The Farm Golf Club

What The Farm Golf Club does

The Farm Golf Club is a private, member-owned golf club and residential community situated on approximately 600 acres in the Mill Creek valley at the foothills of Mt. Sinai in Rocky Face, Georgia. The property was acquired in 1984 by Robert E. Shaw (Bob Shaw) and the championship 18-hole course, designed by Tom Fazio, opened in June 1988. A Guest Lodge was added in 1991 to support overnight stays and event hosting. The club operates on a no-tipping private membership model and serves individual members and their guests, with a residential component integrated into the property.

The club's core product is access to a single championship golf course, supplemented by the Guest Lodge, F&B services, and recreational amenities typical of high-end private clubs. Technology infrastructure is limited to Jonas Club Software, a standard third-party platform for membership management, tee-sheet scheduling, and point-of-sale operations. The club has leveraged its course pedigree to host nationally significant amateur events, including the Carpet Capital Collegiate Classic (1989-2019), the Georgia State Amateur Championship (1990), the Southern Amateur Championship (1993), and the U.S.G.A. Senior Amateur Championship (2005), generating brand visibility in the amateur golf community.

Revenue mechanics follow the standard private-club model: initiation fees, recurring annual dues, F&B minimums, and ancillary income from lodging, events, and guest play. The club is privately held with no disclosed parent company, external investors, or capital structure, and no financial disclosures (membership count, dues pricing, revenue, headcount) are publicly available. Customer concentration is structurally high by definition (a closed member base at a single location), but the lack of any single dominant customer or enterprise dependency keeps absolute concentration risk moderate.

Name

The Farm Golf Club

Legal name

The Farm Golf Club

Website

https://thefarmgolfclub.org

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

The Farm Golf Club is a private member-owned golf club and residential community on a 600-acre Tom Fazio-designed property in Rocky Face, Georgia, serving individual members and guests since 1988 under a no-tipping membership model.

Ownership category

akta.pro rank

Product category

Private Golf Club

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Private golf club
• Championship golf course
• Golf membership
• Country club facilities
• Amateur golf tournaments

Headquarters

HQ city

Rocky Face

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Distribution channels1 record

Marketing channels3 records

Core offering

The Farm Golf Club is a private membership golf club and residential community operating a Tom Fazio-designed 18-hole championship golf course in the Mill Creek valley at the foothills of Mt. Sinai. The club provides access to championship golf with multiple tee boxes, a Guest Lodge for member entertaining, a clubhouse, and a golf shop, and it has historically hosted major amateur tournaments including the U.S.G.A. Senior Amateur Championship and the Carpet Capital Collegiate Classic.

Product overview

The Farm Golf Club is a private golf club and residential community offering a single championship golf course designed by Tom Fazio, opened for full play in June 1988. The club's core offering consists of the 18-hole golf course with multiple tee boxes (Black, Gold, Blue, Green, White, Silver, Red), supplemented by the Guest Lodge for member accommodations and a golf shop for equipment and registration. The club has hosted major amateur tournaments including the Carpet Capital Collegiate Classic, Georgia State Amateur Championship, Southern Amateur Championship, and U.S.G.A. Senior Amateur Championship.

Differentiator

Problem solved

Functional benefit

Products and services

• Championship Golf Course An 18-hole championship golf course designed by Tom Fazio, regarded as a leading classicist of modern golf course architects, set in the natural beauty of the Mill Creek valley at the foothills of Mt. Sinai. The course features multiple tee boxes (Black, Gold, Blue, Green, White, Silver, Red) offering varying difficulty levels, and serves private club members and their registered guests.
• Guest Lodge Overnight accommodations nestled in the woods overlooking the 10th fairway, providing a warm and comfortable environment for members to entertain friends and business associates.
• Golf Shop On-site pro shop where guests are required to register upon arrival, operating with specific hours during the golf season (April-October) and winter hours (November-March). Provides golf-related services to members and registered guests.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Tom FaziocoreStrategic or Co-development Partner · 1 January 1985

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Augusta National Golf Club: The most exclusive private golf club in the US, home of the Masters. Direct peer for benchmarking premium private club economics and elite positioning in the Southeast.
• Secession Golf Club: Elite private club in Beaufort, SC. Direct comparable to The Farm as a Southeast private club with championship pedigree and exclusive membership model.
• Sage Valley Golf Club: Elite private club in Graniteville, SC. Comparable to The Farm as a Southeast private club with strong tournament hosting history and exclusive membership.
• Congaree Golf Club: High-end private club in Ridgeland, SC, designed by Tom Fazio. Closely comparable to The Farm given the same architect and similar elite private club positioning.
• Kiawah Island Club: Private club within Kiawah Island Resort in SC, with multiple Tom Fazio-designed courses. Comparable to The Farm as a Southeast private club with championship-caliber Fazio golf.
• Atlanta Athletic Club: Premier private athletic club in Johns Creek, GA, host of multiple USGA and PGA championships. Comparable to The Farm as a Georgia-based elite private club with major championship pedigree.
• East Lake Golf Club: Historic private club in Atlanta, GA, home of the Tour Championship and the Charles Kelley Golf Classic. Comparable to The Farm as a championship-caliber private club in the Southeast with tournament heritage.
• Peachtree Golf Club: Highly ranked private golf club in Atlanta, GA. Direct comparable to The Farm as an elite Southeastern private club with strong tournament pedigree and premium membership base.
• Ohoopee Match Club: Modern private golf club in Cobbtown, GA, designed by Gil Hanse. Comparable to The Farm as a Georgia-based elite private club targeting affluent golfers.

Emerging players

• Streamsong Resort: Modern golf resort in central Florida with three courses, including two by Tom Fazio. Comparable to The Farm through shared Fazio design pedigree, though operating under a resort/destination model rather than pure private club.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-farm-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Farm Golf Club