What École Intuit Lab does

École Intuit Lab is a privately-held French higher-education institution founded in 2001 that delivers design education across a multi-level curriculum — a one-year Préparatoire, a two-year Bachelor, a two-year work-study Mastère in Art Direction, and an English-taught International Master in Design — together with a parallel professional-training subsidiary, Formation Intuit Lab Pro, that issues short-cycle certifications in Art Direction, UX Design, Motion Design, Adobe Creative Suite, Personal Branding and generative AI.

The school operates 9 campuses across 4 continents (Paris and Marseille in France; Mumbai, Kolkata, Delhi and Bengaluru in India; São Paulo in Brazil; Dubai in the UAE; and Shanghai in China), reaching an international cohort through English-language programs, a network of 700+ corporate partner companies, and an alumni platform. There is no proprietary technology platform; the core offering is pedagogical. The school holds French state credentials (RNCP Level 7 / France Compétences #40164, Qualiopi certification) that make its programs eligible for public OPCO funding and recognition in France and China, and it is ranked #1 in Art Direction in France (Eduniversal 2025) and Top 5 for Art Direction, Design & Graphic Design (Eduniversal 2026), with a reported 75% employment rate at 6 months and 90% at 2 years for graduates in target creative professions.

The business model rests on three revenue streams: recurring tuition from initial-training degree programs (€9,100–€14,000 per year per student), OPCO-funded apprenticeship contracts (€10,800/year, paid by the French government via host companies' OPCO), and one-time or short-cycle fees from Formation Intuit Lab Pro's professional certifications and intra-enterprise corporate training. GTM is direct-to-consumer and event-driven: prospective students are acquired through open-house events, discovery weeks, webinars, education fairs (L'Étudiant, Studyrama), and SEO-optimized localized websites per campus. Ownership is founder-managed SARL (RCS Paris 438 052 680) with a wholly-owned professional-training subsidiary (Formation Intuit Lab Pro SARL, RCS Paris 491 484 069); no parent company, PE/VC backers, or acquisitions are disclosed. The school is directed by Clément Derock as Directeur de la publication.

Name

École Intuit Lab

Legal name

SARL École Intuit Lab

Website

https://ecole-intuit-lab.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

École Intuit Lab is a private French design school founded in 2001 operating 9 campuses across France, India, Brazil, the UAE and China, offering preparatory, bachelor, master and professional certification programs in design, with a parallel B2B training subsidiary and state-recognized RNCP Level 7 credentials.

Ownership category

akta.pro rank

Product category

Design Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), All Other Schools and Instruction (61169), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Engineering & Technology Institutes (Comprehensive) (EDAHAEAA)

akta.pro secondary industries

Finance, Banking & Capital Markets (EDAAAPAG), Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL) (EDANAIAE)

Keywords

• Design higher education
• Graphic design programs
• UX/UI design training
• Motion design courses
• Professional design certification

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Tuition Fees - Initial Education: Revenue from tuition fees paid by students enrolled in degree programs (Préparatoire, Bachelor, Mastère). Fees vary by program level and mode (initial training vs. apprenticeship). Apprenticeship模式下学费由法国政府/OPCO承担。
2. Tuition Fees - International Master's Program: Year 1 Master 1 costs €14,000 for external students. Year 2 in apprenticeship mode has no tuition fee; in internship mode costs €10,100. Total two-year program capped at €24,100.
3. Professional / Continuing Education Fees: Formation Intuit Lab Pro generates revenue from professional certification programs (Mastère Direction Artistique, Creative IA, UX Design, Motion Design, etc.) sold to individuals or corporations. These are shorter, intensive programs with distinct fee structures.
4. OPCO / Government-funded Apprenticeship Contracts: Under apprenticeship contracts, training costs (€10,800 per year) are borne by the French government through OPCO (Opérateur de Compétences) of the host company. This represents an indirect revenue stream from public/skills-funding bodies.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

École Intuit Lab is a private higher education design school operating across 9 international campuses (Paris, Marseille, São Paulo, Mumbai, Kolkata, Delhi, Bengaluru, Dubai, Shanghai). It delivers multi-level design education through a one-year Preparatory Year, a two-year Bachelor cycle, a two-year work-study Master's cycle in Art Direction, and a two-year English-language International Master's program. The school also runs a continuing education division, Formation Intuit Lab Pro, offering individual certifications and B2B corporate training in areas such as Creative AI, UX Design, Motion Design, Art Direction, Adobe Creative Suite, and Webdesign.

Product overview

École Intuit Lab is a private higher education design institution offering a multi-level portfolio of programs across nine campuses (Paris, Marseille, São Paulo, Mumbai, Kolkata, Delhi, Bengaluru, Dubai, Shanghai). Its academic offerings span: a one-year Préparatoire (Preparatory Year), a two-year Cycle Bachelor with majors in UX/UI Digital Design and Motion Design, a two-year Cycle Mastère in work-study Art Direction, and a two-year International Master in Design taught entirely in English. The Formation Intuit Lab Pro division provides professional certification and B2B corporate training including Creative IA, Art Direction & Brand Strategy, UX Design, Motion Design, and Adobe Creative Suite courses. The institution positions itself as a design school covering graphic design, spatial design, digital UX/UI design, and media & motion design, ranked in the Top 5 Eduniversal 2026 for Art Direction, Design & Graphic Design in France.

Differentiator

Problem solved

Functional benefit

Products and services

• Préparationatoire (Preparatory Year) A one-year foundational program post-baccalauréat offering immersion in creative disciplines including Conception Creative, Creative Thinking, Visual Communication, Colors and Texture, Animation, Game Design, Object Design, Illustration, Space Design, and Graphic Design, helping students choose their specialization path.
• Cycle Bachelor (Bachelor Cycle) A two-year initial bachelor's degree (B2 to graduation) where students choose majors including Digital Design UX/UI, Space Design, Graphic Design, and Motion Design, forming a natural continuation of the Preparatory Year.
• Cycle Mastère (Master's Cycle) A two-year work-study Master's degree (alternance) in Art Direction equivalent to Bac+5 level, focused on professionalization with Personal Branding, Week Projects, Entrepreneurship, and Professional Portfolio development for insertion in companies, agencies, or self-employment.
• International Master in Design A two-year Master's in Art Direction, Graphic Design, and Digital & Visual Communication taught 100% in English with an international cohort in Paris. Year 1 is full-time academic; Year 2 offers a paid work-study apprenticeship (1 week campus / 3 weeks company) or full-time study plus internship. Registered with RNCP Level 7.
• Summer School International summer program for design education, part of the English-language international offerings for foreign students.
• Certificate Course Short professional certificate course in design, available as part of the international program offerings taught in English.
• Stage Découverte (Discovery Internship) A 4-day, 8-discipline discovery program for prospective students to explore creative fields and build their portfolio, with a €80 participation fee (deductible from tuition if enrolled in preparatory year).
• Formation Intuit Lab Pro - Direction Artistique en Stratégie de Marque 4-month intensive professional certification course in digital Art Direction for brand strategy, at Master's level, for creatives and career changers.
• Formation Intuit Lab Pro - Creative IA Professional course focused on mastering Generative AI tools and integrating them into the creative process, offered through Formation Intuit Lab Pro.
• Formation Intuit Lab Pro - Conception Creative & Design Graphique 10-week immersive professional certificate course in creative design and graphic design for career changers.
• Formation Intuit Lab Pro - UX Design Professional course on rethinking user experience through an approach combining strategy, ergonomics, and graphic design (UI).
• Formation Intuit Lab Pro - Motion Design Professional course on transforming ideas into animations and bringing creative projects to life through motion design techniques.
• Formation Intuit Lab Pro - Personal Branding Professional course on developing a strong and authentic brand image and learning to promote it effectively.
• Formation Intuit Lab Pro - Webdesign & WordPress Professional course on designing modern, responsive websites using WordPress for optimal user experience.
• Formation Intuit Lab Pro - Design Éco-Responsable & RSE Professional course on adopting eco-responsible approaches and integrating RSE (Corporate Social Responsibility) challenges into design briefs and creative projects.
• Formation Intuit Lab Pro - Data Design Professional course on transforming complex data into impactful and accessible visuals through adapted design techniques.
• Formation Intuit Lab Pro - Cycle Adobe Créatif Professional course on mastering Adobe flagship tools (Illustrator, Photoshop, InDesign) combined with AI techniques for creative projects.
• Formation Intuit Lab Pro - Masterclass Interactives IA Générative & Design Professional masterclass on generative AI and design featuring renowned Art Directors to stay current with the latest technological advances.
• Formation Intuit Lab Pro - AI, Music & Sound Design Professional course on understanding and applying sound design and audio tools, including generative AI, for coherent visual and creative projects.
• Formation Intuit Lab Pro - IA Générative & Stratégie Réseaux Sociaux Professional course on creating impactful digital communication by mastering strategy and content creation with generative AI tools for social media.
• Formation Intuit Lab Pro - AI, Création Visuelle & Montage Vidéo pour les Réseaux Sociaux Professional course on creating compelling visuals and engaging videos for social media using AI integration.
• Intuit Lab Pro - Formations Entreprise (B2B Corporate Training) B2B corporate training division offering customized intra-company training programs in art direction and visual communication, adaptable to specific business needs, formats, audiences, and objectives.

Quantifiable outcome

• 75% employment rate at 6 months and 90% at 2 years in target creative professions for professional certification graduates
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability6 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Tamil Nadu GovernmentflagshipStrategic or Co-development PartnerÉcole Intuit Lab signed a Memorandum of Understanding with the Government of Tamil Nadu, India, represented by Chief Minister M.K. Stalin, as part of Tamil Nadu's European trade mission to the UK. The partnership positions Tamil Nadu to attract international educational investments aligned with the India-UK Free Trade Agreement.
• University of ExetercoreStrategic or Co-development PartnerÉcole Intuit Lab signed an MoU with the University of Exeter as part of Tamil Nadu's international partnership agreements, in collaboration with the Tamil Nadu government and the UK-India trade initiative.
• Network of 700+ Professional Partner CompaniescoreStrategic or Co-development PartnerStudents benefit from an international network of over 700 professional partner companies that provide apprenticeships, real-world projects, internship opportunities, and graduate recruitment. These partners span agencies, advertisers, and corporations in the communication, design, and digital industries.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• General Assembly: Global career-training provider offering short-format bootcamps and corporate training in design, data, and tech. Adjacent peer to École Intuit Lab's Formation Intuit Lab Pro division; competes for the same professional upskilling audience with shorter, lower-cost formats.

Direct peers

• Strate School of Design: Paris-based private design school offering Bachelor and Master's programs in product, transportation, and digital design. Direct peer to École Intuit Lab as a French private higher-education design school competing for similar applicants and corporate partners.
• Gobelins, l'école de l'image: Paris-based school of visual communication, animation, and design operating under the Paris Chamber of Commerce (CCI Paris). Directly comparable to École Intuit Lab as a French private design school offering degree programs in graphic design, motion, and UX with strong industry placement.
• IESA (Institut d'Études Supérieures des Arts): Paris-based private school offering programs in art market, cultural management, and design. Comparable as a French private higher-education arts/design school competing for similar students; smaller and more specialised than École Intuit Lab.
• Parsons Paris (The New School): Paris campus of Parsons School of Design offering Bachelor and Master's in fashion, art, and design. Comparable to École Intuit Lab as an English-language, internationally oriented design school in Paris competing for similar international cohorts.
• LISAA School of Design: Paris-based private design school offering programs in graphic design, fashion, interior, and digital design across multiple campuses in France. Directly comparable to École Intuit Lab as a multi-campus French private design higher-education institution.
• ECAL (École cantonale d'art de Lausanne): Renowned Swiss university of art and design offering Bachelor and Master's in graphic design, photography, and product design. Comparable to École Intuit Lab as a top-tier European applied-arts/design higher-education institution with strong industry reputation and selective admissions.
• ENSCI - Les Ateliers: Paris-based elite design school offering Master's-level programs in industrial and product design. Comparable to École Intuit Lab as a top-tier French design higher-education institution with selective admissions, industry projects, and a reputation for design leadership.

Broad incumbents

• Sup de Pub / INSEEC School of Communication: Paris-based communication and advertising school (part of INSEEC group) offering Bachelor and Master's programs in creative advertising, brand strategy, and art direction. Comparable to École Intuit Lab's Master in Art Direction; broader institution with larger corporate backing.
• Central Saint Martins (UAL): London-based world-leading arts and design college under University of the Arts London offering undergraduate and postgraduate programs in graphic, product, and fashion design. Comparable as a globally recognised design higher-education institution, though larger and broader than École Intuit Lab.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCnZshmuj-hdmjHalp93dZPA
• Facebookfacebook.com/ecoleintuitlab
• LinkedInlinkedin.com/company/intuitlab
• Instagraminstagram.com/intuitlab.france

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about École Intuit Lab