Re-imagine Europa

What Re-imagine Europa does

Re-Imagine Europa (RIE), founded in 2017 by former French President Valéry Giscard d'Estaing, is an independent, non-partisan think tank (AISBL under Belgian law) headquartered in Brussels. It operates as a pan-European convener and analytical body, developing narrative analysis, stakeholder dialogues, and policy recommendations across six topic areas: Artificial Intelligence, Climate, Digital Democracy, Food Systems and Innovation, The Future of Europe, and Europe and the World. The organization serves senior policymakers, EU institutions, national governments, international organizations (UN, G20/T20), academics, and C-suite leaders through bespoke narrative audits, executive masterclasses, strategic policy consultations, and high-level convening events.

RIE's core intellectual property is the proprietary REFRAME Narrative Methodology — a seven-point framework that combines neuroscience, behavioral science, psychology, philosophy, sociology, and advanced data analytics to decode public discourse, identify narrative traps, and construct cognitive bridges across competing communities. Its service portfolio is organized around three impact solutions: Narrative Intelligence (deep forensic narrative audits producing Strategic Narrative Roadmaps), Narrative Empowerment (executive masterclasses and bespoke workshops), and Executive Insights ('The Architecture of Meaning' conferences for global leadership summits). The organization also operates EU-funded research projects including the NODES narrative observatory, ORBIS (AI-powered deliberative democracy), NeuroClima (behavioral climate research), MultiPoD, AI4Gov-X, and SoBigData, which embed NLP, predictive analytics, and multimodal AI within its research workflows.

RIE generates revenue through a diversified, non-commercial funding model: 60% from European Institutions (competitive EU grants including Horizon Europe and Digital Europe Programme), 30% from philanthropic foundations (Gates Foundation, Bertelsmann Stiftung, Calouste Gulbenkian, La Caixa, Fondazione Cariplo, Novo Nordisk Foundation), and 10% from other public and private institutions, all governed by an explicit 'No-Strings-Attached' policy protecting research independence. Distribution is achieved through direct institutional engagement, curated high-level convening events, the ReImagine TALKS podcast distributed in six languages via five leading European newspapers (Il Sole 24 Ore, La Vanguardia, Le Soir, Público, Rzeczpospolita), and a 60+ partner ecosystem spanning think tanks, academic institutions, media, industry, and civil society. Governance rests with a General Assembly, Steering Committee, and an Advisory Board chaired by Maria João Rodrigues and featuring former heads of state, MEPs, and senior academics.

Name

Re-imagine Europa

Legal name

Re-Imagine Europa aisbl

Website

https://re-imagine.eu

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Re-Imagine Europa is a Brussels-based, non-partisan pan-European think tank that uses its proprietary REFRAME Narrative Methodology to decode public discourse, run narrative audits, and deliver policy recommendations on AI, climate, digital democracy, and food systems to EU institutions, governments, and senior leaders.

Ownership category

akta.pro rank

Product category

Policy Research and Strategic Advisory

NAICS

Research and Development in the Social Sciences and Humanities (54172)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

International & Comparative Education Policy Organizations (EDADADAL)

Keywords

• Policy research services
• Narrative analysis
• Strategic convening
• Policy advisory services
• Depolarization research

Headquarters

HQ city

Brussels

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. European Institutions Funding (Primary): Competitive grants (e.g., Horizon Europe, Digital Europe Programme) and project-specific funding from EU bodies, constituting 60% of total funding. Includes participation in EU-funded research projects such as NeuroClima, NODES, ORBIS, MultiPoD, AI4Gov-X, SoBigData, and RECAP.
2. Foundation Partnerships: 30% of funding from philanthropic organizations including Bertelsmann Stiftung, Bill and Melinda Gates Foundation, Calouste Gulbenkian Foundation, Fondazione Cariplo, La Caixa Foundation, and Novo Nordisk Foundation, dedicated to social and economic progress in Europe.
3. Other Public & Private Institutional Contributions: 10% of funding from national agencies, academic partners, and mission-aligned private entities. Maintained under a No-Strings-Attached policy where funding sources do not influence research methodology, expert selection, or final conclusions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Re-imagine Europa is an independent European think tank that delivers narrative intelligence services to governments, EU institutions, and senior executives. Its core offerings include narrative audits (forensic analysis of public discourse using the proprietary REFRAME Methodology), executive masterclasses and bespoke workshops on narrative empowerment, and high-level strategic convening at curated events. The organization also conducts EU-funded research projects on AI governance, depolarization, climate communication, and digital democracy.

Product overview

Re-imagine Europa is an independent think-tank offering a portfolio of narrative intelligence services rather than a traditional software product. The core offerings include Narrative Intelligence (audits and analysis), Narrative Empowerment (executive programs and workshops), and Executive Insights (keynote conferences). These are powered by the proprietary REFRAME Methodology. The organization also conducts EU-funded research projects including NODES (narrative analysis), ORBIS (AI-powered deliberative democracy), NeuroClima (behavioral climate research), Future4Citizens, and MultiPoD. Content output includes the Reimagine TALKS podcast and publications on depolarization and policy.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• GAIN network co-launched with GeSI in May 2026 to shape a human-centred digital future across multiple sectors and geographies
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature4 records

Partnerships

24 partnerships are on record, tiered core, significant and moderate.

• International Forum on Digital and Democracy (IFDaD)coreStrategic or Co-development Partner · 12 February 2026RIE participates in the International Forum on Digital and Democracy (IFDaD) at the World AI Cannes Festival 2026, which produced the landmark Cannes Declaration on the Sovereignty of the Mind — a call for protecting cognitive autonomy in the AI era. The Declaration bridges cognitive and digital sovereignty and calls for global red lines on AI. Co-signed by CEO Erika Staël von Holstein and global coalition of experts.
• European Network for Technological Resilience and Sovereignty (ETRS)coreStrategic or Co-development Partner · 17 November 2025Founding member of the ETRS, a collaborative platform launched November 2025 with Bertelsmann Stiftung (Germany), CEPS (Belgium), AI & Society Institute (France), and Polish Economic Institute. The network addresses Europe's 80%+ dependency on US and China for critical digital technologies (AI, cloud, semiconductors) and aims to close the gap with global competitors through coordinated, evidence-based strategy for a secure and open European digital ecosystem.
• GeSI (Global Enabling Sustainability Initiative)coreStrategic or Co-development PartnerCo-founding partner of the Global AI Impact Network (GAIN), a joint initiative launched May 2026 to connect policymakers, industry executives, researchers, and civil society advocates within a common framework for balancing AI market competitiveness with institutional responsibility and rapid innovation with public trust. GAIN is co-led by Maria João Rodrigues (RIE Advisory Board Chair), Erika Staël von Holstein (RIE CEO), and Luis Neves (GeSI Global CEO).
• T20 (Think 20 / G20)coreStrategic or Co-development PartnerRIE belongs to the T20 group of leading think tanks and research institutes from around the world, providing evidence-based policy recommendations directly to G20 leaders, finance ministers, and sherpas. RIE coordinates Europe's contribution to the T20 process and serves as one of three think tanks leading the digital workstream, convening a High-Level Group of senior European experts spanning EU institutions, international organizations, academia, and global governance.
• European Commission Expert Groups for Science DiplomacycoreStrategic or Co-development PartnerRIE's Chief Executive Erika Staël von Holstein is a member of the European Commission Expert Groups for Science Diplomacy, contributing to the intersection of science, policy, and international relations at the highest EU advisory level. These groups work to advance EU global challenges through evidence-based science diplomacy.
• European Network for Technological Resilience and Sovereignty (ETRS) — Founding MemberscoreStrategic or Co-development PartnerFour founding members of ETRS alongside RIE: Bertelsmann Stiftung (Germany), Centre for European Policy Studies CEPS (Belgium), AI & Society Institute / ENS PSL (France), and Polish Economic Institute (Poland). The network aims to serve as the 'connective tissue' linking Europe's fragmented efforts in digital sovereignty research.
• ALLEA (All European Academies)significantStrategic or Co-development PartnerFederation representing more than 50 academies from over 40 EU and non-EU countries. RIE collaborates with ALLEA on the ALLEA-RIE Workshop Series decoding polarisation in debates on sustainable food systems, contributing to building a resilient European research and policy ecosystem.
• EU-SAGE (European Sustainable Agriculture through Genome Editing)significantStrategic or Co-development PartnerLeading network of scientists advocating for the use of genome editing to foster sustainable, climate-resilient agriculture. RIE works with EU-SAGE through its Task Force on Sustainable Food Systems and Innovation to bridge polarisation around new genomic techniques and deliver evidence-based policy recommendations on food systems innovation.
• EURACTIV FoundationsignificantStrategic or Co-development PartnerThink-and-do-tank dedicated to fostering a healthy media community in Europe through innovation and policy recommendations. RIE partners with EURACTIV on media ecosystem and digital democracy initiatives, including the Cannes Declaration and digital sovereignty advocacy.
• DecidimsignificantStrategic or Co-development PartnerCatalonian non-profit digital leader providing an open-source platform for transparent participatory democracy. RIE collaborates with Decidim on citizen deliberation projects including the ORBIS project, Future4Citizens initiative, and citizen assemblies on housing and security.
• ORBIS Project ConsortiumcoreStrategic or Co-development PartnerEU-funded research project (GA No 101094765) on augmenting participation, co-creation, trust, and transparency in deliberative democracy at all scales. RIE serves as a use case partner running citizen dialogues on housing, security, and food systems, utilizing AI to analyse and visualise discourse and identify common ground.
• MultiPoD ConsortiumcoreStrategic or Co-development PartnerEU-funded project working to make democratic participation more inclusive across languages and cultures. RIE collaborates with MultiPoD on citizen and policymaker assemblies on housing, ensuring ideas and proposals are directly linked to participatory policy processes.
• Stars4Media / Europe MédialabsignificantStrategic or Co-development PartnerEuropean media initiative at the intersection of democracy and media innovation. RIE's leadership (Maria João Rodrigues, Erika Staël von Holstein) contributed to the Stars4Media Democracy conference, advocating for building European media critical infrastructure and enforcing the Digital Services Act and AI Act.
• Centre for European Policy Studies (CEPS)significantStrategic or Co-development PartnerIndependent think tank specializing in research-based analysis to shape European Union policy and global governance. CEPS co-leads the ETRS founding consortium and co-organized a policy roundtable on security and democracy with RIE as part of the CEPS Young Thinkers Final Event.
• CNRS (Centre National de la Recherche Scientifique)significantStrategic or Co-development PartnerEurope's premier research institution, advancing science knowledge and fostering innovation across all academic disciplines. CNRS contributes expertise to RIE's transdisciplinary community and expert networks in support of evidence-based policy development.
• Institute of AgroecologysignificantStrategic or Co-development PartnerIndependent non-profit green think-tank and leading centre for the analysis of environmental policies in Europe. Partner in the RIE Global Conference alongside ALLEA, EU-SAGE, and European Food Forum, focused on sustainable food systems and agricultural policy.
• European Movement InternationalsignificantStrategic or Co-development PartnerEstablished in 1947, the largest pan-European network of pro-European organisations. Part of RIE's CSO and NGO partner ecosystem contributing to democratic renewal, civic engagement, and European integration at the grassroots and institutional levels.
• BayersignificantStrategic or Co-development PartnerA leader in the life science industry focused on R&D innovation in healthcare and agriculture. Bayer participates in RIE's Task Force on Sustainable Food Systems and Innovation and supports the organization's work on biotechnology regulation and innovation-driven food system transformation.
• Wilfried Martens Centre for European StudiesmoderateStrategic or Co-development PartnerLeading European political think tank, serving as the official intellectual hub of the EPP (European People's Party). RIE's non-partisan network includes collaboration with ideologically diverse partners including Martens Centre.
• Foundation for European Progressive Studies (FEPS)moderateStrategic or Co-development PartnerLeading social-democratic think tank in Europe, dedicated to developing innovative center-left policies and debates. Advisory Board Chair Maria João Rodrigues serves as president of FEPS, creating a bridge between RIE and European progressive policy networks.
• European Food ForumsignificantStrategic or Co-development PartnerCollaborative forum on European food and agricultural policy. Co-organizer with RIE of the RIE Global Conference on sustainable food systems, bringing together scientists, policymakers, and stakeholders.
• EuractivmoderateGTM or Marketing PartnerLeading pan-European media network specialized in EU policies, providing free, multilingual news and analysis. RIE publishes content and collaborates with Euractiv on media ecosystem, digital sovereignty, and disinformation coverage.
• Science FeedbackmoderateStrategic or Co-development PartnerNon-profit fact-checking organization that verifies the credibility of health and climate claims with a global network of scientists. Partner in RIE's disinformation and narrative analysis ecosystem, supporting the NODES project and narrative intelligence work.
• Europe Media outlets (Il Sole 24 Ore, La Vanguardia, Le Soir, Público, Rzeczpospolita)significantGTM or Marketing PartnerFive leading European newspapers serve as distribution partners for the ReImagine TALKS podcast series, enabling RIE's thought leadership content to reach audiences in Italy, Spain, Belgium, Portugal, and Poland in six languages.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Friends of Europe: Brussels-based think tank that convenes senior European and global leaders for policy debates. Comparable to RIE in its high-level convening model and EU policy focus across digital, climate, and democracy themes.
• Bertelsmann Stiftung: German independent foundation and major RIE funder and ETRS co-promoter. Comparable as a research-driven organization producing policy recommendations on EU governance, digital sovereignty, and democratic resilience.
• Bruegel: European economics think tank headquartered in Brussels. Comparable as a Brussels-based policy research organization engaging EU institutions on cross-cutting policy challenges, though its research core is economic rather than narrative.
• European Council on Foreign Relations (ECFR): Pan-European foreign policy think tank with a multinational footprint and strong convening power. Comparable to RIE in its pan-European structure, policy advisory role, and high-level event-driven GTM.
• Centre for European Policy Studies (CEPS): Brussels-based think tank producing EU policy research across economic, digital, and regulatory topics. Direct peer to RIE — both operate from Brussels, advise EU institutions, and co-lead the ETRS network on technological resilience.
• Institute for Strategic Dialogue (ISD): Counter-extremism and disinformation think tank active across Europe. Comparable to RIE's narrative and depolarization work, with overlap on NODES-style observatory initiatives and disinformation research.

Emerging players

• EU DisinfoLab: Brussels-based non-profit research organization focused on disinformation, polarisation, and foreign influence. Comparable to RIE's NODES observatory work and narrative analysis on EU policy challenges.
• AI & Society Institute (ENS PSL): French AI governance and societal-impact research institute. Comparable to RIE as a co-founder of ETRS and as a peer in evidence-based AI governance research serving European institutions.

Broad incumbents

• Carnegie Europe: European arm of the Carnegie Endowment for International Peace. Comparable in its Brussels-based policy research and convening role, with a broader international-affairs portfolio and larger global network.
• Chatham House: London-based international affairs think tank. Comparable to RIE in producing evidence-based policy research and convening senior leaders, though with a broader global rather than Europe-specific remit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/re-imagineeuropa
• Facebookfacebook.com/ReimagineEuropa

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Re-imagine Europa