4 Teams OÜ

What 4 Teams OÜ does

4 Teams OÜ is an Estonian private limited company (registry code 11976112) founded in 2010 as the official authorized Macron distributor in Estonia. It operates a niche sportswear and sports-equipment business built around the Macron brand catalog, with a product line spanning sports apparel (shirts, tracksuits, jackets, socks, underwear), training equipment (balls, padel rackets), protective gear, goalkeeper equipment, referee equipment, accessories, and bags, organized across more than eleven sport categories. Beyond distribution, the company provides in-house custom design ("Eritellimused") and professional printing services ("Trükk"), enabling clubs and teams to procure fully branded uniforms and fan merchandise from a single source.

The business runs on a multi-channel model: an e-commerce storefront at 4teams.ee, a physical showroom at Mustamäe tee 46 in Tallinn for try-on and direct purchase, and a direct sales motion staffed via phone (+372 55 620 128) and email ([email protected]) for club-level and bulk orders. Pricing spans approximately €13 to €284 per item at retail, with quantity-based team discounts, free parcel-machine shipping over €100, and Inbank installment financing (€100–€5,000, 3–72 months, 11.9% interest) plus a "Pay next month" option (€30–€800) that supports larger club-package purchases. Distribution is shipped from Estonia to Latvia, Lithuania, and Finland.

The customer base is concentrated in Estonian sports: more than 30 named accounts include top-flight football clubs (FCI Levadia, FCI Tallinn, Nõmme Kalju, JK Tallinna Kalev), basketball and volleyball organizations (HEPA Rapla Korvpall, Altius Basketball, Taltech Volleyball), the Estonian Rugby and Cricket national teams, the Estonian Kick-bike Federation, multiple referee associations, and youth sports schools and academies. The company has an exclusive strategic partnership with Spordihooldus OÜ to bundle equipment and services. The legal entity is privately held with no disclosed parent, subsidiaries, external investors, or funding rounds; no management team, revenue, headcount, or award disclosures are present in the available data.

Name

4 Teams OÜ

Legal name

4 TEAMS OÜ

Website

https://4teams.ee

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

4 Teams OÜ is the official authorized Macron sportswear distributor in Estonia, selling apparel, equipment, and custom-branded team kits to 30+ Estonian sports clubs and individual athletes across Estonia, Latvia, Lithuania, and Finland.

Ownership category

akta.pro rank

Product category

Sportswear and Equipment Distribution

NAICS

Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Team Sports Equipment & Uniforms Retail (CRAMABAE)

Keywords

• Sportswear distribution
• Team sports equipment
• Custom apparel printing
• Club uniform supply
• Athletic gear retail

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Retail and wholesale sales of Macron sportswear, footwear, accessories, and sports equipment through e-commerce and physical showroom.
2. Custom Design and Printing Services: Custom printing and design services for team uniforms, fan merchandise, and branded items. Pricing varies based on design complexity and print quantity.
3. Team/Bulk Orders: Special discounts offered for team orders based on order size.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

4 Teams OÜ is the official Macron sportswear and equipment distributor in Estonia, selling Macron-branded apparel, training equipment, protective gear, goalkeeper equipment, referee equipment, and accessories through its e-commerce store (www.4teams.ee) and physical showroom in Tallinn. The company also provides in-house custom design and professional printing services for team uniforms, fan merchandise, and branded items, along with bundled club equipment packages.

Product overview

4 Teams OÜ is an official Macron distributor in Estonia offering a comprehensive sports equipment portfolio. The product line includes Macron-branded sports apparel (shirts, tracksuits, jackets, socks, underwear), training equipment (balls, padel rackets), protective gear, goalkeeper equipment, referee equipment, accessories, and bags. The company provides complete solutions for various sports including football, basketball, volleyball, handball, padel, rugby, floorball, tennis, running, and free time activities. Services include custom design (Eritellimused) for creating unique team uniforms and fan merchandise, professional printing services (Trükk) using modern printing technologies, and complete club equipment packages serving over 30 Estonian sports clubs. The company also offers Inbank installment payment options for larger purchases.

Differentiator

Problem solved

Functional benefit

Products and services

• Macron Sports Apparel Macron-branded sports shirts, polo shirts, game shirts, tracksuits, training sweatshirts, pants/skirts, jackets and outerwear (rain jackets, wind jackets, full-length jackets), socks, and sports underwear made from cotton, polyester, POLYDIAGONAL, and elastane blends. Available for individual consumers and clubs in size ranges 4XS to 5XL across 11 sports categories.
• Macron Training Equipment

Named customers35 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Spordihooldus OÜcoreStrategic or Co-development PartnerExclusive partnership providing comprehensive sports equipment and services solution for athletes and clubs. Collaboration enables customers to order all needed products and services from one provider.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Macron S.p.A. Macron is the parent brand that 4 Teams distributes in Estonia. Macron has its own direct sales presence in major European leagues and competes with the wider brand portfolio (Nike, Adidas, Puma) in team sports apparel. The relationship is simultaneously a partnership and a competitive constraint, as Macron could in principle bypass local distributors.
• Decathlon: Decathlon is a global sporting goods retailer with stores across Europe, including in the Baltic region. It offers a wide range of team sports equipment and apparel at competitive price points, competing with 4 Teams for both B2C and amateur sports club customers.
• Intersport: Intersport is a global sporting goods retail cooperative with stores in many European countries. It competes with 4 Teams across the same customer segments (amateur athletes, sports clubs) and offers a broad multi-brand assortment similar to Sportland and Decathlon.
• Go-Sport: Go-Sport is a European sporting goods retailer with stores in France and other European markets. While not directly present in Estonia, it represents the type of multi-brand sporting goods retailer that competes with regional distributors in the amateur sports equipment category.

Regional players

• Stadium (Sweden): Stadium is a Scandinavian sporting goods retailer with a strong presence in Sweden, Norway, and Finland. While primarily focused on the Nordic market, it competes with 4 Teams in the Finnish sub-region of the latter's geographic footprint and offers similar team sports apparel and equipment.
• Sportland (Baltics): Sportland is a major sporting goods retailer operating across the Baltic states, including Estonia. It sells many of the same product categories (sportswear, footwear, equipment) and competes directly with 4 Teams for individual consumer and club team sales through a multi-brand retail model.

Direct peers

• Joma Sports: Joma is a Spanish sportswear brand that distributes its team sports apparel through local distributors in multiple European countries, similar to Macron's model. Joma distributors compete with 4 Teams in the same amateur football, basketball, and volleyball club categories.
• Hummel (Denmark): Hummel is a Danish sportswear brand with team sports apparel and footwear, distributed through local partners in the Baltic and Nordic regions. Hummel's distribution model and product focus closely mirrors Macron's, making it a direct comparable in the regional team sports apparel space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/4teamsou

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4 Teams OÜ