.
• Gut Alt NechelnminorChannel Partner/ Reseller/ DistributorGut Alt Necheln is a group house partner accommodating small private golf groups as part of the WINSTONgolf vacation offerings.
• Amar (Red Bull Athlete)minorGTM or Marketing PartnerAmar, a prominent German Twitch streamer and Red Bull athlete, is undertaking a year-long golf challenge at WINSTONgolf to improve his handicap from 54 to 0. This collaboration showcases the resort to his gaming and streaming community audience, providing marketing exposure through influencer content.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths2 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookde-de.facebook.com/WINSTONgolfclub
• Instagraminstagram.com/winstongolfclub
• LinkedInlinkedin.com/company/winstongolf

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winstongolf Gmbh