Zeilfelder Vertrieb Gmbh

What Zeilfelder Vertrieb Gmbh does

Zeilfelder Vertrieb GmbH is a second-generation, family-owned office furniture and fit-out provider headquartered in Mannheim, Germany. Founded in 1981 by Andreas Zeilfelder as a custom cabinetry business, the company evolved into a specialist in professional office furnishing and, in 1994, developed its proprietary Zeilfelder Bürosystem — a modular, building-block furniture platform with standardized, compatible elements (including the CLASSIC round-tube and ERGO T-foot electric height-adjustable desks, roll containers, sideboards, and cabinets) backed by a 10-year spare parts guarantee and a 24-month warranty. In 2014 the company consolidated into its own purpose-built headquarters at Dudenstraße 52, Mannheim, which combines a modern showroom, logistics operations, and office space; leadership transitioned fully to the second generation (Julia Henglein and Til Zeilfelder) in 2023.

The business operates as a full-service B2B office fit-out integrator, serving German companies, mid-market enterprises, start-ups and growing teams, professional services firms, and public institutions. Its portfolio combines the own-brand Bürosystem with a curated selection of branded partner furniture from manufacturers such as Flokk (including HÅG and Profim), Klöber, Palmberg, Thonet, Vario, Werner Works, and aeris. Revenue is generated primarily through project-based office fit-out contracts covering consultation, space and 3D visualization planning, furniture supply, in-house delivery, and professional installation by its own assembly team; a secondary revenue stream comes from a direct e-commerce shop selling standardized products across Germany with unit pricing and free shipping above €100. Go-to-market combines enterprise field sales (Außendienst), showroom-based consultation with Calendly appointment booking, and digital marketing across Google, Microsoft, and Meta channels.

The company positions itself as a single-source provider from initial concept through finished workspace, leveraging modularity for long-term expandability, ergonomic design, and sustainability (including a PreZero recycling partnership and a rooftop beehive at headquarters). Operations remain Germany-only, with no disclosed revenue, a small leadership and installation team, and an apprenticeship program for wholesale and foreign trade management.

Name

Zeilfelder Vertrieb Gmbh

Legal name

Zeilfelder Vertrieb GmbH

Website

https://zeilfelder.de

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

1–10 employees

Short description

Zeilfelder Vertrieb GmbH is a second-generation, family-owned office furniture and fit-out provider in Mannheim, Germany, offering its proprietary modular Zeilfelder Bürosystem plus 50+ partner brands, supported by in-house planning, logistics, and installation for German B2B clients and e-commerce buyers.

Ownership category

akta.pro rank

Product category

Office Furniture & Fit-Out Services

NAICS

Office Furniture (including Fixtures) Manufacturing (3372), Office Furniture (including Fixtures) Manufacturing (33721), Institutional Furniture Manufacturing (337127)

SIC

Retail-Furniture Stores (5712), Office Furniture (2520)

akta.pro primary industry

Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage) (CRAIAAAD)

akta.pro secondary industry

Office Furniture Moving, Installation & Reconfiguration (Systems Furniture) (HSAKAKAE)

Keywords

• Modular office furniture
• Office fit-out services
• Ergonomic workplace solutions
• Office space planning
• Commercial office furnishing

Headquarters

HQ city

Mannheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Office Furniture Sales — Own Brand (Zeilfelder Bürosystem): Sale of the company's proprietary modular office furniture system (desks, cabinets, sideboards, roll containers) directly to businesses and consumers via showroom and e-commerce shop. Stock items have 5-10 working day delivery time.
2. Office Furniture Sales — Branded/Multi-Brand: Sale of branded office furniture from partners (Flokk, HÅG, Klöber, profim, Palmberg, Thonet, Vario, Werner Works, aeris) as part of complete office fit-out solutions.
3. Office Planning & Design Services: Professional office planning including needs assessment, on-site measurement, space and room concepts, 3D visualization, ergonomics planning, and acoustic/lighting/walkway planning. Provided as part of integrated project delivery.
4. Delivery & Assembly Services: In-house logistics and professional assembly services by the company's own installation team. Described as ensuring timely, efficient, and stress-free project completion.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Zeilfelder Vertrieb GmbH sells and installs proprietary modular office furniture (the Zeilfelder Bürosystem with CLASSIC and ERGO desks, cabinets, sideboards, and roll containers) and resells branded office furniture from 50+ partners. The company provides full-service office fit-out projects in Germany, covering consultation, space planning, 3D visualization, ergonomic design, delivery, and in-house assembly for business customers and direct consumers.

Product overview

Zeilfelder Vertrieb GmbH is a second-generation family business (Mannheim, Germany) offering comprehensive office furnishing solutions. The core product is the proprietary Zeilfelder Bürosystem, a modular furniture range featuring two desk systems (CLASSIC round-tube fixed-height and ERGO T-foot electric height-adjustable desks), complemented by roll containers, sideboards, and cabinets with standard decors (white, light grey, maple) in warehouse stock. The portfolio is augmented by branded partner products including HÅG and Flokk ergonomic chairs, Klöber and profim seating, Palmberg storage, Thonet contract furniture, Vario and Werner Works system furniture, and aeris active-sitting solutions. Services encompass professional office planning (needs assessment, on-site measurement, 3D visualization, ergonomics and acoustic planning), ergonomic consultation, and in-house delivery and installation.

Differentiator

Problem solved

Functional benefit

Products and services

• Zeilfelder Bürosystem Proprietary modular office furniture system featuring compatible desk solutions (CLASSIC round-tube fixed-height and ERGO T-foot electric height-adjustable), roll containers, sideboards, and cabinets. Standard decors (Weiß, Lichtgrau, Ahorn) kept in stock with 5-10 working day delivery, 24-month warranty, and 10-year spare parts availability guarantee. Targeted at businesses and consumers seeking flexible, expandable office setups.
• Büroplanung & Konzept (Office Planning & Concept) Professional office space planning service including needs assessment, on-site measurement, floor plans, space and room concepts, 3D visualization, workplace design, ergonomics planning, acoustic planning, and traffic-flow/walkway planning. Provided as part of integrated office fit-out project delivery.
• 3D-Planung & Visualisierung (3D Planning & Visualization) 3D visualization service enabling clients to preview office spaces and furniture arrangements before implementation. Part of the broader office planning consultancy and helps reduce execution risk for B2B fit-out projects.
• Lieferung & Montage (Delivery & Assembly) In-house logistics and professional installation service using Zeilfelder's own assembly team (Christian Gerner, Nico Gummbinger, Muhammes Shakeel). Ensures timely, efficient, and stress-free project completion as part of single-source project delivery.
• Ergonomie-Beratung (Ergonomic Workplace Consulting) Ergonomic workplace consultation including individual workstation analysis, adjustment recommendations, and integration of active seating (e.g., aeris) into existing office concepts. Focused on improving employee health, comfort, and productivity.
• Branded Partner Furniture Portfolio Resale of branded office furniture from 50+ manufacturer partners integrated into complete office fit-out solutions. Includes HÅG ergonomic chairs (e.g., HAG Capisco), Flokk seating, Klöber and profim office chairs, Palmberg storage, Thonet contract furniture, Vario and Werner Works system furniture, and aeris active-sitting solutions. Sold primarily through project/integration sales.

Quantifiable outcome

• Over 5,000 office projects successfully realized, demonstrating extensive project delivery track record.
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• PreZerominorStrategic or Co-development PartnerPreZero is an environmental service provider that supports Zeilfelder in professional disposal and recycling of waste materials. The partnership covers the entire circular economy chain from collection through sorting to recycling of materials, with the goal of converting waste into new raw materials and using resources sustainably.
• Trusted Shops SEminorGTM or Marketing PartnerTrusted Shops provides trust badge widget integration, review collection (Bewertungsbitten), and buyer protection services on Zeilfelder's e-commerce website. The partnership involves joint data responsibility for review and trust signals displayed post-purchase.
• Flokk (including HÅG, Profim brands)coreChannel Partner/ Reseller/ DistributorFlokk is a leading European office furniture manufacturer whose brands (including HÅG and Profim) are featured prominently in Zeilfelder's product portfolio. The company recommends HÅG ergonomic chairs (e.g., HAG Capisco) and Profim seating solutions as part of its office fit-out offerings.
• PalmbergcoreChannel Partner/ Reseller/ DistributorPalmberg is a German office furniture manufacturer featured as one of Zeilfelder's core brand partners. Palmberg products are highlighted as part of the company's sustainability-focused product range.
• aeriscoreChannel Partner/ Reseller/ Distributoraeris is an ergonomic seating manufacturer whose products (active seating solutions) are featured in Zeilfelder's ergonomic workplace solutions portfolio, recommended for health and productivity benefits.
• Euler Hermes Deutschland (Niederlassung der Euler Hermes SA)minorOthersEuler Hermes serves as Zeilfelder's debt collection partner for recovering outstanding payments. If a payment obligation is not settled despite prior reminders, the claim is transferred to Euler Hermes for collection.
• SCHUFA Holding AGminorOthersSCHUFA provides identity and age verification services (SCHUFA IdentitätsCheck) when customers purchase age-restricted products, ensuring buyers meet minimum age requirements.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Sedus Stoll AG: German office furniture manufacturer headquartered in Dogern, with full-service office planning, ergonomic seating and room systems. Operates a direct sales + dealer model at much larger scale, and is the canonical incumbent competitor for any B2B office furniture provider in southwestern Germany.
• Nowy Styl Group: One of the largest European office furniture manufacturers with integrated workspace solutions including seating, desks, partitions and movable walls. Competes in the same B2B fit-out tender space and offers a comparable full-room concept.
• Bene GmbH: Austrian office furniture and room-concept specialist offering office furniture, acoustic systems and full space-planning services. Compares directly on the integrated planning + furnishing + installation model in DACH, though at materially larger scale than Zeilfelder.
• König + Neurath AG: German office furniture manufacturer and integrated workspace planner offering systems furniture, movable walls and consulting. Comparable as a hybrid manufacturer + space-planning integrator targeting Mittelstand and enterprise customers across DACH.
• Steelcase Inc. Global office furniture leader with research-driven workplace strategy, ergonomic seating and integrated project delivery via dealers in DACH. Comparable as a brand choice and planning-service competitor on larger enterprise accounts.
• MillerKnoll (Herman Miller): Global premium office furniture and workplace solutions group (Herman Miller, Knoll, Colebrook Bosson Saunders). Comparable as a design-led, full-project supplier competing for the same high-end B2B fit-out projects in DACH via dealer networks.
• Haworth GmbH: Global office furniture manufacturer with strong presence in DACH via dealers, offering workstations, seating and project planning. Comparable as an alternative premium-brand choice for B2B office fit-outs, often bidding against integrated regional dealers.
• Interstuhl Büromöbel GmbH & Co. KG: German office seating specialist offering ergonomic task chairs, conference and lounge seating with strong DACH distribution. Comparable as an upstream supplier to and competitor of Zeilfelder for ergonomic chair lines in B2B projects.
• Palmberg Büroeinrichtungen GmbH: German office furniture manufacturer in Mecklenburg, producing workstations, storage and acoustics; also an explicit distribution partner of Zeilfelder. Comparable both as a competitor and as an upstream supplier in the same DACH project funnel.
• Vitra International AG: Swiss/global premium office and contract furniture brand with strong design-led positioning and direct presence in DACH via showrooms and contract dealers. Comparable for the project-based furnishing of high-design corporate clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/zeilfelder-vertrieb-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zeilfelder Vertrieb Gmbh