Stylepoint

What Stylepoint does

Stylepoint BV is a privately held Dutch B2B supplier of professional tableware and dining concepts, headquartered in Utrecht, Netherlands, with a showroom on Maarssenbroeksedijk and a warehouse/distribution facility on Kanaaldijk. The company targets the mid- to high-end hospitality segment, supplying restaurants and hotels across Volume Dining, Fine Dining, Specialty Dining, Bistro Dining, Outdoor Dining, and Buffet presentation. Its product portfolio spans multiple materials—melamine, porcelain, stoneware, and enamel—and comprises dozens of named collections (Polar, Honeycomb, Aqua, Jersey, Aurora, Royal Delft, Compass de Luxe, and others) covering plates, bowls, cutlery, glassware, cocktail items, coffee and tea ware, and buffet equipment.

The underlying technology is physical-product rather than software: durability and food-safety features (chip guarantee, dishwasher/microwave/oven compatibility, stackability) underpin the offering, complemented by a customization sub-brand called Studio RAW that includes an online 3D Configurator for personalized table presentations. The Jersey Melamine line, launched in 2025, extends the product surface into outdoor professional use cases such as beach clubs, terraces, and cruise ships.

Stylepoint generates revenue through one-time B2B sales of catalog tableware and buffet presentation products. Distribution is executed through a network of 450 partners in more than 45 countries, supplemented by a direct B2B e-commerce storefront at stylepoint.nl; the company markets through its website, social channels (Instagram, Facebook, LinkedIn, YouTube), downloadable catalogs, and the Stylepoint Academy. Pricing is not publicly disclosed; customers are directed to the catalog or to contact the company via inquiry form. No revenue, headcount, funding, or ownership data beyond the parent-private status of Stylepoint BV is publicly available.

Name

Stylepoint

Legal name

Stylepoint BV

Website

https://stylepoint.nl

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Stylepoint BV is a Dutch B2B supplier of professional tableware and dining concepts—melamine, porcelain, stoneware, and enamel—serving mid- to high-end restaurants and hotels across 45+ countries through 450 distribution partners and a direct e-commerce storefront.

Ownership category

akta.pro rank

Product category

Professional Tableware

NAICS

Jewelry and Silverware Manufacturing (33991)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Jewelry, Silverware & Plated Ware (3910)

akta.pro primary industry

Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings) (CRAIACAE)

akta.pro secondary industry

Event Tablescapes & Centerpiece Styling (HSACAOAF)

Keywords

• Professional tableware
• Hospitality dinnerware
• Buffet presentation
• Melamine tableware
• Dining concepts

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. B2B Tableware and Hospitality Products: Stylepoint generates revenue through the sale of professional tableware, buffet presentation, and dining concepts to the hospitality industry. Products include melamine, porcelain, stoneware dinnerware, cutlery, glassware, cocktail items, coffee & tea ware, and table presentation accessories. The company operates as a B2B supplier to restaurants and hotels, distributing through a partner network across 45+ countries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Stylepoint designs, sources, and distributes professional tableware and buffet presentation solutions for the hospitality industry, offering products across melamine, porcelain, stoneware, and enamel materials. Its portfolio covers Volume Dining, Fine Dining, Specialty Dining, Bistro Dining, Outdoor Dining, and Buffet concepts, sold through a network of 450 partners in more than 45 countries and directly via its B2B e-commerce website.

Product overview

Stylepoint is a Dutch hospitality tableware company offering comprehensive dining concepts and presentation solutions. The product portfolio includes four main dining lines (Volume Dining, Fine Dining, Specialty Dining, and Bistro Dining) with numerous sub-collections, supplemented by Outdoor Dining solutions featuring the proprietary Jersey Melamine line. Studio RAW provides premium customization services with a 3D configurator tool. The company serves mid-range to high-end restaurants and hotels through 450 partners across 45+ countries, with locations in Utrecht, Netherlands. Core products are tableware including plates, bowls, cutlery, glassware, and buffet equipment.

Differentiator

Problem solved

Functional benefit

Brands

• Studio RAW: Premium customized tableware and dining concepts offering bespoke solutions for hospitality establishments.

Products and services

• Volume Dining Collection Complete range of tableware for volume dining establishments including restaurants and hotels. Features collections such as Spots, Q Performance, Chalk, Kütahya, Jersey, Amazon, Tinto, Rock, Oyster, Blue lagoon, Chameleon, Bristol, Speckle, Hygge and Blossom, Graphite, Stone, Oatmeal, Storm, and Sea spray.
• Bistro Dining Collection Extensive range of tableware for bistro settings featuring multiple design collections including A new life, Q basic, Q basic gold, Maria theresa, Q fine china, Swirl, Sand, Flower, Aqua, Honeycomb, Polar, Leopard, Croco, Mozaic, Aztec, Atelier, Dusk, Black speckle, Stonewhite, Stonegreen, Stoneblue, Stonebrown, Natura, and Eclipse.
• Fine Dining Collection Premium tableware collections for fine dining establishments including Aurora, Royal Delft, Compass de Luxe, Spots, Shapes, and Snow.
• Specialty Dining Collection Specialized tableware concepts for specialty dining including BBQ & Steak, Oriental, and Sharing concepts.
• Outdoor Dining Collection Durable tableware designed for outdoor hospitality use including Jersey Melamine, Marble, Zen, Asia, Emaille, Ocean, Pebble, and Eterna collections.
• Jersey Melamine Collection Lightweight, unbreakable, and stackable melamine tableware designed for professional outdoor hospitality including beachclubs, terraces, and cruise ships. Available in green, brown, and gray colors, and combinable with the Jersey Porcelain collection for consistent indoor and outdoor presentation.
• Studio RAW Customized Tableware Premium dinnerware customization service offering bespoke tableware and dining concepts tailored to unique hospitality establishments, supported by an online 3D configurator tool for design visualization.
• Buffet Solutions Complete buffet presentation solutions including mobile buffet systems, display trays, stainless steel buffet containers, and cooling elements in various GN sizes for professional hospitality venues.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Q AuthenticcoreChannel Partner/ Reseller/ DistributorQ Authentic is a brand under which Stylepoint distributes multiple collections (Polar, Honeycomb, Aqua, Flower, and others in the Bistro Dining range). The products are marketed as Q Authentic branded items within Stylepoint's portfolio.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Rosenthal GmbH: Premium German porcelain manufacturer with strong hospitality presence. Overlaps with Stylepoint's fine dining and design-led collections but ranges more broadly into consumer and lifestyle segments.
• Arc International: French manufacturer of tableware and glassware (Arcoroc, Chef&Sommelier, Cristal d'Arques) for hotels, restaurants, and catering. Overlaps with Stylepoint's glassware and buffet categories at scale, especially across European hospitality accounts.
• Libbey Inc. Large North American tableware and glassware supplier with global hospitality footprint. Comparable to Stylepoint on the glassware and tabletop sides of the catalog, though Libbey is broader and skews to volume foodservice.
• Villeroy & Boch: Large European tableware brand with both consumer and professional hospitality divisions. Overlaps with Stylepoint's fine dining and porcelain assortment but operates at far greater scale across multiple home categories.

Direct peers

• Steelite International: UK-based global supplier of tableware, buffet, and lighting for the professional hospitality industry. Direct comparable to Stylepoint on B2B distribution, broad assortment across price points, and concentration on mid-to-upper-end hotels and restaurants.
• RAK Porcelain: UAE-based manufacturer of professional porcelain tableware for hotels, restaurants, and catering. Direct comparable on the porcelain side of Stylepoint's portfolio, with overlapping fine/bistro dining customer base and global hospitality distribution.
• Revol Porcelain: French manufacturer of high-fired porcelain for restaurants and hotels. Comparable to Stylepoint's premium porcelain collections, with similar professional hospitality positioning and European origins.
• Kahla Porzellan: German design-driven porcelain maker targeting hospitality and retail with design collections. Comparable to Stylepoint's design-led Bistro Dining and Specialty Dining assortments, with similar focus on standout aesthetics for restaurants and hotels.
• Churchill China: British tableware manufacturer serving hotels and restaurants worldwide. Comparable to Stylepoint on professional hospitality focus, multi-collection assortment, and international distribution through wholesalers and dealers.
• Bauscher / Schönwald: German professional porcelain brands specializing in hotel and restaurant tableware. Direct peer on B2B hospitality focus, durable porcelain expertise, and European/international distribution through dealers.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xinstagram.com/stylepointnl
• YouTubeyoutube.com/@StylepointNonFood
• Facebookfacebook.com/stylepointbv
• LinkedInlinkedin.com/company/stylepoint-bv

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stylepoint