Plan+place
Plan + Place is a 501(c)(3) nonprofit in Alexandria, Virginia, providing urban planning, design, applied research, and community engagement services. Operating as the nonprofit affiliate of Rhodeside Harwell, it serves municipalities, neighborhood associations, and research organizations through grant-funded projects.
- Company typePrivate
- Founded2020
- HeadquartersAlexandria, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Plan+place does
Plan + Place is a 501(c)(3) nonprofit organization headquartered at 510 King Street, Suite 300, Alexandria, Virginia. Operating as the nonprofit affiliate of the planning and design firm Rhodeside Harwell (RHI), the organization — formerly known as the Center for Community Conservation — focuses on strengthening communities and the built environment through urban design, landscape architecture, ecology, mobility, and civic engagement. The team is small (1-10 employees), comprising urban planners, urban designers, and landscape architects with collective experience from private practice at RHI.
The organization's work is organized around three pillars: thought leadership (developing and sharing tools and best practices for planning professionals), applied research (studying contemporary planning and design challenges such as housing affordability and community engagement), and place-based design and policy solutions (providing direct planning assistance, policy analysis, civic engagement, and pilot project implementation to communities). Documented projects include walkability workshops and walk audits for the Morningside-Glendale Neighborhood Association in Iowa City, the Eva Walker Commemorative Garden for the Town of Warrenton, Virginia, and housing supply research with ULI Washington for the Washington, DC metro region. Plan + Place operates as an "idea incubator and laboratory" — there is no commercial software product; the deliverable is consulting, research, and design services.
Revenue is generated through grant funding (notably AARP Community Challenge Grants), professional services to municipalities and community organizations, and research collaborations with industry organizations such as ULI Washington. The go-to-market model is community-led: Plan + Place forms partnerships with neighborhood associations, municipal governments, and industry organizations to deliver workshops, walk audits, research projects, and place-based design initiatives. Pricing is project-based and negotiated individually with partners and funders, consistent with nonprofit grant-funded operations. Geographic operations span Virginia, Iowa, and the Washington, DC metro region.
Plan+place firmographics
Firmographics- Name
- Plan+place
- Legal name
- Plan + Place
- Website
- https://planplace.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Plan + Place is a 501(c)(3) nonprofit in Alexandria, Virginia, providing urban planning, design, applied research, and community engagement services. Operating as the nonprofit affiliate of Rhodeside Harwell, it serves municipalities, neighborhood associations, and research organizations through grant-funded projects.
- Ownership category
- akta.pro rank
Plan+place industry classification
Industry- Product category
- Urban Planning and Design Services
- NAICS
- Landscape Architectural Services (541320)
- akta.pro primary industry
- Community Engagement & Participatory Planning (BPAHAKAO)
- akta.pro secondary industries
- Urban Planning & Master Planning (BPAHAKAD), Regional & Land Use Planning (BPAHAKAE), Landscape Architecture & Site Design (BPAHAKAC)
Keywords
Where Plan+place is headquartered
LocationHeadquarters
- HQ city
- Alexandria
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Plan+place business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Grant Funding: Receives funding through grants such as AARP Community Challenge Grants for community-based planning and design projects
- Research and Consulting Services: Conducts applied research and analysis for organizations such as ULI Washington on housing affordability and community engagement topics
- Planning and Design Services: Provides direct planning and design assistance to municipalities and community organizations for pilot project implementation
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Plan+place product offering
Product offeringCore offering
Plan + Place is a nonprofit organization that delivers planning, urban design, research, and community engagement services aimed at strengthening the built environment. Its offerings span thought leadership and best-practice tools, applied research and analysis, and direct place-based design and policy assistance to communities, including walk audits, workshops, and pilot project implementation.
Product overview
Plan + Place is a non-profit, non-partisan organization (501(c)(3)) that operates as an idea incubator and laboratory for urban planning and design solutions. The organization is the nonprofit affiliate of Rhodeside Harwell (RHI), a planning and design firm. Rather than offering commercial software products, Plan + Place provides consulting services including thought leadership, applied research, and place-based design and policy solutions. Their work focuses on strengthening communities through urban design, landscape architecture, ecology, mobility, and civic engagement, with priorities spanning public places, land use, sustainable design, health, and community empowerment. Projects include walk audits, workshops, housing affordability research, and commemorative garden designs.
Differentiator
Problem solved
Functional benefit
Products and services
- Thought Leadership and Best-Practice Tools Development and sharing of tools, methodologies, and best practices that address emerging local planning needs and foster innovation for communities and planning professionals.
- Applied Research and Analysis Research and analysis services that identify and test new approaches to contemporary planning and design practice, including housing affordability and community engagement studies.
- Place-Based Design and Policy Solutions Direct planning and design assistance, policy analysis, meaningful civic engagement, and pilot project implementation for communities, including commemorative gardens, walk audits, and public-space design.
Companies that use Plan+place
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Plan+place technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plan+place partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Morningside-Glendale Neighborhood AssociationcoreCommunity partnership for walkability workshops and walk audits in Iowa City. Funded in part by an AARP Community Challenge Grant. The collaboration focused on identifying opportunities to improve safety and accessibility for residents of all ages.
- ULI WashingtoncoreResearch partnership for housing affordability study in Washington, DC metro region. Plan + Place conducted research on the nexus between housing affordability and community engagement, examining regulatory approval processes and community acceptance factors.
- Neighborhood Fundamentals, LLCminorCollaborated with Plan + Place on ULI Washington housing affordability research, contributing expertise on housing policy and market fundamentals.
- Town of Warrenton, VirginiacorePartnership for Eva Walker Commemorative Garden project. Plan + Place designed an intergenerational gathering space honoring community leader Eva Walker and the historic African American neighborhood surrounding the park.
- Rhodeside Harwell (RHI)corePlan + Place is the non-profit affiliate of Rhodeside Harwell, a planning and design firm. Plan + Place draws on collective experience from RHI's planners, urban designers, and landscape architects while contributing thought leadership and research capabilities.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Plan+place competitors and assessment
Company assessmentBroad incumbents
- Enterprise Community Partners: National non-profit focused on affordable housing and community development, with policy research and on-the-ground programs. Comparable to Plan + Place's housing-affordability research with ULI Washington, but at meaningfully greater scale.
- The Trust for Public Land: National non-profit working to create and protect parks and public spaces. Shares Plan + Place's priority of inspiring public places and works through community partnerships and grant-funded project models.
- American Planning Association (APA): National professional association representing the planning profession in the United States. Operates in the same planning and community-engagement practice area, though as a membership/professional body rather than a project-delivery non-profit.
- Local Initiatives Support Corporation (LISC): Large national non-profit financing and supporting community development. Operates in an overlapping community-development and equitable-planning space but with a much broader capital-deployment mandate than Plan + Place.
Others
- Sasaki Associates: Multi-disciplinary planning and design firm that, like RHI, combines urban design and landscape architecture practice. Closely analogous as a sibling commercial entity in the same professional ecosystem where Plan + Place operates as a non-profit affiliate.
Direct peers
- Smart Growth America: National non-profit advancing walkable, inclusive, transit-oriented urban development. Directly comparable in mission scope, community-engagement methodology, and advocacy on land-use and housing policy.
- Gehl: Urban planning consultancy specializing in people-centered design, walkability, and public life studies. Highly comparable methodology to Plan + Place's community workshops and walk audits.
- Congress for the New Urbanism (CNU): Non-profit organization promoting walkable, people-centered urban design. Operates in the same intersection of urban design, planning practice, and equity-focused community outcomes as Plan + Place.
- Project for Public Spaces (PPS): Non-profit organization focused on placemaking, walkability, and community-centered public-space design. Highly comparable to Plan + Place's workshop-and-walk-audit community engagement practice and emphasis on inclusive public places.
- MASS Design Group: Non-profit architecture and design practice that uses built-environment work to address social challenges. Comparable as a mission-driven design organization combining professional practice with social-impact objectives.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Plan+place social profiles
Digital presencePlan+place compliance and trust
Trust signalCompliance1 record
Plan+place financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plan+place leadership team
Management profileNumber of profiles
Plan+place funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plan+place M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plan+place
What does Plan+place do?
Plan + Place is a nonprofit organization that delivers planning, urban design, research, and community engagement services aimed at strengthening the built environment. Its offerings span thought leadership and best-practice tools, applied research and analysis, and direct place-based design and policy assistance to communities, including walk audits, workshops, and pilot project implementation.
Is Plan+place a public or private company?
Plan+place is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Plan+place founded?
Plan+place was founded in 2020. It employs 1 to 10 people.
Where is Plan+place based?
Plan+place is headquartered in Alexandria, United States, in the North America region.
How does Plan+place make money?
Three revenue lines are on record. Grant Funding is the primary driver. The others are research and Consulting Services and planning and Design Services.
Who are Plan+place's main competitors?
Broad incumbents on record are Enterprise Community Partners, The Trust for Public Land, American Planning Association (APA) and Local Initiatives Support Corporation (LISC). Sasaki Associates is listed as an others. Direct peers are Smart Growth America, Gehl, Congress for the New Urbanism (CNU), Project for Public Spaces (PPS) and MASS Design Group.
Does Plan+place have an API?
No public API is recorded for Plan+place.
What industry is Plan+place in?
Plan+place's product category is Urban Planning and Design Services. Its primary akta.pro industry code is BPAHAKAO, Community Engagement & Participatory Planning, with a secondary code of BPAHAKAD, Urban Planning & Master Planning. Its NAICS code is 541320.