What OWA does

OWA (Odenwald Faserplattenwerk GmbH) is a privately held German manufacturer of mineral fiber acoustic ceiling tiles and metal ceiling systems, founded in 1948 and headquartered in Amorbach, Germany. The company designs, manufactures, and distributes ceiling solutions across three core collections — OWAconsult (premium design ceilings developed with architect Hadi Teherani), nOWAcoustic (sustainable panels including hemp-straw Natura variants), and OWAlifetime (mineral fiber acoustic tiles plus hygienic/humidity-resistant ceilings) — plus the OWAtecta metal ceiling line. Technical specifications include A2-s1,d0 fire classification per EN 13 501-1, sound absorption up to 100%, sound reduction of 24–49 dB, and fire resistance up to REI 180 minutes.

OWA operates through wholly-owned subsidiaries in the UK (Windsor), USA (Hudson, OH and Atlanta, GA), and Poland (Poznan), complemented by distributor networks across approximately 11 countries spanning Europe and Oceania. The go-to-market is specification-driven, targeting architects and building specifiers through BIM/Revit integration tools (OWA Revit Library, OWAconsult designer tool, BIMobject plug-in), technical consulting, and field sales teams. Pricing is quote-based per commercial construction project, with sample ordering available directly via the website.

The company supports its specification channel with 21 Environmental Product Declarations, multiple international design awards (Red Dot, German Design Award, Iconic Awards), and a virtual showroom ('7th Floor') hosted via Matterport. Managing Directors Sascha Maciejewski and Jens Nagel (the latter expanded to oversee Sales, Product Management & Marketing, Technology and Production as of August 1, 2025) lead the firm. The OWA green circle program recycles end-of-life ceiling panels, closing the loop on its sustainability positioning.

Name

OWA

Legal name

Odenwald Faserplattenwerk GmbH

Website

https://owa.de

Company type

Private

Founded year

1948

Operating status

Operating

Short description

OWA (Odenwald Faserplattenwerk GmbH) is a privately held German manufacturer, founded in 1948, of mineral fiber acoustic ceiling tiles, metal ceilings, and sustainable design ceiling systems serving commercial construction — targeting architects and specifiers in offices, education, hospitality, healthcare, retail, and industrial sectors across Europe, the US, and select global markets.

Ownership category

akta.pro rank

Product category

Acoustic Ceiling Systems

NAICS

Mineral Wool Manufacturing (327993), Sheet Metal Work Manufacturing (332322), Roofing, Siding, and Insulation Material Merchant Wholesalers (42333)

SIC

Abrasive, Asbestos & Misc Nonmetallic Mineral Prods (3290)

akta.pro primary industry

Thermal & Acoustic Insulation Textiles (Insulation Felts/Soundproofing) (IMAOADAL)

akta.pro secondary industry

Louvers, Vents & Architectural Grilles (IMADAIAM)

Keywords

• Acoustic ceiling systems
• Mineral fiber ceiling tiles
• Metal ceiling systems
• Suspended ceiling products
• Fire protection ceilings

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Ceiling systems and tiles: Manufacture and sale of mineral fiber acoustic ceiling tiles, metal ceilings, and integrated ceiling systems for commercial and residential buildings. Products sold through direct sales teams, distributors, and specification channels.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

OWA manufactures and sells mineral fiber acoustic ceiling tiles, metal ceiling systems, and integrated ceiling solutions for commercial and residential buildings. The product portfolio is organized into collections including OWAconsult (premium design ceilings), nOWAcoustic (sustainable hemp straw panels), OWAlifetime (mineral fiber acoustic tiles), and OWAtecta (metal ceilings), with fire protection, hygienic, and seamless ceiling variants. Products are specified by architects and engineers in building projects through direct sales, subsidiaries, and distributors.

Product overview

OWA (Odenwald Faserplattenwerk GmbH) offers ceiling solutions and acoustic systems. The product portfolio is organized into three main collections: (1) OWAconsult collection - premium design ceilings developed with architect Hadi Teherani, featuring products like Sinfonia, RAW structure, Corpus, and OWAplan seamless ceilings; (2) nOWAcoustic collection - sustainable acoustic solutions with Natura hemp straw panels made from rapidly renewable raw materials; (3) OWAlifetime collection - the core acoustic ceiling line with mineral fiber tiles including fleece-laminated, coloured, and sanded variants, plus hygienic/humidity-resistant ceilings (Mavroc, Ocean). The company also offers OWAtecta premium metal ceilings, free-hanging absorbers, and various ceiling system types (exposed systems, independent fire protection systems). Technical specifications include OWAcoustic premium (A2-s1,d0 fire rating, 160-450 kg/m3 density) and OWAcoustic smart (A2-s1,d0 fire rating, 280-350 kg/m3 density). Supporting tools include OWA Revit Library for BIM design, room acoustics calculators, and quantity calculators. OWA green circle is the sustainability/recycling program. The company was founded in 1948 and is headquartered in Amorbach, Germany.

Differentiator

Problem solved

Functional benefit

Brands

• OWAconsult collection: Design ceilings collection featuring unique and functional design ceilings
• nOWAcoustic
• OWAlifetime collection
• OWAtecta
• OWAplan
• OWAconstruct
• OWA green circle
• Sinfonia
• Corpus
• RAW structure
• Barriere B
• Natura
• Selecta
• FreeStyle flex

Products and services

• OWAlifetime collection Core acoustic ceiling product line featuring mineral fiber tiles with fleece-laminated, coloured, and sanded surface options. Includes hygienic and humidity-resistant variants (Mavroc up to 95% RH, Ocean up to 100% RH peak) for demanding environments. Targeted at architects and specifiers for commercial buildings.
• OWAconsult collection Premium design ceiling collection developed in collaboration with architect Hadi Teherani. Features unique and functional design ceilings with multiple award-winning products including Sinfonia, RAW structure, and Corpus. Targeted at architects and designers seeking distinctive aesthetic ceiling solutions.
• nOWAcoustic collection Sustainable acoustic solutions collection featuring Natura hemp straw panels made from rapidly renewable raw materials. Includes Natura A and Natura variants. Targeted at architects seeking sustainable building materials with positive environmental contribution.
• OWAtecta metal ceilings Premium metal ceiling systems designed by OWA combining design and function. Targeted at architects and specifiers for commercial and high-end building projects.
• OWAplan seamless ceiling system Seamless ceiling system offering smooth, continuous ceiling surfaces with high efficiency installation. Available in OWAplan90 and OWAplan variants with OWAplan XS surface option. Targeted at architects and installers for clean aesthetic finishes.
• Barriere B fire protection ceiling Classic fire protection ceiling system providing enhanced fire safety performance. Returns in early May 2026 with enhanced properties for building fire safety requirements.
• Hygienic and humidity-resistant ceilings

Quantifiable outcome

• Sound absorption up to 100%
• +3 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration25 records

Feature5 records

Partnerships

One partnership is on record.

• AutodeskcoreTechnology or IntegrationIntegration partnership providing OWA ceiling products through Autodesk Revit BIM software. The OWAconsult designer tool allows architects to implement OWA ceiling systems in Autodesk Revit with technical data, material calculations, and photorealistic visualization capabilities.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Hunter Douglas: Manufacturer of architectural ceilings and sun control products including metal and specialty ceiling systems. Overlaps with OWA's OWAtecta metal ceiling line and premium design ceiling positioning.
• Knauf AMF: German-headquartered mineral fiber ceiling tile manufacturer within the Knauf Group, overlapping strongly with OWA's German and European specification channels. Directly comparable on product portfolio, vertical segmentation, and BIM specification approach.
• USG Corporation (Knauf): Major US-based manufacturer of ceiling tiles, grids, and drywall (acquired by Knauf). Competes with OWA in North American specification projects and serves similar commercial and institutional customer segments.
• Armstrong World Industries: Largest North American manufacturer of mineral fiber and metal acoustic ceiling tiles and suspension systems. Directly comparable to OWA across product category (suspended acoustic ceilings), target customer (architects/specifiers in commercial construction), and specification-led go-to-market model.
• Saint-Gobain Ecophon: Saint-Gobain's acoustic ceiling systems brand offering glass wool and mineral wool ceiling tiles and wall absorbers. Direct competitor to OWA across education, office, and healthcare segments with comparable specification tools and sustainability credentials.
• Rockfon (ROCKWOOL): ROCKWOOL Group's stone wool acoustic ceiling tile subsidiary. Competes head-to-head with OWA in mineral/stone wool acoustic ceiling tiles for offices, education, and healthcare, with similar fire performance and sustainability positioning backed by EPDs.

Regional players

• Lindner Group: German-headquartered interior fit-out and building services specialist offering metal ceilings, acoustic systems, and partition solutions. Comparable on product category (acoustic and metal ceilings) and regional specification channel, with strong overlap in DACH-market commercial projects.

Emerging players

• Chicago Metallic: Manufacturer of suspension grid systems and metal panel ceilings used beneath OWA and competitor tile products. Adjacent peer as a key component supplier and complementary ceiling system provider in the same construction specification ecosystem.

Broad incumbents

• CertainTeed (Saint-Gobain): Saint-Gobain's North American building products division offering ceilings as part of a wider building materials portfolio. Broader incumbent than OWA with overlapping commercial ceiling offerings but a much wider product range including insulation, roofing, and drywall.
• Kingspan Group: Global building envelope manufacturer with insulated panels and architectural façade/ceiling-adjacent products. Comparable as a broader building products incumbent investing in sustainable construction, though its primary focus is envelope rather than interior ceilings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/OWAOdenwaldFaserplattenwerkGmbHAmorbach
• Facebookfacebook.com/owausa
• LinkedInlinkedin.com/company/owa-usa
• Pinterestpinterest.de/odenwaldfaserplattenwerkgmbh

Compliance13 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OWA