Zemtu
Zemtu is an Austrian SaaS company that provides a white-label carsharing and shared-mobility software platform — covering mobile apps, desktop booking, admin dashboard, and APIs — to operators, municipalities, corporate fleets, and bikesharing programs across Europe and the USA.
- Company typePrivate
- Founded2015
- HeadquartersDornbirn, Austria
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Zemtu does
Zemtu is an Austrian software company that develops a web-based carsharing and shared-mobility platform used by operators to run station-based, zone-based, and free-floating sharing services for cars, e-cars, vans, bicycles, e-bikes, cargo bikes, and scooters. Founded in 2015 in Vorarlberg, Austria, by Dominik Bartenstein, Philipp Metzler, and Roland Kainbacher — who had previously launched the caruso carsharing service in 2009 — Zemtu sells a unified 3-in-1 product consisting of a mobile app (iOS, Android, PWA) for end users, a desktop booking application for fleet managers, and an admin dashboard for operators, supplemented by REST and GraphQL APIs and white-label app distribution in the App Store and Google Play. The platform integrates with leading telematics and hardware vendors — INVERS CloudBoxx, Convadis C-Compact, Smartcar OEM APIs, I LOCK IT bike locks, and Fink Logger — enabling both hardware-attached and hardware-free (OEM-API-based) carsharing, with billing via Stripe (credit card, SEPA, Apple Pay, Google Pay) and on-premise data hosting in a secure Austrian data center.
The company operates a quote-based, multi-year SaaS subscription model supplemented by professional services for onboarding, customization, and pilot deployments, with no public pricing. Zemtu's customer base is concentrated in Europe (Austria, Germany, Switzerland, Liechtenstein, Czech Republic, Spain) with growing US presence, and spans public-sector carsharing operators, municipal utilities (Stadtwerke), corporate fleets, car dealers, bikesharing operators, and rural community programs. Distribution combines a sales-led direct motion (website demos, consultation, pilots, customization) with indirect lead flow from hardware partners who recommend Zemtu as their preferred software layer, and content marketing through detailed public-sector and enterprise success stories. The company remains privately held and founder-controlled, with no disclosed external funding and a team of approximately 17–20 people.
Zemtu firmographics
Firmographics- Name
- Zemtu
- Legal name
- Zemtu OG
- Website
- https://zemtu.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Zemtu is an Austrian SaaS company that provides a white-label carsharing and shared-mobility software platform — covering mobile apps, desktop booking, admin dashboard, and APIs — to operators, municipalities, corporate fleets, and bikesharing programs across Europe and the USA.
- Ownership category
- akta.pro rank
Zemtu industry classification
Industry- Product category
- Carsharing Software
- NAICS
- Taxi and Ridesharing Services (485310), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
- SIC
- Transportation Services (4700), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Car Rental & Mobility Booking Platforms (Carshare/Rideshare/Micromobility) (THALAFAE)
- akta.pro secondary industries
- Micromobility Rental Software & White-Label Platform Providers (THADAGAO), Round-Trip Carsharing (Station-Based) (TLAFAMAA), Free-Floating Carsharing (One-Way) (TLAFAMAB)
Keywords
Where Zemtu is headquartered
LocationHeadquarters
- HQ city
- Dornbirn
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Zemtu business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Software Platform Subscription: Zemtu provides a web-based carsharing software platform as a recurring subscription service. Pricing is quote-based and not publicly disclosed. The platform includes mobile apps, desktop booking, admin dashboard, and API access. Partners can white-label the apps for their own branding in app stores.
- Professional Services & Custom Development: Zemtu offers custom software development, onboarding support, consultation on features and functions, pilot testing with selected vehicles, software customization, rollout support, and ongoing optimization and automation services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom quote-based pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Zemtu product offering
Product offeringCore offering
Zemtu develops and sells a web-based carsharing software platform that lets mobility operators launch and manage shared-vehicle services. The platform combines a mobile app (iOS, Android, PWA) for end-user booking and vehicle access, a desktop booking application for fleet managers, and an admin dashboard for user, vehicle, billing, and analytics management. It supports station-based, zone-based, and free-floating sharing models across cars, e-cars, vans, bicycles, e-bikes, cargo bikes, and scooters, and integrates with telematics hardware (INVERS, Convadis, I LOCK IT, Fink Logger) or hardware-free OEM APIs via Smartcar. The platform can be white-labeled and is offered as a recurring subscription with professional services for onboarding and customization.
Product overview
Zemtu is a carsharing software company offering a unified 3-in-1 platform comprising a Mobile App (for end users to find, book, and access vehicles), a Desktop Booking application (for fleet managers to schedule and manage vehicles), and an Admin Dashboard (for operators to manage users, vehicles, groups, billing, and analytics). These three components are integrated into a single software suite. The platform supports multiple sharing modalities — station-based, zone-based, and free-floating carsharing — for vehicles including cars, e-cars, vans, trucks, bicycles, e-bikes, cargo bikes, scooters, and e-scooters. Optional add-on integrations include a REST/GraphQL API for custom workflows, a Smartcar hardware-free carsharing module using OEM vehicle APIs, and support for third-party telematics hardware (INVERS CloudBoxx, Convadis C-Compact, I LOCK IT bike locks, Fink Logger). The platform also includes white-labeling for branding, a built-in billing module, cost calculator, automatic digital trip log, and public transit/MaaS integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Zemtu Carsharing Software Web-based carsharing software platform for shared mobility operators. Supports station-based, zone-based, and free-floating carsharing models for cars, bikes, and scooters. Includes mobile app, desktop booking, and admin dashboard.
- Smartcar Hardware-Free Carsharing Hardware-free carsharing solution using vehicle manufacturer native APIs (Tesla, Audi, BMW, Ford, Jaguar, Kia, Land Rover, MINI, Volkswagen, Volvo) via Smartcar. Eliminates hardware installation costs and enables vehicles to be added in under 3 minutes.
- Zemtu API (REST & GraphQL) REST and GraphQL APIs enabling automation of workflows including custom onboarding, billing via existing accounting systems, trip data export, user data synchronization, ÖPNV/MaaS integration, and backend system connection.
- Zemtu Mobile App Native mobile application for iOS, Android, and Progressive Web App (PWA). Users find and book vehicles, unlock/lock via smartphone (Bluetooth, LTE), view charge status, access vehicle via RFID chip card, and use automatic digital trip log.
- Zemtu Desktop Booking
Quantifiable outcome
- Autonapůl manages ~100 vehicles across Czech cities using Zemtu's software since 2012.
- +3 more outcomes
Companies that use Zemtu
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles6 records
Zemtu technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature6 records
Zemtu partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- INVERScoreINVERS is a German provider of vehicle sharing technology (over 30 years in the field). Zemtu integrates with INVERS CloudBoxx, an on-board telematics unit installed in vehicles. The CloudBoxx enables remote lock/unlock, immobilizer control, and real-time data (location, trip start/end) sent to Zemtu's booking and billing system. INVERS also provides FleetControl (fleet management) and SmartControl App (installation/configuration).
- ConvadiscoreConvadis is a Swiss company (20+ years) developing telematics for carsharing and fleet vehicles. They provide the C-Compact on-board unit and CCom communication server. Convadis powers the Mobility carsharing service in Switzerland. Zemtu integrates with Convadis for keyless access (app/RFID), trip and vehicle data, and billing.
- SmartcarcoreSmartcar (based in Silicon Valley, USA) provides an API platform enabling hardware-free carsharing. Vehicles connect directly via manufacturer native APIs (Audi, BMW, Ford, Jaguar, Kia, Land Rover, MINI, Tesla, Volkswagen, Volvo). This eliminates hardware installation costs and enables vehicles to be added in under 3 minutes. edrive in Switzerland is a flagship partner using Smartcar.
- I LOCK ITcoreI LOCK IT is a German smart bicycle lock with Bluetooth access and GPS tracking. Used for bikesharing projects integrated with Zemtu's platform. The lock is controlled via the Zemtu mobile app and supports color-code backup unlock.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Zemtu competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Zemtu social profiles
Digital presenceZemtu financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zemtu leadership team
Management profileNumber of profiles
Profiles3 records
Zemtu funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zemtu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zemtu
What does Zemtu do?
Zemtu develops and sells a web-based carsharing software platform that lets mobility operators launch and manage shared-vehicle services. The platform combines a mobile app (iOS, Android, PWA) for end-user booking and vehicle access, a desktop booking application for fleet managers, and an admin dashboard for user, vehicle, billing, and analytics management. It supports station-based, zone-based, and free-floating sharing models across cars, e-cars, vans, bicycles, e-bikes, cargo bikes, and scooters, and integrates with telematics hardware (INVERS, Convadis, I LOCK IT, Fink Logger) or hardware-free OEM APIs via Smartcar. The platform can be white-labeled and is offered as a recurring subscription with professional services for onboarding and customization.
Is Zemtu a public or private company?
Zemtu is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zemtu founded?
Zemtu was founded in 2015. It employs 1 to 10 people.
Where is Zemtu based?
Zemtu is headquartered in Dornbirn, Austria, in the Europe region.
How does Zemtu make money?
Two revenue lines are on record. SaaS Software Platform Subscription is the primary driver. The others are professional Services & Custom Development.
Does Zemtu have an API?
Yes. Zemtu offers REST and GraphQL APIs for seamless integration with existing backends. Available APIs include: Marketplace API (read-only for fetching carsharing groups, vehicles, and rides), Vehicle API (read-only for vehicle data), Vehicle Monitor API (read/write for dynamic data, power level, and lock/unlock actions), Reservation API (read/write for managing reservations), Environment API (read-only for user data, organization data, and enabled features), Datastore API (read/write for shared data across booking apps), Accounting API (read-only for reservation accounting data including start/end, distance, and modification history), Monitoring Reservation API (read-only for anonymized reservation data), Accreditation API (read/write for accreditation requests), Membership API (read/write for membership data and workflow transitions), and a GraphQL API (Reservation API and Management API endpoints). Authentication supports JWT (14-day token validity) and Token authentication. Detailed API documentation available at https://integcarsharing.zemtu.com/docs/ for registered organizations. Developer documentation is at integcarsharing.zemtu.com/docs.
What industry is Zemtu in?
Zemtu's product category is Carsharing Software. Its primary akta.pro industry code is THALAFAE, Car Rental & Mobility Booking Platforms (Carshare/Rideshare/Micromobility), with a secondary code of THADAGAO, Micromobility Rental Software & White-Label Platform Providers. Its NAICS code is 485310 and its SIC code is 4700.