Heartfelt_
Heartfelt_ is an early-stage venture capital fund that writes first cheques of €100-400k in pre-seed startups across Europe and the US, backed by anchor investors Axel Springer and Porsche.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Heartfelt_ does
Heartfelt_ is an early-stage venture capital firm operating as a 'first cheque fund' for exceptional founders building transformative companies across Europe and the United States. The firm writes initial investments in the €100-400k range, either solo or alongside other early backers, and reserves capacity for follow-on participation in subsequent rounds. Its stated focus is the 0-to-1 phase, helping founders progress from concept toward product-market fit, with deal flow sourced through founder networks, mentor and investor referrals, and a dedicated online pitch portal at pitch.heartfelt.vc.
The firm is staffed by 9 full-time investment professionals drawn from international backgrounds, sitting within an overall headcount band of 11-50. Operating geographies are explicitly Europe and the US. Anchor limited partners include Axel Springer and Porsche, which the firm uses for corporate access and strategic credibility. The firm does not develop proprietary technology products, software platforms, or APIs; its core deliverable is capital plus network support, and its competitive advantages derive from brand positioning, network depth, and the quality of follow-on investors that portfolio companies subsequently attract.
Heartfelt_ has been an initial investor in over 300 startups across diverse industries, including N26 (digital banking), DeepL (language AI), Colossyan (AI video generation), Charles (fintech), Greenlyte (climate tech), getquin (financial services), and Qualifyze (pharma compliance). Portfolio companies have subsequently raised from tier-one investors including Insight Partners, Index, Benchmark, Bessemer, Left Lane, IVP, Lightspeed, General Catalyst, Balderton, and Google Ventures. Revenue mechanics are not publicly disclosed and consist primarily of management fees on committed capital, with optional carried interest realized through exits or later rounds; no AUM, fund vintage, or financial performance data is in the source material.
Heartfelt_ firmographics
Firmographics- Name
- Heartfelt_
- Legal name
- Heartfelt
- Website
- https://heartfelt.capital
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heartfelt_ is an early-stage venture capital fund that writes first cheques of €100-400k in pre-seed startups across Europe and the US, backed by anchor investors Axel Springer and Porsche.
- Ownership category
- akta.pro rank
Heartfelt_ industry classification
Industry- Product category
- Venture Capital (Early-Stage / Pre-Seed Investment)
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Early-Stage Venture Capital (Pre-Seed/Seed) (FSANAAAA)
- akta.pro secondary industry
- Early-Stage Venture Capital (Series A/B) (FSANAAAB)
Keywords
Heartfelt_ business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Equity Investment Returns: Heartfelt_ generates returns through equity stakes in portfolio companies. As a cheque fund and early-stage investor, they provide initial capital (€100-400k) in exchange for equity, with returns realized through exits (acquisitions, IPOs) or subsequent funding rounds where their stake retains or increases in value.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time/ perpetual license | Cheque investments ranging from €100-400k for early-stage startups |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Heartfelt_ product offering
Product offeringCore offering
Heartfelt_ provides initial pre-seed venture capital cheques in the range of €100,000 to €400,000 to early-stage startups across Europe and the United States. The firm positions itself as the first institutional investor in founders' journeys, having deployed capital into more than 300 startups over the past decade. The service combines capital deployment with portfolio support, leveraging anchor-investor relationships with Axel Springer and Porsche to add corporate value beyond the cheque.
Product overview
Heartfelt_ is a venture capital firm operating as a cheque fund, providing early-stage investment to exceptional founders building transformative companies across Europe and the US. The firm does not offer distinct product modules or named technology offerings; its core service is initial investments ranging from €100-400k to help founders achieve product-market fit, with follow-on investments as portfolio companies raise subsequent funding rounds.
Differentiator
Problem solved
Functional benefit
Products and services
- Pre-Seed Venture Capital Cheque Initial pre-seed equity investment in the range of €100,000 to €400,000 for early-stage startups in Europe and the United States. Provided to founders as their first institutional capital, with portfolio support and access to the firm's network, including anchor investors Axel Springer and Porsche.
Quantifiable outcome
- Over 300 startups funded as initial investors over the past decade
Companies that use Heartfelt_
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Heartfelt_ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Heartfelt_ partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Heartfelt_ competitors and assessment
Company assessmentDirect peers
- Speedinvest: European early-stage VC with sector-focused funds, investing at pre-seed and seed across the continent. Comparable to Heartfelt in stage, geography, and the breadth of the portfolio approach.
- Seedcamp: One of Europe's most prominent seed-stage venture funds, investing first cheques in European tech founders. Directly comparable to Heartfelt in stage, geography (Europe-first), and cheque size range.
- Cherry Ventures: European early-stage fund that writes first cheques into European tech founders, with a strong network-effect-driven thesis. Directly competes with Heartfelt for the same pre-seed to seed deal flow across Europe.
- Antler: Global early-stage VC and founder platform that provides initial capital and support to founders at the earliest stages. Comparable to Heartfelt in 'first cheque' positioning and global footprint.
- Point Nine Capital: Berlin-based early-stage VC focused on B2B SaaS and marketplaces across Europe. Comparable to Heartfelt in European early-stage focus and pre-seed/seed entry.
- HV Capital: One of Europe's most active early-stage investors, writing initial cheques and follow-ons in European tech companies. Comparable stage and geography to Heartfelt with a longer track record.
- Atomico: European-founded venture firm that invests from seed through growth, with strong founder network effects and a globally recognized European brand. Comparable in European VC positioning and founder-first orientation.
- LocalGlobe: London-based seed-stage investor writing first cheques into European and emerging-market founders. Closely comparable to Heartfelt's 'first cheque fund' positioning and stage focus.
- Cavalry Ventures: Berlin-based pre-seed and seed investor in European tech founders. Closely comparable to Heartfelt in pre-seed-first positioning and European founder network.
Broad incumbents
- Index Ventures: Pan-European and US venture firm investing from seed to growth. Comparable to Heartfelt at the seed end of its strategy and as a frequent follow-on investor in Heartfelt's portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Heartfelt_ social profiles
Digital presenceHeartfelt_ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heartfelt_ leadership team
Management profileNumber of profiles
Heartfelt_ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heartfelt_ M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heartfelt_
What does Heartfelt_ do?
Heartfelt_ provides initial pre-seed venture capital cheques in the range of €100,000 to €400,000 to early-stage startups across Europe and the United States. The firm positions itself as the first institutional investor in founders' journeys, having deployed capital into more than 300 startups over the past decade. The service combines capital deployment with portfolio support, leveraging anchor-investor relationships with Axel Springer and Porsche to add corporate value beyond the cheque.
Is Heartfelt_ a public or private company?
Heartfelt_ is a private company. It is classified as venture growth investor backed and is currently operating.
When was Heartfelt_ founded?
Heartfelt_ was founded in 2018. It employs 11 to 50 people.
How does Heartfelt_ make money?
One revenue line is on record: equity Investment Returns.
Who are Heartfelt_'s main competitors?
Direct peers on record are Speedinvest, Seedcamp, Cherry Ventures, Antler, Point Nine Capital, HV Capital, Atomico, LocalGlobe and Cavalry Ventures. Index Ventures is listed as a broad incumbent.
Does Heartfelt_ have an API?
No public API is recorded for Heartfelt_.
What industry is Heartfelt_ in?
Heartfelt_'s product category is Venture Capital (Early-Stage / Pre-Seed Investment). Its primary akta.pro industry code is FSANAAAA, Early-Stage Venture Capital (Pre-Seed/Seed), with a secondary code of FSANAAAB, Early-Stage Venture Capital (Series A/B). Its NAICS code is 523940 and its SIC code is 6282.