Pride Action North
Pride Action North is a registered charity providing LGBTQIA+ support services — youth support, adult support, and workplace inclusivity training — across the North of England. It serves LGBTQIA+ individuals aged 11-25 and adults through free, grant-funded services delivered from Ashington and Gateshead.
- Company typePrivate
- Founded2017
- HeadquartersNewcastle Upon Tyne, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Pride Action North does
Pride Action North is a registered charity (Northumberland Pride Limited, charity no. 1210527; Company Limited by Guarantee no. 11326518) providing LGBTQIA+ support services across the North of England. Its core service portfolio comprises Youth Support (ages 11-25), Adult Support, Training and Development, and Events and Social Gatherings. Youth services include one-to-one support, counselling, youth groups, mental health and wellbeing support, hate crime support, domestic and sexual violence support, and schools work. Adult services cover one-on-one counselling, group therapy, and tailored support for hate crime and domestic/sexual violence survivors. The Training and Development programme delivers workplace inclusivity and protected characteristics workshops to employers, public sector organisations, and charities. The organisation operates from YMCA Northumberland in Ashington (headquarters) and from Out North East's ONE Centre in Gateshead, with an additional online youth group (Raising the Rainbow, ages 13-18) extending reach beyond physical sites.
The business model is grant-funded charitable delivery. Services to beneficiaries are provided free of charge; commissioned training is offered to organisations. The organisation draws funding from the National Lottery Community Fund, the UK Shared Prosperity Fund (via North East Combined Authority and Northumberland County Council), the Northumbria Police and Crime Commissioner, and Gateshead Council. Referral pathways come from schools, colleges, NHS Arden & GEM, social services, parents, and self-referral via an online form hosted on UpShot.org.uk. Specialist counselling capacity is delivered through commissioned partnerships with Arcus LGBT+ and North East Counselling Service. Youth groups include Pride Space (Newcastle, delivered with The Children's Society's Space to Grow), Free to Be Blyth (delivered with Northumberland Family Hubs), and the Ashington LGBTQIA+ Support Group. Roaming Roots is a detached youth work project funded through the £1.5 million UK Shared Prosperity Fund VCSE initiative in South East Northumberland.
The underlying technology is minimal: a WordPress-based website with online referral forms via UpShot.org.uk. No proprietary platform, AI capabilities, or significant digital infrastructure is described. The go-to-market is community-led, relying on direct outreach, partner referrals, schools/colleges, and events to reach beneficiaries across the North of England.
Pride Action North firmographics
Firmographics- Name
- Pride Action North
- Legal name
- Northumberland Pride Limited
- Website
- https://prideactionnorth.org.uk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pride Action North is a registered charity providing LGBTQIA+ support services — youth support, adult support, and workplace inclusivity training — across the North of England. It serves LGBTQIA+ individuals aged 11-25 and adults through free, grant-funded services delivered from Ashington and Gateshead.
- Ownership category
- akta.pro rank
Pride Action North industry classification
Industry- Product category
- LGBTQIA+ Community Support Services
- NAICS
- Human Rights Organizations (813311), Social Advocacy Organizations (8133), Child and Youth Services (62411)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- LGBTQ+ Rights & Advocacy Organizations (BPAGAFAE)
Keywords
Where Pride Action North is headquartered
LocationHeadquarters
- HQ city
- Newcastle Upon Tyne
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Pride Action North business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Charitable Grants and Funding: As a registered charity (no. 1210527), Pride Action North operates primarily through grant funding from government bodies, public funders, and charitable foundations. The organisation receives funding from entities such as the National Lottery Community Fund and UK Government through the Shared Prosperity Fund.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Pride Action North product offering
Product offeringCore offering
Pride Action North is a registered LGBTQIA+ charity delivering free support services across the North of England, including youth and adult one-to-one support, counselling via commissioned partners, youth groups, hate crime and domestic/sexual violence support, schools work, and commissioned workplace inclusivity training and workshops. The organisation also runs community events and social gatherings to bring LGBTQIA+ communities together.
Product overview
Pride Action North is a charitable organization offering a unified portfolio of LGBTQIA+ support services across the North of England. The core offerings consist of Youth Support Services (for ages 11-25), Adult Support Services, Training and Development programs for workplace inclusivity, and Events and Social Gatherings. Youth Support includes one-to-one support, counselling (via partners Arcus LGBT+ and North East Counselling Service), youth groups, mental health support, and hate crime support. The organization operates dedicated youth groups including Pride Space, Ashington LGBTQIA+ Support Group, Free to Be Blyth, and Raising the Rainbow online. A notable project is Roaming Roots, a detached youth work initiative funded through the UK Shared Prosperity Fund. The organization uses UpShot.org.uk for online referral forms.
Differentiator
Problem solved
Functional benefit
Products and services
- Youth Support Services
Companies that use Pride Action North
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Pride Action North technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Pride Action North partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- YMCA NorthumberlandcoreYMCA Northumberland hosts Pride Action North's headquarters at their facility in Ashington, providing a safe physical space for service delivery including youth groups and adult support sessions.
- Out North EastcorePride Action North operates from Out North East's ONE Centre location in Gateshead, enabling delivery of services in the Gateshead area.
- Arcus LGBT+coreCommissioned counselling partner providing specialist counselling services to young people in partnership with Pride Action North. Pride Action North arranges visits and referrals to this specialist service.
- North East Counselling ServicecoreCommissioned counselling partner providing specialist counselling services commissioned by Pride Action North for young people and adults accessing support services.
- Space to Grow - The Children's SocietyminorPartnership delivering Pride Space, a referral-only group in Newcastle for LGBTQIA+ young people who may find social situations overwhelming. Referrals can be made by parents, carers, or professionals.
- Northumberland Family HubsminorPartnership delivering the Free to Be youth group in Blyth for LGBTQIA+ young people aged 13-18, held weekly at Blyth Central Family Hub.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Pride Action North competitors and assessment
Company assessmentRegional players
- The Kite Trust: UK charity supporting LGBTQ+ young people aged 13-25 through youth groups, counselling, training and awareness-raising in Sussex and surrounding areas. Similar youth-focused regional model, but operating in a different geography.
Direct peers
- Switchboard LGBT: UK LGBTQ+ helpline and information service offering peer support, signposting and community resources for LGBT+ people. Comparable as a support-and-referral service for LGBTQIA+ beneficiaries, though delivered nationally rather than regionally.
- MESMAC: UK voluntary organisation providing sexual health, HIV prevention and LGBTQ+ support services across multiple regional offices in the North of England. Comparable regional service-delivery footprint and beneficiary base to Pride Action North.
- Mermaids: UK charity supporting transgender, non-binary and gender-diverse children, young people and their families, with helplines, online communities and youth resources. Closely comparable peer for Pride Action North's LGBTQIA+ youth support focus.
- Gendered Intelligence: UK charity supporting trans, non-binary and gender-questioning young people through youth programmes, training and resources. Highly comparable service mix (youth support + training) to Pride Action North.
- LGBT Foundation: UK-based charity providing direct support, counselling and community services to LGBTQ+ people, with a strong regional presence in Greater Manchester. Highly comparable operating model to Pride Action North's regional, community-delivered support service portfolio.
- Albert Kennedy Trust (akt): UK charity supporting LGBTQ+ young people aged 16-25 who are facing homelessness or hostile living environments, including advice, accommodation and mentoring. Overlaps directly with Pride Action North's youth intervention remit.
Broad incumbents
- Stonewall: The UK's largest LGBTQ+ rights charity, operating across campaigning, workplace inclusion and youth programmes nationally. Overlaps with Pride Action North on workplace training and youth support but at a broader, national scale.
Others
- LGBT+ Consortium: UK-wide membership body supporting LGBTQ+ VCSE organisations with training, advocacy, networking and resources. Not a direct competitor but an enabling infrastructure player with deep overlap into the same funder and member pool as Pride Action North.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Pride Action North social profiles
Digital presencePride Action North financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pride Action North leadership team
Management profileNumber of profiles
Pride Action North funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pride Action North M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pride Action North
What does Pride Action North do?
Pride Action North is a registered LGBTQIA+ charity delivering free support services across the North of England, including youth and adult one-to-one support, counselling via commissioned partners, youth groups, hate crime and domestic/sexual violence support, schools work, and commissioned workplace inclusivity training and workshops. The organisation also runs community events and social gatherings to bring LGBTQIA+ communities together.
Is Pride Action North a public or private company?
Pride Action North is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Pride Action North founded?
Pride Action North was founded in 2017. It employs 1 to 10 people.
Where is Pride Action North based?
Pride Action North is headquartered in Newcastle Upon Tyne, United Kingdom, in the Europe region.
How does Pride Action North make money?
One revenue line is on record: charitable Grants and Funding.
Who are Pride Action North's main competitors?
The Kite Trust is listed as a regional player. Direct peers are Switchboard LGBT, MESMAC, Mermaids, Gendered Intelligence, LGBT Foundation and Albert Kennedy Trust (akt). Stonewall is listed as a broad incumbent. LGBT+ Consortium is listed as an others.
Does Pride Action North have an API?
No public API is recorded for Pride Action North.
What industry is Pride Action North in?
Pride Action North's product category is LGBTQIA+ Community Support Services. Its primary akta.pro industry code is BPAGAFAE, LGBTQ+ Rights & Advocacy Organizations. Its NAICS code is 813311 and its SIC code is 8300.