RubyLemon

Name

RubyLemon

Legal name

RubyLemon

Website

https://rubylemon.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Entertainment & Staffing Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYHSACAHAB

Performers & Specialty Acts Booking (Magicians, Comedians, Circus, Variety)

Home & Personal Services/Event & Personal Concierge Services/Entertainment Booking & Talent Management

SECONDARYTHAJAFAH

Circus, Magic & Variety Shows

Travel & Hospitality/Tours, Attractions & Experiences/Live Entertainment & Ticketed Events (Shows, Concerts, Sports Experiences)

SECONDARYHSACACAJ

Party Games, Activities & Interactive Entertainment

Home & Personal Services/Event & Personal Concierge Services/Party & Social Event Services

SECONDARYTHAFAHAG

Mobile Dessert Vendors (Ice Cream/Dessert Trucks & Carts)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Food Trucks, Street Food & Mobile Vendors

Keywords

• Event entertainment booking
• Live event staffing
• Wedding entertainment services
• Corporate event performers
• Immersive food experiences

Headquarters

HQ city

Marina Del Rey

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Entertainment Talent Booking: RubyLemon earns revenue by booking entertainment acts (party bands, DJs, circus performers, aerial acts, dancers, comedians, magicians, tribute acts, etc.) for corporate events, weddings, and private parties. Clients pay for access to the curated roster and booking services.
2. W-2 Event Staffing Services: Provides W-2 compliant event and catering staff (waitstaff, bartenders, catering assistants, event setup crew, brand ambassadors, event coordinators) across all 50 US states. Staff are legally employed and insured by RubyLemon, reducing liability for clients.
3. Hospitality Staffing: Supplies professional servers, bartenders, mixologists, and event coordination staff for events of all sizes. Revenue generated through staffing fees for these personnel.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

RubyLemon operates an online marketplace that connects event planners with a curated global roster of live entertainment acts (party bands, DJs, circus performers, aerialists, dancers, magicians, comedians, tribute acts, presenters) and provides W-2 compliant event staffing (waitstaff, bartenders, brand ambassadors, event coordinators) across all 50 US states. The company also offers immersive food and drink experiences (nitro ice cream, chocolate taps, edible mist orbs) and books talent worldwide for corporate events, weddings, and private parties.

Product overview

RubyLemon is an event entertainment agency and staffing service offering a comprehensive portfolio of live entertainment acts and professional event staff for events worldwide. The core offering includes entertainment categories (Entertainers, Live Music & DJs, Circus Acts, Dance Acts, Interactive Entertainment, Magicians & Mentalists, Tribute Acts, Presenters & Hosts) combined with hospitality staffing services (Hospitality & Staffing, Immersive Food & Drinks). The portfolio features individual performer acts such as Aerial Silks, Human Animals, Stilt Walkers, LED Ballerinas, Contact Jugglers, and Snow Globe performers, as well as immersive culinary experiences including Nitro Ice Cream Buggy, Chocolate Tap, Alcoholic Cocktail Freezer, Edible Fragrance Factory, Edible Mist Orbs, Edible Balloon Factory, and Instant Logopop Maker. Staffing services include professional bartenders (Mixologists), Open House Event Staff, and the recently launched W-2 Event & Catering Staff available nationwide across all 50 U.S. states.

Differentiator

Problem solved

Functional benefit

Products and services

• Entertainers
• Hospitality & Staffing

Quantifiable outcome

• W-2 staff available in all 50 US states as of February 2025
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and notable.

• ArtMingo EventsminorGTM or Marketing Partner · 12 February 2025ArtMingo Events organized Cupid's Crew - a hospitality and events industry networking night where RubyLemon provided live music entertainment. RubyLemon participated as an entertainment provider supporting the event's networking and fundraising goals.
• Fundamental EventsminorStrategic or Co-development Partner · 12 February 2025Fundamental Events provided catering for the Cupid's Crew industry networking event. This was a collaborative event where multiple vendors came together to create a unified experience for hospitality and event professionals.
• MKTGnotableGTM or Marketing Partner · 4 February 2025MKTG, an experiential marketing agency, produced the Grammys After Party for IBM where RubyLemon provided Disco Ball Head entertainment. This represents a collaborative event production relationship where RubyLemon served as the entertainment provider for MKTG's high-profile brand activation.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• The Bash (formerly GigMasters): The Bash is an event entertainment booking platform connecting users with DJs, bands, photographers, and performers — competing head-to-head with RubyLemon in the same entertainment-booking marketplace category and customer base.
• GigSalad: GigSalad is an online marketplace where event planners book local entertainers, musicians, and event service providers — a direct competitor to RubyLemon's entertainment booking model, with overlapping categories including DJs, bands, circus acts, and specialty performers.
• Dynamic Entertainment: Dynamic Entertainment is a US event entertainment and staffing agency providing DJs, bands, dancers, performers, and event staff — a direct competitor with comparable service offerings across both entertainment booking and hospitality staffing.
• All American Entertainment: All American Entertainment is a speakers and entertainment booking agency that represents performers, bands, and event entertainers for corporate events — a direct competitor in the talent-booking marketplace serving the same enterprise and association buyers as RubyLemon.
• Entourage Group: Entourage Group provides event staffing, hospitality staff, and brand ambassadors for corporate events and activations — closely comparable to RubyLemon's W-2 event staffing service line in scope and customer segment.
• Bold Narrative: Bold Narrative is a UK-based event entertainment agency providing bands, DJs, and performers for corporate events, weddings, and private parties — a direct competitor operating in RubyLemon's UK market with similar curated roster and booking model.

Broad incumbents

• Bark: Bark is a global services marketplace connecting customers with local professionals across categories including events and entertainment — a broader incumbent with overlapping event staffing and entertainment categories that compete for the same SMB/customer leads.
• Eventbrite: Eventbrite is a leading event ticketing and discovery platform used by event organizers including those who hire entertainers like RubyLemon — not a direct booking competitor but a broad incumbent in the events ecosystem that overlaps with RubyLemon's customer base.
• Thumbtack: Thumbtack is a large generalist services marketplace that includes event entertainment, staffing, and catering categories where RubyLemon competes — a much broader incumbent that overlaps on the booking-and-discovery layer but operates across many verticals.

Regional players

• Live Music Agency: Live Music Agency is a UK-based live music booking agency for corporate events, weddings, and private parties — a regional peer serving the UK and European markets where RubyLemon also sources and books entertainment talent.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCi74B6m4K92C3CWktDMYFnA
• Facebookfacebook.com/rubylem0n
• Instagraminstagram.com/rubylemon_
• Pinterestpinterest.com.mx/RubyLemon_
• LinkedInlinkedin.com/company/ruby-lemon

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RubyLemon