What For People does

For People LLC is a privately held, woman-owned government technology consulting firm headquartered in Arlington, Virginia, operating as a fully remote company with team members distributed across 19 U.S. states. The firm partners with federal agencies—primarily the Centers for Medicare & Medicaid Services (CMS), the Center for Medicaid & CHIP Services (CMCS), and the Bureau of Industry and Security (BIS)—to modernize data systems, regulatory infrastructure, and public-facing digital services through a multidisciplinary model that combines software engineering, data science, human-centered design, and policy analysis.

Core work is delivered as professional services contracts across three flagship engagements. DataConnect refactors the Medicaid Eligibility API for the Lifeline program using Databricks, AWS Lambda, and Terraform, serving 8.1 million subscribers and reducing outages from roughly three per year to zero while tripling deployment speed. The Medicaid Data Strategy / STRIDE engagement built the first comprehensive data strategy for CMCS, covering programs serving 90 million+ beneficiaries. BIS Website Modernization delivered an interactive Commerce Control List built on Drupal, React, and Azure that achieved 90%+ adoption within its first month and an 82% reduction in page count. For People holds a GSA Multiple Award Schedule contract (47QTCA23D007S) and operates as a Woman-Owned Small Business in the SBA 8(a) program.

The firm is founder-led by CEO Johanna Yi, whose personal experience navigating her mother's medical bankruptcy drives the mission to improve services for underserved populations. Revenue model is professional services billed through federal contract vehicles; no external venture or private equity backing is disclosed, and the company shares at least 10% of annual profits with employees. No revenue, headcount, or funding figures are publicly disclosed.

Name

For People

Legal name

For People LLC

Website

https://forpeople.us

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

For People LLC is a woman-owned federal technology consulting firm that partners with agencies like CMS and BIS to modernize data systems, public-facing services, and regulatory infrastructure serving over 145 million Americans.

Ownership category

akta.pro rank

Product category

Government Technology Consulting

NAICS

Management Consulting Services (54161), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742), Services-Prepackaged Software (7372)

akta.pro primary industry

State/Provincial Human Services & Benefits Administration (Welfare, Disability, Child & Family) (BPAIABAI)

akta.pro secondary industries

Employer/Member Engagement Platforms for Provider-Sponsored Plans (HLACAEAM), Technology Assistance & Digital Support for Seniors (HSABAAAH)

Keywords

• Government technology services
• Data modernization consulting
• Human-centered design
• Federal software engineering
• Public sector analytics

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Government Consulting Services: Professional services revenue from federal government agencies including data strategy, software engineering, system modernization, and policy analysis engagements. Work is conducted through government contracting vehicles including GSA Multiple Award Schedule.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

For People is a government technology and consulting firm that helps federal agencies solve tough data and technology challenges through human-centered solutions. The firm delivers integrated services across Software Engineering, Data Science & Strategy, Human-Centered Design, and Policy Analysis, modernizing public-facing systems such as the cross-agency Medicaid Eligibility API, agency-wide data strategies, and interactive regulatory tools used by exporters.

Product overview

For People offers a portfolio of government technology modernization services organized around data strategy, data infrastructure, regulatory data products, and AI readiness. The core offerings include three main client engagements: DataConnect (modernizing the Medicaid Eligibility API using Databricks, AWS Lambda, and Terraform to serve 8.1 million Lifeline subscribers), Medicaid Data Strategy/STRIDE (developing comprehensive data strategies and governance frameworks for CMCS serving 90 million beneficiaries), and BIS Website Modernization (building searchable, interactive tools for the Commerce Control List using Drupal, React, and Azure). These projects demonstrate capabilities across data strategy services, data infrastructure modernization (APIs, data pipelines, cloud analytics), data quality and burden reduction, regulatory data products, operational analytics, and AI readiness.

Differentiator

Problem solved

Functional benefit

Products and services

• DataConnect (Medicaid Eligibility API Modernization) A federal-data engagement delivering a modernized cross-agency Medicaid Eligibility API for CMS, FCC, and USAC that enables near-instantaneous Lifeline eligibility verification at scale and is built with Databricks, AWS Lambda, and Terraform for reliability and security.
• Medicaid Data Strategy (STRIDE / MACBIS Data Strategy) A data strategy and governance engagement for the CMS Center for Medicaid & CHIP Services (CMCS) that unifies fragmented data systems across enrollment, eligibility, quality measurement, and claims into a single agency-wide data strategy and implementation roadmap.
• BIS Website Modernization (Interactive Commerce Control List) A regulatory data product and digital experience engagement for the Bureau of Industry and Security (BIS) that delivers interactive, searchable tools for the Commerce Control List and related supplements, built with Drupal, React, and Azure and grounded in human-centered research with exporters and BIS staff.

Quantifiable outcome

• 90%+ interactive CCL adoption within first month
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• BixalcoreImplementation/ SI/ Consulting PartnerBixal leads the DataConnect project with For People serving as a contractor team. For People worked on modernizing the Medicaid Eligibility API within the larger DataConnect initiative overseen by Bixal and CMS.
• Centers for Medicare & Medicaid Services (CMS)flagshipStrategic or Co-development PartnerPrimary government agency partner across multiple engagements including DataConnect (Medicaid Eligibility API modernization) and MACBIS Data Strategy. CMS is the federal agency overseeing Medicaid, CHIP, and Lifeline programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Accenture Federal Services: Accenture Federal Services is a large federal systems integrator with significant CMS and federal health IT business. It competes for large digital modernization contracts where For People may serve as a subcontractor.
• Deloitte Federal: Deloitte's Federal practice provides consulting and digital modernization to agencies including CMS, HHS, and BIS. It is a broad incumbent against which For People competes on smaller, set-aside-eligible task orders.
• Booz Allen Hamilton: Booz Allen Hamilton is a major federal systems integrator with deep CMS and federal health IT practices. It competes for large federal modernization contracts where For People often serves as a subcontractor.
• CGI Federal: CGI Federal is a federal IT services arm of CGI Group serving agencies including HHS, CMS, and FCC. It is a broad incumbent competing for larger federal digital services contracts where For People may subcontract.
• ICF International: ICF provides federal digital, data, and research services to health and civilian agencies (HHS, CMS, FCC). It competes with For People on federal digital modernization and human-centered design engagements.

Direct peers

• Ad Hoc: Ad Hoc is a federal digital services firm focused on building modern public-serving technology for agencies such as CMS, VA, and USDA. Its engineering, design, and product management practice directly competes with For People for similar federal modernization contracts.
• Oddball: Oddball is a digital agency building modern web and data products for federal healthcare agencies (including CMS) and other government clients. It directly overlaps For People on federal digital modernization and human-centered design.
• Fearless: Fearless is a digital services firm that builds software for federal agencies including HUD, GSA, and the VA. It competes with For People on engineering-led, human-centered federal digital modernization engagements.
• Bixal: Bixal is a federal digital services firm that leads the DataConnect project with For People as a subcontractor. It serves federal agencies including CMS, USAID, and others on data modernization, human-centered design, and digital service delivery — directly overlapping For People's offering and customer base.
• Resonant Government Solutions: Resonant is a small federal IT services firm supporting agencies like CMS and DOL on data, analytics, and modernization. It competes for similar small-business set-aside federal digital services contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/for-people-us

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about For People