Vandersterre

What Vandersterre does

Vandersterre is a Dutch family-owned cheese company that produces, matures, packages, and markets specialty cheeses and dairy ingredients. The group was formed from the 2009 merger of two family businesses — De Graaff Cheese (founded 1929 in Enkhuizen) and Van der Sterre (founded 1946 in Bodegraven) — and also encompasses Kaamps Cheese Dairy (acquired 1985). Operating under the legal entity Vandersterre Holland B.V., the group runs a vertically integrated footprint that includes a dairy estate at Landgoed Kaamps (Deurningen), a hypermodern packaging plant in Grootebroek, a maturation facility in Meerkerk (opened 2017), and headquarters and distribution in Bodegraven. The company employs approximately 450 people.

The commercial business is anchored by two premium consumer brands — Prima Donna (Italian-styled Dutch cheese, "Formaggio con passione") and Landana (premium Gouda, with sub-lines Landana Jersey, Landana Organic, and Landana Kruidenkazen) — distributed to retail and foodservice customers in more than 80 countries through dedicated regional export sales teams (USA, Germany, Belgium, Eastern Europe, Asia, Scandinavia & Baltic). A separate business unit, Vandersterre Ingredients (founded 2020), markets dairy ingredients — liquid, powder, butter, and vegan alternatives — to B2B buyers. Domestically, the company maintains a direct-to-consumer presence at more than 500 weekly Dutch market stalls, which also functions as a consumer-insights channel.

Revenue mechanics are transaction-based across branded consumer cheese sales, B2B dairy ingredients distribution, and direct market-stall sales; specific pricing is not publicly disclosed. The company holds a deep stack of food-safety and sustainability certifications across every site (BRCGS Grade A+, IFS Food, SKAL organic, Demeter biodynamic, Meadow Milk, VLOG non-GMO, PlanetProof, BLK), and operates without external institutional investors, remaining under family ownership.

Name

Vandersterre

Legal name

Vandersterre Holland B.V.

Website

https://vandersterre-cheese.com

Company type

Private

Founded year

1929

Operating status

Operating

Headcount range

251–500 employees

Short description

Vandersterre is a Dutch family-owned specialty cheese producer and marketer, selling the Prima Donna and Landana brands through export partners in 80+ countries, 500+ weekly Dutch market stalls, and a B2B dairy ingredients unit.

Ownership category

akta.pro rank

Headquarters

HQ city

Bodegraven

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Cheese Product Sales: Production, refinement, packaging and sale of Dutch cheese specialties including branded products Prima Donna and Landana sold in the Netherlands and internationally to more than 80 countries.
2. B2B Dairy Ingredients: Marketing and distribution of dairy ingredients in the business-to-business market, including liquid, powder, butter from various milk sources and vegan alternatives.
3. Consumer Market Sales: Direct consumer sales through more than 500 market stalls operating weekly in the Netherlands, providing insights into consumer preferences.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Vandersterre produces, matures, packages, and markets Dutch cheese specialties under two flagship brands—Prima Donna (premium Italian-style cheese) and Landana (premium Gouda)—alongside sub-brands Landana Jersey, Landana Organic, Landana Kruidenkazen, and Slanke Anke. The company also operates Vandersterre Ingredients, a B2B business distributing dairy ingredients (liquid, powder, butter from cow, organic, Jersey, goat, sheep, and vegan sources). Products are sold internationally to trading partners in 80+ countries and directly to Dutch consumers at 500+ weekly market stalls.

Product overview

Vandersterre is a Dutch family-owned cheese company operating as a multi-brand portfolio business. The company produces, refines, and packages Dutch cheese specialties under two main brand families: Prima Donna (premium Italian-styled cheese) and Landana (premium Gouda cheese with sub-brands including Landana Jersey and Landana Organic). The company employs approximately 450 colleagues and operates across the Netherlands with facilities in Bodegraven (headquarters), Grootebroek (packaging), and Meerkerk (storage and maturation). A separate business unit, Vandersterre Ingredients (founded 2020), serves the B2B market with dairy ingredients. Products are sold in the Netherlands and exported to more than 80 countries worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• Prima Donna: Premium specialty cheese brand marketed with the tagline 'Formaggio con passione' (Italian for 'Cheese with passion'). Distributed to international partners in over 80 countries.
• Landana
• Landana Jersey
• Landana Organic
• Landana Kruidenkazen
• Slanke Anke

Products and services

• Prima Donna Premium Italian-styled Dutch cheese brand featuring the 'Formaggio con passione' positioning, offering a range of cheese varieties including young, aged, and specialty formats, distributed internationally to trading partners in over 80 countries.
• Landana Premium quality Gouda cheese from Holland loved for its unique creamy flavor, incredible quality, and wide range of flavorful varieties prepared using time-tested cheese-making traditions.
• Landana Jersey Gouda cheese made from Jersey cow milk, marketed as 'different cow, different milk, better Gouda' with demonstrably lower CO2 emissions than standard Holstein cheese varieties.
• Landana Organic Finest quality organic Gouda cheese from Holland, certified with SKAL organic certification and IFS certification.
• Landana Kruidenkazen Herb-flavored cheese varieties under the Landana brand, distributed internationally as part of Vandersterre's specialty cheese range.
• Slanke Anke Lower-fat cheese variety sold under the Landana brand portfolio in Belgium.
• Vandersterre Ingredients B2B business unit focused on marketing and distribution of dairy ingredients with low ecological footprint. Portfolio includes liquid, powder, and butter from traditional cow's milk, organic dairy, Jersey milk, goat's and sheep's milk, and vegan alternatives.
• Kaamps Cheese

Quantifiable outcome

• Cheese sold in more than 80 countries worldwide
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Royal A-ware: Dutch cheese producer and packaging specialist serving retail and foodservice channels across Europe; similar B2B cheese platform and packaging scale to Vandersterre's Grootebroek operations.
• Henri Willig: Dutch family-owned specialty cheese producer with multi-country farm-to-consumer operations and direct retail/consumer touchpoints (including farm shops and restaurants), closely comparable to Vandersterre's cow-to-consumer model and brand portfolio approach.
• Cono Kaasmakers: Dutch dairy cooperative producing premium Gouda-style specialty cheeses under brands including Beemster, with similar traditional maturation expertise and export orientation to the Netherlands and global markets; direct specialty cheese peer.

Broad incumbents

• FrieslandCampina: Largest Dutch dairy cooperative and global dairy player with significant specialty cheese production (including Holland-brand Gouda) and a B2B ingredients arm; competes head-on with Vandersterre in Gouda and dairy ingredients.
• Hochland: European cheese manufacturer (Germany-headquartered) producing branded specialty cheeses for retail and foodservice across multiple countries; competes with Vandersterre in continental European foodservice and retail channels.
• Bel Group: French-headquartered branded cheese specialist whose portfolio includes the Leerdammer Dutch Gouda brand; directly competes with Vandersterre's Prima Donna in the premium Dutch/specialty cheese segment.
• Savencia Fromage & Dairy: French specialty cheese company focused on branded premium cheeses in multiple European and international markets; comparable in brand-led specialty cheese strategy to Vandersterre's Landana and Prima Donna approach.
• Arla Foods: Large European dairy cooperative with a growing specialty cheese portfolio (e.g., Castello) and a global B2B ingredients business; competes with Vandersterre in specialty cheese and dairy ingredient exports.
• Lactalis: Global dairy leader that has acquired multiple Dutch cheese brands (including Leerdammer); competes with Vandersterre in specialty Gouda across European retail and international markets.

Others

• Glanbia: Irish-headquartered dairy and nutrition group with a substantial B2B ingredients platform including cheese-based and plant-based dairy ingredients; comparable in the ingredients/plant-based dimension of Vandersterre Ingredients rather than retail cheese.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Vandersterre-Groep-220928237951073
• LinkedInlinkedin.com/company/vandersterre

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vandersterre