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Thema B.v.

Full company profile

uuid02icbgg

Namestring
Thema B.v.
Legal namestring
Thema B.v.
Websiteurl
thema.nl
Company typeenum
Private
Founded yearint
1992
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersZaltbommel, Netherlands
HQ citystring
Zaltbommel
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
book publishing, personal development, professional development, audiobook publishing, training materials
Industry2 codes
PRIMARYMPAJAJAE
Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales)
Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Self-Publishing Platforms & Author Services
SECONDARYMPAJAJAA
Self-Publishing Platforms (KDP-style Marketplaces & Portals)
Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Self-Publishing Platforms & Author Services
NAICS code1 code
  • Book Publishers513130
SIC code1 code
  • Books: Publishing Or Publishing & Printing2731
Product category
Book Publishing
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Book Sales (Physical)
TypeOne Time License
Description

Sale of paperback and hardback books covering topics such as leadership, communication, personal development, stress management, coaching, and team collaboration. Physical books are shipped with free shipping to customers in the Netherlands.

thema.nl
2Digital Products (E-books and Audiobooks)
TypeOne Time License
Description

Sale of e-books in various formats (epub with/without DRM, PDF) and audiobooks. Digital products offer higher margins and instant delivery. Price points typically range from €4.99 to €28 for e-books.

thema.nl
3Tools & Games
TypeOne Time License
Description

Sale of practical tools including waaiers (pocket-sized card sets with tips and checklists) and games such as coach cards and team-building tools.

thema.nl
4Workshops & Events
TypeProfessional Services
Description

Thema Café events featuring author readings, workshops, and masterclasses for professional development.

thema.nl
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Pricing details6 tiers
1Paperback books from €11 to €35
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Most popular format with prices ranging from €11 (losbrekers series) to €55 (ACT Basisboek). Average price around €23-28.

thema.nl
2Hardback books from €20 to €52.50
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Premium format pricing, typically €22-35 for standard hardbacks, up to €52.50 for specialized titles like Feilloos Adviser en.

thema.nl
3E-books from €4.99 to €28
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Digital format pricing. Lower-end titles at €4.99-9.99, standard e-books at €12-17, premium professional titles up to €28.

thema.nl
4Audiobooks from €2.49 to €19.99
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Price range varies by duration and content type. Short format audio content starts at €2.49, full-length audiobooks typically €12-17.

thema.nl
5Waaier (card sets) €18-20
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Practical pocket-sized tools priced at €18 or €20, covering topics like coaching, feedback, time management, and assertiveness.

thema.nl
6Games from €24 to €35
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Interactive tools including coach cards (€28), FOCUS reflection cards (€24), and Picture This association cards (€35).

thema.nl
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Thema B.v. is a Dutch publishing house (Uitgeverij Thema) specializing in personal and professional development content. The company publishes and sells books, e-books, audiobooks, card sets (waaiers), games, and bookazines on topics such as leadership, communication, mindfulness, and coaching, and it extends its offering with workshops, masterclasses, a podcast, a newsletter, and custom publishing services for organizations.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Uitgeverij Thema is a Dutch publishing company specializing in personal and professional development content. The company operates both as a publisher of its own titles and as a web retailer offering books across all topics. The product portfolio consists of physical books (paperback and hardback), e-books, audiobooks (luisterboeken), card-based tools (waaiers), training games (spellen), bookazines, and associated services including workshops, podcasts, and author events. Content spans eight main topic categories: Balance & Energy, Communication & Presentation, Leadership, Inspiration & Motivation, Personal Development, Teams & Collaboration, Training & Coaching, and Work & Career. The company also offers custom publishing services for authors and publishes books in both Dutch and English languages.

Product and service9 records
1Books (print)
CategoryBooks
Description

Printed books on personal and professional development topics including leadership, communication, mindfulness, and coaching, sold to Dutch-speaking individual readers and used by trainers and coaches.

2E-books
CategoryDigital books
Description

Digital editions of Thema's book catalog for readers who prefer e-readers, tablets, or smartphones.

3Audiobooks
CategoryAudiobooks
Description

Audio editions of selected Thema titles for consumers who prefer listening, distributed digitally.

4Waaiers (card sets)
CategoryLearning tools / card products
Description

Fold-out card sets that present tips, questions, or exercises on personal and professional development topics, used by individuals for self-reflection and by trainers and coaches in workshops.

5Games
CategoryLearning games
Description

Games designed around personal and professional development themes for use by individuals, teams, and in training settings.

6Bookazines
CategoryMagazines
Description

Magazine-format publications on personal and professional development topics, positioned between magazines and books in depth and price.

7Workshops
CategoryTraining services
Description

In-person and/or live online workshops on personal and professional development topics, drawing on the publisher's books and learning tools.

8Masterclasses
CategoryTraining services
Description

In-depth masterclasses on personal and professional development themes for participants seeking more advanced engagement than workshops provide.

9Custom publishing services
CategoryB2B publishing services
Description

Bespoke publishing services for organizations that commission Thema to produce branded books, card sets, or learning materials for internal training, communication, or campaigns.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Belgian/Dutch publisher with a strong lifestyle, personal development, well-being, and soft-skills catalog. Comparable in vertical focus, Dutch-language reach, and direct-to-consumer book sales.

TypeDirect peer
Description

Dutch lifestyle and personal development imprint (part of VBK). Closely matches Thema's positioning in self-help, well-being, and applied psychology titles for the Dutch consumer market.

TypeDirect peer
Description

Global publisher and media company in personal development, self-help, and wellness. Comparable in combining books, audio, cards/games, events, and content-driven D2C sales in the personal-growth vertical.

TypeBroad incumbent
Description

Global publisher with deep professional development, leadership, and business book lists. Comparable in addressing trainers, coaches, and L&D professionals but at global scale across many verticals.

TypeDirect peer
Description

Major Dutch professional/academic publisher based in Amsterdam. Directly comparable as a Dutch-language publisher serving professional development, coaching, leadership, and organizational learning audiences.

TypeBroad incumbent
Description

Global publisher with the Jossey-Bass leadership and personal development imprint. Comparable in serving L&D and management audiences, but operates across academic, scientific, and professional categories at scale.

TypeDirect peer
Description

Independent US publisher focused on business, leadership, and personal development. Comparable niche positioning, similar evidence-based editorial approach, and similar author roster size.

TypeDirect peer
Description

Dutch publisher specializing in management, leadership, organizational change, and professional development — the closest direct competitor in the Dutch B2B/professional book segment.

TypeBroad incumbent
Description

One of the largest Dutch trade publishing groups (including De Bezige Bij, Leopold, Kosmos). Competes with Thema in the Dutch personal/professional development space but across a much wider portfolio.

TypeOthers
Description

Dutch arm of the world's largest trade publisher. Overlaps with Thema in personal development and business titles but operates at significantly greater scale across many genres.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Thema B.v.

Book Publishingthema.nl

Thema B.v. firmographics

Firmographics
Name
Thema B.v.
Legal name
Thema B.v.
Website
https://thema.nl
Company type
Private
Founded year
1992
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Thema B.v. industry classification

Industry
Product category
Book Publishing
NAICS
Book Publishers (513130)
SIC
Books: Publishing Or Publishing & Printing (2731)
akta.pro industry
PRIMARYMPAJAJAE
Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales)
Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Self-Publishing Platforms & Author Services
SECONDARYMPAJAJAA
Self-Publishing Platforms (KDP-style Marketplaces & Portals)
Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Self-Publishing Platforms & Author Services

Keywords

  • Book publishing
  • Personal development
  • Professional development
  • Audiobook publishing
  • Training materials

Where Thema B.v. is headquartered

Location

Headquarters

HQ city
Zaltbommel
HQ country
Netherlands
HQ region
Europe

Offices1 record

Markets served

Thema B.v. business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

  1. Book Sales (Physical): Sale of paperback and hardback books covering topics such as leadership, communication, personal development, stress management, coaching, and team collaboration. Physical books are shipped with free shipping to customers in the Netherlands.
  2. Digital Products (E-books and Audiobooks): Sale of e-books in various formats (epub with/without DRM, PDF) and audiobooks. Digital products offer higher margins and instant delivery. Price points typically range from €4.99 to €28 for e-books.
  3. Tools & Games: Sale of practical tools including waaiers (pocket-sized card sets with tips and checklists) and games such as coach cards and team-building tools.
  4. Workshops & Events: Thema Café events featuring author readings, workshops, and masterclasses for professional development.

Pricing tiers

ModelBillingPrice
One time/ perpetual licensePay-as-you-goPaperback books from €11 to €35
One time/ perpetual licensePay-as-you-goHardback books from €20 to €52.50
One time/ perpetual licensePay-as-you-goE-books from €4.99 to €28
One time/ perpetual licensePay-as-you-goAudiobooks from €2.49 to €19.99
Unit PricingPay-as-you-goWaaier (card sets) €18-20
Unit PricingPay-as-you-goGames from €24 to €35

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Thema B.v. product offering

Product offering

Core offering

Thema B.v. is a Dutch publishing house (Uitgeverij Thema) specializing in personal and professional development content. The company publishes and sells books, e-books, audiobooks, card sets (waaiers), games, and bookazines on topics such as leadership, communication, mindfulness, and coaching, and it extends its offering with workshops, masterclasses, a podcast, a newsletter, and custom publishing services for organizations.

Product overview

Uitgeverij Thema is a Dutch publishing company specializing in personal and professional development content. The company operates both as a publisher of its own titles and as a web retailer offering books across all topics. The product portfolio consists of physical books (paperback and hardback), e-books, audiobooks (luisterboeken), card-based tools (waaiers), training games (spellen), bookazines, and associated services including workshops, podcasts, and author events. Content spans eight main topic categories: Balance & Energy, Communication & Presentation, Leadership, Inspiration & Motivation, Personal Development, Teams & Collaboration, Training & Coaching, and Work & Career. The company also offers custom publishing services for authors and publishes books in both Dutch and English languages.

Differentiator

Problem solved

Functional benefit

Products and services

  • Books (print) Printed books on personal and professional development topics including leadership, communication, mindfulness, and coaching, sold to Dutch-speaking individual readers and used by trainers and coaches.
  • E-books Digital editions of Thema's book catalog for readers who prefer e-readers, tablets, or smartphones.
  • Audiobooks Audio editions of selected Thema titles for consumers who prefer listening, distributed digitally.
  • Waaiers (card sets) Fold-out card sets that present tips, questions, or exercises on personal and professional development topics, used by individuals for self-reflection and by trainers and coaches in workshops.
  • Games Games designed around personal and professional development themes for use by individuals, teams, and in training settings.
  • Bookazines Magazine-format publications on personal and professional development topics, positioned between magazines and books in depth and price.
  • Workshops In-person and/or live online workshops on personal and professional development topics, drawing on the publisher's books and learning tools.
  • Masterclasses In-depth masterclasses on personal and professional development themes for participants seeking more advanced engagement than workshops provide.
  • Custom publishing services Bespoke publishing services for organizations that commission Thema to produce branded books, card sets, or learning materials for internal training, communication, or campaigns.

Companies that use Thema B.v.

Customer profile

Segments4 records

Ideal customer profiles3 records

Thema B.v. technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Thema B.v. partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Thema B.v. competitors and assessment

Company assessment

Direct peers

  • Uitgeverij Lannoo: Belgian/Dutch publisher with a strong lifestyle, personal development, well-being, and soft-skills catalog. Comparable in vertical focus, Dutch-language reach, and direct-to-consumer book sales.
  • Kosmos Uitgevers: Dutch lifestyle and personal development imprint (part of VBK). Closely matches Thema's positioning in self-help, well-being, and applied psychology titles for the Dutch consumer market.
  • Hay House: Global publisher and media company in personal development, self-help, and wellness. Comparable in combining books, audio, cards/games, events, and content-driven D2C sales in the personal-growth vertical.
  • Uitgeverij Boom: Major Dutch professional/academic publisher based in Amsterdam. Directly comparable as a Dutch-language publisher serving professional development, coaching, leadership, and organizational learning audiences.
  • Berrett-Koehler Publishers: Independent US publisher focused on business, leadership, and personal development. Comparable niche positioning, similar evidence-based editorial approach, and similar author roster size.
  • Uitgeverij Nieuwezijds: Dutch publisher specializing in management, leadership, organizational change, and professional development — the closest direct competitor in the Dutch B2B/professional book segment.

Broad incumbents

  • McGraw-Hill: Global publisher with deep professional development, leadership, and business book lists. Comparable in addressing trainers, coaches, and L&D professionals but at global scale across many verticals.
  • Wiley: Global publisher with the Jossey-Bass leadership and personal development imprint. Comparable in serving L&D and management audiences, but operates across academic, scientific, and professional categories at scale.
  • VBK Media (Veen, Bosch & Keuning): One of the largest Dutch trade publishing groups (including De Bezige Bij, Leopold, Kosmos). Competes with Thema in the Dutch personal/professional development space but across a much wider portfolio.

Others

  • Penguin Random House Nederland: Dutch arm of the world's largest trade publisher. Overlaps with Thema in personal development and business titles but operates at significantly greater scale across many genres.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Thema B.v. social profiles

Digital presence

Thema B.v. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Thema B.v. leadership team

Management profile

Number of profiles

Thema B.v. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Thema B.v. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thema B.v.

What does Thema B.v. do?

Thema B.v. is a Dutch publishing house (Uitgeverij Thema) specializing in personal and professional development content. The company publishes and sells books, e-books, audiobooks, card sets (waaiers), games, and bookazines on topics such as leadership, communication, mindfulness, and coaching, and it extends its offering with workshops, masterclasses, a podcast, a newsletter, and custom publishing services for organizations.

Is Thema B.v. a public or private company?

Thema B.v. is a private company. It is classified as unknown and is currently operating.

When was Thema B.v. founded?

Thema B.v. was founded in 1992. It employs 1 to 10 people.

Where is Thema B.v. based?

Thema B.v. is headquartered in Zaltbommel, Netherlands, in the Europe region.

How does Thema B.v. make money?

Four revenue lines are on record. Book Sales (Physical) is the primary driver. The others are digital Products (E-books and Audiobooks), tools & Games and workshops & Events.

Who are Thema B.v.'s main competitors?

Direct peers on record are Uitgeverij Lannoo, Kosmos Uitgevers, Hay House, Uitgeverij Boom, Berrett-Koehler Publishers and Uitgeverij Nieuwezijds. Broad incumbents are McGraw-Hill, Wiley and VBK Media (Veen, Bosch & Keuning). Penguin Random House Nederland is listed as an others.

Does Thema B.v. have an API?

No public API is recorded for Thema B.v..

What industry is Thema B.v. in?

Thema B.v.'s product category is Book Publishing. Its primary akta.pro industry code is MPAJAJAE, Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales), with a secondary code of MPAJAJAA, Self-Publishing Platforms (KDP-style Marketplaces & Portals). Its NAICS code is 513130 and its SIC code is 2731.

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