Prettig

What Prettig does

Prettig is a privately held, single-person preconstruction consulting practice founded in 2020 and operated through Prettig Ltd., a Swiss private limited company with a contact address in Zurich. The firm is led by David Sharrock, DBIA, who brings more than 25 years of preconstruction experience across Colorado and international markets. Prettig targets commercial building project owners, developers, design professionals, and AEC organizations with two interconnected service lines: consulting/owner's representation and training/facilitation.

The consulting offering covers preconstruction phases including master planning, feasibility studies, "Critical Zone" support, project development, cost indexing, preconstruction team advisement, business development support, RFP coordination for design consultants and general contractors, and budget and schedule planning. The training offering delivers education on preconstruction techniques, target value design, benchmarking, contract delivery method flexibility, and continuing education content for AEC membership organizations such as AGC, AIA, and DBIA, as well as university programs. The firm's core intellectual property is a proprietary toolkit of visual communication models and graphical representations customized to each project, intended to replace the "flat tools and dense spreadsheets" of standard preconstruction practice.

Prettig operates as a direct, relationship-driven professional services practice with no publicly disclosed pricing, no institutional funding, no parent company, and no named customers. Service delivery is led personally by the founder, with primary market focus on higher education (labs, research, performing arts, classrooms, campus infrastructure), office/commercial real estate (downtown development, core and shell, tenant finishes), and public/government (libraries, museums), with secondary exposure to industrial, scientific, healthcare, cultural, hospitality, and sports segments. The business model is essentially a solo AEC consulting practice with adjacent thought-leadership and training monetization.

Name

Prettig

Legal name

Prettig Ltd.

Website

https://prettigltd.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Prettig is a single-person preconstruction consulting and training practice led by David Sharrock, DBIA, serving commercial building owners, developers, and AEC organizations in higher education, office, and public sectors across Colorado and international markets.

Ownership category

akta.pro rank

NAICS

Professional, Scientific, and Technical Services (54)

SIC

Services-Management Consulting Services (8742), Services-Engineering Services (8711)

akta.pro primary industry

Construction Engineering & Constructability Consulting (BPAHAIAN)

akta.pro secondary industry

Project, Quality & Operations (PMP PDUs, Six Sigma, Quality CE) (EDAAALAM)

Keywords

• Preconstruction consulting
• Owner's representation
• Construction advisory services
• AEC training facilitation
• Target value design

Headquarters

HQ city

Evergreen

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting Services: Direct support, strategic planning, and consulting for preconstruction phases. Services include master planning, feasibility studies, Critical Zone support, project development, cost indexing, team advisement, business development support, interview team support, win strategies, logistical planning, budget development, schedule planning, and RFP coordination for design consultants and general contractors.
2. Training and Facilitation: Training and education services for preconstruction professionals, design professionals, developing companies, university facilities and students, and AEC membership organizations (AGC, AIA, DBIA). Includes moderating panels, benchmarking techniques, target value design concepts, contract delivery method flexibility, and continuing education credit content.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Prettig provides preconstruction consulting, owner's representation, and training services for commercial building projects. Consulting engagements cover master planning, feasibility studies, Critical Zone support, project development, cost indexing, team advisement, business development support, win strategies, logistical planning, budget/schedule development, and RFP coordination for design consultants and general contractors. Training and facilitation services target preconstruction professionals, design professionals, developing companies, university programs, and AEC membership organizations (AGC, AIA, DBIA), covering benchmarking, target value design, contract delivery methods, procurement strategies, and continuing education content.

Product overview

Prettig is a preconstruction consulting firm offering two interconnected service offerings: Consulting Services and Training and Facilitation Services. The consulting services provide direct strategic support, project development assistance, and preconstruction advisement, while the training services deliver education on preconstruction techniques, benchmarking, and continuous improvement methods. Both offerings leverage a proprietary toolkit of graphical representations and concepts unique to each project. The company emphasizes the Critical Zone concept as a core methodology, supported by visual communication models and video-based training content.

Differentiator

Problem solved

Functional benefit

Segments6 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Hill International: Construction consulting firm providing project management, owner's representation, and preconstruction advisory across public and commercial infrastructure — comparable service lines within a much larger organization.
• Faithful+Gould: Global project and cost management consultancy within AtkinsRéalis providing owner's representative and preconstruction services across higher education, public, and commercial real estate — comparable in service mix though vastly larger in scale.
• Turner & Townsend: Global professional services firm delivering cost management, project management, and preconstruction advisory on complex commercial and infrastructure programs — operates at much larger scale than Prettig but with materially overlapping service scope.
• AECOM: Global infrastructure consulting firm with a substantial construction services practice covering program management, owner's representation, and preconstruction advisory — overlapping with Prettig's offerings as part of a much broader portfolio.

Direct peers

• OAC Services: Independent project advisory firm specializing in owner's project management, project controls, and preconstruction services for public and institutional clients — overlapping with Prettig's preconstruction and owner's representation mandate.
• Heery International (Atrium): Project and construction management consultancy specializing in owner's representation, program management, and preconstruction services for public and institutional clients — directly comparable in mandate and client base.
• Cumming Group: Project and construction management consultancy providing cost estimating, scheduling, and preconstruction advisory across commercial, education, and public-sector builds — a directly comparable professional services peer.
• Anser Advisory: Management consulting and owner's representation firm focused on capital project advisory for owners across higher education, healthcare, and public infrastructure — directly comparable to Prettig in service offering and target verticals.
• Vanir Group of Companies: Construction management and owner's representation firm serving education, healthcare, and public agencies with preconstruction and project advisory services — directly comparable in client verticals and service type.
• Kates Project Management: Boutique owner's representation and project management consultancy focused on commercial, institutional, and public-sector projects — closely mirrors Prettig's service profile and boutique scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/prettig-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prettig