The Comeback Society

What The Comeback Society does

The Comeback Society is an Indigenous-led non-profit organization founded in 2020 and headquartered in Regina, Saskatchewan. Originally launched as a podcast for truth, reflection, and Indigenous storytelling, it has grown into a multi-program community organization serving Indigenous youth and families. Its core offerings include the Building Kinship Ties (BKT) Mentorship Program — a 1:1 Indigenous mentorship initiative serving 20 youth in partnership with the Ministry of Social Services — and Wâhkôhtowin in Motion (WiM), a land-based, movement-focused program supporting youth well-being. Additional programs include the Education and Training consulting line (workshops, seminars, and land-based learning sold to external organizations) and the annual Buffalo Harvest and Food Sovereignty Initiative, delivered with Regina Food Bank, YWCA Regina, and Peepeekisis Cree Nation. Past initiatives include Soup Bowl Sunday, which served over 100,000 meals over three years in partnership with Regina Food Bank, and the Regina Street Team, a multi-sector downtown vulnerability response. All programs are grounded in the Cree principle of Wâhkôhtowin (kinship and interconnectedness) and delivered by an entirely Indigenous staff team including seven mentors within the Building Kinship Ties program.

The organization's business model is a hybrid non-profit structure combining government contract revenue (Ministry of Social Services funding for youth mentorship), fee-for-service revenue from education and training workshops (with 100% of proceeds reinvested into Indigenous youth programming), grants and partner contributions for food sovereignty work, and donations via PayPal directed toward sport equipment for youth. Go-to-market is community-led: youth are reached through government referrals and community organization partnerships, while external clients engage for training via direct email outreach. The organization is co-located within YWCA Regina's new building and operates without a proprietary technology platform, relying on in-person delivery, the originating podcast, and organic social media for mobilization.

The competitive position rests on being entirely Indigenous-led, which provides cultural safety, trust, and a depth of community relationships that competitors cannot replicate. Strategic risks include high concentration on a single government contract for the mentorship program and limited geographic reach (Saskatchewan only at present). Trajectory signals are mixed: the organization has scaled meaningfully since 2020 (from podcast to multi-program non-profit), has successfully grown and sunset past projects like Soup Bowl Sunday, and has launched new programming and partnerships through 2025, while remaining a small, founder-led team.

Name

The Comeback Society

Legal name

The Comeback Society

Website

https://thecomebacksociety.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

The Comeback Society is an Indigenous-led non-profit in Regina, Saskatchewan, founded in 2020, delivering 1:1 mentorship, land-based programming, cultural education, and food sovereignty initiatives to Indigenous youth and families, in partnership with the Ministry of Social Services, Regina Food Bank, YWCA Regina, and Peepeekisis Cree Nation.

Ownership category

akta.pro rank

Product category

Indigenous Youth Community Services

NAICS

Civic and Social Organizations (813410), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Indigenous/Tribal Education Authorities & Boards (EDADABAM)

akta.pro secondary industry

Charter Indigenous/Culturally Focused & Community-Based Schools (EDAJACAM)

Keywords

• Indigenous youth mentorship
• Land-based programming
• Cultural education services
• Food sovereignty initiatives
• Nonprofit community services

Headquarters

HQ city

Regina

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Government Contract — Ministry of Social Services: The Building Kinship Ties Mentorship Program is delivered in partnership with the Ministry of Social Services, providing funding for 1:1 Indigenous youth mentorship services.
2. Education and Training Consulting: The organization delivers paid workshops, seminars, webinars, online courses, and land-based learning experiences to external organizations, schools, and communities. 100% of proceeds are reinvested into cultural programming for Indigenous youth.
3. Donations and Fundraising: The organization accepts PayPal donations, with proceeds directed toward purchasing equipment for Indigenous youth sport access through the Wâhkôhtowin in Motion program.
4. Food Sovereignty Programming: Annual Buffalo Harvest and Food Sovereignty Initiative, delivered in partnership with Regina Food Bank, YWCA Regina, and Peepeekisis Cree Nation. While grant-funded, the program also involves community donations and volunteer support for the harvest, preparation, and distribution of buffalo meat to Indigenous families.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Comeback Society delivers Indigenous-led youth programming in Regina, Saskatchewan, centered on 1:1 mentorship, land-based and movement-focused activities, cultural education, and food sovereignty initiatives. Its core offerings are the Building Kinship Ties Mentorship Program (1:1 Indigenous youth mentorship delivered with the Ministry of Social Services), Wâhkôhtowin in Motion (land-based movement and wellness programming), Education and Training consulting sold to external organizations and communities, and the annual Buffalo Harvest and Food Sovereignty Initiative delivered with partner Nations and community organizations.

Product overview

The Comeback Society is a non-profit Indigenous-led organization offering a portfolio of programs supporting Indigenous youth through kinship, culture, and movement. Its core offerings include the Building Kinship Ties Mentorship Program (one-to-one Indigenous mentorship for 20 youth in partnership with Ministry of Social Services), Wâhkôhtowin in Motion (land-based movement and wellness programming), Education and Training consulting services, and the annual Buffalo Harvest and Food Sovereignty Initiative. Past projects include Soup Bowl Sunday (served over 100,000 meals) and the Regina Street Team. Programs are grounded in the Cree principle of Wâhkôhtowin (kinship, responsibility, and interconnectedness) and delivered through workshops, seminars, webinars, online courses, and land-based learning experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Building Kinship Ties Mentorship Program: A relationship-based, Indigenous-led mentorship program delivered in partnership with the Ministry of Social Services, serving 20 Indigenous youth through 1:1 mentorship, land-based education, movement and wellness, entrepreneurship, and life skills development.
• Wâhkôhtowin in Motion (WiM)

Products and services

• Building Kinship Ties (BKT) Mentorship Program

Quantifiable outcome

• 100,000+ meals served over 3 years through Soup Bowl Sunday
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Regina Food BankcoreStrategic or Co-development Partner · 1 September 2025Long-standing community partner in multiple initiatives including Soup Bowl Sunday (past project serving 100,000+ meals over 3 years) and the annual Buffalo Harvest and Food Sovereignty Initiative (2025), which supports the respectful harvesting, preparation, and distribution of buffalo meat to Indigenous families and community members experiencing food insecurity.
• YWCA ReginacoreStrategic or Co-development Partner · 1 September 2025Partner in the Buffalo Harvest and Food Sovereignty Initiative (2025) and host organization for The Comeback Society's office (located in the new YWCA building at 2817 12th Avenue, Regina). YWCA Regina provides access to its facilities and connects Indigenous families and community members to food sovereignty programming.
• Peepeekisis Cree NationcoreStrategic or Co-development Partner · 1 September 2025Nation-based partner in the Buffalo Harvest and Food Sovereignty Initiative (2025). The partnership centres Indigenous leadership and Nation-to-community connections as the foundation of food sovereignty, with traditional protocols guiding the harvest and distribution process.
• Ministry of Social ServicescoreStrategic or Co-development PartnerGovernment partner delivering the Building Kinship Ties (BKT) Mentorship Program. The Ministry provides funding and referral pathways, while The Comeback Society delivers 1:1 Indigenous mentorship services to 20 Indigenous youth. Alicia Morrow provides executive oversight ensuring alignment with funder requirements, community needs, and organizational values.
• Regina Downtown Business Improvement DistrictminorStrategic or Co-development PartnerCollaborative partner in the Regina Street Team (RST) past project, focused on providing immediate, on-the-ground support to individuals experiencing vulnerability in Regina's downtown core. RST brought together frontline response, community care, and systems-level collaboration.
• Community & Social Impact ReginaminorStrategic or Co-development PartnerPartner in the Regina Street Team (RST) past project, contributing to systems-level collaboration alongside Regina Downtown Business Improvement District, Regina Police Service, and The Comeback Society to address complex social challenges with dignity and accountability.
• Regina Police ServiceminorStrategic or Co-development PartnerPartner in the Regina Street Team (RST) past project, working across sectors to support both immediate needs and longer-term community well-being in Regina's downtown core. The partnership contributed to efforts to reduce systemic barriers and improve well-being.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• YWCA Canada: National women's organization whose Regina affiliate hosts TCS's head office. Connected via direct partnership rather than direct competition; relevant ecosystem peer because TCS occupies space within YWCA Regina's facilities and shares overlapping community-service scope.

Broad incumbents

• Big Brothers Big Sisters of Canada: National youth mentorship nonprofit operating across Canada. Comparable as both deliver 1:1 youth mentorship services; however, BBBS is a broad incumbent not Indigenous-led, while TCS's cultural-grounding differentiates it.
• Boys and Girls Clubs of Canada: National youth development organization with local clubs including in Regina. Comparable for the youth-development mission and movement/recreation programming overlap, though not Indigenous-led.
• Indspire: National Indigenous-led charity focused on Indigenous education, bursaries, and youth programming. Comparable for the Education & Training consulting stream and Indigenous-youth development mission, though much larger in scale.

Emerging players

• Right To Play: International nonprofit using sport and play for youth development, including Indigenous youth programs. Comparable for the Wâhkôhtowin in Motion program's movement/sport focus on Indigenous youth outcomes.
• Canadian Roots Exchange: Indigenous-led nonprofit connecting Indigenous and non-Indigenous youth through programming focused on reconciliation and culture. Comparable as Indigenous-youth-serving organization with mentorship and cultural programming elements.

Direct peers

• White Buffalo Youth Lodge: Saskatchewan-based Indigenous youth organization offering cultural programming and support services. Direct peer as both serve Indigenous youth in the same Saskatchewan geography with culturally-grounded programming models.
• First Nations Child and Family Caring Society: Indigenous-led nonprofit focused on First Nations children, youth, and families through advocacy, education, and direct service programming. Comparable as a peer Indigenous-youth-serving organization with similar mentorship and cultural programming.
• Saskatoon Tribal Council: Indigenous-led service organization in Saskatchewan providing member Nations with health, social, and educational programming. Comparable to TCS as both deliver culturally-grounded services to Indigenous communities in the same province.

Regional players

• Awo Taan Healing Lodge Society: Indigenous women's healing lodge in Calgary offering culturally grounded programs including youth and family services. Regional peer providing similar Indigenous-led community programming in Western Canada, though women's-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thecomebacksociety
• LinkedInlinkedin.com/company/the-comeback-society

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Comeback Society