Hs Design, Inc.
Ensera Design (formerly HS Design and Kinneir Dufort) is a healthcare-focused design and product development consultancy delivering end-to-end human-centered design, engineering, and manufacturing-readiness services to pharmaceutical, MedTech, consumer health, and healthcare startup clients across the US and UK.
- Company typePrivate
- Founded1994
- HeadquartersUS, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Hs Design, Inc. does
HS Design, Inc. operates as Ensera Design, a privately held healthcare-focused design and product development consultancy serving pharmaceutical, MedTech, consumer health, and healthcare startup clients across the United States and United Kingdom. Founded in 1994 and now operating under the Ensera Group (formerly SteriPack Group) umbrella since the October 2025 brand unification of HS Design (US) and Kinneir Dufort (UK), the firm employs over 100 specialists delivering end-to-end capabilities spanning user research, human factors engineering, industrial design, mechanical, electronic and software engineering, digital product and experience design, prototyping and testing, and design for manufacture.
The consultancy's core technology is a human-centered design methodology applied across drug delivery devices, combination products, surgical instruments, diagnostic platforms, connected medical devices, and consumer health products. Notable technical competencies include finite element analysis for mechanical optimization, computational ray-tracing for optical system design (used in Kypha's Rapiplex point-of-care platform), and regulatory-grade human factors validation. Flagship client outcomes include the Boehringer Ingelheim Handihaler (world's most prescribed COPD dry powder inhaler, 60% production cost reduction), the Neupulse wearable for Tourette Syndrome, Össur's Power Knee motorized prosthetic, Hologic's Trident HD specimen radiography system, and rapid NHS-approved COVID ventilator development completed in three months.
Revenue is generated through project-based and multi-year professional services engagements with enterprise clients, priced via custom quotes tied to scope, complexity, and duration. The go-to-market motion is enterprise field sales supported by industry conference participation, thought leadership content, and a high proportion of referral-driven engagements. Pricing is not publicly disclosed and revenue figures are not reported. The company holds ISO 13485 certification in both US and UK studios, ISO 9001 (UK), Cyber Essentials (UK), and an EcoVadis Gold sustainability rating, with US studios serving as the regional hub for North American pharma and MedTech clients.
Hs Design, Inc. firmographics
Firmographics- Name
- Hs Design, Inc.
- Legal name
- HS Design Inc.
- Website
- https://enseradesign.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Short description
- Ensera Design (formerly HS Design and Kinneir Dufort) is a healthcare-focused design and product development consultancy delivering end-to-end human-centered design, engineering, and manufacturing-readiness services to pharmaceutical, MedTech, consumer health, and healthcare startup clients across the US and UK.
- Ownership category
- akta.pro rank
Hs Design, Inc. industry classification
Industry- Product category
- Medical Device Design and Product Development Consultancy
- NAICS
- Industrial Design Services (541420)
- SIC
- Surgical & Medical Instruments & Apparatus (3841), Laboratory Analytical Instruments (3826), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)
- akta.pro primary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
Keywords
Where Hs Design, Inc. is headquartered
LocationHeadquarters
- HQ city
- US
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Hs Design, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Design and product development consulting services: Professional services revenue generated through design consultancy engagements with pharmaceutical, MedTech, and consumer health clients. Services span the full product development lifecycle from research and concept through to design validation and manufacturing readiness. Engagements are typically project-based or long-term consultancy partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based professional services for healthcare product design and development |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Hs Design, Inc. product offering
Product offeringCore offering
Hs Design, Inc. (now trading as Ensera Design) is a healthcare-focused product design and development consultancy that takes medical devices, pharmaceutical drug-delivery systems, and consumer health products from concept through to market-ready, manufacturable devices. The firm delivers end-to-end services spanning user research, human factors, industrial design, mechanical/electronic/software engineering, prototyping and testing, design for manufacture, and manufacturing readiness, with cross-functional teams based in the UK and US.
Product overview
Ensera Design (formerly HS Design and Kinneir Dufort) is an international healthcare-focused design consultancy offering comprehensive product design and development services for medical devices, pharmaceutical/drug delivery products, and consumer health products. The company provides end-to-end services spanning research & strategy, human factors, industrial design, digital product experience design, software/electronic/mechanical engineering, prototyping/testing, design for manufacture, and manufacturing support. Their portfolio includes numerous client products such as the Neupulse wearable for Tourette Syndrome, Handihaler COPD inhaler, Power Knee prosthetic, various diagnostic devices, drug delivery systems, and connected medical devices. The company operates as part of the Ensera Group, offering integrated design-to-manufacturing capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Medical Device Design and Product Development
Quantifiable outcome
- Boehringer Ingelheim Handihaler: 60% production cost reduction while retaining functional performance
- +6 more outcomes
Companies that use Hs Design, Inc.
Customer profileNamed customers32 records
Segments4 records
Ideal customer profiles4 records
Hs Design, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Hs Design, Inc. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ensera Group (SteriPack Group)coreEnsera Design is part of the Ensera Group, a global contract design and manufacturing organization (CDMO) for pharmaceutical and medical device industries. Ensera Design is the design consultancy arm while Ensera provides manufacturing, final assembly, secondary packing, supply chain management, and regulatory support. The joint transformation under a shared brand name offers clients streamlined access to end-to-end design and manufacturing capabilities.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Hs Design, Inc. competitors and assessment
Company assessmentDirect peers
- StarFish Medical: Canadian medical device design and product development consultancy serving startups through large MedTech OEMs. Closely comparable in full-lifecycle medical device design, regulatory support, and manufacturing-readiness services.
- Sagentia: UK-based science and technology consultancy with a dedicated medical and consumer health practice covering device design, development, and commercialization. Comparable in regulated product development and human factors expertise.
- Invetech: Australia/US-based product development consultancy with deep medical device and diagnostics expertise. Directly comparable in regulated medical product development, engineering, and manufacturing transfer.
- Ximedica: US-based medical device design and development firm serving MedTech and pharma clients across diagnostics, surgical, and connected device categories. Closely comparable in end-to-end medical device development and human factors engineering.
- Cambridge Consultants: UK-based technology and design consultancy with a strong medical device and digital health practice serving pharma and MedTech clients. Directly comparable in healthcare product development, human factors, and engineering capabilities.
- Delve: US-based medical product design consultancy providing research, industrial design, and engineering for medical device and pharma clients. Closely comparable in human-centered medical device design and development services.
- Bresslergroup: US-based product design and development consultancy with a strong medical device and healthcare practice. Comparable in human factors, industrial design, and engineering for regulated medical products.
- Worrell: US-based healthcare-focused design and innovation consultancy serving medical device and pharma companies. Comparable in healthcare-specialized industrial design, human factors, and product development engagements.
Broad incumbents
- IDEO: Globally recognized design and innovation consultancy with a healthcare practice. Overlaps with Ensera Design in human-centered design and medical product work but serves a much broader industry portfolio beyond regulated devices.
- TTP plc: UK-based technology and product development consultancy with a notable medical devices and diagnostics practice. Comparable in deep engineering and medical product development but operates across a much wider technology portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Hs Design, Inc. social profiles
Digital presenceHs Design, Inc. compliance and trust
Trust signalCompliance4 records
Hs Design, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hs Design, Inc. leadership team
Management profileNumber of profiles
Profiles10 records
Hs Design, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hs Design, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hs Design, Inc.
What does Hs Design, Inc. do?
Hs Design, Inc. (now trading as Ensera Design) is a healthcare-focused product design and development consultancy that takes medical devices, pharmaceutical drug-delivery systems, and consumer health products from concept through to market-ready, manufacturable devices. The firm delivers end-to-end services spanning user research, human factors, industrial design, mechanical/electronic/software engineering, prototyping and testing, design for manufacture, and manufacturing readiness, with cross-functional teams based in the UK and US.
Is Hs Design, Inc. a public or private company?
Hs Design, Inc. is a private company. It is classified as corporate owned and is currently operating.
When was Hs Design, Inc. founded?
Hs Design, Inc. was founded in 1994.
Where is Hs Design, Inc. based?
Hs Design, Inc. is headquartered in US, United States, in the North America region.
How does Hs Design, Inc. make money?
One revenue line is on record: design and product development consulting services.
Who are Hs Design, Inc.'s main competitors?
Direct peers on record are StarFish Medical, Sagentia, Invetech, Ximedica, Cambridge Consultants, Delve, Bresslergroup and Worrell. Broad incumbents are IDEO and TTP plc.
Does Hs Design, Inc. have an API?
No public API is recorded for Hs Design, Inc..
What industry is Hs Design, Inc. in?
Hs Design, Inc.'s product category is Medical Device Design and Product Development Consultancy. Its primary akta.pro industry code is BPAHAKAM, Industrial/Product & Furniture Design. Its NAICS code is 541420 and its SIC code is 3841.